Leasing News

What Leasing News does

Leasing News is an independent media company that publishes news and information for the equipment finance and commercial leasing industry. Founded in 2000 and headquartered in Saratoga, United States, the publication operates as a free subscription-based news service targeting professionals in commercial equipment finance, leasing, banking, and alternate financial services industries. The company is privately held with 1-10 employees, no parent company, no external investors, and no disclosed funding rounds.

The company's product consists of two core components: a thrice-weekly email newsletter delivered on Monday, Wednesday, and Friday (Tuesday and Thursday when a Monday holiday occurs), and a daily-updated website at leasingnews.org. Content covers industry news briefs, personnel movements (new hires and promotions), conference listings, press releases from equipment finance companies, association updates, and original editorial columns such as those contributed by Scott Wheeler, CLFP. The underlying technology is a standard web-based content management and email distribution platform with no disclosed proprietary features, integrations, or AI capabilities.

The business is monetized through advertising and sponsorship, featuring banner ads and sponsored content placements from equipment finance companies and financial institutions. The publication is freemium with no charge to subscribers, and its geographic reach is global in distribution but U.S.-centric in content. Operating status is active as of July 2026, with current publishing including conference coverage, CLFP Foundation updates, and press release distribution across the equipment finance vertical.

Name

Leasing News

Legal name

Leasing News

Website

https://leasingnews.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Leasing News is an independent media publication providing free email newsletters and daily website content covering industry news, personnel changes, and conferences for equipment finance and commercial leasing professionals since 2000.

Ownership category

akta.pro rank

Product category

Industry Trade Publication

NAICS

Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Financial & Trade News Publishers (MPAJADAC)

Keywords

• Equipment finance news
• Commercial leasing industry
• Trade publication media
• Finance industry newsletter
• Leasing news coverage

Headquarters

HQ city

Saratoga

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Advertising and Sponsorship: The publication appears to be ad-supported, featuring sponsored content sections, banner advertisements, and promotional placements from equipment finance companies and financial institutions. News briefs and press releases from companies are featured throughout the publication.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Leasing News publishes free industry news coverage for the equipment finance and commercial leasing sectors through a daily-updated website and an email newsletter distributed on Monday, Wednesday, and Friday. The publication aggregates news briefs, press releases, new hires and promotions, conference announcements, and original editorial columns targeted at professionals working in commercial alternate financial, bank, finance, and leasing industries.

Product overview

Leasing News is a free news publication serving the equipment finance and commercial leasing industry. It consists of a daily-updated website and a free email newsletter delivered Monday, Wednesday, and Friday. The platform covers industry news, new hires and promotions, business briefs, conference announcements, and feature content including columns from industry experts. There is no modular or platform-plus-modules architecture — it is a single unified news and content service.

Differentiator

Problem solved

Functional benefit

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Direct peers

• NEFA (National Equipment Finance Association) News: Industry association that publishes member news, conference updates, and personnel announcements — a primary source Leasing News covers and a parallel channel serving overlapping audience needs.
• ABF Journal: Trade publication covering asset-based lending, factoring, and equipment finance — the closest direct competitor in serving the same commercial-finance vertical with news, personnel moves, and industry briefings.
• Equipment Finance Advisor: Trade news outlet focused on the equipment finance industry with reporting on deals, people, and trends — directly comparable content and audience overlap with Leasing News.
• Equipment Leasing & Finance (ELFA Magazine): Official publication of the Equipment Leasing and Finance Association; covers the same ELFA member audience with industry news, association content, and conference coverage — directly overlaps with Leasing News' core readership.
• Commercial Finance Association (CFA): Trade association for the commercial finance industry providing member news, education, and conference coverage — competes for mindshare among the same equipment-finance professionals Leasing News serves.

Regional players

• Leasing Life: European trade publication for the leasing and asset finance industry — directly comparable niche coverage but geographically focused on the UK and European markets.
• Asset Finance International: UK-based trade publication covering asset finance and leasing globally — comparable editorial model (news, deals, personnel) but competing primarily outside North America.

Broad incumbents

• American Banker: Established financial services trade publication covering banking and commercial lending including equipment finance — broader in scope but reaching overlapping senior decision-makers and competing for the same ad dollars.
• SourceMedia (Arizent): B2B media company publishing trade titles in financial services, payments, and equipment finance — broader portfolio but overlapping advertiser base and competing for the same industry-event sponsorships.
• ABA Banking Journal / Monitor: American Bankers Association publications covering commercial banking and finance — broader in reach but with overlapping advertiser base (commercial banks and finance companies) and comparable B2B news formats.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/leasing-news

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leasing News