Student Union
Student Union Sports was a US-based, volunteer-driven sports media platform (2015–2025) where college students published articles and podcasts covering college and professional sports, monetized via advertising, before transitioning to archive-only status.
- Company typePrivate
- Founded2015
- HeadquartersWest Des Moines, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Student Union does
Student Union Sports was a privately-held, US-based sports media platform that operated from 2015 to 2025 under the legal entity Student Union, domiciled in Arizona. The platform enabled college student contributors to publish articles, podcasts, and multimedia content covering professional and college sports leagues including the NFL, NBA, MLB, NHL, NCAA Football, NCAA Basketball, College Hockey, and College Baseball, with a particular focus on sports betting analysis and odds coverage. Its primary product was a free, advertising-supported website (studentunionsports.com) organized by sport category, supplemented by a portfolio of seven podcasts anchored by the 'Is It Saturday Yet?' college football show and including 'Legends Lingo' (NFL), 'Men of March' (NCAA tournament), 'Hawkeye Tailgate Report', 'Lecture Hall', 'Not Gonna Lie Podcast', and 'Free Throws In The Phog', distributed via Apple Podcasts, Spotify, and Anchor.fm.
The business model relied on display advertising and sponsored content on a free site with no subscription or paywall structure, and contributors participated on a volunteer basis without compensation. Distribution was organic, primarily through the website itself plus social channels on Facebook, Twitter, and Instagram, with no institutional investors, parent company, partnership network, or management team disclosed in available data. Services were restricted to US residents per the platform's Terms and Conditions.
In 2025 the platform ceased active publishing and transitioned to an archive-only status, retaining previously published content online as a record of a decade of student-led sports media work. No succession entity, monetization successor, or continuation initiative has been announced, and the site now functions as a static repository of historical articles rather than an active media business.
Student Union firmographics
Firmographics- Name
- Student Union
- Legal name
- Student Union
- Website
- https://studentunionsports.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Closed
- Headcount range
- 1–10 employees
- Short description
- Student Union Sports was a US-based, volunteer-driven sports media platform (2015–2025) where college students published articles and podcasts covering college and professional sports, monetized via advertising, before transitioning to archive-only status.
- Ownership category
- akta.pro rank
Where Student Union is headquartered
LocationHeadquarters
- HQ city
- West Des Moines
- HQ country
- United States
- HQ region
- North America
Markets served
Student Union business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Content Publishing Platform: Student Union Sports operates as a free content platform for college students. The site displays advertising and sponsored content links. The revenue model appears to be advertising-supported, with content focused on sports betting analysis and sports media coverage.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Student Union product offering
Product offeringCore offering
Student Union Sports is a free, advertising-supported sports media platform that publishes articles, podcasts, and multimedia content covering professional leagues (NFL, NBA, MLB, NHL) and college sports (NCAA Football, Basketball, Hockey, Baseball), with a notable emphasis on sports betting odds and analysis. The site is run by volunteer college student contributors who submit content through a dedicated submission program and gain bylined profiles and marketing support. As of 2025 the platform has transitioned to archive status, preserving a decade of published content.
Product overview
Student Union Sports is a sports media content platform operated by student contributors, combining a news website and multiple podcast shows. The core website publishes thousands of sports articles covering professional leagues (NFL, NBA, MLB, NHL) and college sports (NCAA Football, Basketball, Hockey, Baseball) with a focus on sports betting analysis. The portfolio includes a suite of podcasts anchored by 'Is It Saturday Yet?' for college football and 'Legends Lingo' for NFL coverage. The contributor program enables students to publish content and build portfolios for careers in sports media.
Differentiator
Problem solved
Functional benefit
Brands
- Is It Saturday Yet?: Award-winning College Football podcast presented by Student Union Sports, hosted by Luke Owens, Bryce Hopwood and Andrew Diaz
- Not Gonna Lie Podcast
- Legends Lingo
- Hawkeye Tailgate Report
- Men of March
- Free Throws In The Phog
- Lecture Hall
Products and services
- Student Union Sports Website Free sports media website providing news articles, analysis, and sports betting-related content across NFL, NBA, MLB, NHL, NCAA Football, NCAA Basketball, College Hockey, and College Baseball, aimed at U.S. sports fans and sports bettors. The site is operated by volunteer college student contributors and is supported by display advertising and sponsored content links. As of 2025 the site remains online as an archive of previously published content.
- SU Podcasts + Videos Suite of sports podcasts distributed through Apple Podcasts, Spotify, and Anchor.fm, covering college football, NFL, March Madness, and other sports. Flagship shows include Is It Saturday Yet? (college football), Legends Lingo (NFL Draft and Patriots), Men of March, Hawkeye Tailgate Report, Free Throws In The Phog, Lecture Hall, and Not Gonna Lie. Targeted at U.S. sports fans and the Student Union Sports contributor community.
- Student Union Contributors Program Volunteer publishing program that allows college students to submit stories, opinions, video, print, audio, and image content to Student Union Sports for publication. Contributors receive shareable contributor profiles and marketing support for their work, with the goal of building a portfolio for careers in sports media, communications, and business.
Quantifiable outcome
- Contributors have gone on to thrive in sports media, communications, business, and industries beyond athletics
Companies that use Student Union
Customer profileSegments2 records
Ideal customer profiles2 records
Student Union technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Student Union partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights2 records
Student Union competitors and assessment
Company assessmentDirect peers
- 247Sports: College sports recruiting and news network covering NCAA football, basketball, and NIL. Comparable in its deep focus on the collegiate sports content vertical.
- On3: A college sports media platform covering NCAA football, basketball, and NIL with original reporting and analysis. Comparable focus on college sports audience and betting-adjacent content.
- FanSided: A sports and entertainment network of fan-run team sites covering NFL, NBA, MLB, NHL, and college sports. Closely comparable volunteer contributor model and college/professional sports vertical mix.
- Rivals: College sports recruiting and news network covering NCAA football and basketball. Highly comparable audience (college sports fans) and content mix (recruiting, betting, analysis).
- SB Nation: A network of sports media sites built on a contributor/blogger model covering professional and college sports. Highly comparable to Student Union Sports' community-driven publishing approach and college sports coverage breadth.
Broad incumbents
- Sports Illustrated: Legacy sports media brand covering NFL, NBA, MLB, NHL, and college sports at scale. Comparable verticals but a much larger editorial operation and broader audience.
- Bleacher Report: Large-scale digital sports media outlet covering NFL, NBA, MLB, NHL, and college sports with a youth-skewing audience. Comparable content categories and advertising-supported model, though at substantially larger scale.
- The Athletic: Subscription-based national sports media outlet with deep college and professional sports coverage. Comparable editorial breadth across the same leagues, but differentiated by a paid subscription model.
- Barstool Sports: Personality-driven sports and pop-culture media brand with heavy emphasis on sports betting content. Comparable mix of casual sports commentary and betting analysis.
Others
- Audacy (sports podcast portfolio): Sports radio and podcast network that distributes college and professional sports content on Apple Podcasts and Spotify. Comparable podcast distribution footprint and audience overlap with Student Union Sports' podcast portfolio.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Student Union social profiles
Digital presenceStudent Union financial estimates
Financial estimateRevenue estimate
Valuation estimate
Student Union leadership team
Management profileNumber of profiles
Student Union funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Student Union M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Student Union
What does Student Union do?
Student Union Sports is a free, advertising-supported sports media platform that publishes articles, podcasts, and multimedia content covering professional leagues (NFL, NBA, MLB, NHL) and college sports (NCAA Football, Basketball, Hockey, Baseball), with a notable emphasis on sports betting odds and analysis. The site is run by volunteer college student contributors who submit content through a dedicated submission program and gain bylined profiles and marketing support. As of 2025 the platform has transitioned to archive status, preserving a decade of published content.
Is Student Union a public or private company?
Student Union is a private company. It is classified as founder individual operated bootstrapped and is currently closed.
When was Student Union founded?
Student Union was founded in 2015. It employs 1 to 10 people.
Where is Student Union based?
Student Union is headquartered in West Des Moines, United States, in the North America region.
How does Student Union make money?
One revenue line is on record: content Publishing Platform.
Who are Student Union's main competitors?
Direct peers on record are 247Sports, On3, FanSided, Rivals and SB Nation. Broad incumbents are Sports Illustrated, Bleacher Report, The Athletic and Barstool Sports. Audacy (sports podcast portfolio) is listed as an others.
Does Student Union have an API?
No public API is recorded for Student Union.