Lift and Hoist International

What Lift and Hoist International does

Lift and Hoist International (ILH) is a B2B trade publication serving the global industrial lifting equipment sector. Published by MK International Media — the same group that publishes its sister title Australasia Lift & Hoist (ALH) — ILH delivers editorial coverage spanning news, product features, technical reports, site reports, opinion pieces, white papers, event coverage (including LEEA's Global Lifting Awareness Day), and a back-issue archive. The publication's content taxonomy is mapped to product categories including cranes, MEWPs, forklifts, hoists, telehandlers, reachloaders, ropes & rigging, under-the-hook, winches, batteries & chargers, lifting accessories, remote controls, components, and measuring/monitoring/inspection equipment.\n\nILH operates a freemium distribution model: editorial content is accessible online via a website (int-liftandhoist.com), reinforced by a bi-weekly e-Newsletter and a periodic print magazine. Revenue is generated through two streams: (i) advertising placements on the website and in print from lifting equipment OEMs and suppliers (named advertisers include Kuli, Magnith, eepos/Columbus McKinnon, Sinoboom, Genie, JLG, Combilift, GIS, Caldwell, OZ Lifting Products, Dellner, Elebia, Haulotte, YOKE, Axzion, JEKKO, Tele-Radio, and others), and (ii) subscriptions with a free trial entry point. The three target customer segments are manufacturers, suppliers, and end-users of industrial lifting equipment, with industrial procurement professionals as the core subscriber persona.\n\nThe company is privately held and small (1–10 employees). It operates with UK contact numbers (+44 (0)203 004 8201 and +44 (0)1435 515 054) and editorial/advertising contact channels ([email protected], [email protected]), while the firmographic record lists Fort Dodge, United States as a registered city. No AI, SaaS, or proprietary technology layer is part of the offering; ILH is fundamentally a content-and-advertising business addressing information gaps in the industrial lifting vertical.

Name

Lift and Hoist International

Legal name

International Lift and Hoist

Website

https://liftandhoist.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Lift and Hoist International (ILH) is a B2B trade publication serving manufacturers, suppliers, and end-users in the global industrial lifting equipment sector via website, bi-weekly newsletter, and print magazine, monetized through advertising and subscriptions.

Ownership category

akta.pro rank

Product category

Industrial Trade Publication (Lifting & Materials Handling)

NAICS

Information (51)

akta.pro primary industry

Health, Safety & Environmental (HSE/EHS) Publishing (MPAJACAF)

Keywords

• Industrial lifting trade publication
• Lifting equipment magazine
• Material handling news
• Crane industry coverage
• Aerial work platform media

Headquarters

HQ city

Fort Dodge

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising: ILH generates revenue through advertising placements on its website and in its print magazine issues. The site displays numerous advertiser banners for lifting equipment manufacturers and suppliers including Kuli, Magnith, eepos/Columbus McKinnon, Sinoboom, Genie, JLG, Combilift, GIS, Caldwell, OZ Lifting Products, Dellner, Elebia, Haulotte, YOKE, Axzion, JEKKO, Tele-Radio, and others.
2. Subscriptions: The publication offers magazine subscriptions and free trials for its content. A free trial is offered for ILH magazine and bi-weekly e-Newsletter access, suggesting a subscription-based content model.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Lift and Hoist International (ILH) is a B2B trade publication that delivers news, product launches, industry developments, and feature coverage focused on industrial lifting, crane, and materials-handling equipment. It distributes this content through a website/online magazine, a print magazine available by subscription, and a bi-weekly e-Newsletter. The publication is produced for manufacturers, distributors, hirers, and end users operating in the global lifting-equipment sector.

Product overview

Lift and Hoist International (ILH) is an industrial lifting trade magazine and publication — not a product company. It does not offer a software platform, SaaS product, or technology solution. Instead, it provides editorial content covering the industrial lifting sector, including news, product reviews, technical reports, site reports, and opinion pieces. The publication is published by MK International Media and serves as a sister publication to Australasia Lift & Hoist (ALH).

Differentiator

Problem solved

Functional benefit

Products and services

• Lift and Hoist International Online Magazine B2B online trade magazine delivering news, product launches, features, and supplier information for manufacturers, distributors, hirers, and end users of cranes, aerial work platforms, hoists, and materials-handling equipment.
• Lift and Hoist International Print Magazine Subscription-based printed edition of the ILH B2B trade magazine, delivered to readers in the industrial lifting sector.
• ILH Bi-Weekly e-Newsletter Email newsletter sent every two weeks to readers, covering latest industry news, product launches, and editorial features from the lifting and materials-handling sector.
• Lifting Equipment Product Directory Online product/supplier directory allowing readers to find lifting equipment suppliers and product information within the ILH platform; also serves as a lead-generation and listing product for advertisers.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Australasia Lift & Hoist (ALH)coreOthersILH is a sister publication to Australasia Lift & Hoist (ALH), both published by MK International Media. This relationship establishes a broader geographic coverage for the lifting equipment industry news across international markets.

Recent moves5 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HoistandLift
• Facebookfacebook.com/LiftandHoistInternational
• LinkedInlinkedin.com/company/hpil

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lift and Hoist International