Sustainable Aviation Fuel
Shell plc is a global integrated energy major serving more than 1 million commercial customers and 33 million daily retail consumers across 70+ countries. Its product portfolio includes oil and gas, LNG, chemicals, and emerging low-carbon offerings such as Sustainable Aviation Fuel, hydrogen, CCS, and biofuels.
- Company typePublic
- Founded1907
- HeadquartersThe Hague, Netherlands
- Headcount5,001–10,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sustainable Aviation Fuel does
Shell plc is one of the world's largest integrated energy companies, operating across upstream oil and gas exploration, LNG production and trading, refining, chemicals, marketing, and an expanding portfolio of renewables, hydrogen, carbon capture and storage (CCS), and biofuels. The company serves more than 1 million commercial and industrial customers globally, processes approximately 33 million daily retail transactions at Shell-branded stations across roughly 44,000 sites, and supplies aviation fuel, lubricants, and sustainable solutions in more than 60 countries through Shell Aviation. Within this portfolio, Sustainable Aviation Fuel (SAF) is positioned as an alternative to fossil-based jet fuel that can materially reduce aviation emissions, leveraging Shell's existing blending and trading capabilities in biofuels and its global aviation refuelling infrastructure.
The underlying technology stack spans proprietary Gas-to-Liquids (GTL) processes, large-scale LNG liquefaction (LNG Canada, Pearl GTL in Qatar), deep water and conventional hydrocarbon extraction, commercial CCS hubs, hydrogen production, and Shell Catalysts & Technologies, a licensing and technical services business. Shell Aviation supplies jet fuel, lubricants, and SAF through direct enterprise sales relationships with airlines ranging from the world's largest carriers to private pilots, using a quote-based B2B pricing model under multi-year contracts. Adjacent product lines include Shell Marine (vessel fuels and technical services), Shell Bitumen (over 100 years of bitumen supply), Shell Fleet Solutions (commercial vehicle fleets), and the Shell brand licensing program valued at $51.8 billion (Brand Finance 2025).
Shell's revenue model is primarily transactional (fuel and feedstock sales) supplemented by licensing royalties (Catalysts & Technologies, brand licensing) and emerging recurring revenue in Renewables and Energy Solutions (power, hydrogen, carbon credits). The company employs approximately 85,000 people across more than 70 countries, is incorporated in England and Wales as a public limited company, and trades on the London Stock Exchange and New York Stock Exchange under ticker SHEL. Strategic priorities articulated by management include becoming a net-zero emissions energy business by 2050, growing LNG sales 4-5% annually through 2030, and sustaining liquids production toward 1.4 million barrels per day.
Sustainable Aviation Fuel firmographics
Firmographics- Name
- Sustainable Aviation Fuel
- Legal name
- Shell plc
- Website
- https://shell.com
- Company type
- Public
- Founded year
- 1907
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Shell plc is a global integrated energy major serving more than 1 million commercial customers and 33 million daily retail consumers across 70+ countries. Its product portfolio includes oil and gas, LNG, chemicals, and emerging low-carbon offerings such as Sustainable Aviation Fuel, hydrogen, CCS, and biofuels.
- Ownership category
- akta.pro rank
Sustainable Aviation Fuel industry classification
Industry- Product category
- Sustainable Aviation Fuel
- NAICS
- Industrial Gas Manufacturing (32512)
- SIC
- Oil & Gas Field Machinery & Equipment (3533)
- akta.pro primary industry
- Sustainable Aviation Fuel (SAF) & Alternative Fuels (e-fuels, biofuels, hydrogen) (THABANAA)
- akta.pro secondary industries
- Sustainable Aviation Fuel (SAF) Production (HEFA, FT, ATJ) (EUAAAHAE), Fuel Management & Uplift Operations (THABAIAK)
Keywords
Where Sustainable Aviation Fuel is headquartered
LocationHeadquarters
- HQ city
- The Hague
- HQ country
- Netherlands
- HQ region
- Europe
Offices4 records
Markets served
Sustainable Aviation Fuel business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Upstream - Oil and Gas Production: Exploration and extraction of crude oil, natural gas, and natural gas liquids from deep water and conventional fields. Revenue from sales of produced hydrocarbons.
- Integrated Gas - LNG: LNG production, trading, optimisation, marketing and distribution. Includes operations like LNG Canada and Pearl GTL. Revenue from LNG sales and shipping.
- Downstream - Marketing (Fuels and Lubricants): Marketing of fuels and lubricants for transport, manufacturing, mining, power generation, agriculture and construction. Includes Shell Mobility retail network with EV charging.
- Downstream - Chemicals and Products: Manufacturing plants and refineries repurposing into energy and chemicals parks. Turns crude oil and other feedstocks into products for households, industry and transport. Includes pipeline business and oil sands.
- Renewables and Energy Solutions: Power generation from wind, solar and pipeline gas. Hydrogen production and marketing. Commercial CCS hubs, carbon credits and nature-based solutions.
- Trading and Supply: Trading of natural gas, electrical power, crude oil, refined products, chemical feedstocks and environmental products. One of world's largest LNG carrier and oil tanker fleets.
- Shell Aviation: Aviation fuel, lubricants and sustainable solutions supply in 60+ countries to airlines and private pilots.
- Shell Marine: Integrated marine fuel and technical service solutions for vessel operations globally.
- Shell Bitumen: World's leading bitumen supplier with over 100 years experience, supplying products for road, roofing and airport sectors.
- Shell Catalysts & Technologies: Technical services and licensed technologies for industrial process plants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Commercial fuels and fleet solutions |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels9 records
Sustainable Aviation Fuel product offering
Product offeringCore offering
Sustainable Aviation Fuel (SAF) is Shell Aviation's lower-carbon alternative to fossil-based jet fuel, designed as a drop-in replacement to significantly reduce emissions from flying. Shell Aviation supplies aviation fuel, lubricants, and sustainable aviation solutions in more than 60 countries, serving customers ranging from the world's largest airlines to private pilots through an extensive global refuelling network. The offering is part of Shell's broader Renewables and Energy Solutions portfolio, which includes biofuels blending and trading, hydrogen, carbon capture and storage, and nature-based solutions to support aviation decarbonisation.
Differentiator
Problem solved
Functional benefit
Brands
- Shell Aviation: Aviation fuel, lubricants, and sustainable solutions for aviation industry customers in more than 60 countries
- Shell Bitumen
- Shell Brand Licensing
- Shell Catalysts & Technologies
- Shell GTL Fluids
- Shell Marine
- Shell MarketHub
- Shell Low Carbon Solutions
- Shell Eco-Marathon
- Shell Energy
Products and services
- Sustainable Aviation Fuel (SAF) Lower-carbon alternative jet fuel designed as a drop-in replacement for fossil-based kerosene to reduce aviation emissions, supplied to commercial airlines, corporate operators, and private pilots through Shell Aviation's global refuelling network.
Quantifiable outcome
- Scope 1 and 2 emissions down 36% by end of 2025 compared to 2016 baseline (targeting 50% reduction by 2030)
- +6 more outcomes
Companies that use Sustainable Aviation Fuel
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles1 record
Sustainable Aviation Fuel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Sustainable Aviation Fuel partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- ARC Resources LtdcoreShell agreed to acquire ARC Resources Ltd, a Canadian energy company focused on the Montney shale basin in British Columbia and Alberta. The acquisition adds 370 kboe/d production, increases production CAGR to 4% through 2030, and brings ~2 billion barrels of proved plus probable reserves. Transaction valued at approximately US$13.6 billion equity value with US$16.4 billion enterprise value, expected to close H2 2026.
- QatarEnergy LNG N4 Joint VenturecoreShell holds interest in QatarEnergy LNG N4 joint venture which operates an LNG train at Pearl GTL facility in Qatar. Train One is start-up ready pending Strait of Hormuz transit. Train Two was damaged during Middle East conflict and requires approximately one year to return to service.
- LNG CanadacoreShell holds 40% interest in LNG Canada liquefaction plant. Groundbirch assets (including acquired ARC production) supply gas to LNG Canada for export. Key growth driver for Shell's Integrated Gas division.
- Turner IndustriesminorTurner Industries has partnered with Shell for over 25 years at Geismar site, with mutual learning between organisations on safety practices and operational excellence.
Scale indicators16 records
Recent moves6 records
Expansion highlights5 records
Sustainable Aviation Fuel competitors and assessment
Company assessmentBroad incumbents
- Marathon Petroleum: Marathon Petroleum is one of the largest US refiners, with growing renewable diesel capacity and interest in SAF. While not as globally diversified as Shell, it is comparable in refining scale, downstream-to-customer integration, and exposure to renewable fuel margin opportunities.
- Valero: Valero is a major US-based refining and renewable diesel producer with Diamond Green Diesel joint venture leadership. Its refining-plus-renewable diesel model provides a useful comparison for the refining-side economics and feedstock strategy relevant to Shell's SAF ambitions.
- Phillips 66: Phillips 66 is a US refiner with growing renewable fuels exposure. Its midstream and downstream integration is comparable to Shell's downstream business and provides a peer benchmark for capital allocation between refining and renewable fuels.
Emerging players
- LanzaJet: LanzaJet is an emerging alcohol-to-jet (ATJ) SAF technology company with operational plants and airline offtake agreements. It is comparable to Shell as a next-generation SAF pathway developer, representing both a potential partner and a competitive threat in e-SAF/ATJ scale-up.
- World Energy: World Energy is a SAF pioneer and one of the first commercial-scale HEFA SAF producers in North America. It is comparable to Shell as a focused SAF specialist, offering a benchmark for niche-pure-play economics even though Shell is far larger and more diversified.
Direct peers
- ExxonMobil: ExxonMobil is a global integrated oil and gas major with a significant aviation fuel and renewable fuels business, including SAF pathways. It is directly comparable to Shell across integrated upstream-to-customer value chain, capital scale, and stated ambitions in biofuels and low-carbon energy solutions.
- BP: BP is an integrated energy major with a substantial aviation fuel presence and stated ambitions in biofuels and SAF. BP's integrated gas, refining, and convenience retail model closely mirrors Shell's structure, making it one of the most direct peers for SAF and low-carbon fuels.
- Neste: Neste is the world's largest producer of renewable diesel and sustainable aviation fuel, with major SAF supply agreements with airlines globally. It is the closest pure-play SAF competitor to Shell's aviation biofuels activity and benchmarks the technological frontier in HEFA-based SAF.
- Chevron: Chevron is a US integrated oil and gas major investing in renewable fuels and SAF pathways. It is comparable to Shell as a global integrated peer with downstream aviation exposure and a credible balance sheet to fund energy transition investments.
- TotalEnergies: TotalEnergies is a European integrated oil and gas major with an established aviation biofuels business and significant SAF offtake agreements with airlines. Its integrated model and European regulatory exposure are highly comparable to Shell's positioning in SAF.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Sustainable Aviation Fuel social profiles
Digital presenceSustainable Aviation Fuel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sustainable Aviation Fuel leadership team
Management profileNumber of profiles
Sustainable Aviation Fuel subsidiaries and ownership
Company hierarchySubsidiaries15 records
Sustainable Aviation Fuel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sustainable Aviation Fuel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sustainable Aviation Fuel
What does Sustainable Aviation Fuel do?
Sustainable Aviation Fuel (SAF) is Shell Aviation's lower-carbon alternative to fossil-based jet fuel, designed as a drop-in replacement to significantly reduce emissions from flying. Shell Aviation supplies aviation fuel, lubricants, and sustainable aviation solutions in more than 60 countries, serving customers ranging from the world's largest airlines to private pilots through an extensive global refuelling network. The offering is part of Shell's broader Renewables and Energy Solutions portfolio, which includes biofuels blending and trading, hydrogen, carbon capture and storage, and nature-based solutions to support aviation decarbonisation.
Is Sustainable Aviation Fuel a public or private company?
Sustainable Aviation Fuel is a public company. It is classified as public and is currently operating.
When was Sustainable Aviation Fuel founded?
Sustainable Aviation Fuel was founded in 1907. It employs 5,001 to 10,000 people.
Where is Sustainable Aviation Fuel based?
Sustainable Aviation Fuel is headquartered in The Hague, Netherlands, in the Europe region.
How does Sustainable Aviation Fuel make money?
Ten revenue lines are on record. Upstream - Oil and Gas Production is the primary driver. The others are integrated Gas - LNG, downstream - Marketing (Fuels and Lubricants), downstream - Chemicals and Products, renewables and Energy Solutions, trading and Supply, shell Aviation, shell Marine, shell Bitumen and shell Catalysts & Technologies.
Who are Sustainable Aviation Fuel's main competitors?
Broad incumbents on record are Marathon Petroleum, Valero and Phillips 66. Emerging players are LanzaJet and World Energy. Direct peers are ExxonMobil, BP, Neste, Chevron and TotalEnergies.
Does Sustainable Aviation Fuel have an API?
No public API is recorded for Sustainable Aviation Fuel.
What industry is Sustainable Aviation Fuel in?
Sustainable Aviation Fuel's product category is Sustainable Aviation Fuel. Its primary akta.pro industry code is THABANAA, Sustainable Aviation Fuel (SAF) & Alternative Fuels (e-fuels, biofuels, hydrogen), with a secondary code of EUAAAHAE, Sustainable Aviation Fuel (SAF) Production (HEFA, FT, ATJ). Its NAICS code is 32512 and its SIC code is 3533.