Florida Premier
Florida Premier FC is a Tampa Bay non-profit youth soccer club serving 20,000+ players annually across 18+ campuses in 11 Florida counties, offering an integrated pathway from introductory HappyFeet programs (ages 1.5-8) through ECNL national competitive play, UPSL semi-professional, and international travel.
- Company typePrivate
- Founded1979
- HeadquartersOdessa, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Florida Premier does
Florida Premier FC is a non-profit youth soccer club founded in 1979 and headquartered in Odessa, Florida, operating the largest integrated youth soccer development pathway in the Tampa Bay region. The club serves over 20,000 players annually across 18+ campuses spanning 11 Florida counties (Pasco, Pinellas, Hillsborough, Hernando, Manatee, Sarasota, Polk, Lee, Marion, Citrus), supported by 400+ staff including licensed professional coaches and certified athletic trainers. FPFC operates an end-to-end program portfolio: HappyFeet introductory soccer (ages 1.5-8, 20,000+ annual participants across 280+ class locations in 7 counties), Futures pre-travel (U6-U7), REC+ recreational (U7-U19), Competitive travel (U8-U19) including ECNL National and Regional leagues, Premier FC Futsal, Elite 50 Soccer Camps, TOPSoccer adaptive program (ages 4-21), Premier FC International travel, and a UPSL semi-professional team. The club also hosts three major tournaments — Tampa Bay Super Cup (1,000+ teams from 35+ states), Spring Showcase (450+ teams), and Adidas Champions Cup — generating significant event revenue and brand visibility.
The club's underlying technology stack is intentionally lightweight and operational rather than proprietary: third-party SaaS platforms (Playmetrics for registration, GotSport for scheduling and roster management) handle core administration, while proprietary value sits in domain-specialized curricula — HappyFeet's songs-and-stories methodology for ages 2-8, the Futures curriculum for U6-U7, and a Futsal development model combining 15-30 minute technical training with 60-minute open play. No AI/ML capabilities, proprietary algorithms, or technology IP are disclosed.
FPFC's business model is multi-stream: seasonal registration fees across subscription tiers ($99/month Futures, $189-$209 seasonal REC+, variable competitive pricing), tournament transaction fees ($795-$1,195 per team plus referee fees), corporate sponsorship (Orlando Health Jewett Orthopedic Institute as presenting/title sponsor plus 15+ community sponsors), and ancillary revenue from futsal sessions ($75-$100), summer camps, and premium international travel programs. Customer acquisition is community-led (open tryouts, 1-on-1 evaluations, word-of-mouth across the 30,000-family network) augmented by event-driven visibility and channel partnerships. The club cites $12 million in annual economic impact in Pasco County, while direct revenue is not publicly disclosed. Notable institutional partnerships include Orlando Health (presenting sponsor, renewed 2025) and the University of South Florida Athletics (announced February 16, 2026, embedding USF Bulls men's soccer head coach George Kiefer as ECNL technical director).
Florida Premier firmographics
Firmographics- Name
- Florida Premier
- Legal name
- Florida Premier FC
- Website
- https://floridapremierfc.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Florida Premier FC is a Tampa Bay non-profit youth soccer club serving 20,000+ players annually across 18+ campuses in 11 Florida counties, offering an integrated pathway from introductory HappyFeet programs (ages 1.5-8) through ECNL national competitive play, UPSL semi-professional, and international travel.
- Ownership category
- akta.pro rank
Florida Premier industry classification
Industry- Product category
- Youth Soccer Development
- NAICS
- Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Local Amateur Clubs & Community Sports Organizations (MPAKACAE)
- akta.pro secondary industries
- Youth & Amateur Sports Tournaments (MPAGAMAF), Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA), Recreational & Intramural Sports Programs (MPAKACAG)
Keywords
Where Florida Premier is headquartered
LocationHeadquarters
- HQ city
- Odessa
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Florida Premier business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Youth Soccer Program Registration Fees: Seasonal and annual registration fees for competitive, recreational, and introductory soccer programs across all age groups (U7-U19). Fees vary by program tier — competitive programs command higher fees than recreational offerings. Revenue recognized seasonally with the 10-month playing season (August 1 – May 31).
- Tournament Hosting Revenue: Revenue from hosting major youth soccer tournaments including the Tampa Bay Super Cup (1,000+ teams), Spring Showcase (450+ teams), and Adidas Champions Cup. Tournament tuition ranges from $795 to $1,195 per team depending on age group, plus additional referee fees.
- Corporate Sponsorship: Presenting sponsor (Orlando Health Jewett Orthopedic Institute) plus 15+ community sponsors including Suncoast Credit Union, PT Solutions, Sports Coast, Culvers, and others. Sponsors receive brand visibility across club communications, events, and facilities in exchange for financial support. The club claims $12 million in annual economic impact, supporting sponsorship pitch.
- Futsal and Camp Programs: Short-duration programs including futsal sessions ($75-$100 per location) and Elite 50 Soccer Camps (6-week summer program). These offer higher-margin, concentrated revenue streams with flexible drop-in attendance models.
- International Travel Programs: Premium international travel experiences for elite players (boys, birth years 2008-2014) including trips to Spain and Italy. Trips include matches vs. top youth academies, international coaching, and stadium tours. Contact-based pricing — revenue recognized per trip enrollment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | REC+ Recreational Soccer - Seasonal fee with Early Bird discount |
| Unit Pricing | Pay-as-you-go | Futsal Sessions - Per-location pricing with Early Bird discount |
| Subscription | Monthly | Futures Pre-Travel Program - Monthly subscription |
| Unit Pricing | Pay-as-you-go | Spring Showcase Tournament - Per-team tournament fee by age group |
| Unit Pricing | Pay-as-you-go | Adidas Champions Cup Tournament - Per-team fee by age group |
| Unit Pricing | Pay-as-you-go | Elite 50 Soccer Camps - Drop-in summer program across 13 locations |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
Florida Premier product offering
Product offeringCore offering
Florida Premier FC operates a comprehensive youth soccer development ecosystem serving 20,000+ players annually across 18+ campuses in 11 Florida counties. The club delivers coached soccer programs spanning introductory (HappyFeet for ages 1.5-8), recreational (REC+ for U7-U19), competitive travel and ECNL national/regional leagues (U8-U19), futsal, summer camps, and international travel experiences. It also hosts large-scale youth soccer tournaments including the Tampa Bay Super Cup (1,000+ teams), Spring Showcase, and Adidas Champions Cup.
Product overview
Florida Premier FC operates as a comprehensive multi-program youth soccer development club offering a unified portfolio of programs spanning recreational (REC+), competitive travel, elite ECNL national and regional leagues, academy pathways, futsal, international travel, and specialized offerings including TOPSoccer for athletes with disabilities and HappyFeet for children ages 1.5–8. The club's programs are organized by age group and competitive level, from Futures (U6–U7) and Youth Academy (U8–U10) through Seniors (U13–U19), and include tournament properties (Spring Showcase, Tampa Bay Super Cup, Adidas Champions Cup), summer camps (Elite 50), indoor futsal, and a UPSL semi-pro development team. The club also provides college recruiting resources through NCAA Eligibility Center and Sports Recruits integration, along with international travel opportunities. Operations are supported by PlayMetrics for registration and GotSport for scheduling and roster management.
Differentiator
Problem solved
Functional benefit
Brands
- HappyFeet: Youth soccer program for children ages 2-8, featuring seasonal leagues and classes across 280+ locations in 7 counties.
- REC+
- Elite 50 Soccer Camps
Products and services
- Competitive Program Travel soccer program for boys and girls ages U8-U19 offering ability-level teams that compete locally, regionally, and nationally in leagues including ECNL, NPL, FPL, and CDL.
- ECNL (Elite Clubs National League) ECNL competition at both national and regional levels for boys and girls aged U13-U19, providing the highest level of structured competition, coaching, and development in youth soccer.
- REC+ Recreational Soccer Pro-coached, no-travel recreational soccer for boys and girls ages U7-U19, played at neighborhood parks across Tampa Bay and Central Florida, led by licensed professional coaches.
- HappyFeet Soccer Seasonal league and class program for children ages 1.5-8, running Fall, Winter, Spring, and Summer with mini-class skill sessions followed by non-competitive games at 280+ locations across 7 counties.
- Futures Program Pre-travel program for boys and girls aged U6-U7 providing structured development between introductory programs and competitive U8 soccer, with 2 training sessions per week and biweekly 4v4 matches.
- Premier FC Futsal Indoor futsal training and competition program for ages U8-U18 offered across multiple locations in the Tampa Bay region, designed to accelerate technical skill development through fast-paced small-court play.
- Elite 50 Soccer Camps Six-week summer soccer training program for dedicated players ages 5-18, held across 13 locations in the Tampa Bay region with evening sessions three nights per week, focusing on individual player development.
- Premier FC International International travel program offering trips to compete against top youth academies worldwide, with matches, training sessions with international coaches, stadium tours, and cultural excursions for boys born 2008-2014.
- UPSL (United Premier Soccer League) Florida Premier FC SWFL competes in the UPSL at the fourth tier of the US Soccer pyramid, serving as a pro-development platform bridging youth soccer and professional soccer for aspiring players.
- TOPSoccer Community-based training and team placement program for young athletes with mental or physical disabilities ages 4-21, organized by US Youth Soccer and run by trained volunteer Buddies.
- Spring Showcase Tournament Annual soccer tournament held April 10-12, 2026, featuring 450+ teams across boys and girls U8-U19 divisions at 5 venues across Tampa Bay, with 7v7, 9v9, and 11v11 formats.
- Tampa Bay Super Cup One of the nation's premier soccer events attracting over 1,000 teams from 35+ states and 5 countries, featuring ECNL, MLS Next, NPL, and ECNLR competition with 150+ college scouts in attendance.
- Adidas Champions Cup Tournament held February 27-March 1, 2026 at Tournament Sportsplex of Tampa Bay, open to boys and girls U8-U19 with 3 minimum games guaranteed and 1st/2nd place awards.
- 1on1 Evaluations One-on-one player evaluations for boys and girls ages U8-U19 who missed tryouts or are searching for placement, available at all 18+ campuses across Tampa Bay for the 2026-27 season.
Quantifiable outcome
- 500+ college commitments by club alumni
- +6 more outcomes
Companies that use Florida Premier
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles7 records
Florida Premier technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Florida Premier partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, flagship and supporting.
- University of South Florida AthleticscorePartnership announced February 16, 2026 uniting USF Bulls athletics with Florida Premier FC's 30,000-family network. Bulls men's soccer head coach George Kiefer serves as technical director for Florida Premier's ECNL team, providing elite coaching oversight. Florida Premier youth programs including HappyFeet Soccer camps for children 18 months to 8 years will be hosted at USF facilities. USF Bulls athletics events will be cross-promoted to Florida Premier's 30,000 families. The collaboration aims to enhance player development and expand recruiting pipelines in the Tampa Bay region.
- Orlando Health Jewett Orthopedic InstituteflagshipOrlando Health serves as the presenting/title sponsor of Florida Premier FC. The partnership provides orthopedic and sports medicine care for youth soccer athletes who play, train, and compete with the club. Orlando Health's Senior Vice President and Institute President Dr. Michael Jablonski stated the partnership aligns with Orlando Health's mission to positively impact communities through youth sports. The continued partnership was announced in 2025, reinforcing mutual commitment to youth development, health, and community.
- Suncoast Credit UnioncoreCommunity sponsor providing financial services partnership and co-marketing support to Florida Premier FC. Listed among the club's community partners on the official partnerships page.
- PT SolutionscorePT Solutions provides athletic training services for Florida Premier FC players. The club's partnership page identifies PT Solutions as a core community sponsor, and the club's dedicated Athletic Trainers page confirms two PT Solutions-certified athletic trainers (Grant Bridges and Kayli Castiglia) staff club programs in Tampa Bay.
- Sports CoastcoreOfficial partner of Florida Premier FC and presenting partner for major tournaments including the Tampa Bay Super Cup and Spring Showcase. Sports Coast is the Pasco County sports tourism organization, providing venue support and marketing visibility for club events.
- HBC Event ServicessupportingHotel accommodation partner for Florida Premier FC tournaments. HBC Event Services provides discounted hotel accommodations for tournament participants, enabling the club's Stay-To-Play tournament model for the Spring Showcase and Adidas Champions Cup.
- HappyFeet SoccercoreHappyFeet Soccer operates as the introductory youth soccer program within the Florida Premier FC ecosystem. HappyFeet provides seasonal league programs for children ages 2-8 (20,000+ players annually across 280+ class locations and 23 league locations in 7 counties). The program is branded and marketed as part of Florida Premier FC's family offerings.
- Metallo Performance DeliveredsupportingOfficial kit and apparel partner for the REC+ recreational program. Metallo Performance Delivered outfits REC+ players with quality kits and apparel built to perform, providing brand visibility on the REC+ program site and promotional materials.
- Florida Soccer RefereessupportingFlorida Soccer Referees is the official US Soccer referee certification and training program in Florida. The club's Referee Corner page directs prospective referees to Florida Soccer Referees for certification and game assignments. Head Referee Assignor Tony Miele is listed as the contact for referee coordination.
- Sports AuthoritysupportingOfficial partner for the Tampa Bay Super Cup and Adidas Champions Cup tournaments. Sports Authority provides branding and promotional support for these major club-hosted events, reaching tournament participants and spectators.
- Abdoney OrthosupportingCommunity sponsor of Florida Premier FC listed on the club's official partnerships page. Provides orthopedic-related services and co-marketing visibility.
- CulverssupportingCommunity sponsor of Florida Premier FC. National restaurant chain providing sponsorship visibility to club families and tournament participants.
- Luna Family InsurancesupportingCommunity sponsor of Florida Premier FC providing family insurance services and co-marketing support to the club.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Florida Premier competitors and assessment
Company assessmentBroad incumbents
- IMG Academy: Bradenton, FL-based youth development powerhouse that fields multi-sport academy teams (including a prominent ECNL soccer program) and serves elite college-bound athletes nationally. Comparable to Florida Premier as a Florida-anchored, multi-tier youth development brand, though materially larger and broader in sport offerings.
- FC Dallas Youth Soccer: Professional MLS academy operating one of the country's most established youth development pathways, with MLS NEXT and ECNL programs. Comparable to Florida Premier in structured elite development, scholarship/college pathing, and operating a multi-tier competitive travel program, though with a larger pro-club underpinning.
Direct peers
- Orlando City Youth Soccer (Orlando City SC Academy): Florida-based professional academy system running ECNL, MLS NEXT, and recreational programs across Central Florida. Closely comparable to Florida Premier FC in offering a multi-tier soccer pathway with ECNL participation and a college recruiting pipeline; a direct competitor for talent across overlapping Orlando-area feeder counties.
- Weston FC (Inter Miami CF Academy Affiliate): Large Florida-based youth soccer club with ECNL participation and broad geographic reach across South Florida. Comparable to Florida Premier FC as a state-based multi-campus soccer development organization fielding competitive travel teams; competes for the same talent pool statewide.
- Tampa Bay United Rowdies Soccer Club: Long-standing Tampa Bay-area competitive youth soccer club affiliated with the Tampa Bay Rowdies. Comparable to Florida Premier FC as a direct regional competitor sharing the same Tampa Bay geography, overlapping ECNL/Girls Academy competition roster, and competing for the same player families.
- Solar Soccer Club: North Texas-based mega youth soccer club with ECNL programs and a comparable scaled multi-tier offering spanning recreational through elite competition. Peer on club size, programming breadth, and ECNL participation; not a direct geographic competitor but a benchmark for scaled youth club operations.
- Michigan Jaguars FC: Large Michigan-based youth soccer club with ECNL Boys and Girls offerings and a wide geographic footprint across multiple locations. Comparable to Florida Premier in program structure (recreational through elite), talent development model, and ECNL competition; useful as a benchmark of scaled youth club operations.
- PDA (Players Development Academy): New Jersey-based elite youth soccer club with strong ECNL, college placement, and alumni pipelines. Comparable to Florida Premier FC in elite-level programming philosophy, ECNL participation, and college recruiting outcomes; relevant strategic benchmark on programming and developmental model even though geographically distant.
- Nationals (Bethesda, MD): Mid-Atlantic ECNL member club running large-scale competitive and recreational youth soccer programs. Comparable to Florida Premier FC in multi-tier programming, ECNL positioning, and alumni college pipeline; relevant as a peer in ECNL competition and top-tier tournament circuits.
- Sockers FC Chicago: Large Illinois-based competitive youth soccer club with a multi-decade track record of college placements and ECNL participation. Comparable to Florida Premier FC in scaled programming, ECNL competition, and recruiting-driven value proposition to families; useful peer for benchmarking growth and retention metrics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Florida Premier social profiles
Digital presenceFlorida Premier financial estimates
Financial estimateRevenue estimate
Valuation estimate
Florida Premier leadership team
Management profileNumber of profiles
Profiles16 records
Florida Premier funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Florida Premier M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Florida Premier
What does Florida Premier do?
Florida Premier FC operates a comprehensive youth soccer development ecosystem serving 20,000+ players annually across 18+ campuses in 11 Florida counties. The club delivers coached soccer programs spanning introductory (HappyFeet for ages 1.5-8), recreational (REC+ for U7-U19), competitive travel and ECNL national/regional leagues (U8-U19), futsal, summer camps, and international travel experiences. It also hosts large-scale youth soccer tournaments including the Tampa Bay Super Cup (1,000+ teams), Spring Showcase, and Adidas Champions Cup.
Is Florida Premier a public or private company?
Florida Premier is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Florida Premier founded?
Florida Premier was founded in 1979. It employs 51 to 100 people.
Where is Florida Premier based?
Florida Premier is headquartered in Odessa, United States, in the North America region.
How does Florida Premier make money?
Five revenue lines are on record. Youth Soccer Program Registration Fees are the primary driver. The others are tournament Hosting Revenue, corporate Sponsorship, futsal and Camp Programs and international Travel Programs.
Who are Florida Premier's main competitors?
Broad incumbents on record are IMG Academy and FC Dallas Youth Soccer. Direct peers are Orlando City Youth Soccer (Orlando City SC Academy), Weston FC (Inter Miami CF Academy Affiliate), Tampa Bay United Rowdies Soccer Club, Solar Soccer Club, Michigan Jaguars FC, PDA (Players Development Academy), Nationals (Bethesda, MD) and Sockers FC Chicago.
Does Florida Premier have an API?
No public API is recorded for Florida Premier.
What industry is Florida Premier in?
Florida Premier's product category is Youth Soccer Development. Its primary akta.pro industry code is MPAKACAE, Local Amateur Clubs & Community Sports Organizations, with a secondary code of MPAGAMAF, Youth & Amateur Sports Tournaments. Its NAICS code is 711211 and its SIC code is 7997.