St. Patrick
House of St. Patrick is a bridal fashion brand within the Pronovias Group, selling wedding dresses, bridal accessories, and occasion wear through owned boutiques and authorized retailers across 70+ countries, primarily serving brides-to-be via an appointment-based sales model.
- Company typePrivate
- Founded-
- HeadquartersEl Prat De Llobregat, Spain
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What St. Patrick does
House of St. Patrick (San Patrick) is a bridal fashion brand and operating division of the privately-held Pronovias Group, an international bridal conglomerate headquartered in El Prat de Llobregat (Barcelona), Spain. The brand designs and sells wedding dresses across four silhouettes (Mermaid, A-line, Princess, Sheath) and four style families (Pure Elegance, Sensual Romantic, Blooming Volumes, Feminine Shimmer), complemented by bridal accessories (veils, jackets, capes, headpieces, gloves, overskirts), cocktail/evening dresses, and wedding guest dresses. The website operator is Nomera Expansión, S.L.U., a wholly-owned Spanish entity within the group.
The business operates a dual-channel model: an appointment-driven boutique experience for wedding dress purchases (with reservation fees at some stores), supplemented by a direct-to-consumer e-commerce storefront (sanpatrick.com) that handles browsing, wishlist, and accessory sales. Underlying technology is a standard Magento-style e-commerce stack with Adyen payment processing, live chat support (Mon-Fri 10:00-00:00 CEST), and Facebook Messenger integration. Marketing relies on Instagram, Facebook, TikTok, Pinterest, and Google/Facebook ad pixels. Pricing is quote-based and not publicly disclosed.
Distribution is anchored by Pronovias Group's owned retail subsidiaries across 10+ countries in Europe, North America, and Latin America, plus authorized franchise/wholesale partners reaching 70+ countries. The brand's 2026 "Eternal Moments" collection contains 76 dress designs, and a 2027 "Now and Forever Grace" collection is in market. Anti-counterfeit enforcement and authorized-retailer verification are explicit commercial priorities. The primary customer is the bride-to-be seeking a high-touch, in-person boutique experience; secondary segments include wedding guests, bridesmaids, and formal-occasion shoppers.
St. Patrick firmographics
Firmographics- Name
- St. Patrick
- Legal name
- Nomera Expansión, S.L.U.
- Website
- https://sanpatrick.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- House of St. Patrick is a bridal fashion brand within the Pronovias Group, selling wedding dresses, bridal accessories, and occasion wear through owned boutiques and authorized retailers across 70+ countries, primarily serving brides-to-be via an appointment-based sales model.
- Ownership category
- akta.pro rank
St. Patrick industry classification
Industry- Product category
- Bridal Fashion & Wedding Dresses
- SIC
- Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Luxury Bridal & Occasionwear (CRAAAFAI)
Keywords
Where St. Patrick is headquartered
LocationHeadquarters
- HQ city
- El Prat De Llobregat
- HQ country
- Spain
- HQ region
- Europe
Offices12 records
Markets served
St. Patrick business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Wedding Dress Sales: Core revenue stream from selling bridal gowns across multiple silhouettes (mermaid, A-line, princess, sheath) in various fabrics (lace, crepe, tulle, mikado, satin, organza). Dresses are sold through boutique appointments with customization options including train length, sleeve modifications, and neckline alterations. Price points not publicly disclosed; quote-based sales.
- Bridal Accessories: Sale of complementary bridal accessories including veils, jackets, capes, gloves, overskirts, headpieces, earrings, tiaras, and belts. Accessories available for purchase without appointment at Pronovias boutiques. Provides upsell opportunity to wedding dress customers.
- Cocktail and Evening Dresses: Sale of cocktail dresses, evening dresses, and party dresses across various styles and colors. Extends brand beyond bridal to related formal wear occasions.
- Wedding Guest Dresses: Sale of dresses for wedding guests, including mother of the bride/groom dresses and bridesmaid dresses. Targets adjacent market segment to core bridal customers.
- Appointment Reservation Fees: Some stores charge an appointment reservation fee depending on the store and date selected. Payment collected via telephone or in-person during the appointment confirmation call.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Wedding Dresses - Quote-based pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
St. Patrick product offering
Product offeringCore offering
House of St. Patrick designs and sells bridal wedding gowns in multiple silhouettes (mermaid, A-line, princess, sheath) across fabrics such as lace, crepe, tulle, mikado, satin, and organza. The brand also offers bridal accessories (veils, headpieces, jackets, capes, gloves, overskirts, tiaras), cocktail/evening dresses, and wedding guest dresses, sold primarily through appointment-based boutique fittings with customization options for train length, sleeves, and necklines.
Product overview
House of St. Patrick is a bridal fashion brand offering a comprehensive wedding dress portfolio with core products including Wedding Dresses in multiple silhouettes (Mermaid, A-line, Princess, Sheath), complemented by Bridal Accessories (veils, headpieces, tiaras, jackets, capes, gloves, overskirts), Cocktail Dresses, and Wedding Guest Dresses. The brand organizes its offerings into Style Families: Pure Elegance (clean lines), Sensual Romantic (mermaid silhouettes), Blooming Volumes (princess styles), and Feminine Shimmer (sparkling details). Products are released in seasonal Collections including 'Now and Forever Grace' (2027) and 'Eternal Moments' (2026). Individual dress names are featured (e.g., JENESIS, SUNLEE, ALMU) with customization options available. Accessories can be purchased separately without appointment at Pronovias boutiques.
Differentiator
Problem solved
Functional benefit
Brands
- St. Patrick Bridal: Main bridal fashion line featuring wedding dresses in various silhouettes including mermaid, A-line, princess, and classic styles
- Pure Elegance
- Sensual Romantic
- Blooming Volumes
- Feminine Shimmer
Products and services
- Wedding Dresses Timeless and stylish bridal gowns in Mermaid, A-line, Princess, and Sheath silhouettes with features such as long sleeves, lace details, boho designs, and civil ceremony options; offered with customization for train length, sleeves, and neckline.
- Bridal Accessories Complete bridal accessories including veils, jackets, capes, gloves, sleeves, overskirts, headpieces, bridal belts, earrings, and tiaras, sold to complement the bridal gown purchase.
- Cocktail Dresses Cocktail and evening wear in princess, mermaid, A-line, and sheath silhouettes, in various colors including red, black, blue, pink, yellow, and green.
- Wedding Guest Dresses Dresses for wedding guests, including mother of the bride/groom dresses and bridesmaid dresses, addressing the formal occasion needs surrounding weddings.
- Eternal Moments 2026 Collection 2026 bridal collection reimagining timeless elegance with a modern romantic touch, featuring delicate lace, floral volumes, shimmering details, soft blue accents, and 3D floral motifs.
- Now and Forever Grace 2027 Collection
Quantifiable outcome
- Customization available including train length modifications, sleeve length changes, and neckline alterations
- +1 more outcomes
Companies that use St. Patrick
Customer profileSegments4 records
Ideal customer profiles3 records
St. Patrick technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
St. Patrick partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AdyencoreAdyen is the secure payment services platform used to process online transactions. Handles personal data and payment method information directly, processing transactions in Adyen's own name. Provides fraud protection and credit risk reduction services.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
St. Patrick competitors and assessment
Company assessmentDirect peers
- Vera Wang Bride: Iconic American luxury bridal designer offering high-end wedding gowns through department stores and authorized retailers. Comparable as a luxury bridal fashion brand with couture positioning and customization options.
- Justin Alexander: Global bridal manufacturer and brand serving mid-to-premium price tiers through authorized retailers and own boutiques. Comparable for global distribution model and extensive silhouette/style family merchandising.
- Monique Lhuillier: Luxury American designer bridal and evening wear label. Comparable as premium-priced bridal fashion brand with multi-silhouette collections and celebrity-driven brand positioning.
- Pronovias: Flagship bridal brand of the same Pronovias Group parent, offering luxury wedding dresses globally through an overlapping boutique network. Sister brand positioning and shared parent make it the most directly comparable peer to St. Patrick.
- Maggie Sottero: Mid-premium bridal brand with global wholesale and boutique presence, plus plus-size and customization offerings. Comparable for multi-silhouette portfolio sold through authorized retailers worldwide.
- BHLDN: Anthropologie's bridal label offering wedding gowns, bridesmaid dresses, and accessories. Comparable as a multi-category bridal brand serving the modern bride with appointment-based and online shopping.
- Kleinfeld Bridal: Long-established New York bridal salon featuring 35+ designer brands including couture options. Comparable for high-touch appointment-based luxury bridal retail model and personalized customer experience.
- Rosa Clará: Barcelona-based luxury bridal fashion house founded by the former Pronovias creative director. Competes head-to-head with St. Patrick in premium bridal across Europe and Latin America with a similar boutique-and-wholesale model.
- White One: Sister brand within Pronovias Group targeting a slightly more accessible bridal segment. Shares the same parent distribution, design, and supply infrastructure as St. Patrick.
- Nicole Milano: Italian luxury bridal brand also within the Pronovias Group portfolio (linked via the navigation menu). Targets a similar bride demographic with bridal couture and occasion wear, sharing parent infrastructure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
St. Patrick social profiles
Digital presenceSt. Patrick financial estimates
Financial estimateRevenue estimate
Valuation estimate
St. Patrick leadership team
Management profileNumber of profiles
Profiles6 records
St. Patrick subsidiaries and ownership
Company hierarchySubsidiaries10 records
St. Patrick funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
St. Patrick M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about St. Patrick
What does St. Patrick do?
House of St. Patrick designs and sells bridal wedding gowns in multiple silhouettes (mermaid, A-line, princess, sheath) across fabrics such as lace, crepe, tulle, mikado, satin, and organza. The brand also offers bridal accessories (veils, headpieces, jackets, capes, gloves, overskirts, tiaras), cocktail/evening dresses, and wedding guest dresses, sold primarily through appointment-based boutique fittings with customization options for train length, sleeves, and necklines.
Is St. Patrick a public or private company?
St. Patrick is a private company. It is classified as corporate owned and is currently operating.
When was St. Patrick founded?
St. Patrick was founded in -1. It employs 11 to 50 people.
Where is St. Patrick based?
St. Patrick is headquartered in El Prat De Llobregat, Spain, in the Europe region.
How does St. Patrick make money?
Five revenue lines are on record. Wedding Dress Sales are the primary driver. The others are bridal Accessories, cocktail and Evening Dresses, wedding Guest Dresses and appointment Reservation Fees.
Who are St. Patrick's main competitors?
Direct peers on record are Vera Wang Bride, Justin Alexander, Monique Lhuillier, Pronovias, Maggie Sottero, BHLDN, Kleinfeld Bridal, Rosa Clará, White One and Nicole Milano.
Does St. Patrick have an API?
No public API is recorded for St. Patrick.
What industry is St. Patrick in?
St. Patrick's product category is Bridal Fashion & Wedding Dresses. Its primary akta.pro industry code is CRAAAFAI, Luxury Bridal & Occasionwear. Its SIC code is 5621.