What Aiino does

Aiino is an Italian consumer electronics accessories brand operated by ACCESSORY LINE S.r.l., a privately held company headquartered in Trebaseleghe, in the Veneto region, with share capital of €3,300,000. The company designs, manufactures, and sells a broad portfolio of Apple-device accessories — iPhone cases (with integrated MagSafe-compatible magnets in many lines), iPad cases, MacBook shells and sleeves, Apple Watch bands, AirPods cases, GaN-based USB-C wall chargers, wireless chargers (MagSafe and Qi2), power banks, multi-port USB-C hubs, cables and adapters, and Dante / Dante Pro digital pencils for iPad. Underlying technology themes include gallium-nitride (GaN) power electronics for compact chargers (20W-45W output), magnetic alignment compatible with Apple's MagSafe ecosystem, GRS-certified recycled-material compositions for cases and bands, MFi certification for Lightning cable products, and Qi/Qi2 interoperability for cross-platform wireless charging.

The business operates a direct-to-consumer e-commerce model via its own aiino.com storefront, with separate Italian (domestic) and English (EU/international) language versions, and supplements this with third-party retail and Amazon Italy marketplace distribution. Products are sold as one-time purchases at publicly listed retail prices between €12.99 and €129.99, with free domestic shipping over €29.95 and standard shipping tiers from €4.90 to €14.90. The customer base is composed of individual Apple device owners in Italy and selected EU markets seeking protective, charging, and connectivity accessories positioned around Italian design identity and material sustainability. No subscription, software, or services revenue component is offered, and revenue is generated entirely from physical-goods unit sales. The company holds MFi certification from Apple, participates in the MagSafe-compatible accessory ecosystem, and uses GRS-certified recycled materials, all of which are positioned as differentiators versus generic third-party accessories.

Name

Aiino

Legal name

ACCESSORY LINE Srl

Website

https://aiino.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Aiino is an Italian direct-to-consumer brand (ACCESSORY LINE S.r.l.) that designs and sells Apple-device accessories — cases, MagSafe/Qi2 chargers, GaN power adapters, USB-C hubs, and iPad pencils — to consumers in Italy and EU markets via its own storefront and Amazon Italy.

Ownership category

akta.pro rank

Headquarters

HQ city

Quinto Di Treviso

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct E-commerce Sales of Physical Accessories: Aiino generates revenue through direct-to-consumer sales of branded electronics accessories via its owned e-commerce storefront. Products are sold as one-time purchases with no recurring subscription component. Revenue is derived from individual unit sales across multiple product categories (cases, cables, chargers, hubs) at published retail prices.
2. Retail and Distribution Reseller Sales: Aiino products are sold through third-party retail channels including Amazon Italy and other electronics retailers, as evidenced by product availability and mention of marketplace distribution alongside the direct store. This channel likely represents a secondary revenue stream through wholesale or marketplace commission arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Aiino (operated by ACCESSORY LINE S.r.l.) designs, manufactures and sells branded Apple-device accessories — protective cases for iPhone, iPad, MacBook, Apple Watch and AirPods; GaN and wireless chargers; MagSafe-compatible power banks; USB-C hubs; cables and adapters; and iPad digital pencils. Products are sold primarily direct-to-consumer through the aiino.com e-commerce platform in Italian and English, with secondary distribution through Amazon Italy and other retailers. Key technology themes include GaN-based compact charging, MagSafe magnetic alignment, Qi2 wireless charging, and GRS-certified recycled materials.

Product overview

Aiino is an Italian accessory brand (ACCESSORY LINE S.r.l.) designing, manufacturing, and selling protective cases, bands, chargers, and peripherals for Apple devices. The product portfolio is organized across multiple dedicated accessory lines: iPhone cases (Allure, Berry, Eco, Frozen, Glassy, Jump, Lotus, Olly, Foggy), iPad cases (Elite, Roller, Elle), MacBook cases and sleeves (Shell, Soft Shell, Urban Sleeve), Apple Watch bands (Armour, Atlantic, Koa, Kosmo, Vertical), AirPods cases (Swing, Glow), charging solutions (Mav GaN chargers in 20W/25W/35W/45W variants, wireless chargers including Clap Qi2 3-in-1 and Move Car magnetic car charger, power banks Trip and Polo, Niki car charger), USB-C hubs (Essential 4-in-1, Cluster 7-in-1, AirHub 11-in-1, Link), cables (Braided USB-C to USB-C, USB-C to USB-C, Groove Magnetic), digital pencils for iPad (Dante, Dante Pro), and accessories (Oblò camera lens protectors, Secret MacBook privacy filter, GiGiTag AirTag holder). The products are sold exclusively through the aiino.com e-commerce platform and target Italian and European consumers seeking Apple-compatible accessories with focus on design, material quality, and environmental sustainability through recycled materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Allure iPhone Case iPhone case with integrated magnets for MagSafe compatibility, providing protection from impacts, drops and scratches with a smooth exterior and microfiber interior. Targeted at Apple iPhone owners who want protective, design-coherent cases that align with MagSafe chargers and accessories.
• Berry iPhone Case Slim iPhone case with shock-resistant TPU, semi-transparent back, metallic camera frame, and integrated magnets for MagSafe charging. Aimed at Apple iPhone users seeking a slim protective case with wireless-charging alignment.
• Eco iPhone Case iPhone case made from 100% recycled plastic (GRS certified), offering scratch and impact protection with an eco-friendly design. For environmentally conscious iPhone owners prioritizing sustainability.
• Frozen iPhone Case iPhone case with MagSafe magnets and GRS-certified recycled materials, providing complete device protection while preserving the phone's original design visibility. For iPhone owners wanting MagSafe-compatible, sustainable protection.
• Glassy iPhone Case iPhone case with TPU bumper and 9H hardness glass back (0.55 mm thick), providing scratch, dust and impact protection while keeping the device slim and lightweight. For iPhone owners who want a transparent, glass-backed protective look.
• Jump iPhone Case Ultra-protective iPhone case with BUMP technology-reinforced corners and internal structure for absorbing daily impacts and drops, made with GRS-certified recycled materials. For users prioritizing drop protection and sustainability.
• Lotus iPhone Case Elegant iPhone case in recycled PU with soft microfiber interior, metallic camera frame, and magnets for MagSafe compatibility and secure wireless charging. For style-conscious iPhone owners wanting a premium-material, MagSafe-ready case.
• Olly iPhone Case iPhone case in shock-resistant polycarbonate with silky finish, ultra-thin pattern on back, and integrated magnets for perfect MagSafe alignment and fast wireless charging. For iPhone owners wanting a thin, minimalist MagSafe-compatible case.
• Elite iPad Case Functional iPad case with flexible TPU back cover, scratch-resistant inner fabric lining, magnetic sleep/wake activation, and built-in Apple Pencil storage, with three stand positions. For iPad users needing a stand-equipped, Pencil-ready protective case.
• Roller iPad Case Ultra-lightweight iPad case with soft-touch material, microfiber interior, magnetic on/off function, and wrap-style design. For iPad users wanting a light, wrap-style protective case with auto sleep/wake.
• Armour Apple Watch Band Milanese loop Apple Watch band in stainless steel with sport-chic style and secure magnetic closure for easy adjustment and fit. For Apple Watch owners wanting a premium stainless-steel Milanese-style band.
• Atlantic Apple Watch Band Adventure-ready Apple Watch band in fluoroelastomer with thermal flexibility, water resistance, breathability, and aluminum pin-and-tuck closure. For active Apple Watch users needing a durable sport band.
• Koa Apple Watch Band Lightweight nylon woven Apple Watch band with internal straps for easy closure and adjustment, water-resistant and breathable. For Apple Watch users wanting a comfortable, woven nylon band.
• Kosmo Apple Watch Band Magnetic Apple Watch band in soft silicone with invisible magnetic closure and secure dual-sided magnets for adjustable fit on any wrist size. For Apple Watch users preferring a magnet-closure silicone band.
• Vertical Apple Watch Band Durable Apple Watch band with double-layer reinforced fabric structure, high-resistance eyelets, and hook-and-loop metal closure for extreme sports and adventures. For Apple Watch users needing a heavy-duty hook-and-loop band.
• Swing AirPods Case AirPods protective case made from 100% recycled silicone and PC (GRS certified) with smooth finish for secure grip, compatible with wireless charging. For AirPods owners wanting sustainable protection that does not block wireless charging.
• Glow AirPods Case Precision-fit AirPods protective case with wrist strap, compatible with wireless charging and providing access to the charging port. For AirPods owners wanting a lanyard-equipped protective case.
• Shell MacBook Case Ultra-slim glossy MacBook shell case in resistant material with anti-slip rubber feet for stable base and protection from accidental bumps and scratches. For MacBook owners wanting a minimalist hard-shell case.
• Soft Shell MacBook Case Semi-transparent matte-finish MacBook case with lightweight materials, soft rubber feet for secure positioning, and access to all ports and functions. For MacBook owners preferring a discreet, semi-transparent protective shell.
• Urban Sleeve for MacBook High-quality MacBook sleeve with soft scratch-protecting interior, neoprene shock-absorbing layer, diamond-pattern exterior, and external pocket for cables and accessories. For MacBook users carrying their device in a bag.
• Mav GaN Charger (20W) 20W GaN USB-C wall charger with ultra-compact design (3 x 3 x 6.7 cm, 40 g) optimized for fast charging of the latest iPhone and iPad models. For consumers needing a small-format fast USB-C wall charger.
• Mav2 GaN Charger (25W) 25W GaN USB-C wall charger with ultra-compact design for fast charging the latest iPhone and iPad Pro models (charges iPhone 16 Pro to 50% in 25 minutes). For iPhone and iPad owners wanting a compact 25W GaN charger.
• Mav Pro GaN Charger (45W) 45W GaN dual USB-C wall charger with advanced technology preventing overheating and overcharging, capable of charging two iPhone 16 devices from 0–50% in 25 minutes. For users needing to fast-charge two USB-C devices simultaneously.
• Mav Ultra GaN Charger (35W) 35W GaN wall charger with dual USB-C ports for simultaneous fast charging of two devices in an ultra-compact form factor. For users charging two iPhone 15 devices at once (0–50% in 30 minutes).
• Clap Wireless Charger 3-in-1 with Qi2 3-in-1 Qi2 wireless charger that simultaneously charges iPhone, AirPods and Apple Watch in a compact foldable design for home, office and travel use. For Apple ecosystem owners wanting one station for all three device types.
• Move Car Wireless Magnetic Car Charger Magnetic wireless car charger for MagSafe iPhones with powerful magnets holding the device secure on bumpy roads, adjustable vent mount, and 15W/10W/7.5W/5W fast charging. For drivers needing secure in-car mounting and wireless charging.
• Trip Power Bank Slim 5000 mAh magnetic wireless charging power bank compatible with MagSafe, providing 40% charge to iPhone in under one hour with integrated USB-C port for an additional device. For travelers needing a compact MagSafe-compatible backup battery.
• Polo Power Bank 3-in-1 10000 mAh portable battery and wall charger with integrated USB-C cable, USB-C port, and magnetic wireless module for simultaneous charging of three devices, plus worldwide travel-adapter compatibility. For frequent travelers who want a single device replacing battery, wall charger and travel adapter.
• Niki Car Charger 83W car charger with USB-A 18W and USB-C 65W ports for simultaneously charging two devices including MacBook, iPad and iPhone during car travel. For drivers needing laptop-class power from a 12V outlet.
• Essential Hub 4-in-1 USB-C hub with HDMI 4K output, dual USB-A 3.0 ports (5 Gbps), and USB-C PD 3.0 up to 100W for MacBook and iPad in a space gray aluminum finish. For MacBook/iPad users needing a compact 4-port hub with HDMI and pass-through charging.
• Cluster Hub 7-in-1 7-in-1 USB-C hub with HDMI 4K 30Hz, Gigabit Ethernet up to 1000 Mbps, dual USB-A 3.0, USB-C PD 100W, and SD/MicroSD card readers for creating a functional workspace. For MacBook/iPad users needing Ethernet plus HDMI plus card readers.
• AirHub USB-C 11-in-1 10-port USB-C hub with integrated Qi wireless charger, HDMI 4K, VGA, three USB 3.0 ports, Gigabit Ethernet, MiniSD reader, 3.5mm audio jack, and USB-C Power Delivery up to 87W. For MacBook/iPad users wanting maximum port expansion plus wireless phone charging on the desk.
• Link USB-C Hub Compact USB-C hub with three USB-A ports and an Ethernet port for MacBook and iPad, supporting up to 1000 Mbps network speed. For MacBook/iPad users needing basic USB-A and wired Ethernet connectivity.
• Crumb USB-C to USB-A Adapter Compact ultralight USB-C to USB-A adapter for connecting USB-A devices to a MacBook or iPad with USB-C port. For users needing an inexpensive single-purpose USB-A dongle.
• Braided USB-C to USB-C Cable 1.2-meter braided nylon USB-C to USB-C cable with reinforced fiber core and durable connectors for syncing and 60W charging. For users wanting a more durable USB-C cable.
• USB-C to USB-C Cable 1-meter USB-C to USB-C cable with ultra-resistant materials for daily use, supporting up to 60W charging and 480 Mbps data transfer. For users needing a standard USB-C charging/data cable.
• Groove Magnetic USB-A to USB-C Cable Anti-tangle magnetic USB-A to USB-C cable in silicone with magnetic structure for easy wrapping, supporting 2.5A charging and 480 Mbps data transfer. For users wanting a tangle-resistant magnetic cable.
• Dante Digital Pencil for iPad Digital pencil for iPad with magnetic attachment, palm rejection, USB-C fast charging, and 7-hour battery life, compatible with all iPads from 2018 onward. For iPad users wanting a lower-cost alternative to Apple Pencil for note-taking and drawing.
• Dante Pro Digital Pencil for iPad Pro digital pencil for iPad with wireless charging via compatible iPads or the included Dante Station charging dock, Bluetooth pairing, palm rejection, and 9-hour battery (80-minute full recharge). For creative iPad users wanting Apple Pencil-class wireless charging and Bluetooth pairing.
• Oblò Camera Lens Protector Ultra-thin tempered glass camera lens protector for iPhone that protects the rear camera from impacts and scratches while maintaining photo and video quality. For iPhone owners wanting camera-lens-specific protection.
• Secret Privacy Filter for MacBook Air Magnetic privacy filter for MacBook Air that limits side viewing to 180 degrees, protecting personal data with a removable, washable and reusable design including anti-glare and blue-light filter. For MacBook users working in public spaces needing screen privacy.
• Flow Apple Watch Case Protective Apple Watch case that preserves full touchscreen sensitivity and access to buttons and sensors while defending against impacts during workouts and daily activities. For Apple Watch owners wanting impact protection without sacrificing touch sensitivity.

Quantifiable outcome

• Mav GaN 20W charger can charge iPhone 14 from 0–50% in 20 minutes
• +5 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Apple Inc. (MFi Program)coreTechnology or IntegrationAiino participates in Apple's MFi (Made For iPhone/iPad/iPod) licensing program, as evidenced by the Mav GaN charger with Lightning MFi cable product listing which states the cable is 'certificato da Apple per connettersi ad iPhone, iPod, iPad.' This certification ensures full compatibility and safety compliance with Apple device standards. MFi is a core certification for any serious Apple accessory maker.
• Apple Inc. (MagSafe / MagSafe-Compatible Ecosystem)coreTechnology or IntegrationAiino products integrate with Apple's MagSafe magnetic charging and accessory ecosystem. Products including the Frozen, Allure, Berry, Olly, Jump, Lotus, and Glassy iPhone case lines feature built-in N52 high-performance magnets that align with and attach to MagSafe chargers and compatible accessories. The company's power banks (Trip), car chargers (Move Car), wireless chargers (Clap), and iPad cases (Elle) are also designed for MagSafe compatibility, ensuring interoperability with the Apple ecosystem.
• Global Recycle Standard (GRS) / Textile ExchangeminorOthersAiino uses GRS-certified recycled materials in multiple product lines. The GRS (Global Recycle Standard) certification is referenced on product pages for Frozen, Allure, Eco, Glassy, Swing, and Jump case lines, verifying that materials such as recycled TPU, recycled polycarbonate, recycled silicone, recycled microfibers, and recycled PU contain verified recycled content. This certification is administered by Textile Exchange and supports Aiino's sustainability positioning.
• Amazon Italy (Marketplace)minorChannel Partner/ Reseller/ DistributorAiino products are available for purchase on Amazon Italy, representing a marketplace distribution channel alongside the direct e-commerce store. This provides additional consumer reach and leverages Amazon's logistics and customer base for product distribution.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Belkin: Belkin is a leading global manufacturer of Apple-compatible accessories including chargers, cables, hubs, and cases. Direct peer with overlapping product categories (GaN chargers, USB-C hubs, wireless charging) and a similar Apple-device-owner target customer base.
• Anker: Anker is a major global charging brand offering GaN chargers, power banks, cables, and hubs. Direct peer in charging products with a comparable D2C plus marketplace distribution model and Apple-focused product positioning.
• Spigen: Spigen is a leading global manufacturer of protective cases for smartphones including iPhone. Direct peer in the iPhone case category with similar product breadth across multiple case lines and price points, sold via D2C and major marketplaces.
• Casetify: Casetify is a design-focused iPhone case and accessories brand with strong direct-to-consumer presence and brand collaborations. Direct peer in cases with a comparable premium design-led positioning and Apple-focused catalog.
• Mophie: Mophie (a Zagg brand) is a leading charging accessories brand offering power banks, wireless chargers, and cases for Apple devices. Direct peer in the charging accessories category with overlapping Apple ecosystem focus.
• Native Union: Native Union is a premium charging and accessories brand for Apple devices including cables, wireless chargers, and MagSafe-compatible products. Direct peer with similar design-led premium positioning and D2C focus on Apple device owners.
• Satechi: Satechi manufactures USB-C hubs, chargers, and computer accessories targeted at Apple device users including MacBook and iPad. Direct peer in the hub and charging categories with comparable Apple-focused positioning.
• Twelve South: Twelve South designs premium Apple accessories including stands, charging docks, cases, and peripherals for MacBook, iPad, and iPhone. Direct peer with design-led positioning and an Apple-only product focus.
• Pitaka: Pitaka specializes in MagSafe-compatible cases and wireless charging accessories for iPhone using aramid fiber and other premium materials. Direct peer in cases and MagSafe accessories with a similar premium positioning.
• Nomad Goods: Nomad designs premium Apple accessories including leather cases, charging cables, and MagSafe-compatible chargers. Direct peer with comparable premium positioning, design focus, and Apple ecosystem targeting across cases and charging.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/aiinoitalia
• Facebookfacebook.com/aiinoitalia
• LinkedInlinkedin.com/company/aiino

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aiino