La Croix
La Croix is a French national daily newspaper and digital news platform owned by the Bayard group, founded in 1883, serving French-speaking readers with general news combined with distinctive ethics, religion, and culture coverage across print, web, mobile, newsletters, and podcasts.
- Company typePrivate
- Founded1883
- HeadquartersMontrouge, France
- Headcount101–250
- GTM typeB2C
- OfferingServices
What La Croix does
La Croix is a French national daily newspaper and digital news platform founded in 1883, headquartered in Paris/Montrouge and operating as a flagship subsidiary of the Bayard media group, a diversified Catholic-rooted French publishing conglomerate. Its core product is a daily print and digital newspaper covering France, international news, economy, religion, society, culture, and environmental topics, with a distinctive editorial lens that combines general news reporting with sustained coverage of Catholic, multi-faith, ethical, and spiritual issues. The product portfolio extends well beyond the core newspaper to include a weekly magazine sub-brand (La Croix L'Hebdo), twelve themed email newsletters (International, L'essentiel ce matin, Religion, Spiritualité, Parents & enfants, Planète, Éco & transition, Culture, Livres & idées, À vif, Éthique, La Croix L'Hebdo), native iOS and Android mobile applications, a podcast portfolio including 'Envers du récit', a digital newsstand and archive (kiosque.la-croix.com), free online puzzle games, an English-language course offering, a dedicated travel service (Voyages La Croix), and a legal-notices advertising platform.
The underlying technology stack is a standard digital publishing platform: a multi-format web delivery layer (articles, videos, podcasts, series, interactive content), self-serve subscription and digital kiosk commerce through abonnement.la-croix.com and kiosque.la-croix.com, mobile app distribution through Apple App Store and Google Play, and social distribution across Facebook, Bluesky, Flipboard, LinkedIn, Instagram, and YouTube. There is no disclosed AI, machine-learning, or proprietary data model infrastructure in the source material; AI appears only as an editorial topic, not as a product capability.
La Croix's business model is a hybrid media monetization with four parallel revenue streams: recurring digital and print subscriptions sold direct through abonnement.la-croix.com; one-time print and digital single-copy sales through physical newsstands and the digital kiosque; reader donations supporting a stated 'pluralistic press mission'; and display and sponsored-content advertising including legal-notices inventory. Customer segments are horizontal rather than enterprise-targeted: primary readers are French-speaking general-interest consumers, with emphasis on an educated audience seeking quality journalism and a segment drawn to ethical and religious coverage. The publication is privately held within the Bayard group, with no publicly disclosed revenue, funding rounds, or investor detail.
La Croix firmographics
Firmographics- Name
- La Croix
- Legal name
- Bayard
- Website
- https://la-croix.com
- Company type
- Private
- Founded year
- 1883
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- La Croix is a French national daily newspaper and digital news platform owned by the Bayard group, founded in 1883, serving French-speaking readers with general news combined with distinctive ethics, religion, and culture coverage across print, web, mobile, newsletters, and podcasts.
- Ownership category
- akta.pro rank
Where La Croix is headquartered
LocationHeadquarters
- HQ city
- Montrouge
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
La Croix business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Subscriptions: Digital and print subscriptions through abonnement.la-croix.com offering premium content access
- Newsstand Sales: Print newspaper sales through physical kiosks and digital kiosk platform
- Donations: Reader donations supporting pluralistic press mission
- Advertising: Display advertising on digital platform and sponsored content
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Digital and print subscription tiers available |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
La Croix product offering
Product offeringCore offering
La Croix is a French daily newspaper and digital news media outlet covering France, International, Economy, Religion, Society, Culture, and Planet topics, published in both physical print and digital formats. Its portfolio includes a weekly magazine (La Croix L'Hebdo), twelve themed email newsletters, podcasts, mobile applications for iOS and Android, an online games section, a travel service (Voyages La Croix), English language courses, and a legal-notice publishing service, all under the Bayard media group.
Product overview
La Croix is a French Catholic daily newspaper and digital media platform owned by the Bayard group, offering a comprehensive news portfolio spanning physical and digital formats. The core offering consists of the daily La Croix newspaper and weekly La Croix L'Hebdo magazine, supplemented by twelve themed newsletters, podcasts, mobile applications (iOS/Android), an online games section, travel services (Voyages La Croix), and a digital kiosk/archive service. The product ecosystem also includes language learning courses and legal notice services. The publication covers France, International, Religion, Society, Economy, Culture, and Planet topics, with strong emphasis on ethics, spirituality, and current affairs analysis.
Differentiator
Problem solved
Functional benefit
Brands
- La Croix L'Hebdo: Weekly magazine version of La Croix
Products and services
- La Croix Daily Newspaper Daily newspaper offering news coverage across France, International, Economy, Religion, Society, Culture, and Planet sections, available in both physical print and digital formats through the Kiosque service. Targeted at French-speaking readers seeking quality journalism with ethical and religious perspective.
- La Croix L'Hebdo Weekly magazine edition providing in-depth analysis, chronicles, and longer-form journalism on current events, culture, and society, distributed in print and digital via the Kiosque.
- La Croix Mobile Application
- La Croix Themed Email Newsletters
- La Croix Podcasts
- La Croix Online Games
- Voyages La Croix
- Kiosque Digital Newsstand and Archive
- La Croix English Language Courses
- La Croix Legal Notices Service
Quantifiable outcome
- La Croix recognized in 2025 for investigative journalism and commitment
Companies that use La Croix
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
La Croix technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
La Croix partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BayardcoreBayard is the parent company and owner of La Croix. The group also manages various media properties including magazines and digital platforms. Bayard connects various media brands under one corporate umbrella.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
La Croix competitors and assessment
Company assessmentDirect peers
- Le Monde: France's flagship national daily with strong digital subscription model. Directly competes with La Croix for French reader attention, advertising budgets, and digital subscription wallet across news, opinion, and culture.
- L'Humanité: French national daily with strong ideological positioning and print plus digital editions. Comparable as a values-driven French daily competing for opinion-driven, politically engaged readers.
- Libération: French national daily with opinion-led coverage and a digital subscription model. Competes for the same educated, urban French readership interested in politics, society, and culture.
- Le Figaro: Leading French national daily with broad news coverage, paid digital subscriptions and significant print legacy. Competes directly with La Croix on general news, politics, culture, and lifestyle segments.
- Les Echos: Major French daily focused on economy, finance and business news with a strong digital subscription offering. Overlaps with La Croix's economy and society coverage for an educated French readership.
- Ouest-France: Largest French regional daily with national digital reach and strong subscription ecosystem. Comparable as a French-language daily publisher with multi-format distribution including newsletters and mobile apps.
- Mediapart: Digital-native, fully subscriber-funded French news outlet known for investigative journalism. Directly comparable to La Croix in its reliance on reader-paid revenue rather than advertising, and competes for the same paying digital subscriber segment.
- Le Parisien: Major French daily with both print and digital subscription offerings focused on news, society and culture. Competes for the same broad French general-interest reader base.
Emerging players
- Courrier International: French weekly magazine publishing translated international news and opinion. Overlaps with La Croix's international news and editorial coverage of global affairs, targeting a similar educated French readership.
- La Croix L'Hebdo sister brand overlap - Le Pèlerin: Catholic-themed French magazine also published within the Bayard group, competing in the religious press niche alongside La Croix. Highly comparable as a faith-based French publication targeting similar reader segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
La Croix social profiles
Digital presenceLa Croix financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Croix leadership team
Management profileNumber of profiles
Profiles5 records
La Croix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Croix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Croix
What does La Croix do?
La Croix is a French daily newspaper and digital news media outlet covering France, International, Economy, Religion, Society, Culture, and Planet topics, published in both physical print and digital formats. Its portfolio includes a weekly magazine (La Croix L'Hebdo), twelve themed email newsletters, podcasts, mobile applications for iOS and Android, an online games section, a travel service (Voyages La Croix), English language courses, and a legal-notice publishing service, all under the Bayard media group.
Is La Croix a public or private company?
La Croix is a private company. It is classified as corporate owned and is currently operating.
When was La Croix founded?
La Croix was founded in 1883. It employs 101 to 250 people.
Where is La Croix based?
La Croix is headquartered in Montrouge, France, in the Europe region.
How does La Croix make money?
Four revenue lines are on record. Subscriptions are the primary driver. The others are newsstand Sales, donations and advertising.
Who are La Croix's main competitors?
Direct peers on record are Le Monde, L'Humanité, Libération, Le Figaro, Les Echos, Ouest-France, Mediapart and Le Parisien. Emerging players are Courrier International and La Croix L'Hebdo sister brand overlap - Le Pèlerin.
Does La Croix have an API?
No public API is recorded for La Croix.