What Advanet does

Advanet Inc. is a Japanese industrial embedded computing hardware manufacturer founded in 1981 in Okayama, operating as a subsidiary of Italy's Eurotech Group since 2007. The company designs, develops, and manufactures industrial computing solutions across four product families: Edge Computing & AIoT (rack servers with NVIDIA GPUs and Intel/AMD CPUs, NVIDIA Jetson Orin-based edge AI computers, fanless industrial box computers, ReliaGATE IoT gateways, and the Leyline LoRaWAN IoT platform); Industrial Networks (EtherCAT master/slave products, CC-Link IE TSN cards, ExpEther PCIe-over-Ethernet extension boards co-developed with NEC, legacy ARCNET products, and managed TSN-capable Ethernet switches); Computing Boards & Peripherals (COM Express, CompactPCI, VMEbus, motherboards, I/O, serial, and carrier boards); and Software/Accessories (Everyware IoT platform, NEC's invariant analysis AI module). Core proprietary technologies include ExpEther (PCIe extension over Ethernet up to 1km), CC-Link IE TSN networking, and Leyline LoRaWAN nodes co-developed with Semtech.

Advanet serves four primary vertical segments: semiconductor manufacturing equipment, medical equipment, transportation infrastructure, and industrial automation (smart factory). End customers include major Japanese corporations such as Hitachi and Mitsubishi, alongside government and municipal deployments. The business operates three revenue streams: (1) hardware product sales across all four families, (2) contract development / professional services for customized boards, rack systems, and integrated solutions, and (3) repair and maintenance services under a 7-year RMA window. Pricing is quote-based across all SKUs with no public list pricing, and repair pricing was revised upward in July 2023.

The go-to-market is primarily direct (website inquiry forms capturing product type, quantity, form factor, and business volume), supplemented by event-driven demand generation through CEATEC, EdgeTech+, Japan IT Week, OTEX, and the Industrial Open Network Fair. Distribution is augmented by a domestic channel partner (PALTEK Corporation, for ARCNET/HYC transceivers) and the Eurotech Group's global distribution network. The company maintains offices in Okayama (HQ and factory) and Tokyo (sales branch), with revenue model classified as private and no public listing or funding rounds disclosed.

Name

Advanet

Legal name

株式会社アドバネット (Advanet Inc.)

Website

https://advanet.co.jp

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

101–250 employees

Short description

Advanet is a Japanese industrial embedded computing hardware manufacturer founded in 1981 and a subsidiary of Italy's Eurotech Group, providing computing boards, edge AI systems, industrial networking products, and IoT platforms to semiconductor manufacturing, medical, transportation, and industrial automation customers in Japan.

Ownership category

akta.pro rank

Product category

Industrial Embedded Computing Hardware

NAICS

Computer and Peripheral Equipment Manufacturing (33411), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Electronic Computer Manufacturing (334111), Other Communications Equipment Manufacturing (33429), Computer Systems Design and Related Services (5415)

SIC

Electronic Computers (3571), Computer Communications Equipment (3576), Electronic Components, Nec (3679), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC)

akta.pro secondary industries

Hardware ADC Appliances (On‑Prem/Box) (HDAFAHAA), On-Device Inference Runtimes & SDKs (mobile/embedded) (HDAAAJAB)

Keywords

• Embedded computing systems
• Industrial networking products
• Edge AI computers
• Industrial IoT gateways
• Computing boards

Headquarters

HQ city

Okayama

HQ country

Japan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Hardware Product Sales: Sale of embedded computers, computing boards, industrial networking products, servers, and edge AI systems. Products include VME boards, CompactPCI boards, COM Express modules, Ethernet switches, EtherCAT/CC-Link products, and rack servers.
2. Contract Development (Professional Services): Customized hardware and software development services. Capabilities span board design, rack systems, and integrated solutions. Professional services for system integration and application development.
3. Repair and Maintenance Services: RMA (Return Merchandise Authorization) repair services with 7-year service period from shipment. Restoration to original condition with detailed repair reports.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Advanet designs, develops, and manufactures industrial embedded computing hardware sold to enterprise OEMs and infrastructure operators in Japan. Its core offering covers four product families: edge computing/AIoT systems (rack servers, Edge AI computers, fanless industrial box PCs, IoT gateways, LoRaWAN IoT nodes, intelligent sensors), industrial networking products (EtherCAT, CC-Link IE TSN, ExpEther, ARCNET, managed Ethernet switches), computing boards and peripherals (COM Express, CompactPCI, VME, motherboards, I/O, serial, carrier boards), and supporting software (Everyware IoT platform and NEC invariant analysis AI for predictive maintenance). All products are sold through quote-based B2B engagement with custom hardware design and a 7-year repair/maintenance service window.

Product overview

Advanet is a hardware manufacturer providing industrial computing solutions across four main product families. The Edge Computing & AIoT family includes servers (GIGABYTE rack servers with Nvidia GPUs and Intel/AMD CPUs), Edge AI Computers (Eurotech Jetson Orin-based), Industrial Box Computers (AdiCS fanless series), Edge IoT Gateways (ReliaGATE), Leyline IoT platform (LoRaWAN-based with Semtech), and Intelligent Sensors. The Industrial Networks family encompasses EtherCAT master/slave products, CC-Link IE TSN solutions (AdEXP1589), ExpEther extension products (jointly developed with NEC), ARCNET legacy products, and managed/unmanaged Ethernet switches. The Computing Boards & Peripherals family includes COM Express boards, CompactPCI boards, VME boards, motherboards, I/O boards, serial boards, and carrier boards. The company also offers Everyware IoT software platform and integrates NEC's Invariant Analysis AI technology for predictive maintenance. Advanet serves semiconductor manufacturing, medical equipment, transportation infrastructure, and various industrial sectors since 1981.

Differentiator

Problem solved

Functional benefit

Brands

• Leyline: IoT platform developed jointly with Semtech, featuring LoRa Edge(TM) platform for long-range outdoor geolocation applications.

Products and services

• Rack Servers (GIGABYTE / Giga Computing) Rack-mount enterprise servers featuring NVIDIA HGX H100 with 8x SXM5 GPUs and 900GB/s NVLink/NVSwitch bandwidth, plus dual 5th/4th Gen Intel Xeon Scalable processors. Targeted at generative AI, HPC, and large-scale enterprise AI infrastructure customers.
• Edge AI Computers Eurotech-powered edge AI computers built on NVIDIA Jetson Orin modules, designed to simplify AI deployment in organizations without deep AI expertise.
• Industrial Box Computers (AdiCS series) Fanless industrial box computers supporting Intel processors (Alder Lake, Atom, Celeron, Pentium) for rugged environments including factory automation, transportation, and medical equipment.
• Edge IoT Gateways (ReliaGATE series) Multi-service IoT edge gateways with Arm processors including ReliaGATE 15A-14 and 15A-12 models for IIoT integration in industrial and infrastructure environments.
• Leyline IoT Platform (LoRaWAN IoT nodes) Industrial IoT platform co-developed with Semtech using LoRaWAN standard and LoRa Edge platform, featuring Renesas RE01 microcontroller for ultra-long-range connectivity and indoor/outdoor geolocation with low power consumption. Used for outdoor industrial and infrastructure monitoring.
• Intelligent Sensors (DynaPCN series) Industrial sensors including the DynaPCN series for environmental monitoring in industrial applications.
• EtherCAT Industrial Network Products EtherCAT master boards (AdXMC1573, A3pci1571, AdEXP1572), slave modules, and RTD modules for real-time industrial communication in factory automation.
• CC-Link / CC-Link IE TSN Products Industrial network solutions including the AdEXP1589 PCI Express add-in card for CC-Link IE TSN, enabling reduced man-hours and nonstop production in IIoT environments with 125µs communication cycle.
• ExpEther PCIe Extension Products Ethernet-based PCI Express extension boards (AdEXP1587, A3pci1586) jointly developed with NEC, enabling 1Gbps PCI Express data transfer over Ethernet up to 100m–1km distances with software-transparent PCIe switching.
• ARCNET Industrial Network Products Legacy industrial network products including interface boards (AdEXP1560A, Adpci1552A, Adusb1549A) and hybrid media transceivers (HYC7000, HYC6000) for reliable differential communication.
• Industrial Ethernet Switches Industrial managed and unmanaged Ethernet switches including L2/L3 managed gigabit and 10 gigabit switches with Time-Sensitive Networking (TSN) support and PoE capabilities.
• COM Express Boards COM Express CPU modules in Basic, Compact, and Mini types supporting AMD Ryzen Embedded, Intel Atom, Celeron, Core, and Xeon processors for embedded computing applications.
• CompactPCI Boards 6U and 3U CompactPCI boards including CPU boards (A6pci9008, A3pci7527), I/O boards, and carrier boards supporting NXP QorIQ and T2080 processors for industrial and infrastructure applications.
• VME Boards VMEbus CPU boards including Advme9007 (NXP QorIQ) and Advme8088 (Intel Xeon D-1700) for industrial and defense applications requiring long-life, legacy-compatible compute.
• Industrial Motherboards Industrial motherboards including 3.5-inch SBC, 2.5-inch Pico-ITX, MicroATX, Mini-ITX, and ATX form factors supporting Intel Atom, Celeron, Pentium, Core, and Xeon processors.
• I/O Boards Industrial I/O expansion boards including 64-channel DIO boards for CompactPCI systems.
• Serial Boards Serial communication boards including PMC 4-channel RS-232C interface boards for industrial and embedded applications.
• Carrier Boards Carrier boards including 3U CompactPCI PMC carrier boards for system expansion.
• Everyware IoT Platform IoT integration platform providing secure device management, cloud infrastructure, and field device connectivity for enterprise applications, leveraging Eurotech's IoT software stack.
• NEC Invariant Analysis AI (Edge Software) AI-powered predictive maintenance technology from NEC (part of BluStellar AI) that automatically extracts invariants between sensors to create monitoring models and enable early anomaly detection in industrial plants. Validated on the AdiCS8154 industrial box computer.
• Contract Development / Custom Hardware Design Services Customized hardware and software development services spanning board design, rack systems, and integrated solutions for system integration and application development customers.
• Repair and Maintenance Services (RMA) RMA repair services with 7-year service period from shipment, restoring products to original condition with detailed repair reports. Repair pricing was revised in July 2023 due to cost increases.
• HYC7000 Isolated Hybrid Media Transceiver Isolated hybrid media transceiver serving as the successor to the HYC6000, with refreshed components and added molding for long-term stable supply. Sold via PALTEK channel partner in Japan.

Quantifiable outcome

• Reduced development time through software-transparent PCIe extension (no driver changes required)
• +2 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• PALTEK CorporationcoreChannel Partner/ Reseller/ Distributor · 16 May 2025PALTEK serves as the sales agent and support contact for HYC7000 isolated hybrid media transceiver products. Provides product support and handles customer inquiries for ARCNET transceiver products.
• Giga ComputingcoreChannel Partner/ Reseller/ Distributor · 18 May 2024Giga Computing rack servers added to product lineup. Servers feature high scalability and flexibility optimized for demanding data center applications. Support for AMD, Intel Xeon, and Ampere ARM processors.
• NEC Corporation (AI Technology)coreTechnology or Integration · 19 December 2023Integration of NEC's invariant analysis AI technology (part of BluStellar AI) into Advanet's edge computing lineup. Enables automated monitoring and predictive maintenance for industrial plants.
• Semtech CorporationcoreStrategic or Co-development Partner · 15 November 2022Co-development of Leyline IoT platform using LoRa Edge platform for industrial IoT nodes. Semtech provides ultra-long-range connectivity and geolocation capabilities. Leyline offers minimal energy consumption for outdoor/indoor geolocation.
• NEC CorporationcoreStrategic or Co-development Partner · 29 March 2021Joint development of ExpEther IP core boards. NEC contributes high-reliability, low-latency wide-bandwidth PCI Express compatible bus technology for mission-critical manufacturing and inspection equipment. Enables digital transformation without fundamental infrastructure changes.
• Eurotech GroupflagshipStrategic or Co-development Partner · 1 January 2007Advanet became a member of Eurotech Group in 2007, expanding its technology portfolio to include edge computing (IoT solutions and HPEC solutions). The group provides global ecosystem support for customers' digital transformation.
• Canon Inc. (Green Procurement)minorStrategic or Co-development PartnerCanon green procurement partner. Advanet certified under Canon's green procurement standards for environmental management compliance.
• Nikon Corporation (Environmental Partner)minorStrategic or Co-development PartnerNikon environmental partner. Advanet certified as meeting Nikon's environmental management system requirements.

Scale indicators3 records

Recent moves16 records

Expansion highlights6 records

Direct peers

• Advantech: Taiwan-based global leader in industrial PCs, embedded boards, and edge computing. Directly comparable to Advanet across VME/CompactPCI, edge AI gateways, and IIoT platforms serving similar factory-automation and transportation customers.
• Axiomtek: Taiwan-based industrial embedded computing vendor with broad coverage of embedded boards, edge systems, and IIoT gateways. Highly comparable to Advanet's COM Express, industrial PC, and IoT gateway product lines.
• congatec: German embedded computing vendor specializing in COM Express modules and edge server platforms. Direct overlap with Advanet's COM Express boards and embedded computing boards business.
• SECO: Italian embedded and edge AI computing company — a Eurotech Group-competitor with comparable product mix (COM Express, edge AI, IoT). Direct competitive overlap with Advanet, especially in European accounts.
• Kontron: European embedded computing company offering motherboards, COM Express, and edge AI platforms. Closely matches Advanet's product mix in industrial computing and serves overlapping verticals in transportation and medical.
• ADLINK Technology: Asian-headquartered embedded computing and edge AI specialist. Competes head-to-head with Advanet in industrial box PCs, edge AI inference, and IoT gateways for factory automation.
• ICP DAS: Taiwan-based industrial networking and IIoT specialist. Comparable to Advanet's industrial networking and IoT gateway product lines serving factory automation and smart-factory use cases.

Others

• Renesas Electronics: Japanese semiconductor supplier whose RE01 microcontroller is embedded in Advanet's Leyline IoT nodes. An enabling technology partner rather than a direct competitor, but shapes Advanet's product roadmap.
• Mitsubishi Electric: Major Japanese industrial conglomerate and a named Advanet customer. Adjacent in factory automation, PLCs, and edge networking — drives demand for Advanet's industrial computing and CC-Link IE TSN products.

Broad incumbents

• Eurotech Group: Parent company of Advanet and a broader embedded/edge computing group with IoT, HPEC, and edge AI offerings. Overlaps with Advanet in ReliaGATE/ReliaCOR and edge AI but operates globally and across multiple verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/advanet_japan
• YouTubeyoutube.com/channel/UCDbqbQmnEzek7AQMbEK6D9Q
• Facebookfacebook.com/advanet.co.jp
• LinkedInlinkedin.com/company/advanet

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanet