RubberForm

What RubberForm does

RubberForm Recycled Products, LLC is a privately-held, family-owned manufacturer founded in 2005 and headquartered in Lockport, New York. The company designs, produces, and sells durable safety infrastructure products manufactured from 100% American recycled tire rubber. Its product portfolio is organized into four vertical-aligned lines: Parking Lot Safety (wheel stops, speed bumps/humps, portable sign bases, bollard covers, curbside pickup systems), Industrial (spill containment berms, rooftop pavers, cable support towers, load test weights), Construction (pipe and hose ramps, trackout control mats, trench guards, curb ramps), and Public Sector (speed tables, mini roundabouts, bike lane and bus lane curbs, traffic islands). Core technology includes a patented aerodynamic sign base design with a low center of gravity for wind resistance and proprietary HDPE bollard covers with UV and antistatic additives.

The company operates a sales-led, quote-based go-to-market combining direct manufacturer sales (with turnkey logistics from its Lockport facility via FedEx/UPS and LTL common carrier), an authorized reseller network, and website-driven e-commerce for smaller orders. Revenue is generated primarily through one-time product sales of recycled rubber safety goods to enterprise, government, and SMB customers across retail (Amazon, Walmart, Costco, Target, Starbucks, Chick-fil-A, Whole Foods, GAP, Big Lots, Lowe's, Wegmans), energy/utilities (Tesla, National Grid, Kinder Morgan), construction (Kiewit, LafargeHolcim), industrial (Berry Global, Clean Harbors, TruGreen), education (Boise State University), and government/transportation (City of Raleigh, Santa Clara VTA, Peoria Airport Authority) end-markets.

Name

RubberForm

Legal name

RubberForm Recycled Products, LLC

Website

https://rubberform.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

RubberForm is a privately-held, family-owned US manufacturer of safety infrastructure products made from 100% American recycled tire rubber, serving municipalities, construction, industrial, retail, and government customers with wheel stops, speed bumps, sign bases, spill containment, and traffic calming solutions.

Ownership category

akta.pro rank

Product category

Recycled Rubber Safety Products

NAICS

Other Rubber Product Manufacturing (32629), All Other Rubber Product Manufacturing (326299)

SIC

Fabricated Rubber Products, Nec (3060)

akta.pro primary industry

Industrial Matting, Flooring & Safety Rubber Products (IMANALAI)

Keywords

• Recycled rubber products
• Parking lot safety
• Traffic calming devices
• Industrial safety equipment
• Construction site products

Headquarters

HQ city

Lockport

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Recycled Rubber Safety Products Sales: RubberForm generates revenue through the manufacture and sale of recycled rubber safety products including wheel stops, speed bumps, sign bases, bollard covers, spill containment berms, pipe ramps, and traffic calming devices. Products are sold directly to customers and through resellers with both individual unit and bulk order capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

RubberForm manufactures and sells durable safety products made from 100% American recycled tire rubber. The portfolio spans parking lot safety (wheel stops, speed bumps, sign bases, bollard covers, curbside pickup systems), industrial containment (spill berms, rooftop pavers, load test weights), construction site safety (pipe/hose ramps, trackout control mats, trench guards), and public-sector traffic calming (speed tables, mini roundabouts, bike lane curbs). Products are sold directly from the Lockport, NY manufacturing facility and through authorized resellers to commercial, government, and institutional buyers across the United States.

Product overview

RubberForm is a manufacturer of durable safety products made from 100% American recycled tire rubber. The product portfolio consists of four main product lines organized by market application: Parking Lot Safety Products (wheel stops, speed bumps/humps, sign bases, bollard covers, and curbside pickup systems), Industrial Products (spill containment berms, rooftop pavers, cable support towers, load test weights), Construction Products (pipe/hose ramps, trackout control mats, trench guards, curb ramps), and Public Sector Products (speed tables, mini roundabouts, bike lane curbs, traffic islands). All products are characterized by their durability (lasting decades without cracking, crumbling, or corroding), ease of installation/removal, and environmental sustainability through recycled material use. The company also offers custom solutions for projects requiring specialized products.

Differentiator

Problem solved

Functional benefit

Products and services

• Wheel Stops
• Shopping Cart Corral Bump
• Portable Sign Bases
• Speed Bumps
• SH-36 Speed Hump
• RK-18 Mini-Hump
• Speed Cushion
• Portable Bollard Bases
• Portable Fillable Sign Base
• Recycled Aluminum Signs
• Curbing Systems
• Bollard Covers
• Curbside Pickup Sign Base Systems
• Round Plastic Sign Post
• Spill Containment Berms
• Drive-Over Spill Containment Berms
• Rubber Rooftop Pavers
• Demarcation Base System
• Rooftop Rubber Support System
• Rubber Load Test Weights
• Portable Electric Cable Support Tower (Cord Trees)
• Pipe and Hose Ramps
• Trackout Control Mats
• Engineered Trench Guard
• Engineered Traffic Curb
• Roof Warning Line System
• Rubber Curb Ramp
• Wedge Ramps
• Engineered Rubber Curb
• Speed Table
• Mini Roundabouts
• Bike Lane Curb
• Street Defender Curb
• Bus Lane Curb
• Traffic Island Meridian System

Quantifiable outcome

• Products guaranteed 5+ years without cracking, warping, or spalling in any weather conditions (heat, cold, rain, ice, snow)
• +2 more outcomes

Named customers25 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Empire State Development (ESD)coreStrategic or Co-development Partner · 6 March 2026ESD announced $2.36 million investment in six technology research projects for waste tire reuse and recycling in New York State. RubberForm is one of the recipients working on innovative recycling technologies to advance circular economy solutions, with $1.4 million in state funding through the NYS Waste Tire Program managed by the REMADE Institute.
• REMADE InstitutecoreStrategic or Co-development PartnerThe REMADE Institute manages the NYS Waste Tire Program which provides funding for the waste tire reuse and recycling projects. Projects were selected through a formal merit review process requiring a New York State-based partner as the source of waste tires.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Brady Corporation: Publicly traded manufacturer of identification, safety, and compliance products including signage and facility safety solutions. Overlaps with RubberForm on the signage and facility safety product lines for industrial and commercial customers.
• Trelleborg AB: Large diversified polymer and engineered rubber products manufacturer serving industrial, infrastructure, and transportation markets globally. Broader incumbent that overlaps with RubberForm on industrial rubber applications but at vastly greater scale and breadth.

Direct peers

• Justrite Safety Group: Specializes in spill containment, environmental safety, and industrial safety products. Comparable to RubberForm's spill containment berm product line and serves overlapping industrial customers.
• Checkers Industrial Safety Products: Directly comparable manufacturer of wheel stops, speed bumps, cable protectors, and ground protection products for construction, industrial, and event markets. Closest functional competitor to RubberForm's parking lot and construction safety portfolio.
• Eagle Manufacturing Group: Produces safety products including spill containment, drum management, and industrial safety equipment. Directly comparable on the industrial spill berm / containment product line.
• Impact Recovery Systems: Manufacturer of recycled-rubber sign bases, traffic calming products, and parking lot safety equipment. Highly comparable as a direct recycled-rubber competitor in the sign base and traffic-safety category.
• Plastic Safety Systems: Manufactures plastic and rubber traffic safety products including cones, barriers, and bases. Comparable on parking lot and roadway safety products sold to construction, government, and event customers.
• Vestil Manufacturing: Manufactures material handling, loading dock, and industrial safety equipment including wheel chocks, speed bumps, and parking lot safety products. Comparable in customer overlap (industrial, retail, government) and product breadth.
• Reliance Rubber: Custom rubber extrusions and molded rubber products for industrial applications. Comparable on the OEM/custom rubber component side of RubberForm's business serving sign companies and specifiers.

Regional players

• Saferoad AS: European-based provider of road safety products, traffic calming solutions, and infrastructure safety equipment. Comparable product portfolio in traffic calming and road safety, but primarily operates outside the US market where RubberForm is concentrated.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RubberForm