Mirolin

What Mirolin does

Mirolin Industries Corp. is a Canadian manufacturer of acrylic bath and shower products headquartered in St. Thomas, Ontario, operating as a wholly-owned subsidiary of Masco Canada Limited, itself part of US-listed Masco Corporation. The company engineers, designs, and produces its portfolio at a single Ontario manufacturing facility employing over 200 local workers, with more than 90% of its acrylic bath and shower output made in Canada. Its product range spans freestanding, alcove, drop-in, and skirted bathtubs; tub/shower combination units; standalone showers and shower bases; shower doors and enclosures; and supporting accessories. The portfolio includes accessibility-focused offerings through the Free Living Series (CSA B651- and OBC-compliant units) and proprietary installation technologies such as the patented Snap-Fit System (Canadian Patent No. 1240072), Latch Fit System, Integral Tile Flange, and Above Floor Rough-In features, alongside MiroClean easy-clean glass coating technology.

Mirolin sells exclusively through a B2B distribution network across Canada rather than direct to consumers. The company routes products to four channel types — Showrooms, Kitchen & Bath Dealers, Wholesalers, and Home Centres — serving three primary end-segments: new home construction (builders/developers), home renovation/improvement (homeowners and contractors), and accessible/ADA-compliant installations. Pricing is unit-based and publicly listed, with freestanding tubs in the $2,474-$3,121 range, alcove baths $974-$1,390, skirted baths $971-$1,800, drop-in baths $1,140-$2,108, tub/shower combos $2,297-$3,900, standalone showers $836-$5,367, and shower doors $691-$2,152. The company provides a 10-year warranty on acrylic products and a 5-year warranty on glass enclosures, and customer-facing operations are supported through a 1-800-MIROLIN warranty service line.

The brand, "The Perfect Fit," has operated in the Canadian market for over four decades and competes within the broader Masco Corporation portfolio alongside Delta Faucet Canada. Mirolin's value proposition combines domestic manufacturing with proprietary installation technologies that reduce build complexity (Snap-Fit eliminates rear access requirements), accessibility compliance (Free Living Series for aging-in-place demand), and maintenance convenience (MiroClean). The business model is straightforward hardware sales with no recurring revenue component, no public financial disclosures, and no venture funding — the entity is privately held within Masco's Canadian subsidiary structure, with no AI or software product surface evident in available materials.

Name

Mirolin

Legal name

Mirolin Industries Corp.

Website

https://mirolin.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

251–500 employees

Short description

Mirolin Industries Corp. is a Canadian manufacturer of acrylic bathtubs, showers, and shower doors, based in St. Thomas, Ontario. A subsidiary of Masco Canada Limited, the company distributes exclusively through Canadian dealer networks serving new construction, renovation, and accessibility markets.

Ownership category

akta.pro rank

Product category

Bath and Shower Fixtures

NAICS

Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110)

akta.pro primary industry

Bath Fixtures & Wellness (Showers, Tubs, Steam, Saunas) Showrooms (CRAIAFAD)

akta.pro secondary industry

Shower Remodel & Installation (Walk-in, Tile, Glass Enclosures) (HSAPABAB)

Keywords

• Acrylic bathtubs
• Shower enclosures
• Tub shower combos
• Bathroom fixtures
• Accessible bathing

Headquarters

HQ city

Saint Thomas

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Acrylic Bathing Products Sales: One-time purchase model for bathtubs, showers, and doors sold through dealer network. Products are manufactured acrylic bathing fixtures available in various configurations including freestanding, alcove, drop-in, and skirted baths, as well as shower enclosures and doors.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Mirolin designs, engineers, and manufactures acrylic bathtubs, shower enclosures, tub/shower combinations, shower doors, and accessories at its Ontario, Canada facility. Products are sold exclusively through a Canadian dealer network of showrooms, kitchen and bath dealers, wholesalers, and home centres for use in residential new construction, renovation, and accessible bathing applications.

Product overview

Mirolin is a Canadian manufacturer of luxury acrylic bathing and showering products under the THE PERFECT FIT™ brand. The product portfolio consists of four main categories: (1) Baths including freestanding baths (Beacon™, Brooke™, Calago™, Cari™, Carrera™, Cruz™, Demi™, Hessa™, Ilusa™), alcove baths (Aura™, Envy™, Gryphon™), drop-in baths (Adda™, Bliss™, Hudson 5/6™, Kalm™, Marlowe™, Mella™, Po2™, Soho™), and skirted baths (Adora™, Austin™, Corra™, Phoenix™, Prescott™, Tucson™); (2) Tub/Shower combos including Belaire™, Empire™, Hampton™, Liberty™, and Parker™ lines with Free Living accessible variants; (3) Showers including Madison™ multi-piece and one-piece units, Melrose™ one-piece showers, Access™ compliant accessible showers, and Strada™/Sorrento™ shower bases; (4) Shower doors and panels including Calanthe™, Exploria™, Maynor™, Patrice™, and Corner Series options with MiroClean™ glass treatment. Mirolin also offers installation technologies (Snap-Fit®, Latch Fit, Integral Tile Flange, Above Floor Rough-In) and the Free Living accessibility series. Over 90% of products are manufactured in Canada at the Ontario facility. The company provides a 10-year warranty on acrylic products and 5-year warranty on glass enclosures.

Differentiator

Problem solved

Functional benefit

Brands

• Free Living Series: A product line offering functionality and bathing safety through grab bar options on tub/shower and shower products, including Free Living Light and Free Living Standard options.
• MiroClean
• Snap-Fit System
• Latch Fit System

Products and services

• Acrylic Freestanding Bathtubs Contemporary freestanding acrylic bathtubs in 59" to 68" lengths with integral drains, overflows, levelling feet, and deck-mount faucet compatibility, manufactured in Canada for residential renovation and new construction buyers.
• Alcove Bathtubs 60" x 30" acrylic alcove bathtubs designed for recessed three-wall space installation with finished tub face, manufactured in Canada.
• Drop-In Bathtubs Acrylic drop-in bathtubs in traditional, square, and corner geometries designed to drop into a pre-built deck, manufactured in Canada.
• Skirted Bathtubs Acrylic skirted bathtubs with built-in tile flange, available with various whirlpool options, designed for alcove installation and finished exterior, manufactured in Canada.
• One-Piece Tub/Shower Combos One-piece acrylic tub shower combination units approximately 60" x 32" x 78" to 89" with integrated walls for quick installation, manufactured in Canada.
• Multi-Piece Tub/Shower Combos Multi-piece acrylic tub shower units with generous shelving and spacious bathing wells, designed to fit through standard doorways for renovation scenarios, manufactured in Canada.
• One-Piece Showers Acrylic one-piece shower units with low thresholds, generous shelving, built-in acrylic towel bars, and optional seats, manufactured in Canada.
• Multi-Piece Showers Acrylic multi-piece shower units designed to fit through standard doorways during renovations, manufactured in Canada.
• Shower Bases Acrylic shower bases in 36" to 60" dimensions for square, alcove, and corner configurations, available with left or right drain options, manufactured in Canada.
• Accessible/Compliant Showers 66" accessible acrylic showers compliant with CSA B651 and Ontario Building Code accessibility standards, with low thresholds for safe bathing, manufactured in Canada.
• Shower Doors and Panels Frameless and semi-frameless shower doors and return panels in pivot, sliding, roll top, and neo-angle configurations with MiroClean™ treated tempered glass, available in chrome or matte black finishes.
• Tub Shower Doors Sliding and bypass tub shower doors available in 52" to 60" widths with chrome or matte black finishes for installation over alcove bathtubs.
• Corner Shower Doors Neo angle corner shower doors designed for 25.25" corner shower installations, manufactured with tempered glass.
• Bath and Shower Accessories Supporting bath and shower accessories including curtain rods, drain bodies and grates in chrome and matte black finishes, tile flange kits, dome lights, and acrylic repair kits.
• Free Living Accessible Tub/Shower Units Acrylic tub/shower and shower units equipped with integrated grab bars - Free Living Light (vertical grab bars) and Free Living Standard (vertical plus L-shaped grab bars) - for safe bathing entry and movement by elderly or mobility-impaired users.

Quantifiable outcome

• Snap-Fit System enables full frontal installation without rear access
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Masco Canada LimitedcoreOthersMirolin Industries Corp. is a Masco Company and operates as a subsidiary under Masco Canada Limited. Masco Canada Limited manages the privacy policy, warranty support (1-800-MIROLIN), and corporate governance for the Mirolin brand.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• MAAX Bath: MAAX is a Canadian manufacturer of acrylic bathtubs, showers, and spa products with overlapping freestanding, alcove, and tub/shower combo offerings to Mirolin, serving the same kitchen & bath dealer channel across Canada and North America.
• Aquatic: Aquatic is a U.S. manufacturer of acrylic bathtubs, shower bases, tub/shower combinations, and accessible bathing units, selling through dealers to builders and remodelers—a near-direct comparable to Mirolin's product mix and channel strategy.
• Fleurco: Fleurco is a Canadian manufacturer based in Quebec producing acrylic and stone-resin shower bases, glass shower doors, and bath enclosures—directly overlapping Mirolin's shower base, shower door, and bath categories in the Canadian market.
• MTI Baths: MTI Baths manufactures designer acrylic soaking tubs, shower bases, and walk-in tubs sold through kitchen & bath dealers, overlapping Mirolin's alcove, freestanding, and accessible bathing offerings in the renovation channel.
• BainUltra: BainUltra is a Canadian manufacturer of therapeutic baths, air-jetted and therapeutic tubs, and walk-in tubs—competing with Mirolin's freestanding and accessibility-focused bathing products in the premium renovation channel.

Broad incumbents

• American Standard (LIXIL): American Standard, owned by LIXIL, is a broad incumbent in bath and kitchen fixtures offering acrylic and porcelain tubs, showers, and faucets across price tiers, overlapping Mirolin's tub/shower categories through both new construction and renovation channels.
• Kohler Co. Kohler is a broad kitchen & bath incumbent with cast iron, acrylic, and Lithocast tubs plus shower enclosures; its Sterling brand specifically competes head-to-head with Mirolin in acrylic alcove and tub/shower categories.

Others

• Delta Faucet (Masco): Delta Faucet is a sister Masco brand selling bath fixtures through the same Canadian dealer infrastructure used by Mirolin; it provides complementary faucet and shower trim rather than tubs but shares the parent and channel.

Emerging players

• Jason International: Jason International is a U.S. specialty manufacturer of acrylic and hydrotherapy tubs, with focused overlap in the therapeutic and freestanding segments that intersect with Mirolin's premium bathing offerings.
• A&E Bath and Shower: A&E Bath and Shower is a direct-to-dealer acrylic tub and shower manufacturer serving North American dealers, comparable to Mirolin in product type (alcove, tub/shower, accessible) and go-to-market focus on kitchen & bath dealers and home centers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Mirolin
• YouTubeinstagram.com/deltafaucetcan
• Facebookfacebook.com/DeltaFaucetCanada
• LinkedInpinterest.ca/deltafaucetcan
• Instagraminstagram.com/deltafaucetcan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirolin