MeinEinkauf.ch

What MeinEinkauf.ch does

MeinEinkauf.ch is a Swiss-headquartered cross-border e-commerce logistics platform, founded in 2012 by Jan Bomholt, that enables private consumers and businesses domiciled in Switzerland (and Liechtenstein) to purchase goods from German online retailers that do not natively ship to Switzerland. Customers register on the platform and receive a free @MeinEinkauf.ch email address, which they use to set up accounts and place orders at any German online shop. Orders are shipped to MeinEinkauf's warehouse in Konstanz, Germany (MeinEinkauf GmbH), where they are customs-cleared, consolidated where applicable, and forwarded to the customer's Swiss address in 2-3 business days. The Swiss parent entity, MeinEinkauf AG (St. Gallen), serves as the contracting party for Swiss customers, while the German subsidiary handles inbound logistics.

The core offering is monetized through a per-shipment service fee starting at CHF 17.90, which includes customs clearance, import VAT, and last-mile delivery via Swiss Post or DPD; surcharges apply for oversized items, heavy packages, and orders from sellers without German VAT registration. Beyond the consumer parcel-forwarding core, the company operates a B2B partner integration platform (enabling German retailers to offer duties-paid Swiss delivery via API or text-link referrals), a Spedition freight module for bulky goods exceeding 30kg or 400cm girth, and MeinExport, a reverse-direction service launched in 2015 that helps Swiss merchants sell into the EU. Underlying technology is a proprietary address translation and parcel forwarding system, rather than a software stack with AI/ML components.

The business model is primarily transactional (per-shipment fees from a long tail of Swiss consumers), supplemented by managed services and technical integration revenue from German retail partners. The company claims a network of 150,000+ customers, 3,555+ listed partner shops, and integration reach across 150,000+ merchants, with over 250 employees across 6 locations in Germany and Switzerland. It operates as an independent, self-funded company with no disclosed venture capital or private equity backing, having grown organically since founding.

Name

MeinEinkauf.ch

Legal name

MeinEinkauf AG

Website

https://meineinkauf.ch

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

MeinEinkauf.ch is a Swiss-headquartered cross-border e-commerce logistics platform that lets Swiss and Liechtenstein consumers and businesses buy from German online retailers, handling customs clearance and delivery for a per-shipment fee starting at CHF 17.90.

Ownership category

akta.pro rank

Product category

Cross-Border E-Commerce Logistics Services

NAICS

Couriers and Express Delivery Services (49211)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Import Customs Clearance (Entry Filing & Release) (TLACAFAA)

akta.pro secondary industries

Export/Import Documentation Preparation (Commercial Invoice, Packing List, Shipper’s Letter of Instruction) (TLACAHAD), Export Customs Clearance (Export Declarations & AES/EEI) (TLACAFAB), Cross-Border Freight Brokerage (USMCA/EU, etc.) (TLADAMAN), Cross-Border Parcel Direct Entry / Destination Hubs (In-Country Induction) (TLAAANAG)

Keywords

• Cross-border parcel forwarding
• Customs clearance services
• Germany to Switzerland shipping
• E-commerce logistics platform
• Import duty handling

Headquarters

HQ city

Saint Gallen

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Per-shipment Service Fee: Customers pay a service fee starting at CHF 17.90 per package/shipment. This fee includes customs clearance, import duties, VAT, and shipping to Switzerland. The revenue model benefits from the margin between German VAT (19%) and Swiss VAT (typically 7.7%), as the company collects German VAT on import but pays lower Swiss VAT on delivery. Additional surcharges apply for oversized items, heavy packages, and shipments from non-German EU sellers (20% surcharge on goods value).
2. Partner Integration Services: German online retailers pay for technical integrations and enhanced delivery options for their Swiss customers. This enables merchants to offer 'all duties paid' delivery to Switzerland directly from their checkout.
3. B2B Logistics Services: Dedicated logistics and customs clearance services for Swiss B2B customers and partners, including same-day processing of shipments from German online merchants.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

MeinEinkauf.ch operates a cross-border parcel forwarding and customs clearance service. Swiss private customers and businesses register for a free @MeinEinkauf.ch email address, use it to shop at any German online retailer, and have orders shipped to the company's warehouse in Konstanz, Germany, where they are customs-cleared and delivered to the customer's Swiss address in 2-3 business days for a fee starting at CHF 17.90.

Product overview

MeinEinkauf.ch operates as a cross-border e-commerce logistics platform consisting of a core shopping service and several specialized modules. The core MeinEinkauf.ch service enables Swiss customers to shop from any German online retailer by providing a proxy delivery address and handling customs clearance for a flat fee starting at CHF 17.90. This core platform is complemented by B2B Services for German retailers seeking Swiss market access, a Spedition module for oversized freight, and the Partner Integration platform for technical e-commerce connectivity. An opposite-direction MeinExport service allows Swiss merchants to sell into the EU.

Differentiator

Problem solved

Functional benefit

Products and services

• Core Shopping Service (MeinEinkauf.ch) Primary cross-border parcel forwarding and customs clearance service for Swiss private customers and businesses, enabling purchases from any German online retailer with home delivery to Switzerland and all duties paid.
• B2B Services Business-to-business services enabling German online retailers to offer MeinEinkauf.ch as an integrated shipping option for Swiss customers, including API integrations and direct ordering capabilities to expand into the Swiss market.
• Spedition (Freight Service) Freight and logistics service for oversized or heavy shipments exceeding standard parcel dimensions (over 30kg or 400cm girth), including furniture and bulky goods delivery with customs clearance from German online shops to Switzerland.
• MeinExport Export service for Swiss online merchants to sell into Germany and other EU countries, handling customs clearance and cross-border logistics in the opposite direction of the core service.
• Swiss Online Shop Logistics Services Outsourced logistics operations service for Swiss online shops, providing warehousing, fulfillment, and shipping support from MeinEinkauf.ch's infrastructure.

Quantifiable outcome

• 2-3 business days delivery time from German online shop to Swiss doorstep
• +5 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• flaconi (German online cosmetics retailer)coreStrategic or Co-development Partner · 1 October 2023Leading German online cosmetics and perfume retailer collaborates with MeinEinkauf.ch for customs-cleared deliveries to Swiss customers. MeinEinkauf GmbH's Head of B2B Communications, Lena el Mawla, confirmed various cooperation models including text links and technical integrations.
• itkids Online StoreminorStrategic or Co-development Partner · 1 June 2013German baby and children's clothing retailer partnered with MeinEinkauf.ch enabling Swiss customers to shop their curated collection. 15% of itkids orders came from Switzerland before partnering. The partnership offered Swiss customers a 30% discount on MeinEinkauf.ch service fees.
• HIRMER (German fashion retailer)coreStrategic or Co-development Partner · 1 April 2013Germany's largest men's fashion house partnered with MeinEinkauf.ch since April 2013 to enable Swiss customers to shop their online store. Swiss customers receive deliveries at domestic German prices with all duties paid, covering international brands like Hugo Boss, Tommy Hilfiger, and Armani. HIRMER explicitly promoted this partnership as a service enhancement for Swiss customers.
• Swiss Post (Schweizerische Post)coreChannel Partner/ Reseller/ DistributorPrimary delivery partner for last-mile delivery to Swiss customers. MeinEinkauf.ch forwards packages from their Konstanz warehouse to Swiss customers via Swiss Post as one of several delivery options.
• DPD ( parcel delivery)coreChannel Partner/ Reseller/ DistributorAlternative delivery partner for shipments to Swiss customers, offering flexible delivery options alongside Swiss Post.
• German Online Retailers (3,555+ partner shops)coreChannel Partner/ Reseller/ DistributorOver 3,555 German online retailers are listed as partners, including major retailers like Amazon.de marketplace sellers, Peek & Cloppenburg, Uniqlo, dm-drogerie markt, Vinted, eBay.de, and many others across categories including fashion, electronics, home goods, sports, and more.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Forward2Me: UK-based parcel forwarding and consolidation service (formerly MyParcel2Go) providing a UK delivery address, package consolidation and international shipping with customs support. Mirrors MeinEinkauf's shop-from-anywhere-without-restriction model.
• Stackry: US-headquartered parcel forwarding service offering a free US address, package consolidation and international shipping with customs handling. Operates the same "foreign address + consolidate + ship" model as MeinEinkauf.ch, just on transatlantic corridors.
• MyBox UK: UK parcel forwarder offering personal UK addresses, package receipt, consolidation and re-shipment with customs declaration support. Closely analogous operating model to MeinEinkauf.ch on a different origin country.
• Borderlinx: Borderlinx (originally Swiss-founded) offers parcel forwarding and customs clearance from the UK and other origins into Switzerland and other countries, with a personal address system very similar to MeinEinkauf.ch. Closest direct competitor in the proxy-address + customs clearance model.

Broad incumbents

• UPS (United Parcel Service): UPS provides international parcel and freight services with customs brokerage and DDP capabilities across Europe. Its cross-border DACH capabilities overlap with MeinEinkauf's logistics stack as a large alternative.
• FedEx: FedEx offers international priority parcel shipping, customs clearance and DDP services globally including Europe — a broad incumbent with overlapping capabilities in cross-border parcel logistics.
• DHL Express: DHL Express offers international time-definite parcel delivery with customs clearance and DDP options worldwide, including Germany-Switzerland. As a broad incumbent it competes for any direct cross-border shipment that bypasses a proxy address.
• Swiss Post (Die Schweizerische Post): Swiss Post is both a MeinEinkauf delivery partner and an operator of its own international parcel services (PostPac International, EMS) with customs handling — a regional incumbent whose services overlap with parts of MeinEinkauf's fulfilment and cross-border delivery stack.

Emerging players

• ESW (formerly eShopWorld): ESW provides end-to-end cross-border e-commerce solutions, including DDP pricing, checkout localization and international logistics for retailers targeting Switzerland and other markets — overlapping with MeinEinkauf's B2B merchant integration value proposition.
• Global-e Online Ltd. Global-e is a cross-border e-commerce enablement platform that helps merchants offer localized checkout, duties-paid pricing and international shipping — analogous to MeinEinkauf's B2B/partner integration layer but delivered as software at checkout rather than physical address-based forwarding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MeinEinkauf
• LinkedInlinkedin.com/company/meineinkauf-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MeinEinkauf.ch