Penn Warranty
Penn Warranty Corporation sells multi-year vehicle service contracts (extended warranties) through a B2B2C model, distributed exclusively via a network of 15,000+ US auto dealer-partners to car buyers, operating as a subsidiary of Kingsway Financial.
- Company typePrivate
- Founded1994
- HeadquartersWilkes Barre, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Penn Warranty does
Penn Warranty Corporation is a vehicle service contract provider that sells extended warranties to car buyers through a B2B2C channel model. Founded in 1994 and headquartered in Wilkes Barre, Pennsylvania, the company distributes exclusively through a network of more than 15,000 dealer-partners across the United States, who attach service contracts at the point of vehicle sale. Penn Warranty is a subsidiary of Kingsway Financial Services.
The company's product portfolio centers on multi-year vehicle service contracts that cover repairs up to the retail value of the vehicle, with a $100 per-occurrence deductible and labor rates ranging from $60 to $100 per hour depending on contract tier. The product line includes a standard Service Contract, a premium Elite Contract that adds coverage for R134 refrigerant, fluids, diagnostic time, and enhanced rental car benefits, and SCM Contracts offered through a partnership with Secured Capital Management. Most contracts include emergency road service at no additional charge and offer a transfer option to subsequent vehicle owners. Administration is handled through an in-house management system covering contract origination, claims processing, repair authorization, and direct payment to repair facilities.
Penn Warranty generates revenue through recurring contract premiums, functioning like a subscription model with multi-year terms. Pricing varies by vehicle class, mileage, and age. The go-to-market motion is entirely channel-based, with the company marketing to dealers (its business customers) who in turn market to end consumers (car buyers). The company operates as a portfolio company within Kingsway Financial, with US-only geographic focus and no disclosed revenue figures or external funding.
Penn Warranty firmographics
Firmographics- Name
- Penn Warranty
- Legal name
- The Penn Warranty Corporation
- Website
- https://pennwarranty.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Penn Warranty Corporation sells multi-year vehicle service contracts (extended warranties) through a B2B2C model, distributed exclusively via a network of 15,000+ US auto dealer-partners to car buyers, operating as a subsidiary of Kingsway Financial.
- Ownership category
- akta.pro rank
Penn Warranty industry classification
Industry- Product category
- Vehicle Extended Warranty / Service Contracts
- akta.pro primary industry
- Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)
- akta.pro secondary industry
- Warranty & Service Contract / Mechanical Breakdown Insurance (FSAJAMAM)
Keywords
Where Penn Warranty is headquartered
LocationHeadquarters
- HQ city
- Wilkes Barre
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Penn Warranty business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Vehicle Service Contracts: Penn Warranty sells vehicle service contracts and extended warranties to car buyers through dealer partnerships. Contracts provide coverage for vehicle repairs, with pricing varying by vehicle class, mileage, and age. The company earns revenue through premiums paid by contract holders.
- Contract Administration Services: Administrative services including claims processing, repair authorization, and direct payment to repair facilities or contract holders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Standard Service Contract with $100 deductible |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Penn Warranty product offering
Product offeringCore offering
Penn Warranty sells vehicle service contracts (extended warranties) that protect car buyers from expensive repair costs, covering components up to the retail price of the vehicle. Contracts are distributed exclusively through a national network of more than 15,000 dealer-partners and include a $100 per-occurrence deductible, emergency road service on most plans, and coverage for worn parts beyond manufacturer service limits. The company also administers claims, issues repair authorizations, and pays repair facilities or contract holders directly.
Product overview
Penn Warranty is a vehicle service contract provider offering a portfolio of protection plans for car buyers. The core offering consists of Service Contracts, with two main product tiers: the standard Service Contract covering major vehicle components up to retail value, and the Elite Contract providing enhanced coverage including refrigerant, fluids, diagnostic time, and superior rental car benefits. The company also offers SCM Contracts through a partnership with Secured Capital Management. All contracts include emergency road service, $100 deductible, and coverage for worn components beyond manufacturer service limits.
Differentiator
Problem solved
Functional benefit
Products and services
- Vehicle Service Contract (Standard)
Quantifiable outcome
- Covers repairs up to retail price of vehicle
- +3 more outcomes
Companies that use Penn Warranty
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Penn Warranty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Penn Warranty partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Penn Warranty competitors and assessment
Company assessmentDirect peers
- Endurance Warranty: Endurance is a large vehicle service contract administrator offering multi-tier extended warranty plans comparable to Penn Warranty's Standard and Elite contracts, marketed through dealer and direct channels.
- CarShield: CarShield is a major direct-to-consumer vehicle service contract provider offering extended warranties similar to Penn Warranty's product, although distributed via DTC and affiliate channels rather than dealer partnerships.
- CARCHEX: CARCHEX is a vehicle extended warranty provider selling service contracts comparable to Penn Warranty's offerings, primarily through a direct-to-consumer model with similar multi-year contract structures.
- Easycare (Easycare Warranty Solutions): Easycare administers vehicle service contracts and F&I products through a US dealer-partner network, directly competing with Penn Warranty in the dealer-channel extended warranty market.
- Administrators of Uniform Licenses (AUL Corp): AUL Corp is a vehicle service contract administrator focused on dealer-channel distribution of extended warranties, a closely comparable niche peer to Penn Warranty.
- Warranty Solutions (American Bankers / Assurant Global Auto Care): Warranty Solutions is a vehicle service contract administrator selling through US dealers and finance sources, directly comparable to Penn Warranty's dealer-channel VSC business model.
- AA Auto Protection (autopom!): AA Auto Protection provides extended vehicle service contracts through both dealer and direct channels, comparable to Penn Warranty's product offerings and customer base of car buyers seeking repair-cost protection.
Broad incumbents
- Assurant Vehicle Service Contracts: Assurant is a large diversified insurance/extended warranty administrator that offers vehicle service contract programs to dealer and lender partners, overlapping with Penn Warranty's dealer-channel VSC business at much greater scale.
- Allstate Dealer Services: Allstate's dealer services division provides vehicle service contracts and ancillary F&I products through franchised auto dealers, broadly comparable to Penn Warranty's dealer-channel VSC offering.
- Zurich Insurance (Auto Dealer Solutions): Zurich offers extended service contracts and dealer protection products through auto dealer networks in the US, overlapping with Penn Warranty's core vehicle service contract business.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Penn Warranty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Penn Warranty leadership team
Management profileNumber of profiles
Penn Warranty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Penn Warranty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Penn Warranty
What does Penn Warranty do?
Penn Warranty sells vehicle service contracts (extended warranties) that protect car buyers from expensive repair costs, covering components up to the retail price of the vehicle. Contracts are distributed exclusively through a national network of more than 15,000 dealer-partners and include a $100 per-occurrence deductible, emergency road service on most plans, and coverage for worn parts beyond manufacturer service limits. The company also administers claims, issues repair authorizations, and pays repair facilities or contract holders directly.
Is Penn Warranty a public or private company?
Penn Warranty is a private company. It is classified as corporate owned and is currently operating.
When was Penn Warranty founded?
Penn Warranty was founded in 1994. It employs 51 to 100 people.
Where is Penn Warranty based?
Penn Warranty is headquartered in Wilkes Barre, United States, in the North America region.
How does Penn Warranty make money?
Two revenue lines are on record. Vehicle Service Contracts are the primary driver. The others are contract Administration Services.
Who are Penn Warranty's main competitors?
Direct peers on record are Endurance Warranty, CarShield, CARCHEX, Easycare (Easycare Warranty Solutions), Administrators of Uniform Licenses (AUL Corp), Warranty Solutions (American Bankers / Assurant Global Auto Care) and AA Auto Protection (autopom!). Broad incumbents are Assurant Vehicle Service Contracts, Allstate Dealer Services and Zurich Insurance (Auto Dealer Solutions).
Does Penn Warranty have an API?
No public API is recorded for Penn Warranty.
What industry is Penn Warranty in?
Penn Warranty's product category is Vehicle Extended Warranty / Service Contracts. Its primary akta.pro industry code is FSAJALAD, Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors), with a secondary code of FSAJAMAM, Warranty & Service Contract / Mechanical Breakdown Insurance.