Bali Home Immo

What Bali Home Immo does

Bali Home Immo is a licensed Bali-based real estate agency operating across the full property transaction lifecycle — villa and land sales (freehold and leasehold), monthly and yearly villa rentals, property and construction management, and affiliated notary and legal services. The company is a member of AREBI (Indonesia Real Estate Broker Association) and has operated in the Bali market since 2009, with offices in Tibubeneng (Canggu, headquarters) and Ungasan (Uluwatu, South Kuta branch). Its platform surfaces more than 3,500 listings spanning Bali's principal demand corridors (Canggu, Seminyak, Pererenan, Uluwatu, Ubud, Sanur, Jimbaran, Nusa Dua) and extends to neighboring Indonesian islands including the Gili Islands, Lombok, Sumbawa, Sumba, Flores, and Nusa Penida.

The underlying technology is a conventional multi-language real estate listing portal (website at bali-home-immo.com) with advanced search by location, price, and tenure, augmented by an active content marketing layer (blog, area guides, market commentary) and direct-response channels (WhatsApp, Facebook, Instagram). Distribution relies heavily on organic social — Instagram with 483K+ followers — and on a 4.8 Google Maps rating as a trust signal for international buyers navigating foreign-ownership constraints. There is no proprietary AI, SDK, or external API surface; the platform is a content- and relationship-driven brokerage stack rather than a technology product.

Revenue is generated primarily through transaction commissions on villa sales, land sales, and rental placements, with secondary professional-services revenue from construction/management referrals and affiliated legal work. Pricing is per-transaction (commission rates not publicly disclosed); listed ticket sizes range from ~IDR 3.4B leasehold villas to IDR 35B freehold Uluwatu estates, indicating exposure to both mid-market and high-net-worth foreign-investor segments. The go-to-motion is direct-to-consumer with agent-assisted conversion, combining self-serve website discovery with WhatsApp-led hand-off and dual-channel freehold/leasehold structuring that accommodates local and foreign buyer requirements under Indonesian land law.

Name

Bali Home Immo

Legal name

Bali Home Immo

Website

https://bali-home-immo.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Bali Home Immo is an AREBI-licensed Bali real estate agency (founded 2009) that buys, sells, and rents villas and land across Bali and other Indonesian islands, serving international and domestic buyers, renters, and investors through a multi-language platform and affiliated legal, construction, and management services.

Ownership category

akta.pro rank

Product category

Real Estate Agency Services

NAICS

Real Estate Property Managers (53131), Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

akta.pro secondary industry

Temporary Housing & Serviced Accommodation Coordination (HSAKACAG)

Keywords

• Villa sales
• Property rentals
• Real estate agency
• Land sales
• Property management

Headquarters

HQ city

Kuta

HQ country

Indonesia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Villa Sales Commission: Commission-based revenue from facilitating villa sales transactions, including both freehold and leasehold properties across Bali.
2. Land Sales Commission: Commission-based revenue from land sales transactions, including beachfront, residential, and commercial land.
3. Villa Rentals: Revenue from facilitating monthly and yearly villa rentals, including short-term rental management services.
4. Management & Construction Services: Property management and construction services provided through partner networks with 16 years of experience building around the island.
5. Notary and Law Services: Legal assistance services provided through affiliated notary and law teams for property transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Bali Home Immo is a licensed Indonesian real estate agency that brokers the sale, lease, and management of villas and land across Bali and surrounding islands. Core services include freehold and leasehold villa sales, land sales, monthly and yearly villa rentals, and ancillary offerings such as notary/legal assistance and construction/property management delivered through partner networks. The agency also provides real estate consultation to assist buyers, sellers, and investors through the transaction lifecycle.

Product overview

Bali Home Immo is a licensed real estate agency offering a comprehensive property platform focused on the Bali market. The company operates across two primary service lines: Villa Sales and Land Sales for property transactions, and Villa Rentals for leasing. These core offerings are supported by ancillary services including Notary and Law Service for legal documentation, Management & Construction for property maintenance and development, and Real Estate Consultation for market guidance. The platform lists over 3,500 properties across Bali's key areas including Canggu, Seminyak, Uluwatu, Ubud, Pererenan, Sanur, Jimbaran, and Nusa Dua, covering both freehold and leasehold ownership models.

Differentiator

Problem solved

Functional benefit

Products and services

• Villa Sales Brokerage service for buying villas in Bali under freehold or leasehold ownership models, covering turnkey properties to investment residential villas across Canggu, Seminyak, Uluwatu, Ubud and other prime areas; targeted at individual buyers and investors.
• Villa Rentals Long-stay (monthly and yearly) villa rental brokerage in Bali with continuously updated inventory for short- and long-term leases; targeted at individuals and families seeking extended accommodation.
• Land Sales Brokerage for purchasing land in Bali — including beachfront parcels, zoned land, and ricefield-view plots — under freehold or leasehold arrangements; targeted at individual buyers, developers, and investors.
• Notary and Law Service Legal assistance service providing clients with access to a notary team and an appointed law team for property transactions and documentation; targeted at buyers and sellers who need legal support to close Bali property deals.
• Management & Construction Property management and construction services covering villas, apartments, and commercial spaces, delivered through partner networks with 16 years of experience building around the island; targeted at villa owners and investors seeking turnkey management of their Bali assets.
• Real Estate Consultation Expert consultation that helps buyers and investors navigate the Bali property market, from property search through deal completion; targeted at prospective buyers, sellers, and investors needing market guidance.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• AREBI (Indonesia Real Estate Broker Association)minorOthersBali Home Immo is a member of AREBI, the Indonesia Real Estate Broker Association, which provides licensing and industry standards for real estate agencies operating in Indonesia.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Balipassion Properties: Balipassion Properties is a Bali villa and land sales and rental agency operating across the same prime locations as Bali Home Immo, with a comparable multilingual, international-buyer orientation and AREBI licensing.
• Bali Real Estate Properties: Bali Real Estate (BaliRE) is a long-standing licensed Bali real estate agency competing directly on villa and land transactions, freehold/leasehold structuring, and international buyer services in the same geographies as Bali Home Immo.
• Expat Property Bali: Expat Property is a Bali real estate agency focused on serving foreign buyers and renters, competing with Bali Home Immo on similar villa/land inventory and on guiding international clients through Indonesian ownership structures.
• Villa Finder: Villa Finder is a Bali-focused villa sales and rental agency operating in the same niche as Bali Home Immo, with comparable inventory aggregation, multi-language buyer support, and concentration on Canggu/Seminyak/Uluwatu villa transactions for international buyers.
• DR Properties Bali: DR Properties is a Bali-focused real estate agency offering villa and land sales plus rental management, directly overlapping with Bali Home Immo's core service lines and customer segments in the Canggu and Uluwatu corridor.
• Nagisa Bali Real Estate: Nagisa is a long-established Bali real estate agency offering villa and land sales plus rentals across the same prime Bali submarkets as Bali Home Immo, with a comparable Japanese- and English-speaking international-buyer focus.

Broad incumbents

• Rumah.com: Rumah.com is a leading Indonesian property portal with broad Bali coverage, competing indirectly with Bali Home Immo for buyer attention and providing an alternative listing channel that could disintermediate traditional agencies.
• Lamudi Indonesia: Lamudi is one of Indonesia's largest property listing platforms, aggregating listings across Bali and the rest of Indonesia. It competes with Bali Home Immo by giving property owners and buyers a self-serve alternative to agency-mediated transactions.
• 99.co Indonesia: 99.co/id is a major Southeast Asian property platform with Indonesia coverage, offering listing aggregation that overlaps with Bali Home Immo's discovery layer and represents a structural threat to agency-led buyer routing.

Others

• Airbnb Bali villa management operators: Airbnb and adjacent short-term-rental platforms are not direct transaction competitors but shape the rental economics for Bali Home Immo's landlord clients and adjacent villa management offering, making them a relevant ecosystem peer for the rental side of the business.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BaliHomeImmo
• Instagraminstagram.com/balihomeimmo
• Xx.com/BaliHomeImmo

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bali Home Immo