Mishpacha

What Mishpacha does

Mishpacha is a privately held, for-profit Jewish media company founded in 1984 that publishes a weekly Orthodox Jewish magazine in print and digital formats under the legal name Mishpacha Magazine, also doing business as Mishpacha group. The company serves English-speaking Orthodox Jewish families and community organizations across the US, Canada, Israel, and the UK, anchored on a core magazine (currently at issue 1118) organized across eight editorial verticals — The Current, Perspectives, Torah, Wellbeing, Long Reads, Lifestyle, Great Reads, and Podcasts — with sub-brands such as Family First integrated into the weekly cadence.

The product surface is a multi-platform publishing bundle: the weekly Mishpacha Magazine, six active podcasts (Home Front, Lie of the Land, The Learning Curve, Take 2, Veiled Reference, Good Vibes) with a combined episode library, an email newsletter, a contributor profiles platform, and subscription-based access to current and archived content (22,879 articles indexed). The technology stack is a WordPress-based content management and digital publishing platform; no proprietary AI, app, or API layer is disclosed, and the product is delivered primarily through the website mishpacha.com plus weekly print.

Mishpacha's revenue model is anchored on recurring weekly print and digital magazine subscriptions, supplemented by display and content advertising sold to businesses targeting the Orthodox Jewish demographic. Specific subscription pricing is not publicly disclosed and is offered on a custom/quote basis. Distribution mixes direct subscription sales (print and digital bundled) with self-serve digital access; the company operates strategic co-development partnerships with JRoots and Aish HaTorah International around The Living Legacy Experience Holocaust tours, extending the brand into experiential Jewish education. The company is headquartered in Jerusalem with operational presence in Brooklyn, NY, and is privately held with no disclosed institutional investors, funding rounds, or M&A activity.

Name

Mishpacha

Legal name

Mishpacha Magazine

Website

https://mishpacha.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Short description

Mishpacha is a privately held Jewish media company founded in 1984, publishing a weekly Orthodox Jewish magazine in print and digital formats. It serves English-speaking Orthodox Jewish families across the US, Canada, Israel, and the UK via subscriptions, advertising, podcasts, and newsletters.

Ownership category

akta.pro rank

Product category

Religious Periodical Publishing

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Denominational & Community Periodicals (Church Magazines, Diocesan/Temple Newsletters) (MPAJAHAI)

Keywords

• Orthodox Jewish journalism
• Weekly magazine publishing
• Torah content media
• Religious magazine subscription
• Jewish lifestyle content

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Magazine Subscriptions: Weekly print and digital magazine subscriptions sold to individual readers and families in the Orthodox Jewish community
2. Advertising: Display and content advertising services sold to businesses targeting the Orthodox Jewish demographic

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Mishpacha publishes a weekly Orthodox Jewish magazine delivered in print and digital formats, featuring news, perspectives, Torah content, wellbeing, lifestyle, and long-form journalism. The core offering is supplemented by an audio podcast library (six active series), email newsletters, and a contributor network of Jewish writers, rabbis, and thought leaders, all distributed to subscribers and the broader English-speaking Orthodox community.

Product overview

Mishpacha is an Orthodox Jewish weekly magazine that operates as a multi-platform publishing company. The core offering is the Mishpacha Magazine (print and digital editions), supplemented by Mishpacha Podcasts (audio content series), a newsletter service, contributor profiles, and subscription-based access to current and archived content. The company provides journalism, Torah content, perspectives, lifestyle features, and long-form storytelling to its readership.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 6 active podcast series with combined episode library spanning topics from Israel conflict coverage to Torah learning

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• JRootscoreStrategic or Co-development PartnerJRoots handles logistics for The Living Legacy Experience Holocaust tours including hotels, buses, security, food, and educational content. Mishpacha contributor Barbara Bensoussan wrote about Isaac Osiel's Living Legacy Experience trip organized in partnership with Aish and JRoots.
• Aish Toronto / Aish HaTorah InternationalcoreStrategic or Co-development PartnerAish HaTorah runs The Living Legacy Experience Holocaust heritage tours in partnership with Isaac Osiel. Mishpacha coverage highlights the partnership expanding from Toronto to worldwide trips. Aish provides follow-up programming including online learning, Partners in Torah, and volunteer opportunities for trip participants.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• The Forward: The Forward is an American Jewish news publication covering politics, culture, and religion. It serves a partially overlapping Jewish audience and competes with Mishpacha for advertising revenue targeting Jewish readers and community organizations.
• Hamodia: Hamodia is a daily Orthodox Jewish newspaper with significant English and Yiddish editions. It competes with Mishpacha for Orthodox reader attention, advertising dollars, and community engagement across news and lifestyle coverage.
• Algemeiner Journal: The Algemeiner is a Jewish news publication covering Israel, politics, and cultural issues. It competes with Mishpacha for Jewish audience attention and advertising spend, particularly around current events and political coverage.
• Ami Magazine: Ami is a weekly English-language Orthodox Jewish magazine covering news, lifestyle, and Jewish content. It is the closest direct competitor to Mishpacha, targeting the same Orthodox Jewish family demographic with a similar weekly print+digital subscription model.
• Binah Magazine: Binah is a monthly Jewish women's magazine covering lifestyle, family, and Jewish content for the Orthodox community. It overlaps with Mishpacha's lifestyle and family segments, serving the same advertising ecosystem and reader base.
• Yated Ne'eman: Yated Ne'eman is an Orthodox Jewish newspaper serving English and Hebrew readers. It overlaps directly with Mishpacha in serving the same Orthodox family demographic with news, perspectives, and community content on a recurring schedule.
• The Jewish Press: The Jewish Press is a long-running weekly Jewish newspaper covering national, Israel, and community news. It is comparable to Mishpacha as an established English-language Jewish publication targeting families and community members with a subscription model.

Emerging players

• Tablet Magazine: Tablet is a Jewish online magazine covering news, ideas, and culture with a more secular/modern Orthodox editorial perspective. It overlaps with Mishpacha in the Jewish family and lifestyle content category but skews to a more digitally native audience.
• Aish.com: Aish.com is a Jewish educational and content platform providing Torah learning, articles, and dating/relationship content. It targets an overlapping Jewish audience with Mishpacha but is digital-first and operates without a print product.
• Chabad.org: Chabad.org is the largest Jewish content and educational website globally, offering Torah, lifestyle, and community content. It serves an overlapping audience with Mishpacha but as a free, nonprofit digital platform with broader reach and no subscription requirement.

Market position

Competitive moat5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mishpacha