Mammoth
Mammoth is a Brisbane-based full-service digital agency offering software, web, and mobile development alongside cloud hosting and digital strategy. It serves enterprise and government clients including Telstra, ASIC, Sky News, and Flinders University with roughly thirty staff.
- Company typePrivate
- Founded2002
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mammoth does
Mammoth is a Brisbane-based full-service digital agency founded in 2002, with organizational roots tracing back to 1998 through its AusGamers heritage. The company delivers a broad portfolio of technology services spanning software development, web development, mobile applications, digital strategy, and infrastructure/cloud hosting. Its client base mixes large enterprise, government, media, and education customers — explicitly including Telstra, ASIC, Sky News, Flinders University, and McCullough Robertson — and the work spans custom builds alongside managed platform operations.
The company operates two wholly-owned infrastructure subsidiaries that extend its offering beyond pure agency work: Binary Lane, which sells cloud Infrastructure-as-a-Service, and Mammoth Cloud (formerly Mammoth Networks), a virtual private server hosting business. Both run on Mammoth-operated datacenter capacity, with facilities in Brisbane and a Sydney site added during a 2015 expansion. This vertically integrated hosting capability is a defining feature of the business, allowing Mammoth to bundle development work with the underlying infrastructure on which client applications run.
Mammoth operates with approximately thirty staff using an internal delivery framework called the "Mammoth Method." It has historically been bootstrapped without external funding, and the team includes several long-tenured staff with ten or more years of service. Revenue is split between project-based professional services engagements and recurring hosting/infrastructure subscriptions, producing a blended mix of one-off fees and more predictable recurring income.
Mammoth firmographics
Firmographics- Name
- Mammoth
- Legal name
- Mammoth
- Website
- https://mammoth.digital
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mammoth is a Brisbane-based full-service digital agency offering software, web, and mobile development alongside cloud hosting and digital strategy. It serves enterprise and government clients including Telstra, ASIC, Sky News, and Flinders University with roughly thirty staff.
- Ownership category
- akta.pro rank
Mammoth industry classification
Industry- Product category
- Digital Agency & Custom Software Development
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
Keywords
Where Mammoth is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Mammoth business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Digital Agency Services: Custom software development, web development, mobile app development, web design, and digital strategy services for enterprise clients
- Cloud Infrastructure Hosting: VPS hosting and cloud services through Mammoth Networks and Binary Lane products. 100% SSD cloud servers, True Cloud Storage architecture
- Infrastructure Services: Managed hosting, website management support, technical user support, and software support services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Binary Lane SSD VPS starting at $5/month |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Mammoth product offering
Product offeringCore offering
Mammoth is a full-service digital agency delivering custom software development, web development, mobile application development, web design, digital strategy, and system integration services to Australian enterprises and government clients. It complements its agency offering with proprietary cloud infrastructure products (Binary Lane and Mammoth Cloud) providing 100% SSD VPS hosting and managed hosting services for thousands of Australian websites.
Product overview
Mammoth is a full-service digital agency offering a comprehensive portfolio of professional services including software development, web development, mobile application development, digital strategy, infrastructure/cloud hosting, system integration, and web design. The company operates with a core focus on custom software development using frameworks including SiteCore, Kentico, Umbraco, Magento, and Adobe CQ. Key managed services include Binary Lane (cloud VPS hosting), Mammoth Cloud/Mammoth Networks (VPS hosting powering thousands of Australian websites), and various client platforms such as BigPond Movies, GameArena, and AusGamers. Mobile applications are developed natively or using cross-platform tools like Xamarin. The company utilizes the 'Mammoth Method' development methodology and serves clients across media, entertainment, government, and enterprise sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Software Development End-to-end custom software engineering for enterprise and government clients, using .NET, PHP, and CMS platforms such as Sitecore, Kentico, Umbraco, and Magento, with delivery via the proprietary Mammoth Method methodology.
- Web Development Design and build of CMS-driven websites and web platforms using Sitecore, Kentico, Umbraco, WordPress, and Magento for Australian enterprises, media companies, universities, and government bodies.
- Mobile App Development Native iOS and Android development alongside cross-platform delivery using Xamarin, including apps such as ASIC's Business Check (iOS and Android) and IP Health Check iPad app for McCullough Robertson.
- Digital Strategy Strategic consulting on digital programs — combining technical, design, and infrastructure perspectives to help enterprises plan and execute digital initiatives.
- Web Design Visual design and front-end development of websites and digital experiences, delivered as part of larger CMS and e-commerce builds for enterprise clients.
- System Integration Integration of digital platforms with third-party systems (e.g., payment gateways, DRM, search, advertising systems) including Google Widevine DRM integration on BigPond Movies.
- Binary Lane Cloud Hosting Australian cloud IaaS offering 100% SSD VPS servers with True Cloud Storage, instantly provisioned, with data centers in Sydney (NextDC) and Brisbane and private interconnect between sites. Targets Australian tech SMBs and developers needing local cloud hosting from $5/month.
- Mammoth Cloud (formerly Mammoth Networks) VPS Hosting Managed VPS and hosting service hosting 21,465 Australian websites (including AusGamers and BigPond Money), delivered from Brisbane and Sydney data centers with True Cloud Storage and 99.9% reliability.
Quantifiable outcome
- Binary Lane became cash positive in under 4 months
- +2 more outcomes
Companies that use Mammoth
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles2 records
Mammoth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Mammoth partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- SitecorecoreTechnology Platform Partner for enterprise CMS implementations. Sitecore is a major enterprise content management system used for complex digital experience platforms.
- KenticocoreTechnology Platform Partner for CMS development. Kentico provides web content management and online marketing platforms.
- UmbracocoreTechnology Platform Partner for open-source CMS implementations. Umbraco is used for many client projects including Sky News and Health Industry.
- MagentocoreTechnology Platform Partner for e-commerce development. Used for client projects like Food Connect.
- IAB AustraliaminorIndustry association partnership for digital advertising and marketing standards engagement.
- AimiaminorLoyalty and customer engagement company partnership.
- Binary LanecoreSister company and infrastructure-as-a-service product. 100% SSD cloud servers with True Cloud Storage, operating from Brisbane and Sydney datacenters.
- AusGamerscoreSister company and flagship gaming media platform. Created in 1998, AusGamers is a major Australian gaming destination built and managed by Mammoth.
- Mammoth NetworkscoreSister company providing VPS hosting services. Hosts 21,465 of Australia's most popular websites including AusGamers and BigPond Money.
Scale indicators4 records
Recent moves10 records
Expansion highlights4 records
Mammoth competitors and assessment
Company assessmentBroad incumbents
- Rackspace Technology: Global managed cloud services provider offering multi-cloud infrastructure management and hosting similar to Mammoth Cloud's managed services model, but at enterprise scale across multiple hyperscalers.
- Slalom: Global digital consultancy offering strategy, design, engineering, and cloud services to enterprise clients. Broad incumbent peer for Mammoth's enterprise digital transformation work, though significantly larger and with international footprint.
- DigitalOcean: Global cloud infrastructure provider targeting developers and SMBs with simple, low-cost VPS and managed hosting. Comparable to Binary Lane in the cloud VPS segment but at vastly larger scale and broader geographic footprint.
- Accenture Interactive: Global digital agency arm of Accenture providing end-to-end digital services including CMS implementations, mobile apps, and cloud infrastructure for Fortune 500 clients. Broad incumbent peer for enterprise digital agency work.
Direct peers
- Luminary: Australian digital agency specializing in Umbraco, Kentico, and Sitecore CMS implementations with managed cloud hosting services. Closely comparable to Mammoth given the shared enterprise CMS partner stack (Umbraco, Kentico) and integrated hosting offering.
- Vultr: Global cloud infrastructure provider offering SSD VPS and bare metal instances with usage-based pricing similar to Binary Lane's instant-provisioning model. Direct peer for Mammoth's Binary Lane/Mammoth Cloud hosting business.
- Bilue: Australian digital product studio offering custom software, mobile apps, and cloud-native development for enterprise clients including Telstra, ANZ, and News Corp. Direct peer given overlapping Australian enterprise customer base, similar agency-to-product model, and comparable headcount scale.
- Thinkmill: Australian digital product and software development agency building custom web and mobile platforms for enterprise and government clients. Comparable custom software development model with similar Australian enterprise/government positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Mammoth social profiles
Digital presenceMammoth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mammoth leadership team
Management profileNumber of profiles
Profiles10 records
Mammoth subsidiaries and ownership
Company hierarchySubsidiaries3 records
Mammoth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mammoth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mammoth
What does Mammoth do?
Mammoth is a full-service digital agency delivering custom software development, web development, mobile application development, web design, digital strategy, and system integration services to Australian enterprises and government clients. It complements its agency offering with proprietary cloud infrastructure products (Binary Lane and Mammoth Cloud) providing 100% SSD VPS hosting and managed hosting services for thousands of Australian websites.
Is Mammoth a public or private company?
Mammoth is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mammoth founded?
Mammoth was founded in 2002. It employs 11 to 50 people.
Where is Mammoth based?
Mammoth is headquartered in Brisbane, Australia, in the Oceania region.
How does Mammoth make money?
Three revenue lines are on record. Digital Agency Services are the primary driver. The others are cloud Infrastructure Hosting and infrastructure Services.
Who are Mammoth's main competitors?
Broad incumbents on record are Rackspace Technology, Slalom, DigitalOcean and Accenture Interactive. Direct peers are Luminary, Vultr, Bilue and Thinkmill.
Does Mammoth have an API?
No public API is recorded for Mammoth.
What industry is Mammoth in?
Mammoth's product category is Digital Agency & Custom Software Development. Its primary akta.pro industry code is BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 54151 and its SIC code is 7370.