Marwadi University

What Marwadi University does

Marwadi University is a private, for-profit university located in Rajkot, Gujarat, India, offering undergraduate, postgraduate, diploma, and online degree programs across nine faculties including Engineering & Technology, Management Studies, Computer Application, Law, Physiotherapy, Pharmacy, Science, Nursing, and Arts. The institution operates a central campus with 3,500+ hostel capacity, 450+ faculty members (including 120+ PhD holders), and supports an enrollment base spanning 53+ countries through 40+ international MOUs and membership in the government-backed Study in India program.

The university's academic platform is built on an Outcome-Based Education (OBE) framework with a 50% theory and 50% rubrics-based assessment model, supported by a suite of mobile applications (MU Evaluator, MU Online Exam, MU Student Login, MU Dashboard, MU Audit App, MU Courses, Marwadi Technologies Exam, and MU Remote Attendance) for academic administration and remote attendance tracking. The Centre for Innovation, Incubation & Research (MUIIR) operates a 5,000+ sq ft prototyping facility with 35+ hardware tools, having filed 370+ IPRs (60% granted), supported 58+ startups, and disbursed INR 515+ Lacs in grants. Complementing the core platform is an Academic Bank of Credits (NAD-ABC) system enabling flexible credit accumulation and multi-entry learning pathways.

The business model is tuition-driven: on-campus programs charge per-semester or annual fees with merit-based scholarships and bank-financed education loans (via SBI, Bank of India, HDFC Credila partnerships), while the MU Online (Centre for Distance & Online Education) arm offers UGC-entitled degrees at INR 49,000-99,000 (one-time) with semester-wise alternatives (INR 15,000-30,000). The institution monetizes placement outcomes through a dedicated Placement & Training Cell facilitating 500+ corporate recruitments annually (TCS, Amazon, Google, Reliance, Adani, HDFC, Flipkart, Capgemini), and generates ancillary revenue via government grants (DST, SSIP, Gujarat Knowledge Society) and industry-sponsored research routed through MUIIR and affiliated centers.

Name

Marwadi University

Legal name

Marwadi University

Website

https://marwadiuniversity.ac.in

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Marwadi University is a private Indian university in Rajkot, Gujarat, offering on-campus and online undergraduate, postgraduate, and diploma programs in engineering, management, law, and applied sciences. It serves over 10,000 students across 53 countries and operates an in-house innovation and incubation center.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Engineering & Technology Institutes (Comprehensive) (EDAHAEAA)

akta.pro secondary industries

Polytechnic & Applied Sciences Universities (EDAHAEAB), Subject-Specific Short Courses & Academies (e.g., STEM, Business, Arts) (EDAIAIAC)

Keywords

• Higher education programs
• Engineering degree programs
• Management studies
• Online degree programs
• University placement services

Headquarters

HQ city

Rajkot

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tuition Fees - On-Campus Programs: Revenue from undergraduate, postgraduate, and diploma programs including B.Tech, MBA, MCA, and professional courses. Fee structure varies by program with different one-time and semester-wise payment options.
2. Tuition Fees - Online Programs: Revenue from UGC-entitled online degree programs including MBA, MCA, BBA, BCA, MA English, MSc Mathematics, and B.Com. Programs offered at competitive price points with semester-wise billing.
3. Placement Services: Campus placement services connecting students with 500+ recruiting companies, generating revenue through corporate partnerships and recruitment drives.
4. Startup Incubation & Research: MUIIR generates revenue through government grants, angel/VC investment facilitation, and industry technology transfer from student innovations.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Marwadi University is a private university that delivers higher education programs across undergraduate, postgraduate, diploma, and online formats in Engineering & Technology, Management, Law, Pharmacy, Physiotherapy, Nursing, Science, Computer Applications, and Arts. It supplements degree delivery with the MUIIR innovation and incubation hub, a Placement & Training Cell coordinating campus recruitment with 500+ companies, and a suite of mobile applications supporting academic operations, examination, and student services.

Product overview

Marwadi University is a private university in Rajkot, Gujarat offering a comprehensive educational ecosystem across undergraduate, postgraduate, diploma, and online programs in Engineering & Technology, Management, Law, Pharmacy, Physiotherapy, Nursing, Science, and Arts. The university's product portfolio includes a suite of 7 mobile applications (MU Student Login, MU Online Exam, MU Evaluator, MU Dashboard, MU Audit App, MU Courses, Marwadi Technologies Exam, MU Remote Attendance) supporting academic operations, an Outcome-Based Education (OBE) framework with rubrics-based assessment, the MUIIR startup incubation center, MU Online distance learning platform, placement services, and student support cells including Women's Cell and Anti-Ragging Cell. The institution also provides an Academic Bank of Credits (NAD-ABC) system for flexible credit accumulation and transfer.

Differentiator

Problem solved

Functional benefit

Brands

• MUIIR: Marwadi University Centre for Innovation, Incubation & Research - startup incubation and innovation hub
• CEFB

Products and services

• Undergraduate Degree Programs Full-time on-campus undergraduate degrees in Engineering & Technology (B.Tech), Management Studies (BBA), Computer Application (BCA), Law (LLB), Physiotherapy (BPT), Pharmacy (B.Pharm), Science (B.Sc), Nursing, and Arts (BA). Designed for students who have completed higher secondary education and seek accredited, industry-aligned undergraduate qualifications with placement support.
• Postgraduate Degree Programs Full-time postgraduate degrees in Engineering & Technology (M.Tech), Science (M.Sc), Business Management (MBA), Computer Application (MCA), Law (LLM), Physiotherapy (MPT), Pharmacy (M.Pharm), and Arts (MA). Aimed at graduates seeking advanced specialization, research opportunities, and improved employment prospects.
• Diploma Programs in Engineering Diploma-level technical programs in Computer Engineering, Information & Communication Technology, Chemical Engineering, Civil Engineering, Electrical Engineering, and Mechanical Engineering. Targeted at students seeking affordable, short-cycle, employment-ready technical skills.
• Online Degree Programs (MU Online) UGC-entitled and AICTE-approved online degree programs including MBA, MCA, BBA, BCA, MA English, MSc Mathematics, and B.Com, delivered via the onlineadmission.marwadiuniversity.ac.in platform with semester-wise billing and one-time payment options. Designed for working professionals and students requiring flexible learning without relocating.
• Doctor of Philosophy (PhD) Programs Doctoral programs across multiple disciplines including the Junior Research Fellowship track, supported by the Research & Development Cell and Advanced Labs & Research Facilities. Targeted at academicians and researchers pursuing original research, publications, and post-doctoral careers.
• MUIIR Innovation, Incubation & Research Services Startup incubation and innovation services through MUIIR, including 5,000+ sq ft of prototyping facilities, 35+ hardware prototyping units, mentorship, funding facilitation (Rs. 2.3 Cr+ grants disbursed), IP filing support, and 60+ startup programs supporting 58+ startups. Targets student entrepreneurs and researchers developing innovative ideas.
• Placement & Corporate Recruitment Services Career services and placement support through the Placement & Training Cell, coordinating campus recruitment with 500+ companies annually (including TCS, Amazon, Google, HDFC Bank, Reliance, Flipkart, Capgemini), offering mock interviews, aptitude training, and personality development. Highest package recorded at Rs. 34.5 LPA and average Rs. 5 LPA for B.Tech graduates.

Quantifiable outcome

• 94% placement rate for engineering graduates
• +4 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• WEFAA Robotics Pte. Ltd.coreStrategic or Co-development PartnerStrategic partnership for robotics education and training, providing students with industry-relevant robotics skills and hands-on experience with robotics technologies.
• The Institute of Chartered Accountants of India (ICAI)coreStrategic or Co-development PartnerMoU for accounting education and professional development, allowing students to gain chartered accountancy qualifications alongside their university degrees.
• Inter American University of Puerto Rico (IAUPR), USAcoreStrategic or Co-development PartnerInternational academic partnership for student exchange, joint programs, and collaborative research between Marwadi University and IAUPR, USA.
• Edfibre, AustraliacoreStrategic or Co-development PartnerInternational partnership with Australian education provider for technology exchange, skill development, and academic collaboration.
• Asia Pacific University, MalaysiacoreStrategic or Co-development PartnerAcademic collaboration with Asia Pacific University in Malaysia for student exchange, research partnerships, and international exposure.
• IBM Innovation Center for EducationcoreTechnology or IntegrationIBM partnership providing access to IBM technologies, software, and certification programs for students to develop industry-relevant technology skills.
• Oracle UniversitycoreTechnology or IntegrationORACLE Club supported by Oracle University MoU, providing database administration training and Oracle certifications for students.
• GooglecoreTechnology or IntegrationTechnology partnership through Google Developers Students Club (GDSC) and Google technologies integration in curriculum.
• CiscocoreTechnology or IntegrationNetworking and CISCO Clubs partnership providing hands-on networking skills and Cisco certification-focused learning.
• WiprominorStrategic or Co-development PartnerCorporate partnership for talent development, campus recruitment, and industry-academia collaboration.
• Gujarat Knowledge SocietycoreStrategic or Co-development PartnerGovernment collaboration for innovation funding and startup support through MUIIR innovation hub.

Scale indicators13 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• KIIT University: Multi-disciplinary private Indian university with engineering, management, law, and health sciences and a large placement network. Comparable on portfolio breadth, recruiter-driven marketing, and regional-to-national expansion trajectory.
• Lovely Professional University (LPU): High-volume private Indian university offering engineering, management, law, and other professional programs with aggressive national marketing and a large recruiter base. Comparable on scale, multi-disciplinary offering, and outcome-based positioning.
• Chandigarh University: Private Indian university with strong engineering, management, and online programs, ranked in similar national bands as Marwadi. Closely comparable in scale, GTM (placement statistics, NBA/NAAC accreditations), and online degree portfolio.
• Amity University: Multi-campus private Indian university spanning engineering, management, law, pharmacy, and online degrees. Directly comparable to Marwadi in full-spectrum program offering, large recruiter network, and active online/distance education business.
• Vellore Institute of Technology (VIT): Private Indian university with strong engineering, management, and online programs and a placement-heavy brand. Closely comparable to Marwadi in student profile, recruiter mix (TCS, Amazon, Google etc.), and outcome-based marketing approach.
• SRM Institute of Science and Technology: Large private university in India offering engineering, management, medical, and online degrees with a similar recruiter-driven marketing proposition. Comparable on multi-discipline portfolio, intake scale, and QS World ranking ambition.

Broad incumbents

• Birla Institute of Technology and Science (BITS Pilani): Top-tier private Indian university renowned for engineering, science, and management with strong research output and tech-company placements. Comparable on STEM focus and aspirational positioning, though operates at materially higher academic selectivity and brand premium.
• Manipal Academy of Higher Education (MAHE): Large, multi-campus private deemed university in India offering engineering, management, law, and health science programs. Directly comparable to Marwadi on multi-disciplinary portfolio and placement-driven brand, with significantly greater scale and national brand recognition.

Regional players

• Parul University: Gujarat-based private university with engineering, management, pharmacy, and other professional programs. Direct regional competitor to Marwadi with similar intake profile and recruiter mix within the same state.
• Nirma University: Reputed Gujarat-based private university strong in engineering, management, pharmacy, and law. Closest regional comparable to Marwadi in academic reputation, NAAC standing, and B.Tech placement profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/marwadieducation
• Facebookfacebook.com/Marwadiuniversity
• LinkedInlinkedin.com/school/marwadiuniversity
• Instagraminstagram.com/marwadi.university
• Xx.com/mu_rajkot

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marwadi University