Quickie

What Quickie does

Quickie is a consumer mobile messaging application operated by Chatflow Ltd., a privately held company incorporated in England, UK. The app enables peer-to-peer communication through sketches, instant messages, selfies, photos, and audio messages, with all content automatically deleted from servers and recipient devices after viewing or within a 24–48 hour window. Authentication is handled via phone number, allowing the service to integrate with the user's existing address book without separate username creation.

The product is distributed as a free download on the iOS App Store and Google Play Store, and is positioned as a quick, casual alternative to permanent-message-history messaging platforms. Quickie's go-to-market motion is product-led growth targeting individual consumers seeking ephemeral, low-friction communication. The company operates with no disclosed monetization: the Terms of Service explicitly disclaim use of advertising, and no subscriptions, premium tiers, or paid features are documented. No funding rounds, institutional investors, partnerships, integrations, or API offerings have been disclosed.

Operationally, Quickie appears to be a small, founder-controlled entity with no disclosed management team, no headcount data, and minimal public footprint beyond its website, blog, and app store listings. The service has been operating since its January 2015 launch with no documented product updates, expansions, or strategic pivots in the intervening period. The absence of disclosed revenue, customer counts, or active development signals suggests a long-tail, sub-scale consumer app rather than a venture-backed growth business.

Name

Quickie

Legal name

Chatflow Ltd.

Website

https://getquickie.com

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Quickie, operated by Chatflow Ltd. (UK), is a free consumer mobile messaging app that lets users send sketches, photos, and audio messages that auto-delete within 24–48 hours. The product targets individual consumers seeking ephemeral, casual communication.

Ownership category

akta.pro rank

Product category

Consumer Mobile Messaging

akta.pro primary industry

Voice Calling (VoIP) Apps (BPAMACAC)

Keywords

• Mobile messaging app
• Ephemeral messaging
• Self-destructing messages
• Consumer chat application
• Instant messaging

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Not Disclosed: The company explicitly states that it does not use or authorize advertisements as part of the Service. No explicit revenue model is disclosed in available sources. The app appears to be free to users, with no apparent monetization strategy identified.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Quickie is a mobile messaging application that allows users to send sketches, instant messages, selfies, photos, and audio messages to other Quickie users. Messages are temporarily stored on servers and automatically deleted after being viewed or within 24-48 hours, providing ephemeral messaging by default. The app is available on iOS and Android and authenticates users via phone number and contact access.

Product overview

Quickie is a single consumer-facing mobile messaging application with a companion blog. The core product is the Quickie Mobile Application—a cross-platform (iOS/Android) messaging app that allows users to send sketches, instant messages, selfies, photos, and audio messages with automatic message deletion after 24-48 hours. The company also maintains an official blog at blog.getquickie.com for product news and announcements. The parent company is ChatFlow, LTD (also referenced as Chatflow Ltd.).

Differentiator

Problem solved

Functional benefit

Products and services

• Quickie Mobile Messaging Application A cross-platform (iOS/Android) consumer mobile messaging app that lets users send sketches, instant messages, selfies, photos, and audio messages to other Quickie users. Messages are temporarily stored on servers and automatically deleted after viewing or within 24-48 hours. Users authenticate via phone number and grant contact access. Free to download; intended for personal, non-commercial use.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves4 records

Expansion highlights1 record

Direct peers

• Snapchat: Snapchat pioneered ephemeral messaging in 2011 with photos that disappear after viewing. It is the most direct comparison to Quickie's core auto-delete concept, though at vastly greater scale and with a richer multimedia feature set.
• Signal: Signal is a privacy-first mobile messenger offering end-to-end encryption and disappearing messages. It overlaps with Quickie's privacy and ephemeral positioning while serving a similar consumer smartphone user base.
• Telegram: Telegram is a cross-platform messaging app that supports self-destructing messages and rich media sharing. It competes with Quickie for users who want ephemeral, multi-format messaging on iOS and Android.
• Wickr: Wickr offered ephemeral encrypted messaging with auto-deletion of messages and media, very similar to Quickie's positioning. It was acquired by Amazon in 2021 and exemplifies the niche Quickie targets.
• Confide: Confide is a messaging app focused on ephemeral, screenshot-resistant communication. It targets privacy-conscious professionals and overlaps directly with Quickie's disappearing-message value proposition.
• Cyber Dust: Cyber Dust (formerly Dust) is a private messaging app where messages disappear after being read. It shares Quickie's ephemeral-by-default design and consumer-privacy orientation.

Broad incumbents

• WhatsApp: WhatsApp is the dominant global mobile messaging platform and has added disappearing-message functionality. It competes with Quickie on the same iOS/Android app store channels and uses phone-number-based contact onboarding.
• Facebook Messenger: Messenger is Meta's flagship consumer messaging app supporting text, photos, audio, and ephemeral Secret Conversations. It is a broad incumbent competing for the same casual consumer messaging use case as Quickie.

Emerging players

• Slingshot: Slingshot was a Meta experimental app focused on ephemeral sharing of photos, videos, and messages. It represented a comparable product bet on disposable content, though it was ultimately discontinued.
• Yik Yak: Yik Yak is a small social app that relaunched with location-based ephemeral messaging, comparable in spirit to a small-team consumer social/messaging bet. It illustrates the lifecycle challenges of niche consumer apps competing against incumbents.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/getquickie

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quickie