BG Byggros

What BG Byggros does

BG Byggros is a Scandinavian specialty distributor of construction and civil engineering materials, headquartered in Odense, Denmark with regional operations in Sweden (BG Byggros AB, Önnestad) and Norway (Byggros AS, Oslo). Founded around 1990 and operating for over 35 years, the company supplies system solutions across several niche categories: geotextiles and geomembranes (including DuPont Typar, Bentomat, Elevate/Firestone), asphalt and grass reinforcement, erosion protection, retaining walls (the patented Vector Wall system), drainage channels, rainwater harvesting and infiltration systems, growth media for green roofs, and the proprietary BGreen-it green roof and green wall product line. The portfolio also includes Calsitherm calcium silicate indoor climate panels for moisture and mold remediation, and separator technology from Inja Miljøteknik and Mall Umweltsysteme for stormwater and wastewater treatment.

The business model is sales-led B2B distribution with quote-based project pricing; no public price list is maintained. Revenue is generated through hardware sales of sourced and proprietary products, supplemented by technical consulting, showroom demonstrations of 1:1 mock-ups at the Odense headquarters, and professional seminars and themedays. The company is the market leader in Denmark within several of its specialty product categories and holds ISO 9001:2015 and ISO 14001:2015 certifications, along with EPD certification on the Calsitherm indoor climate panel. Customers span construction contractors, municipalities, landscape gardeners, utilities, and building consultants across Denmark, Sweden, and Norway.

BG Byggros operates as part of BG Group, a privately-held Danish conglomerate that also includes BG Burcharth, BG Termic Plus, and BG Millag, sharing a central warehouse and headquarters in Odense. The in-house BG Innovation Lab, comprising an Urban Science Lab and a Geotechnical Lab, supports continuous product development and quality assurance, while the company maintains distribution relationships with several European and American manufacturers as its route-to-market backbone.

Name

BG Byggros

Legal name

BG Byggros A/S

Website

https://byggros.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

BG Byggros is a Scandinavian specialty distributor of construction and civil engineering materials, supplying geotextiles, green roof systems, rainwater management, indoor climate, and separator technology products to contractors, municipalities, and consultants across Denmark, Sweden, and Norway.

Ownership category

akta.pro rank

Product category

Construction and Civil Engineering Materials

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro industry

PRIMARYHSAIABAH

Outdoor Kitchens & Living Space Build-Out (Softscape Integration)

Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Landscape Design & Installation

Keywords

• Green roof systems
• Geotextiles and geosynthetics
• Rainwater management solutions
• Erosion control products
• Indoor climate panels

Headquarters

HQ city

Önnestad

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Sale of construction and civil engineering products including geotextiles, geomembranes, green roof systems, rainwater management solutions, growth media, and moisture control products. Products are sourced from European and American manufacturers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

BG Byggros is a Scandinavian B2B supplier of specialty construction and civil engineering products, offering geotextiles, geomembranes, the proprietary BGreen-it green roof and green wall systems, rainwater management and retention products, erosion protection, retaining wall systems (including the patented Vector Wall), and Calsitherm indoor climate panels. The company combines distribution of European and American manufacturer brands with its own proprietary product lines and provides complete system solutions, technical consultation, and an in-house Innovation Lab for quality assurance.

Product overview

BG Byggros is a specialized supplier offering a comprehensive portfolio of construction and environmental engineering products and system solutions. The portfolio includes geotextiles and geomembranes for civil engineering applications, green infrastructure products (BGreen-it green roofs and green walls), rainwater management systems, indoor climate solutions, separator technology for wastewater treatment, and erosion protection systems. The company operates as a distribution partner representing major European manufacturers while also offering proprietary solutions like the patented Vector Wall retaining wall system and BGreen-it brand products. Core product categories span Anlægsteknik (construction engineering), Vækstmedier (growth media), BGreen-it Grønne Tage (green roofs), Regnvandshåndtering (rainwater management), Fugt- og indeklimaløsninger (moisture/indoor climate), and Inja Udskillerteknik (separator technology). The company serves the Scandinavian construction and landscaping industry through operations in Denmark, Sweden, and Norway as part of the BG Group.

Differentiator

Problem solved

Functional benefit

Brands

• BGreen-it: Proprietary brand covering green roof systems, green wall solutions, sedum roofs, roof gardens, and rainwater management products.
• BG Innovation Lab

Products and services

• Geotextiles
• Geomembranes
• Geonets and Geogrids
• Asphalt Reinforcement
• ECORASTER Grass Reinforcement
• Erosion Protection Systems
• Vector Wall Retaining Wall System
• ANRIN Drainage Channels
• Growth Media
• BGreen-it Green Roofs
• BGreen-it Green Walls
• Rainwater Storage and Harvesting Systems
• Calsitherm Indoor Climate Panels
• Separator Technology
• Drainage Plates and Mats

Quantifiable outcome

• Calsitherm indoor climate panels have insulation value below 0.06 W/mk and are the only product of their type with EPD (Environmental Product Declaration) certification

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• BG GroupcoreOthersBG Byggros is part of BG Group together with BG Burcharth, BG Termic Plus, and BG Millag. The group has headquarters and central warehouse in Odense, Denmark. This is the parent organizational structure of the company.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Rockwool International A/S: Danish-headquartered manufacturer of stone wool insulation and building envelope solutions. Comparable as a Danish building materials specialist with strong sustainability positioning and ISO-style certified operations, though focused on insulation rather than green infrastructure.
• Lindab AB: Swedish building products manufacturer and distributor focused on steel construction components and ventilation. Comparable as a Scandinavian specialty building-products company serving construction and infrastructure customers, though with a different product focus.

Broad incumbents

• Sika AG: Swiss specialty chemicals company serving construction with waterproofing, sealing, bonding, and refurbishment solutions. Overlaps with BG Byggros's geomembrane, sealant, and moisture-remediation categories as a much larger incumbent with broader portfolio.
• Saint-Gobain: French multinational producing building materials including insulation, waterproofing membranes, and green infrastructure components. Comparable as a broad incumbent whose portfolio overlaps BG Byggros's waterproofing, indoor climate, and sustainability-adjacent offerings.

Direct peers

• ACO Group: European manufacturer of drainage channels, separator technology, and stormwater management solutions. Directly overlaps with BG Byggros's ANRIN drainage channels, Mall/Inja separator systems, and stormwater product portfolio.
• Paul Bauder GmbH & Co. KG: German manufacturer of green roof, flat roof, and building envelope systems. Comparable in green roof system solutions, waterproofing membranes (Elevate/Firestone also distributed by BG Byggros), and contractor-facing sales model.
• Optigrün International AG: German specialist in green roof systems and stormwater management solutions. Highly comparable on the green roof and rainwater retention side of BG Byggros's BGreen-it and Regnvandsmagasiner product lines.
• Veg Tech AB: Swedish supplier of green roof systems, vegetation mats, and sustainable urban greening solutions. Direct Scandinavian peer with overlapping green roof, growth media, and stormwater-related product offerings for the same contractor and municipal customer base.
• Wavin: European supplier of water management, drainage, and stormwater solutions. Comparable on the rainwater harvesting, infiltration, and stormwater management side of BG Byggros's portfolio serving contractors and municipalities.
• ZinCo GmbH: European manufacturer and supplier of green roof and stormwater management system solutions. Directly comparable on system-based green roof offerings, fall protection, and retention/drainage components sold by BG Byggros.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCioiDW2R6HdLASmOXZu5luA

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BG Byggros