Midwest Solar Expo

What Midwest Solar Expo does

Midwest Solar Expo, now operating as IESNA Midwest, is an annual three-day regional trade show and conference focused on the solar and energy storage industry in the U.S. Midwest. The event is held at the Donald E. Stephens Convention Center in Rosemont, Illinois, and brings together solar hardware manufacturers, project developers and EPC contractors, utilities and grid operators, installers, investors, policy makers, and startups for exhibitions, conference presentations, hands-on training workshops, and networking. Since 2025 the event has operated under the Intersolar & Energy Storage North America (IESNA) brand, alongside the flagship San Diego event and a Texas regional event, all organized by parent company Diversified Communications.

The core product is the annual IESNA Midwest expo, supported by a multi-tier sponsorship program (Host Sponsor, Terawatt, Megawatt, Kilowatt, Opening Reception Sponsor, Host Partner, Event Partner), an exhibitor booth sales program, paid attendee registration, and the Full Charge newsletter for year-round industry engagement. Notable exhibitors and sponsors for the 2026 cycle include Sungrow, Greentech Renewables, REC Americas, APA Solar Racking, Powering Chicago, Trajectory Energy Partners, and Summit Ridge Energy (Terawatt Sponsor), with attendees spanning Ameren Illinois, ComEd, EDP Renewables, SOLV Energy, Nexamp, FTC Solar, and the Illinois Power Agency.

The business operates as a lean event-organizing team of 1-10 employees under Diversified Communications, with revenue generated primarily through event-driven one-time transactions: attendee registration fees, exhibition and booth rentals, and tiered sponsorship packages. Pricing is not publicly disclosed and is handled through direct inquiry forms and a third-party registration portal (XpressReg). The firm has no disclosed funding rounds, no technology product surface, and no AI/ML capabilities, making its commercial value tightly linked to the annual Midwest solar industry gathering it orchestrates.

Name

Midwest Solar Expo

Legal name

Intersolar & Energy Storage North America (IESNA) / Midwest Solar Expo

Website

https://www.midwestsolarexpo.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Midwest Solar Expo (now IESNA Midwest) is an annual three-day solar and energy storage trade show held in Rosemont, IL, serving manufacturers, developers, utilities, installers, investors, and policy makers across the U.S. Midwest.

Ownership category

akta.pro rank

Product category

Solar Industry Events

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

akta.pro primary industry

Professional & Association Conferences (MPAGAGAB)

akta.pro secondary industries

Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Partner, Channel & Vendor Conferences (MPAGAGAL)

Keywords

• Solar industry events
• Clean energy conferences
• Energy storage expos
• Renewable energy trade shows
• Solar networking events

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Attendee Registration Fees: Professionals in the solar and energy storage industry pay to attend the event for networking, educational sessions, and access to exhibitions.
2. Exhibition and Booth Fees: Companies pay to exhibit at the event, showcasing their products and services to attendees in the exhibit hall.
3. Sponsorship Packages: Companies purchase sponsorship tiers (Host Sponsor, Terawatt, Megawatt, Kilowatt, Opening Reception Sponsor, Host Partner, Event Partner) to gain visibility and brand positioning at the event.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Midwest Solar Expo (now branded IESNA Midwest) is an annual three-day solar and energy storage trade show and conference held at the Donald E. Stephens Convention Center in Rosemont, IL. The event brings together solar manufacturers, project developers, utilities, EPC contractors, installers, and policymakers for an exhibition hall, conference presentations, hands-on training, and structured networking. The event is part of the broader Intersolar & Energy Storage North America (IESNA) series organized by Diversified Communications, alongside a flagship San Diego event and a Texas regional event.

Product overview

IESNA Midwest (formerly known as the Midwest Solar Expo) is a regional event series within the Intersolar & Energy Storage North America (IESNA) portfolio. The core offering is a three-day annual expo featuring exhibitions, conference presentations, networking opportunities, and hands-on training workshops focused on solar innovations and energy storage. The product lineup includes three distinct events: the flagship Intersolar & Energy Storage North America event in San Diego, the IESNA Midwest regional expo in Rosemont, IL, and the IESNA Texas regional event in Dallas. Supporting services include a conference program with speakers, exhibitor and sponsorship opportunities at various tier levels (Host, Terawatt, Megawatt, Kilowatt), and the Full Charge newsletter for industry updates.

Differentiator

Problem solved

Functional benefit

Products and services

• IESNA Midwest Regional Event (formerly Midwest Solar Expo) Annual three-day solar and energy storage exhibition and conference serving the Midwest United States, with an exhibit hall, conference program, hands-on training workshops, and structured networking for solar manufacturers, EPCs, utilities, installers, and policymakers.
• IESNA Texas Regional Event Regional solar and storage event held in Dallas, TX, designed to build targeted industry connections in the Texas market, with attendee registration, exhibitor booths, and sponsorship packages.
• Intersolar & Energy Storage North America (Flagship Event) Flagship annual solar and energy storage exhibition and conference held in San Diego, CA, offering networking, sourcing of new business partners, an exhibit hall, conference program, workshops, and special pavilions including EV Charging Infrastructure, Manufacturing, and Startup Pavilions.
• Exhibitor and Sponsorship Services Service offering allowing companies to rent booth space in the exhibition hall and purchase tiered sponsorship packages (Host Sponsor, Terawatt Sponsor, Megawatt Sponsor, Kilowatt Sponsor, Opening Reception Sponsor, Host Partner, Event Partner) for visibility and brand positioning at IESNA events.

Named customers16 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Summit Ridge EnergycoreGTM or Marketing Partner · 1 January 2026Summit Ridge Energy participated as a Terawatt Sponsor and exhibitor at IESNA Midwest 2026, demonstrating their commitment to community solar development in the Midwest market.
• SungrowcoreGTM or Marketing Partner · 1 January 2026Sungrow, a leading solar inverter manufacturer, was highlighted as a 2026 exhibitor at IESNA Midwest.
• Greentech RenewablescoreGTM or Marketing Partner · 1 January 2026Greentech Renewables was highlighted as a 2026 exhibitor at IESNA Midwest.
• REC AmericascoreGTM or Marketing Partner · 1 January 2026REC Americas was highlighted as a 2026 exhibitor at IESNA Midwest, showcasing their solar panel products.
• APA Solar RackingminorGTM or Marketing Partner · 1 January 2026APA Solar Racking was highlighted as a 2026 exhibitor at IESNA Midwest.
• Powering ChicagominorGTM or Marketing Partner · 1 January 2026Powering Chicago was highlighted as a 2026 exhibitor at IESNA Midwest.
• Trajectory Energy PartnersminorGTM or Marketing Partner · 1 January 2026Trajectory Energy Partners was highlighted as a 2026 exhibitor at IESNA Midwest.
• Ameren IllinoiscoreGTM or Marketing Partner · 1 January 2026Ameren Illinois attended IESNA Midwest 2026 as an attendee, representing the utility perspective in the Midwest solar market.
• ComEdcoreGTM or Marketing Partner · 1 January 2026ComEd attended IESNA Midwest 2026 as an attendee, participating in the utility and grid operator segment.
• EDP RenewablescoreGTM or Marketing Partner · 1 January 2026EDP Renewables attended IESNA Midwest 2026 as an attendee, representing a major renewable energy developer.
• Diversified CommunicationscoreStrategic or Co-development Partner · 1 January 2026Diversified Communications is the parent company operating IESNA and the Intersolar & Energy Storage North America event series, including the Midwest, Texas, and flagship events.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• RE+ (Clean Energy Council + SEIA): RE+ is the largest U.S. clean energy event (formerly SPI) and the dominant national solar trade show. It is a direct competitor for enterprise exhibitor and sponsor dollars targeting the same U.S. solar and energy storage audience that IESNA Midwest serves.
• Intersolar Europe: The flagship global event in the Intersolar family, organized by the same broader network as IESNA. It competes for international solar exhibitor attention and serves as the global benchmark that the regional IESNA Midwest and IESNA Texas events feed into.
• Solar Energy Industries Association (SEIA): National trade association co-organizer of RE+ and a major convener of the U.S. solar industry. SEIA's events, policy summits, and member programming compete for the same utility, developer, and manufacturer audience that IESNA Midwest targets.
• Solar Power Events / SNEC (China): SNEC is one of the largest global solar PV and energy storage exhibitions. While Asia-based, it competes for international exhibitor mindshare and budgets, including for module and inverter OEMs like Sungrow that also participate in IESNA Midwest.

Direct peers

• ASES (American Solar Energy Society): National solar energy society that runs educational conferences, networking events, and policy programming for solar professionals — directly comparable to IESNA Midwest in audience (solar installers, developers, policy makers) and in event-based engagement model.
• Midwest Energy Association (MEA): Regional association serving energy utilities and contractors across the Midwest, with conferences and trade show programming. It competes with IESNA Midwest for the same Midwest utility, contractor, and clean-energy audience.

Emerging players

• NABCEP (North American Board of Certified Energy Practitioners): NABCEP runs solar and energy storage continuing-education conferences and training events for installers and practitioners — a comparable audience to IESNA Midwest's installer/contractor segment, with overlap on hands-on training and certification programming.
• Wood Mackenzie Solar & Energy Storage Conferences: Wood Mackenzie hosts industry summits and research-driven conferences on solar, energy storage, and grid edge. These events overlap with IESNA Midwest's utility and developer audience and compete for executive-level attendee mindshare.
• Distributech International: Leading transmission and distribution industry event covering utility grid modernization. It overlaps with IESNA Midwest's utility and grid-operator segment (Ameren, ComEd) and competes for the same utility attendee and exhibitor budgets.

Regional players

• Solar Decathlon (U.S. Department of Energy): DOE-sponsored collegiate competition and associated conference programming that convenes solar and building decarbonization stakeholders. While not a direct trade show, it overlaps with IESNA Midwest's policy-maker and emerging-technology audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@isnaesna
• Facebookfacebook.com/EnergyStorageNA
• LinkedInlinkedin.com/company/isnaesna
• Instagraminstagram.com/isnaesna

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midwest Solar Expo