Emoney
Em@ney Plc is a Malta-licensed Electronic Money Institution providing SEPA, EXTRA SEPA, and SWIFT payment processing, multi-IBAN accounts, and MasterCard debit cards to over 4 million businesses and individuals across 56 countries.
- Company typePrivate
- Founded2012
- HeadquartersValletta, Malta
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Emoney does
Em@ney Plc is a Malta-incorporated Electronic Money Institution founded in 2012 and licensed by the Malta Financial Services Authority under European E-Money Directive (2009/110/EC), with passported authorization to operate across all SEPA countries. The company issues electronic money and provides payment processing infrastructure for SEPA, EXTRA SEPA, and SWIFT credit transfers through its home-banking platform, accessible from any internet-capable device without software installation.
The product portfolio centers on two core accounts — the Em@ney Business Account and the Em@ney Personal Account — supplemented by add-on modules: Virtualio (multi-IBAN account management), Vanity IBAN (customizable alphanumeric IBAN), Hero Payment (business SEPA/EXTRA SEPA settlement), and Swaappy (personal account management interface). The Business Account integrates MasterCard debit card issuance, employee card management, bulk payment processing, salary disbursement, and a scalable business API layer; the Personal Account targets individuals with SEPA transfers, debit card use, and expense monitoring. Security is supported by 3D Secure authentication and compliance screening tools, and the company has appointed a Data Protection Officer under GDPR Article 37.
Revenue is generated primarily through transaction fees on payment processing and recurring e-money service fees, with MasterCard debit card interchange contributing additional transactional revenue. Pricing is contract-based and not publicly disclosed, with a stated policy of transparent, line-itemized costs and no hidden fees. Em@ney serves both business customers (SMB through larger enterprises needing multi-IBAN orchestration and payment automation) and individual users, with a self-serve digital onboarding motion, direct account signup via the website, and an API-first model for business integrations. The company is privately held with no disclosed funding rounds, operates with 51-100 employees, and reports a user base of approximately 4 million across 56 countries with a stated 98% customer satisfaction rate.
Emoney firmographics
Firmographics- Name
- Emoney
- Legal name
- Em@ney plc
- Website
- https://emoney.mt
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Em@ney Plc is a Malta-licensed Electronic Money Institution providing SEPA, EXTRA SEPA, and SWIFT payment processing, multi-IBAN accounts, and MasterCard debit cards to over 4 million businesses and individuals across 56 countries.
- Ownership category
- akta.pro rank
Emoney industry classification
Industry- Product category
- Electronic Money and Payment Services
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG)
- akta.pro secondary industries
- Bank-to-Bank Transfers & Pay-by-Bank (Consumer & Merchant) (FSAMAFAC), Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), Payables & Disbursements (ACH/SEPA, wires, checks, virtual cards) (FSABAIAB)
Keywords
Where Emoney is headquartered
LocationHeadquarters
- HQ city
- Valletta
- HQ country
- Malta
- HQ region
- Europe
Offices1 record
Markets served
Emoney business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Payment Transaction Fees: Fees charged for processing SEPA and EXTRA SEPA/SWIFT credit transfers. SEPA transfers processed within 24 business hours. Revenue generated from transaction fees on both inbound and outbound payments.
- E-money Services: E-money issuance and redemption services. Revenue from providing electronic money accounts to both business and personal customers.
- Business Account Services: Business account services including company cards for employees, bulk payment processing, salary disbursements, and API access. No hidden fees with transparent cost listing per contract.
- Debit Card Services: MasterCard debit card issuance for both personal and business accounts enabling POS and online purchases.
- Custom IBAN Services: Vanity IBAN customization allowing users to personalize their IBAN with their name, creating a premium offering.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Business Account with comprehensive payment services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Emoney product offering
Product offeringCore offering
Em@ney Plc issues electronic money accounts and processes payments (SEPA and EXTRA SEPA/SWIFT credit transfers) for both businesses and individuals through a regulated home banking platform. The service includes MasterCard debit card issuance, multi-IBAN accounts (Virtualio), customizable alphanumeric IBANs (Vanity IBAN), bulk payment and salary disbursement capabilities, and scalable APIs for business system integration.
Product overview
Emoney (Em@ney Plc) operates as an electronic money institution offering a unified platform of payment and account services. The core offerings consist of Business Account and Personal Account products, supplemented by specialized add-on modules including Virtualio (multi-IBAN account management), Vanity IBAN (customizable alphanumeric IBAN), Hero Payment (payment processing), and Swaappy (personal account management interface). All services operate within the SEPA payment ecosystem with access to SWIFT for international transfers.
Differentiator
Problem solved
Functional benefit
Brands
- Swaappy: Branded personal account offering allowing users to register, send and receive money, and manage payments via a user-friendly system.
- Hero Payment
- Virtualio
- Vanity IBAN
Products and services
- Em@ney Business Account
Quantifiable outcome
- 4 Million users have adopted the platform
- +2 more outcomes
Companies that use Emoney
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Emoney technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Emoney partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights4 records
Emoney competitors and assessment
Company assessmentBroad incumbents
- Adyen: Pan-European payment processor and licensed institution offering unified SEPA, card, and API-based acquiring/payouts to enterprise merchants and platforms — broad incumbent serving overlapping SEPA B2B payment volumes.
Direct peers
- Revolut: UK/EU-licensed EMI operating multi-currency accounts, SEPA/EXTRA SEPA payments, and business accounts across all SEPA geographies — direct overlap with Emoney's value proposition but at much larger scale and brand reach.
- bunq: Dutch-origin European digital bank/EMI offering consumer and business accounts, multi-IBAN, and SEPA payments across the EEA. Comparable product set (multi-IBAN accounts, business APIs) though positioned as a full licensed bank.
- Currencycloud: UK-licensed e-money institution (Visa-owned) providing multi-currency wallets, FX, and cross-border payment APIs to platforms and SMBs — strong peer on cross-border SEPA/SWIFT execution and API integrations.
- Paysera: Lithuania-headquartered Electronic Money Institution offering multi-currency IBAN accounts, SEPA payments, and business APIs across SEPA. Closest scale, geography, and product analogue to Emoney, including B2B payouts and personal wallets.
- Mollie: Dutch payment service provider offering SEPA-direct, business accounts, debit cards, and developer-first payment APIs to European SMBs — directly comparable target market and self-serve/API-first GTM motion.
- Monese: UK-based e-money account provider serving both personal and business customers in the EEA with multi-currency accounts, debit cards, and SEPA payment rails — directly comparable to Emoney's dual consumer/SMB offering.
- Payoneer: US/EMEA-licensed e-money institution serving SMBs and freelancers with multi-currency receiving accounts, SEPA payment capabilities, and B2B payout APIs — closely aligned with Emoney's business-account and bulk-payment offering.
- Wise: UK-headquartered multi-currency account and cross-border payment provider with EEA EMI authorization. Strongly comparable on multi-currency IBANs and low-cost SEPA/SWIFT transfers, though significantly larger and consumer-first.
Emerging players
- Modulr: UK-based Payments Service Provider focused on B2B accounts, bulk payments, and embedded payment APIs for platforms — overlaps with Emoney's API-first B2B disbursements and salary-payment use cases.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Emoney social profiles
Digital presenceEmoney compliance and trust
Trust signalCompliance2 records
Emoney financial estimates
Financial estimateRevenue estimate
Valuation estimate
Emoney leadership team
Management profileNumber of profiles
Profiles1 record
Emoney funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Emoney M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Emoney
What does Emoney do?
Em@ney Plc issues electronic money accounts and processes payments (SEPA and EXTRA SEPA/SWIFT credit transfers) for both businesses and individuals through a regulated home banking platform. The service includes MasterCard debit card issuance, multi-IBAN accounts (Virtualio), customizable alphanumeric IBANs (Vanity IBAN), bulk payment and salary disbursement capabilities, and scalable APIs for business system integration.
Is Emoney a public or private company?
Emoney is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Emoney founded?
Emoney was founded in 2012. It employs 51 to 100 people.
Where is Emoney based?
Emoney is headquartered in Valletta, Malta, in the Europe region.
How does Emoney make money?
Five revenue lines are on record. Payment Transaction Fees are the primary driver. The others are E-money Services, business Account Services, debit Card Services and custom IBAN Services.
Who are Emoney's main competitors?
Adyen is listed as a broad incumbent. Direct peers are Revolut, bunq, Currencycloud, Paysera, Mollie, Monese, Payoneer and Wise. Modulr is listed as an emerging player.
Does Emoney have an API?
No public API is recorded for Emoney.
What industry is Emoney in?
Emoney's product category is Electronic Money and Payment Services. Its primary akta.pro industry code is FSAMAIAG, Multi-Currency Accounts, Wallets & IBAN Services, with a secondary code of FSAMAFAC, Bank-to-Bank Transfers & Pay-by-Bank (Consumer & Merchant). Its NAICS code is 52232 and its SIC code is 6199.