PowerHandling
- Company typePrivate
- Founded2001
- HeadquartersSpokane, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
PowerHandling firmographics
Firmographics- Name
- PowerHandling
- Legal name
- PowerHandling
- Website
- https://powerhandling.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
PowerHandling industry classification
Industry- Product category
- Industrial Material Handling Equipment
- NAICS
- Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924)
- SIC
- Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers) (IMAHABAI)
- akta.pro secondary industries
- Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ), Bulk Material Handling Systems (Belt Conveyors, Feeders, Stackers, Reclaimers) (IMAHABAH)
Keywords
Where PowerHandling is headquartered
LocationHeadquarters
- HQ city
- Spokane
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
PowerHandling business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Equipment Sales: Sale of material handling equipment including RollMovers, Pallet Movers, and Cart Movers. Products range from compact battery-powered units to heavy-duty industrial machines rated up to 80,000 lbs.
- Accessories and Parts: Replacement batteries, chargers, safety chocks, paper turners, lateral skates, reel turners, and other accessories designed for use with PowerHandling equipment.
- Service and Support: Technical support, maintenance services, and OEM replacement parts for PowerHandling equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | RollMovers - 10,000 to 80,000 lbs capacity |
| Unit Pricing | Multi-year contract | Pallet Movers - 3,500 to 5,500 lbs capacity |
| Unit Pricing | Multi-year contract | Cart Movers - up to 80,000 lbs capacity |
| Unit Pricing | Multi-year contract | Accessories - Paper Roll and Cable Reel handling |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
PowerHandling product offering
Product offeringCore offering
PowerHandling designs, manufactures, and sells compact, battery-powered and pneumatic industrial material handling equipment including RollMovers (10,000-80,000 lb capacity), Pallet Movers (3,500-5,500 lbs), Cart Movers (up to 80,000 lbs), and supporting accessories. The equipment enables a single operator to move heavy cylindrical loads, pallets, and wheeled industrial carts without forklifts, cranes, or operator licenses, fitting in aisles as narrow as 48 inches.
Product overview
PowerHandling offers a four-category portfolio of industrial material handling equipment: RollMovers (10,000-80,000 lbs capacity for paper rolls, cable reels, steel coils, and cylindrical loads), Pallet Movers (3,500-5,500 lbs compact electric pallet jacks), Cart Movers (up to 80,000 lbs for industrial carts), and supporting Accessories (paper/cable reel chocks, turners, skates, and replacement batteries/chargers). The product line is unified by a focus on compact, battery-powered equipment that enables single-operator handling of heavy loads without forklifts or cranes.
Differentiator
Problem solved
Functional benefit
Products and services
- RollMovers
Quantifiable outcome
- Single operator can move loads up to 80,000 lbs without lifting or equipment license
- +4 more outcomes
Companies that use PowerHandling
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles4 records
PowerHandling technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PowerHandling partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
PowerHandling competitors and assessment
Company assessmentDirect peers
- MasterMover: MasterMover (UK) is the closest direct competitor — it manufactures battery-powered electric tugs and load movers designed to push/pull heavy wheeled loads (carts, rolls, trolleys) with a single operator. Its product range and go-to-market in industrial settings closely mirrors PowerHandling's RollMover and Cart Mover lines.
- DJ Products: DJ Products (US) builds heavy-duty industrial electric cart movers, pushers, and tugs for moving loaded carts, dies, and wheeled loads in manufacturing environments. It competes with PowerHandling's Cart Mover line, particularly in automotive and heavy industrial applications.
- Movexx: Movexx (Netherlands) makes battery- and electric-powered industrial tugs for moving carts, dollies, roll containers, and wheeled loads in factories, warehouses, and logistics environments. It directly competes with PowerHandling's Cart Movers and pallet/cart handling equipment.
- Blue Giant: Blue Giant designs material handling equipment including pallet movers, dock equipment, and lift tables for warehouses and manufacturing. Its powered pallet jacks and handling products overlap with PowerHandling's Pallet Movers and broader material handling portfolio.
Broad incumbents
- Toyota Material Handling: Toyota Material Handling is a leading global manufacturer of forklifts, electric pallet jacks, and warehouse automation. Its electric pallet jacks overlap with PowerHandling's Pallet Mover line, while its larger industrial trucks compete for the same customer budgets.
- Crown Equipment: Crown Equipment is one of the largest global manufacturers of forklifts, pallet jacks, and material handling equipment. Its electric pallet trucks and warehouse equipment compete with PowerHandling's Pallet Movers, though Crown operates as a broad-line incumbent rather than specializing in ground-pushing roll/cart movers.
- Hyster-Yale Materials Handling: Hyster-Yale manufactures forklifts, lift trucks, and material handling equipment under the Hyster, Yale, and Bolzoni brands. Its broad industrial truck portfolio competes with PowerHandling across warehousing and manufacturing load handling applications.
- KION Group: KION Group (parent of Linde Material Handling, STILL, and Baoli) is one of the largest material handling equipment manufacturers globally. It competes with PowerHandling in warehousing, pallet handling, and load movement with both conventional trucks and increasingly automation solutions.
Emerging players
- Presto Lifts: Presto Lifts manufactures manual and powered pallet positioners, stackers, and lift tables used in warehouses and manufacturing. It overlaps with PowerHandling's Pallet Mover line at the lighter end and competes in the same operator-driven load handling niche.
- Nu-Star Material Handling: Nu-Star manufactures battery-powered, ergonomic material handling equipment including pallet movers, reel lifters, and powered tugs. Its product range overlaps with PowerHandling's Pallet Movers and Cart Movers in industrial and warehousing environments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
PowerHandling social profiles
Digital presencePowerHandling financial estimates
Financial estimateRevenue estimate
Valuation estimate
PowerHandling leadership team
Management profileNumber of profiles
PowerHandling funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PowerHandling M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PowerHandling
What does PowerHandling do?
PowerHandling designs, manufactures, and sells compact, battery-powered and pneumatic industrial material handling equipment including RollMovers (10,000-80,000 lb capacity), Pallet Movers (3,500-5,500 lbs), Cart Movers (up to 80,000 lbs), and supporting accessories. The equipment enables a single operator to move heavy cylindrical loads, pallets, and wheeled industrial carts without forklifts, cranes, or operator licenses, fitting in aisles as narrow as 48 inches.
Is PowerHandling a public or private company?
PowerHandling is a private company. It is classified as unknown and is currently operating.
When was PowerHandling founded?
PowerHandling was founded in 2001. It employs 11 to 50 people.
Where is PowerHandling based?
PowerHandling is headquartered in Spokane, United States, in the North America region.
How does PowerHandling make money?
Three revenue lines are on record. Equipment Sales are the primary driver. The others are accessories and Parts and service and Support.
Who are PowerHandling's main competitors?
Direct peers on record are MasterMover, DJ Products, Movexx and Blue Giant. Broad incumbents are Toyota Material Handling, Crown Equipment, Hyster-Yale Materials Handling and KION Group. Emerging players are Presto Lifts and Nu-Star Material Handling.
Does PowerHandling have an API?
No public API is recorded for PowerHandling.
What industry is PowerHandling in?
PowerHandling's product category is Industrial Material Handling Equipment. Its primary akta.pro industry code is IMAHABAI, Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers), with a secondary code of IMAHABAJ, Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging). Its NAICS code is 333924 and its SIC code is 3537.