Venex
VENEX (founded 2005, Atsugi, Japan) develops and sells proprietary Japanese-made recovery-wear textiles — Standard and Comfort garment series — through department stores, branded DTC stores, online marketplaces, and international subsidiaries in Germany, Taiwan, and China, serving both professional athletes and health-conscious consumers.
- Company typePrivate
- Founded2005
- HeadquartersAtsugi, Japan
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
Venex firmographics
Firmographics- Name
- Venex
- Legal name
- VENEX Co., Ltd.
- Website
- https://venex-j.co.jp
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- VENEX (founded 2005, Atsugi, Japan) develops and sells proprietary Japanese-made recovery-wear textiles — Standard and Comfort garment series — through department stores, branded DTC stores, online marketplaces, and international subsidiaries in Germany, Taiwan, and China, serving both professional athletes and health-conscious consumers.
- Ownership category
- akta.pro rank
Where Venex is headquartered
LocationHeadquarters
- HQ city
- Atsugi
- HQ country
- Japan
- HQ region
- Asia
Offices10 records
Markets served
Venex business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Recovery Wear Product Sales: Direct product sales of recovery wear garments across multiple channels including department store concessions, branded retail stores, e-commerce marketplaces, fitness gym locations, sports specialty retailers, and the official online store.
- Recovery Advisor (In-Store Sales): Revenue generated through in-store sales staff (Recovery Advisors) at branded department store counters, handling customer service, inventory management, visual merchandising, and store operations.
- Sports Team / Corporate B2B Sales: B2B supply of recovery wear to sports teams (e.g., Niigata Albirex BB official supplier since 2021) and potentially corporate wellness programs.
- International Sales (Germany, Taiwan, China): Overseas sales through subsidiary entities in Germany (V-Tex UG, Genki Vital academy), Taiwan (Chicony Electronics), and China (威耐可适商贸/Beijing + JD.com). Began with Germany in 2015, Taiwan in 2016, and China in 2018.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Recovery Advisor (Sales Staff) — Regular Full-Time |
Go-to-market motion3 records
Distribution channels10 records
Marketing channels6 records
Venex product offering
Product offeringCore offering
VENEX develops, manufactures, and sells recovery wear — specialized clothing and accessories using proprietary textile technology designed to support the body's natural recovery during sleep and rest. The product line includes the Standard Series (Standard Dry, Standard Light) and Comfort Series (Comfort Double, Comfort Punch, Comfort Touch, Comfort Heat, Comfort Cool), along with home inner base layers and accessories such as eye masks, leg comfort items, and blankets. Products are sold through department store concessions, VENEX-branded stores, owned e-commerce, and major Japanese online marketplaces.
Product overview
VENEX is a Japanese recovery wear company that develops and sells specialized clothing designed to improve sleep quality and support physical recovery. The product portfolio centers on the Recovery Wear (リカバリーウェア) line, which includes two main series: the Standard Series (featuring Standard Dry and Standard Light) offering moisture-absorbing properties, and the Premium Comfort Series (featuring Comfort Double, Comfort Punch, Comfort Touch, Comfort Heat, and Comfort Cool) offering enhanced comfort for different seasons and preferences. Supporting the core products are the Recovery Lab MAGAZINE content platform, company-owned retail stores in major Japanese department stores, and customer services including free repairs. The company emphasizes fabric technology developed in partnership with textile manufacturers, with products made in Japan.
Differentiator
Problem solved
Functional benefit
Brands
- Recoverywear: Core product line — recovery wear clothing designed to support rest and recovery.
Products and services
- VENEX Recovery Wear (リカバリーウェア) VENEX's primary product line — specialized clothing using Recovery Wear Textile Technology designed to support the body's natural recovery during sleep and rest. Targeted at individual consumers and professional athletes for nightly sleep, daytime rest, and extended-wear travel recovery.
- VENEX Standard Series (スタンダードシリーズ) Standard product line including Standard Dry and Standard Light variants, offering recovery wear with moisture-absorbing and quick-drying properties for everyday and sleep use.
- VENEX Comfort Series (コンフォートシリーズ) Premium comfort-focused recovery wear line including Comfort Double, Comfort Punch, Comfort Touch, Comfort Heat, and Comfort Cool variants tuned for different seasonal needs (warmth retention, cooling, soft texture, elegant daytime appearance).
- VENEX Home Inner Base Layers (おうちインナー — 肌着 and ブラショーツ) Inner base layer tops and bottoms for at-home wear, designed to be worn under other VENEX recovery wear for added warmth and recovery support.
- Free Repair Service (リペアサービス) Free repair service offered to customers for purchased VENEX recovery wear products to extend product lifespan and support sustainability; customers can request repairs through the official site.
Quantifiable outcome
- Sports team injuries reduced from 27 (2016-17) to 11 (2018-19) over a 3-year recovery strategy incorporating VENEX recovery wear, contributing to Niigata Albirex BB's district championship.
Companies that use Venex
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
Venex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Venex partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and regional.
- Gold's Gym Japan (ゴールドジム)coreVENEX and Gold's Gym Japan co-developed a knee recovery product for sleeping, announced June 17, 2026 as part of an anniversary collaboration. Gold's Gym Japan locations across Japan also retail VENEX products.
- Niigata Albirex BB (新潟アルビレックスBB)coreVENEX signed an Official Recovery Wear Supplier agreement with Niigata Albirex BB (B.League professional basketball) on July 1, 2021. The team's head trainer incorporated VENEX recovery wear into a 3-year conditioning strategy that significantly reduced annual injuries and contributed to the team's district championship. Players use VENEX during travel, meals, and sleep.
- Rhein-Neckar National Training Centre (ドイツラインネッカー地区のナショナルトレーニングセンター)coreV-Tex UG (VENEX's German subsidiary) entered into an official supplier agreement with the Rhein-Neckar district National Training Centre athletes in Germany, supporting athletes from the beginning. The centre also launched sleep and autonomic nervous system experiments with VENEX (as of 2022).
- Genki Vital Academy (ゲンキバイタルアカデミー)coreEducation subsidiary in Germany operated by the VENEX group. Genki Vital academy provides seminars for physiotherapists that are covered by German public health insurance (§20), contributing to healthcare professional education in the recovery field.
- KAJI GROUP Texatile Division (カジグループ テキスタイル事業部)coreVENEX collaborates with KAJI GROUP for textile development. KAJI GROUP's textile division head (梶川正弘) was featured in a two-part interview series on Recovery Lab MAGAZINE discussing the development of 'Kajinit' fabric and the recovery wear collaboration with VENEX.
- Japan Recovery Association (日本リカバリー協会)coreVENEX co-founder Hideki Katano (片野秀樹) serves as Representative Director of the Japan Recovery Association. VENEX and the association collaborate on research, content (Recovery Lab MAGAZINE), and educational events such as the Spring Sleep Day webinar featuring athletes and recovery science experts.
- Offlab (オフラボ)coreOfflab conducts the 'Kokoro no Tairyoku Sokutei' (Heart Strength Measurement) survey of 100,000+ Japanese adults on stress and recovery topics. VENEX partners with Offlab for content research and educational articles published on Recovery Lab MAGAZINE.
- Chicony Electronics Co., Ltd. (台湾)regionalTaiwan domestic sales window for VENEX products. Sales began in December 2016, with the company's 'fatigue relief neck warmer' ranking 9th on Eslite Bookstore's Taiwan bestseller list after publication there in January 2016.
- JD.com (京東) — ChinaregionalVENEX opened an official store on JD.com (JD.com/京東) in China in 2019 for full-scale online sales in the Chinese market.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Venex competitors and assessment
Company assessmentDirect peers
- MUJI (Ryohin Keikaku): Japanese apparel and lifestyle retailer best known for loungewear, sleepwear, and at-home comfort products. Competes directly with VENEX in the Japanese consumer loungewear/home-wear category through similar department store distribution channels.
- Wacoal Holdings: Japanese intimates and sleepwear company with a broad women's apparel portfolio including sleepwear and loungewear. Operates department store retail counters similar to VENEX's distribution model in Japan.
- Gunze: Japanese apparel company specializing in sleepwear, innerwear, and functional fabrics including recovery-oriented garments. Closest Japanese category peer in functional apparel positioning and Japanese department store retail.
Broad incumbents
- UNIQLO (Fast Retailing): Japanese apparel giant with AIRism and loungewear product lines spanning performance, comfort, and sleep categories. Operates at vastly greater retail scale than VENEX and competes across the broader Japanese loungewear/comfort market.
- Goldwin: Japanese outdoor and active apparel company with proprietary textile technologies. Comparable to VENEX in Japanese manufacturing DNA and textile innovation focus, though with a much broader product range.
- Descente: Japanese athletic apparel company with focus on performance and functional garments. Shares Japanese sportswear heritage and athletic-recovery positioning similar to VENEX but operates across broader sports categories.
- Nike: Global leader in athletic apparel with expanding product lines in sleep, recovery, and loungewear categories. Represents the global-scale threat to VENEX's recovery wear category leadership as Nike pushes into rest/recovery apparel globally.
- Under Armour: Global athletic apparel company with significant focus on athlete recovery including apparel lines designed for rest and post-training recovery. Competes for the same sports-recovery consumer segments as VENEX.
- Lululemon: Global athleisure brand with expanding loungewear, sleep, and recovery apparel lines. Comparable to VENEX in targeting premium wellness-oriented consumers interested in rest, recovery, and comfortable apparel.
- Patagonia: Outdoor apparel brand emphasizing technical, durable, and recovery-friendly clothing. Comparable to VENEX in sustainability messaging and quality-focused apparel ethos, though focused on outdoor/active use cases rather than rest/sleep recovery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Venex social profiles
Digital presenceVenex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Venex leadership team
Management profileNumber of profiles
Profiles2 records
Venex subsidiaries and ownership
Company hierarchySubsidiaries4 records
Venex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Venex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Venex
What does Venex do?
VENEX develops, manufactures, and sells recovery wear — specialized clothing and accessories using proprietary textile technology designed to support the body's natural recovery during sleep and rest. The product line includes the Standard Series (Standard Dry, Standard Light) and Comfort Series (Comfort Double, Comfort Punch, Comfort Touch, Comfort Heat, Comfort Cool), along with home inner base layers and accessories such as eye masks, leg comfort items, and blankets. Products are sold through department store concessions, VENEX-branded stores, owned e-commerce, and major Japanese online marketplaces.
Is Venex a public or private company?
Venex is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Venex founded?
Venex was founded in 2005. It employs 51 to 100 people.
Where is Venex based?
Venex is headquartered in Atsugi, Japan, in the Asia region.
How does Venex make money?
Four revenue lines are on record. Recovery Wear Product Sales are the primary driver. The others are recovery Advisor (In-Store Sales), sports Team / Corporate B2B Sales and international Sales (Germany, Taiwan, China).
Who are Venex's main competitors?
Direct peers on record are MUJI (Ryohin Keikaku), Wacoal Holdings and Gunze. Broad incumbents are UNIQLO (Fast Retailing), Goldwin, Descente, Nike, Under Armour, Lululemon and Patagonia.
Does Venex have an API?
No public API is recorded for Venex.