Grupo Preceram
- Company typePrivate
- Founded1992
- HeadquartersPombal, Portugal
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
Grupo Preceram firmographics
Firmographics- Name
- Grupo Preceram
- Legal name
- Preceram – Indústrias de Construção, S.A.
- Website
- https://solucoesparaconstrucao.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Grupo Preceram industry classification
Industry- Product category
- Construction Materials Manufacturing
- NAICS
- Gypsum Product Manufacturing (327420), Gypsum Product Manufacturing (32742), Lime and Gypsum Product Manufacturing (3274), Clay Product and Refractory Manufacturing (3271), Clay Building Material and Refractories Manufacturing (32712), Clay Building Material and Refractories Manufacturing (327120), All Other Nonmetallic Mineral Product Manufacturing (32799)
- SIC
- Concrete, Gypsum & Plaster Products (3270), Structural Clay Products (3250), Mining & Quarrying Of Nonmetallic Minerals (No Fuels) (1400)
- akta.pro primary industry
- Gypsum Board & Drywall Panels (IMADAEAA)
- akta.pro secondary industries
- Ceiling Boards, Plasterboard Tiles & Suspension-Compatible Gypsum Products (IMADAEAM), Plaster (Gypsum/Lime/Cement) & Basecoat Systems (IMADAEAC), Masonry Prefabricated Elements (Panels, Lintels, Sills) (IMADABAM)
Keywords
Where Grupo Preceram is headquartered
LocationHeadquarters
- HQ city
- Pombal
- HQ country
- Portugal
- HQ region
- Europe
Offices4 records
Markets served
Grupo Preceram business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Building Materials Manufacturing and Distribution: Manufacturing and direct distribution of construction materials including thermal bricks, gypsum boards, mineral wool insulation, and expanded clay aggregates throughout Portugal via their own distribution fleet.
- E-commerce Sales: Direct online sales through Gyptec's online store for gypsum board products and accessories.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Grupo Preceram product offering
Product offeringCore offering
Grupo Preceram manufactures and distributes a complete range of construction materials through six subsidiaries: Preceram (thermal and acoustic ceramic bricks), Preceram Norte (ceramic bricks), Nexclay (expanded clay), Só Argilas (raw and prepared clays), Gyptec (gypsum boards), and Volcalis (mineral wool insulation). Products are sold primarily B2B to construction companies, distributors, and retailers across Portugal via an owned distribution fleet.
Product overview
Grupo Preceram is a family-owned group of Portuguese companies manufacturing construction and building materials. The portfolio comprises five core product brands: Preceram (thermal/acoustic ceramic bricks), Nexclay (expanded clay insulation), Volcalis (mineral wool insulation), Gyptec (gypsum boards/plasterboard), and Só Argilas (raw clay extraction). These are complemented by sub-brands including Preceram Norte (ceramic bricks) and specialized products such as Gyptec Gold (multifunction gypsum board), Gyptec Protect (moisture/fire resistant gypsum), Gypcork and GYPCORK Protect (gypsum-cork composites), Preceram PRO thermal bricks, and Volcalis Alpha Plus (high-performance mineral wool). The group also offers the SKINIUM facade system developed in partnership with external companies. Digital tools include BIM object libraries, a solutions manager database, and technical installation manuals. The products are distributed through a complete and versatile fleet covering all of Portugal.
Differentiator
Problem solved
Functional benefit
Brands
- Preceram: Thermal and acoustic brick products; one of the largest ceramic brick producers in Portugal
- Preceram Norte
- Nexclay
- Gyptec
- Volcalis
- Só Argilas
- SKINIUM
- GYPCORK Protect
Products and services
- Preceram Thermal and Acoustic Ceramic Bricks Thermal and acoustic ceramic bricks manufactured by Preceram – Indústrias de Construção, S.A., with thermal resistance twice that of traditional equivalent bricks. Designed for constructing more efficient masonry walls in residential and commercial construction. Used by architects, engineers, and construction companies in Portugal.
- Preceram Norte Ceramic Bricks
Quantifiable outcome
- Thermal resistance is twice that of traditional equivalent brick
- +2 more outcomes
Companies that use Grupo Preceram
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Grupo Preceram technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Grupo Preceram partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- ISQ AcademyminorGyptec partners with ISQ Academy for certified training courses on drywall installation. ARC - Academia de Remodelação e Construção co-organizes training programs.
- PERFISAcoreSKINIUM - The Wall System partnership for structural steel frame (Light Steel Framing) construction. PERFISA provides steel structures while GYPTEC and VOLCALIS supply gypsum boards and mineral wool. System is designed for lightweight, modular, sustainable facades.
- AMORIM CORK SOLUTIONScoreSKINIUM system partner providing cork insulation components. Cork is incorporated into GYPCORK Protect boards for thermal and acoustic performance.
- MAPEIcoreSKINIUM system partner providing mortars and construction chemicals for facade system installation.
- Associação Passivhaus PortugalcoreStrategic partner for Passive House construction. Grupo Preceram is a strategic partner and participates in Passivhaus Portugal conferences and events.
- Ordem dos ArquitetoscoreProfessional architects association. Grupo Preceram partnered with Ordem dos Arquitetos for World Architecture Congress delegation, highlighting Eduardo Souto de Moura's recognition.
- StratBIMminorOrganizer of BIM Centro events. Gyptec sponsors BIM Centro'24 conference on Building Information Modelling methodology.
- Universidade de AveirominorAcademic partner for BIM Centro'24 event organization.
- Cluster Habitat SustentávelminorSustainability cluster partner for BIM Centro'24 event organization.
- VIDA IMOBILIÁRIAcoreReal estate media partner for Semana da Reabilitação Urbana events and Prémio Jovens Arquitectos awards.
Scale indicators5 records
Recent moves7 records
Grupo Preceram competitors and assessment
Company assessmentBroad incumbents
- BMI Group: Large European roofing and waterproofing systems provider owned by Standard Industries. Adjacent incumbent to Grupo Preceram in building envelope systems, often competing in the same architect-specified envelope projects.
- Saint-Gobain: French multinational with extensive building materials portfolio including gypsum (Rigips), insulation (Isover), mortars (Weber) and brick. Competes head-to-head with Grupo Preceram across multiple categories via its Weber, Placo and Isover brands.
Direct peers
- Rockwool: World leader in stone wool insulation for buildings. Direct comparable to Volcalis mineral wool, competing on fire resistance, acoustic performance and sustainability credentials in commercial and residential construction.
- Etex (Siniat): Belgian building materials group; Siniat is one of Europe's leading gypsum board brands. Direct comparable to Gyptec in plasterboard systems and integrated wall solutions, particularly in Iberia and Southern Europe.
- Knauf: Global leader in gypsum board and insulation systems. Direct comparable to Grupo Preceram's Gyptec gypsum boards and Volcalis mineral wool, with overlapping specification-driven sales models and BIM-led design support.
- Wienerberger: World's largest producer of clay bricks and a leading supplier of facade, roof and pipe solutions. Direct comparable to Grupo Preceram's Preceram and Preceram Norte ceramic brick business, with similar focus on energy-efficient masonry.
- Hebel (Xella): Xella brand for autoclaved aerated concrete (AAC) blocks and panels used in efficient masonry walls. Directly comparable to Preceram's thermal brick range in the energy-efficient masonry wall category.
Emerging players
- Steico: German manufacturer of natural fibre insulation (wood fibre, cellulose) and building systems. Comparable emerging player in the sustainable insulation space, competing for eco-focused specification in residential and Passivhaus projects similar to Grupo Preceram's portfolio.
- Cedral (Etex): Etex brand for fibre cement cladding and facade solutions. Comparable in facade and exterior wall systems to Grupo Preceram's SKINIUM offering, with overlap in lightweight modular facade specification.
Regional players
- Soprema: French-headquartered manufacturer of waterproofing, insulation and facade systems. Comparable in building envelope systems; primarily active in France and broader Europe but with limited direct Portuguese market overlap to Grupo Preceram.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Grupo Preceram social profiles
Digital presenceGrupo Preceram compliance and trust
Trust signalCompliance4 records
Grupo Preceram financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grupo Preceram leadership team
Management profileNumber of profiles
Profiles1 record
Grupo Preceram subsidiaries and ownership
Company hierarchySubsidiaries5 records
Grupo Preceram funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grupo Preceram M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grupo Preceram
What does Grupo Preceram do?
Grupo Preceram manufactures and distributes a complete range of construction materials through six subsidiaries: Preceram (thermal and acoustic ceramic bricks), Preceram Norte (ceramic bricks), Nexclay (expanded clay), Só Argilas (raw and prepared clays), Gyptec (gypsum boards), and Volcalis (mineral wool insulation). Products are sold primarily B2B to construction companies, distributors, and retailers across Portugal via an owned distribution fleet.
Is Grupo Preceram a public or private company?
Grupo Preceram is a private company. It is classified as family owned and is currently operating.
When was Grupo Preceram founded?
Grupo Preceram was founded in 1992. It employs 101 to 250 people.
Where is Grupo Preceram based?
Grupo Preceram is headquartered in Pombal, Portugal, in the Europe region.
How does Grupo Preceram make money?
Two revenue lines are on record. Building Materials Manufacturing and Distribution is the primary driver. The others are E-commerce Sales.
Who are Grupo Preceram's main competitors?
Broad incumbents on record are BMI Group and Saint-Gobain. Direct peers are Rockwool, Etex (Siniat), Knauf, Wienerberger and Hebel (Xella). Emerging players are Steico and Cedral (Etex). Soprema is listed as a regional player.
Does Grupo Preceram have an API?
No public API is recorded for Grupo Preceram.
What industry is Grupo Preceram in?
Grupo Preceram's product category is Construction Materials Manufacturing. Its primary akta.pro industry code is IMADAEAA, Gypsum Board & Drywall Panels, with a secondary code of IMADAEAM, Ceiling Boards, Plasterboard Tiles & Suspension-Compatible Gypsum Products. Its NAICS code is 327420 and its SIC code is 3270.