GEDmatch
GEDmatch is a freemium DNA and genealogy comparison platform that lets users upload raw DNA data from major testing companies (AncestryDNA, 23andMe, MyHeritage, FamilyTreeDNA, Living DNA, tellmeGen) to find genetic relatives and shared ancestors across databases, serving genealogists, adoptees, and law enforcement via its separate PRO portal.
- Company typePrivate
- Founded2010
- HeadquartersLake Worth, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What GEDmatch does
GEDmatch operates a DNA and genealogical analysis platform that enables cross-database matching of raw DNA data uploaded by users. The platform accepts uploads from all major consumer DNA testing companies — AncestryDNA, 23andMe, MyHeritage, FamilyTreeDNA, Living DNA, and tellmeGen — and provides comparison tools (One-to-Many, One-to-One, Admixture analysis, AutoClusters, AutoTree, AutoKinship, AutoSegment, and Find Most Recent Common Ancestor) that identify genetic relatives, ethnic background proportions, shared ancestral segments, and common ancestors across company boundaries. The database reportedly contains 1.2 million+ DNA profiles and 50 million+ people in linked GEDCOM family tree files, with the value of the platform scaling with each additional profile uploaded.
The business operates on a freemium model: basic matching and comparison tools are free, while advanced analytical features are gated behind a Tier 1 subscription priced at approximately $10 per month. GEDmatch is operated by Verogen, Inc., a wholly-owned subsidiary of Qiagen N.V., a publicly-traded molecular diagnostics company, and is headquartered at 19300 Germantown Road, Germantown, Maryland. A separate, opt-in portal — GEDmatch PRO (pro.gedmatch.com) — serves law enforcement and government agencies for forensic investigative genetic genealogy, including violent crime identification and human remains identification. Primary user segments are amateur-to-professional genealogists and adoptees seeking biological relatives, with secondary revenue and reputational exposure from law enforcement usage. Distribution is entirely self-serve through a web-based SaaS platform, with no mobile application, supported by content marketing, community forums, video tutorials, and conference presence (e.g., RootsTech 2026).
GEDmatch firmographics
Firmographics- Name
- GEDmatch
- Legal name
- Verogen, Inc.
- Website
- https://gedmatch.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GEDmatch is a freemium DNA and genealogy comparison platform that lets users upload raw DNA data from major testing companies (AncestryDNA, 23andMe, MyHeritage, FamilyTreeDNA, Living DNA, tellmeGen) to find genetic relatives and shared ancestors across databases, serving genealogists, adoptees, and law enforcement via its separate PRO portal.
- Ownership category
- akta.pro rank
GEDmatch industry classification
Industry- Product category
- Genetic Genealogy Software
- NAICS
- Investigation and Personal Background Check Services (561611)
- akta.pro primary industry
- Genetic & Genomic Testing (germline, somatic, carrier, pharmacogenomics) (HLAAALAD)
- akta.pro secondary industries
- Genomics & Next-Generation Sequencing (NGS) Services (HLAGANAA), Genomic Profiling & Sequencing-Based Precision Medicine (HLAAANAA)
Keywords
Where GEDmatch is headquartered
LocationHeadquarters
- HQ city
- Lake Worth
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
GEDmatch business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales
Revenue model
- Tier 1 Subscription: Premium subscription service providing access to advanced tools including clustering, multiple kit analysis, advanced filtering, and visualization features. Users pay monthly or annually for enhanced capabilities beyond the free basic tier.
- Freemium Model: Basic DNA comparison tools and features are provided free of charge. Users can upload DNA data and access fundamental matching features at no cost, with premium features reserved for paying subscribers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier with basic DNA matching tools |
| Subscription | Monthly | Tier 1 premium subscription for advanced genealogical tools |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
GEDmatch product offering
Product offeringCore offering
GEDmatch operates a web-based DNA comparison and genetic genealogy platform where users upload raw DNA data files from major testing companies (23andMe, AncestryDNA, FamilyTreeDNA, MyHeritage, Living DNA, tellmeGen) and run cross-database matching, admixture analysis, GEDCOM family tree comparison, and clustering tools to find genetic relatives and trace ancestry. A premium Tier 1 subscription unlocks advanced tools (AutoClusters, AutoTree, AutoKinship, AutoSegment, MRCA). A separate GEDmatch PRO portal serves law enforcement and government agencies for investigative forensic genetic genealogy.
Product overview
GEDmatch is a free DNA and genealogy comparison platform with a tiered model: the free tier provides core tools for cross-platform DNA matching (accepting uploads from AncestryDNA, 23andMe, MyHeritage, FamilyTreeDNA, Living DNA, and tellmeGen), including One-to-Many matching, One-to-One autosomal comparison, Admixture ethnicity analysis, and GEDCOM family tree management. The premium Tier 1 subscription ($10/month) unlocks advanced tools including AutoClusters (visual color-coded match grouping), AutoTree (ancestor-based clustering), AutoKinship (kinship reconstruction), AutoSegment (chromosomal segment analysis), Multiple Kit Analysis, and the Find Most Recent Common Ancestor tool. A separate GEDmatch PRO platform serves law enforcement and government agencies for criminal investigations and human remains identification. The platform also operates a Genetic Witness Program for humanitarian DNA identification efforts.
Differentiator
Problem solved
Functional benefit
Products and services
- GEDmatch Consumer Platform Web platform where individuals upload raw DNA data from consumer testing companies (23andMe, AncestryDNA, FamilyTreeDNA, MyHeritage, Living DNA, tellmeGen) to run cross-database matching, admixture (ethnicity) analysis, GEDCOM family tree comparison, and a suite of advanced analytical tools (AutoClusters, AutoTree, AutoKinship, AutoSegment, MRCA) to find genetic relatives and trace ancestry. Free basic tools with $10/month Tier 1 premium upgrade.
- GEDmatch PRO Dedicated portal serving federal, state and local law enforcement, military, and government identification agencies performing forensic investigative genetic genealogy (FIGG). Used to identify perpetrators of violent crimes (murder, manslaughter, aggravated rape, robbery, aggravated assault) and to identify unknown human remains. Operates under separate terms from the consumer platform and requires user opt-in consent.
- Genetic Witness Program Opt-in humanitarian program where users consent to their uploaded DNA being used to help identify unknown deceased individuals, including military personnel and disaster victims, through cross-referencing against the GEDmatch database.
Quantifiable outcome
- Users can find DNA matches across multiple testing company databases, connecting with relatives who might only have tested at a different company
- +1 more outcomes
Companies that use GEDmatch
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
GEDmatch technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature8 records
GEDmatch partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Murder Has a Name FoundationcoreGEDmatch is one of five forensic technology partners (alongside DNA Labs International, RGEN Forensics, BODE Technology, and Signature Science) in the Murder Has a Name foundation. The foundation, launched by Steve and Kristi Goncalves, funds advanced forensic DNA testing for violent crime investigations by independently reviewing and selecting cases for funding.
- American AncestorsminorPartnership with American Ancestors (New England Historic Genealogical Society) providing integrated services for genealogical research.
- LegacyTree - Hire A GenealogistminorPartner genealogy service that offers professional genealogy assistance to GEDmatch users, providing a channel for users who need expert help with their research.
- Network Merchants, LLC (NMI)minorPayment processing partner for handling Tier 1 subscription payments and processing user transactions.
- 23andMecoreMajor DNA testing company. GEDmatch accepts uploads from 23andMe customers, enabling cross-database matching. 23andMe does not accept outside transfers, making GEDmatch essential for 23andMe users seeking matches beyond their platform.
- AncestryDNAcoreLargest DNA testing company. GEDmatch accepts uploads from AncestryDNA users. Ancestry does not accept outside transfers, making GEDmatch essential for Ancestry users seeking matches beyond their platform.
- FamilyTreeDNAcoreDNA testing company specializing in genetic genealogy. Has the highest representation in GEDmatch database relative to total customer base (11%+ of customers uploaded). Compatible with GEDmatch for cross-platform matching.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
GEDmatch competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
GEDmatch social profiles
Digital presenceGEDmatch compliance and trust
Trust signalCompliance7 records
GEDmatch financial estimates
Financial estimateRevenue estimate
Valuation estimate
GEDmatch leadership team
Management profileNumber of profiles
GEDmatch funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GEDmatch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GEDmatch
What does GEDmatch do?
GEDmatch operates a web-based DNA comparison and genetic genealogy platform where users upload raw DNA data files from major testing companies (23andMe, AncestryDNA, FamilyTreeDNA, MyHeritage, Living DNA, tellmeGen) and run cross-database matching, admixture analysis, GEDCOM family tree comparison, and clustering tools to find genetic relatives and trace ancestry. A premium Tier 1 subscription unlocks advanced tools (AutoClusters, AutoTree, AutoKinship, AutoSegment, MRCA). A separate GEDmatch PRO portal serves law enforcement and government agencies for investigative forensic genetic genealogy.
Is GEDmatch a public or private company?
GEDmatch is a private company. It is classified as corporate owned and is currently operating.
When was GEDmatch founded?
GEDmatch was founded in 2010. It employs 1 to 10 people.
Where is GEDmatch based?
GEDmatch is headquartered in Lake Worth, United States, in the North America region.
How does GEDmatch make money?
Two revenue lines are on record. Tier 1 Subscription is the primary driver. The others are freemium Model.
Does GEDmatch have an API?
No public API is recorded for GEDmatch.
What industry is GEDmatch in?
GEDmatch's product category is Genetic Genealogy Software. Its primary akta.pro industry code is HLAAALAD, Genetic & Genomic Testing (germline, somatic, carrier, pharmacogenomics), with a secondary code of HLAGANAA, Genomics & Next-Generation Sequencing (NGS) Services. Its NAICS code is 561611.