MTV Uutiset
MTV Uutiset is the Finnish-language news division of MTV Oy, delivering domestic and international news, sports, and lifestyle content to Finnish consumers via its mtvuutiset.fi website, MTV Katsomo streaming, and MTV3 television broadcasts.
- Company typePrivate
- Founded1981
- HeadquartersHelsinki, Finland
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What MTV Uutiset does
MTV Uutiset is the news division of MTV Oy, a Finnish commercial media company headquartered at Konepajankuja 7, Helsinki. Founded in 1981, it produces Finnish-language news, sports, entertainment, weather, and lifestyle content distributed across three primary surfaces: the mtvuutiset.fi digital platform, the MTV Katsomo streaming/video-on-demand service, and broadcast television news programs Seitsemän Uutiset and Kymmenen Uutiset on MTV3 and MTV3+. The outlet also operates Makuja, a food and lifestyle sub-brand, and reaches audiences through social media, video, and live streaming.
The underlying technology is a digital-first news platform combining a website, video infrastructure, and live streaming, integrated with the broader MTV streaming ecosystem. No proprietary technology stack, patents, or AI products are disclosed; the company publishes editorial principles for AI use in journalism but provides no detail on model deployment or capability depth. Editorial standards are governed by adherence to Journalistin ohjeita under the oversight of Julkisen sanan neuvosto (JSN).
MTV Uutiset monetizes primarily through mass-market display and sponsored advertising on its digital properties, with secondary revenue from the MTV Katsomo subscription streaming service and integrated television advertising across the MTV group's broadcast channels. The customer base is the Finnish general public — a single-country, consumer audience with no disclosed enterprise or B2B accounts — and pricing is not publicly disclosed. The company's owned and operated status, multi-platform distribution, and recognized national news brand position it as a mainstream Finnish media property rather than a digital-native challenger.
MTV Uutiset firmographics
Firmographics- Name
- MTV Uutiset
- Legal name
- MTV Oy
- Website
- https://mtvuutiset.fi
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MTV Uutiset is the Finnish-language news division of MTV Oy, delivering domestic and international news, sports, and lifestyle content to Finnish consumers via its mtvuutiset.fi website, MTV Katsomo streaming, and MTV3 television broadcasts.
- Ownership category
- akta.pro rank
MTV Uutiset industry classification
Industry- Product category
- Digital News Media
- NAICS
- Broadcasting and Content Providers (516), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Video Streaming Platforms (SVOD/AVOD/TVOD) (BPAMAJAA)
Keywords
Where MTV Uutiset is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
MTV Uutiset business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advertising: MTV Uutiset generates revenue through advertising on its website and platforms, including display ads, sponsored content, and promotional partnerships.
- Subscription/Pay TV: MTV Katsomo subscription service for on-demand video content, with MTV Uutiset content integrated into the broader MTV platform.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
MTV Uutiset product offering
Product offeringCore offering
MTV Uutiset is a Finnish news media platform operated by MTV Oy that delivers comprehensive coverage of domestic and international news, sports, weather, politics, entertainment, and lifestyle content. Content is distributed through the mtvuutiset.fi website, TV news programs (Seitsemän Uutiset and Kymmenen Uutiset), and the MTV Katsomo streaming platform for on-demand video access.
Product overview
MTV Uutiset is a Finnish news media platform operated by MTV, offering comprehensive news coverage across multiple channels. The product portfolio consists of the core MTV Uutiset news website/app, the MTV Katsomo video streaming service, and the Makuja food and lifestyle sub-site. The platform also encompasses television news programs Seitsemän Uutiset and Kymmenen Uutiset, providing TV broadcast integration with digital content delivery. The platform features extensive content categories including domestic and international news, sports, weather, politics, entertainment, and lifestyle content.
Differentiator
Problem solved
Functional benefit
Brands
- MTV Katsomo: Digital streaming platform and video-on-demand service operated by MTV
- Makuja
Products and services
- MTV Uutiset News Platform Finnish-language news platform providing articles, video content, live streaming, and breaking news alerts covering domestic and international news, sports, weather, politics, entertainment, and lifestyle topics for Finnish-speaking audiences.
- MTV Katsomo Subscription-based video streaming service operated by MTV offering on-demand access to TV programs, series, movies, and live content, integrated with MTV Uutiset's news offerings for Finnish consumers.
Companies that use MTV Uutiset
Customer profileSegments1 record
Ideal customer profiles1 record
MTV Uutiset technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MTV Uutiset partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- MTV KatsomocoreMTV Uutiset is part of the MTV media group, with content distributed through the MTV Katsomo streaming platform. This integration provides on-demand access to news content alongside entertainment programming.
- Julkisen sanan neuvosto (JSN)coreMTV Uutiset is committed to following the Journalistin ohjeita (Journalist's guidelines) and operates under the oversight of the Julkisen sanan neuvosto (JSN), Finland's press council.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
MTV Uutiset competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
MTV Uutiset social profiles
Digital presenceMTV Uutiset financial estimates
Financial estimateRevenue estimate
Valuation estimate
MTV Uutiset leadership team
Management profileNumber of profiles
Profiles5 records
MTV Uutiset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MTV Uutiset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MTV Uutiset
What does MTV Uutiset do?
MTV Uutiset is a Finnish news media platform operated by MTV Oy that delivers comprehensive coverage of domestic and international news, sports, weather, politics, entertainment, and lifestyle content. Content is distributed through the mtvuutiset.fi website, TV news programs (Seitsemän Uutiset and Kymmenen Uutiset), and the MTV Katsomo streaming platform for on-demand video access.
Is MTV Uutiset a public or private company?
MTV Uutiset is a private company. It is classified as unknown and is currently operating.
When was MTV Uutiset founded?
MTV Uutiset was founded in 1981. It employs 1 to 10 people.
Where is MTV Uutiset based?
MTV Uutiset is headquartered in Helsinki, Finland, in the Europe region.
How does MTV Uutiset make money?
Two revenue lines are on record. Advertising is the primary driver. The others are subscription/Pay TV.
Does MTV Uutiset have an API?
No public API is recorded for MTV Uutiset.
What industry is MTV Uutiset in?
MTV Uutiset's product category is Digital News Media. Its primary akta.pro industry code is BPAMAJAA, Video Streaming Platforms (SVOD/AVOD/TVOD). Its NAICS code is 516 and its SIC code is 4833.