Pihl & Associates Law Corp

What Pihl & Associates Law Corp does

Pihl & Associates Law Corp, operating as Pihl Law Corporation, is a private litigation and dispute resolution law firm headquartered at 300-1465 Ellis Street in Kelowna, British Columbia. The firm was founded in 1984 (per firmographics) on a practice originally established by David Pihl, K.C. in 1972, and is now led in its second generation by Sean Pihl, K.C. alongside shareholders Andrew Prior, Michael Sinclair, and Bree Hankins, with several associates and administrative staff. The firm maintains eight core practice areas: Commercial Litigation, Construction Law, Employment Law, Mediation and Arbitration, Personal Injury, Estate Administration, Estate Litigation, and Family Law, operating as integrated practice groups under a single litigation-focused roof rather than as a platform or modular product business.

The firm generates revenue through traditional professional services billing — hourly rates, fixed fees, and contingency arrangements — with personal injury matters operating on contingency fees ranging from 25% to 33.33% of recovery, capped at 33.33% for motor vehicle accident claims. Customer acquisition is conducted through a sales-led, 100% referral-based motion supplemented by content marketing (blog), community involvement, and free 30-minute initial consultations for personal injury matters. The client base is hybrid: small-to-medium businesses requiring commercial litigation, construction, and employment counsel, alongside individual consumers seeking personal injury, family law, and estate representation. Notable named clients include Peacock Sheridan Group (enterprise commercial work) and various large BC builders and developers served by Andrew Prior.

Pihl Law does not operate as a technology business — there is no proprietary platform, no AI capability, no API, no mobile app, and no disclosed integrations. The firm relies on standard legal software, case management, and document management tools. It is bootstrapped and family-owned with no external investors, no funding rounds, no parent company, no subsidiaries, and no disclosed mergers or acquisitions. Geographic reach is delivered through court appearances rather than office locations: while headquartered in Kelowna, the firm practices in British Columbia, Alberta, Newfoundland, and the Yukon.

Name

Pihl & Associates Law Corp

Legal name

Pihl Law Corporation

Website

https://pihl.ca

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Pihl & Associates Law Corp is a privately held Kelowna-based litigation firm offering dispute resolution services across commercial litigation, construction, employment, personal injury, family, and estate law for businesses and individuals throughout British Columbia and select Canadian jurisdictions.

Ownership category

akta.pro rank

Product category

Legal Services (Litigation and Dispute Resolution)

NAICS

Offices of Lawyers (541110), Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industries

Employment & Labor Law (BPAHAAAD), Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

Keywords

• Litigation services
• Commercial litigation
• Personal injury law
• Family law practice
• Estate litigation

Headquarters

HQ city

Kelowna

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Legal Services - Hourly/Contingency Fees: Pihl Law Corporation generates revenue through legal fees charged to clients for litigation and dispute resolution services. For personal injury cases, the firm works on a contingency fee basis where fees range from 25% to 33 1/3% of the settlement or award, with the maximum allowed being 33 1/3% for motor vehicle accident claims. Other matters are billed on hourly rates or fixed fee arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Pihl & Associates Law Corp is a Kelowna-based dispute resolution and litigation law firm that provides legal representation and advisory services across Commercial Litigation, Construction Law, Employment Law, Mediation and Arbitration, Personal Injury, Estate Administration, Estate Litigation, and Family Law. The firm serves both businesses and individuals throughout British Columbia (and on occasion Alberta, Newfoundland, and the Yukon) using a multi-lawyer team approach.

Product overview

Pihl Law Corporation is a Kelowna-based dispute resolution law firm offering a unified portfolio of legal services across eight core practice areas: Commercial Litigation, Construction Law, Employment Law, Mediation and Arbitration, Personal Injury, Estate Administration, Estate Litigation, and Family Law. The firm practices exclusively as a litigation firm with no separate platform or modular product architecture—the services function as integrated practice groups under one firm. Clients engage the firm for specific legal matters within these practice areas, with the team approach allowing lawyers to collaborate across disciplines when client situations require expertise in multiple areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Litigation Dispute resolution legal services for contract disputes, shareholder disagreements, and other commercial matters requiring sophisticated, cost-effective solutions delivered in a timely manner. Targeted at businesses needing sophisticated, cost-effective litigation representation.
• Construction Law Legal services addressing disputes over developments, breach of contract, design deficiencies, and other construction-related matters. For builders, developers, owners, and other construction-industry clients.
• Employment Law Legal solutions for employment and labour conflicts, including workplace disputes, employment contracts, termination practices, and pay practices for businesses and individuals. For employers, employees, and HR leaders.
• Mediation and Arbitration Alternative dispute resolution services facilitating negotiations and face-to-face discussions to help parties reach mutually beneficial settlements without going to court. For parties seeking to resolve disputes outside of formal litigation.
• Personal Injury Legal representation for personal injuries including motor vehicle accidents, advocating for clients against insurance companies to address pain, suffering, and financial impacts. Offered on a contingency fee basis (25% to 33 1/3%) with free 30-minute initial consultations. For individuals injured through motor vehicle or other accidents.
• Estate Administration Legal assistance with estate administration, probate, obtaining Grant of Probate, and administering estates of deceased loved ones quickly and cost-effectively. For executors, administrators, and bereaved family members.
• Estate Litigation Dispute resolution services for estate-related matters including wills variation, committeeship applications, and undue influence cases. For beneficiaries and family members contesting or defending estate claims.
• Family Law Legal services helping families minimize emotional and financial impact of separation and family structure changes, including property division, custody, support issues, and cohabitation agreements. For separating spouses, parents, and families navigating relationship breakdowns.

Quantifiable outcome

• Free 30-minute initial consultation offered for personal injury and motor vehicle accident matters
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Farris LLP: Premier Vancouver-based full-service law firm; a broad incumbent in the same BC market with overlapping commercial litigation, construction, and family law practices, though at a materially larger scale.
• Lawson Lundell LLP: Major Western Canadian full-service firm with strong litigation, construction, employment, and estates practices; a broader incumbent competing for the same mid-market commercial clients in BC and Alberta.

Direct peers

• Pushor Mitchell LLP: Kelowna-based full-service law firm offering personal injury, commercial litigation, family law, employment, and estate services — the closest geographic and practice-area peer to Pihl Law in the Okanagan.
• FH&P Lawyers LLP: Kelowna-headquartered mid-sized full-service firm with litigation, real estate, employment, and personal injury practices; directly comparable in size, geography, and service mix to Pihl Law.
• Harper Grey LLP: Vancouver-based mid-sized litigation firm with strong personal injury, commercial litigation, and insurance defense practices; directly comparable in its dispute-resolution focus and contingency fee model.
• Boughton Law Corporation: BC-based mid-sized firm with litigation, employment, family, and estate practices; comparable in its multi-disciplinary litigation-led model and BC regional footprint.
• Lindsay LLP: Vancouver-based full-service mid-sized firm with personal injury, family, employment, and commercial litigation practices; closely comparable in service mix and contingency fee dependency.
• Alexander Holburn Beaudin + Lang LLP: Vancouver-headquartered mid-sized firm with strong personal injury, insurance, and commercial litigation practices; comparable litigation-heavy profile and BC regional focus.

Regional players

• McKercher LLP: Saskatchewan-based full-service mid-sized firm; comparable in its multi-disciplinary, partner-led litigation model though serving a different prairie geography.
• Stewart McKelvey: Atlantic Canada-focused full-service mid-to-large firm; comparable in its broad practice area mix and litigation emphasis, though Pihl's multi-jurisdictional reach mirrors its cross-provincial model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/pihllawcorp
• Facebookfacebook.com/367055590059343
• LinkedInlinkedin.com/company/pihl-law-corporation

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pihl & Associates Law Corp