Midwest Market Solutions

What Midwest Market Solutions does

Midwest Market Solutions is a privately held commodity brokerage and marketing advisory firm founded in 2002 by Brian Hoops and headquartered in Springfield, Missouri. The company serves crop and livestock producers and agribusinesses across the Midwest, providing tailored marketing programs, hedging strategy development, and trade execution through a network of four branch offices in Missouri, South Dakota, Minnesota, and Iowa. All futures and options trades are cleared through StoneX, a registered Futures Commission Merchant, giving clients access to global derivatives exchanges without Midwest Market Solutions building execution infrastructure in-house.

The firm's core product suite spans four integrated service areas—Commodity Marketing Advisory, Brokerage & Trading Services (offered in both full-service and discount tiers), Market Analysis & Research, and Hedging Strategy Development. These are complemented by subscription-based Market Insider products: daily and weekly newsletters and twice-daily Market Insider TV video commentary, priced at $30/month or $300/year with a 30-day free trial. Technology is operationally lean, with proprietary value concentrated in research content and broker expertise rather than proprietary software; trade execution, clearing, settlement, and compliance are outsourced to StoneX.

Revenue is generated through three streams: transaction-based brokerage commissions on futures and options trades, professional services fees for advisory engagements, and recurring subscription revenue from Market Insider content. Distribution is sales-led and relationship-driven, anchored by locally based brokers with firsthand production agriculture experience and amplified by national media appearances on RFD-TV, Schwab Network, Bloomberg, Reuters, and the Wall Street Journal. The firm is registered as an Introducing Broker with the CFTC and is a member of the NFA, operating as a private, founder-controlled company with no disclosed institutional ownership.

Name

Midwest Market Solutions

Legal name

Midwest Market Solutions Inc.

Website

https://midwestmarketsolutions.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Midwest Market Solutions is a privately held, CFTC-registered Introducing Broker founded in 2002 that provides commodity marketing advisory, futures and options brokerage, and subscription market-research content to crop and livestock producers across the U.S. Midwest, clearing trades through StoneX.

Ownership category

akta.pro rank

Product category

Commodity Brokerage and Agricultural Marketing Advisory

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Commodity Contracts Intermediation (52316)

SIC

Commodity Contracts Brokers & Dealers (6221)

akta.pro primary industry

Commodity Risk Management, Hedging & Brokerage (Food) (AFAIAKAK)

akta.pro secondary industry

Clearing Broker / Carrying Broker (FCM & Clearing) (FSAEACAF)

Keywords

• Commodity brokerage services
• Agricultural marketing advisory
• Futures options trading
• Hedging strategy development
• Market analysis research

Headquarters

HQ city

Springfield

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commodity Brokerage Commissions: Full-service and discount brokerage services through StoneX clearing. Revenue generated from commissions on futures and options trades executed for clients. Full-service includes advisory support while discount brokerage is for self-directed traders.
2. Market Insider Subscriptions: Monthly and annual subscription plans for Market Insider newsletter and video content. Monthly subscription at $30/month, annual subscription at $300/year. Free 30-day trial available.
3. Commodity Marketing Advisory Fees: Advisory services providing customized marketing programs, hedging strategy development, and ongoing client support. Services are tailored to farm operations and producers with price targets and risk management plans.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Midwest Market Solutions provides commodity marketing advisory, brokerage execution, market analysis, and hedging strategy services to crop and livestock producers, agribusinesses, and investors. Brokerage trades are cleared through StoneX (a Futures Commission Merchant), giving clients access to CME Group and other global derivatives exchanges. The firm also distributes subscription-based Market Insider daily and weekly newsletters and twice-daily Market Insider TV video commentary.

Product overview

Midwest Market Solutions operates as a full-service commodity brokerage and marketing advisory firm offering four integrated service areas: Commodity Marketing Advisory, Brokerage & Trading Services, Market Analysis & Research, and Hedging Strategy Development. These core services are complemented by subscription-based Market Insider products (Market Insider TV video commentary and Market Insider Newsletters) that deliver ongoing market intelligence to clients. The company clears all futures and options trades through StoneX and serves crop and livestock producers across Missouri, South Dakota, Minnesota, and Iowa.

Differentiator

Problem solved

Functional benefit

Brands

• Northern Ag Inc. Branch office of Midwest Market Solutions in Thief River Falls, Minnesota specializing in hedge risk management and crop insurance alignment for producers.
• Poky Trading

Products and services

• Commodity Marketing Advisory Tailored marketing programs designed for farm operations and producers, built around disciplined planning, clear price targets, and long-term risk management, with ongoing support, daily market updates, and expert recommendations.
• Brokerage & Trading Services Full-service and discount commodity brokerage options clearing through StoneX, providing professional execution, compliance, and access to global futures and options markets for grains, livestock, and energy products.
• Market Analysis & Research In-depth daily and weekly reports delivering objective insight into grain, livestock, and energy markets, covering supply-and-demand trends, weather impacts, and technical indicators to support informed decisions.
• Hedging Strategy Development Customized hedging programs for grain and livestock producers using futures, options, and spread strategies to manage downside exposure while maintaining flexibility as market conditions change.
• Market Insider TV Video-based market commentary providing twice-daily updates on commodity market trends, hedge strategy considerations, and short- and longer-term price outlooks for grains, livestock, and energy.
• Market Insider Newsletters Daily and weekly market newsletters covering price movement, technical signals, weather impacts, export activity, and fund positioning across grain, livestock, and energy markets.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• StoneXcoreTechnology or IntegrationStoneX is the primary clearing partner for Midwest Market Solutions, providing institutional-grade trade execution, clearing, settlement, and compliance infrastructure. As a Futures Commission Merchant, StoneX processes all futures and options transactions and provides access to 40+ global derivatives exchanges. This partnership allows Midwest Market Solutions to focus on client service and advisory while StoneX handles execution and regulatory compliance.

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@midwestmarketsolutions4619
• Xx.com/midwestmarkets
• Facebookfacebook.com/Midwest-Market-Solutions-311385988881930
• LinkedInlinkedin.com/company/midwest-market-solutions-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midwest Market Solutions