Shapiro , Bernstein
Shapiro, Bernstein is a New York-based independent music publishing company founded in 1900, administering a 120+ year catalog of classic American standards and contemporary titles through sync licensing to media producers and royalty collection for songwriters. Since 2020 it has operated as part of Reservoir Media's portfolio.
- Company typePrivate
- Founded1900
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Shapiro , Bernstein does
Shapiro, Bernstein & Co., Inc. is a New York City-based independent music publishing company founded in 1900 in Tin Pan Alley, making it one of the oldest continuously operating publishers in the United States. The firm administers a catalog accumulated over more than 120 years, encompassing American standards such as 'In The Mood', 'Ring of Fire', 'Beautiful Ohio', 'Trail of the Lonesome Pine', 'Papa Loves Mambo', and 'Guitar Boogie', along with country titles through its Painted Desert Music sub-brand and film scores from the Columbia Pictures library. Its primary business activities are sync licensing of catalog songs to film, television, advertising, gaming, and streaming productions — solicited via a structured website request form — and royalty administration (mechanical, performance, sync) for its represented songwriters, with payments remitted semi-annually.
The firm is a founding member of ASCAP and authored two landmark copyright precedents (vicarious liability in Shapiro Bernstein v. H.L. Green and joint work doctrine in Shapiro Bernstein v. Jerry Vogel Music Co.), which together form the legal foundation of its rights-protection posture. In 2020, Shapiro Bernstein combined with Reservoir Media (NASDAQ: RSVR), and currently operates as part of Reservoir's portfolio while retaining its distinct legacy brand. The company is led by President Michael Brettler, who has held the role since 2000 and represents the third generation of family ownership. Operationally, Shapiro Bernstein is a small organization (11–50 employees), with licensing inquiries, royalty administration, and contact functions handled via Reservoir Media's infrastructure and email domains.
The business model is a hybrid of two revenue streams: (1) licensing royalties from negotiated, quote-based sync fees that vary by media type, territory, duration, and prominence, and (2) royalty administration income collected from mechanical, performance, and public performance sources and remitted to writers. Pricing is not publicly disclosed; all licensing is project-by-project negotiation. Customer segments are dual-sided — media producers seeking licensed music on the demand side, and songwriters/rights-holders seeking catalog representation on the supply side. The company operates a horizontal segmentation approach and serves primarily the North American market.
Shapiro , Bernstein firmographics
Firmographics- Name
- Shapiro , Bernstein
- Legal name
- Shapiro, Bernstein & Co., Inc.
- Website
- https://shapirobernstein.com
- Company type
- Private
- Founded year
- 1900
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shapiro, Bernstein is a New York-based independent music publishing company founded in 1900, administering a 120+ year catalog of classic American standards and contemporary titles through sync licensing to media producers and royalty collection for songwriters. Since 2020 it has operated as part of Reservoir Media's portfolio.
- Ownership category
- akta.pro rank
Shapiro , Bernstein industry classification
Industry- Product category
- Music Publishing
- NAICS
- Music Publishers (512230), Music Publishers (51223)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Publishing Administration (Catalog Admin, Global Subpublishing) (MPAIABAB)
- akta.pro secondary industries
- Performance Rights Administration (PRO Affiliation, Cue Sheet/Setlist Processing) (MPAIABAE), Music Rights Administration & Royalty Processing (Admin, Accounting, Statements) (MPAIAKAD), Royalty Accounting & Payment Services (Statements, Audits, Payee Management) (MPAIABAL)
Keywords
Where Shapiro , Bernstein is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Shapiro , Bernstein business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Sync Licensing: The company generates revenue by licensing songs from its catalog to film, television, advertising, and other media productions through a sync licensing request process. Fees are negotiated based on usage type, duration, territory, and prominence.
- Royalty Administration: Shapiro Bernstein collects and distributes royalties from various sources including mechanical royalties, performance royalties (ASCAP, BMI), and other public performance collections. The company remits royalties twice annually to songwriters and rights holders, with a threshold of $50 for checks unless direct deposit is opted into.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based sync licensing fees negotiated per project |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Shapiro , Bernstein product offering
Product offeringCore offering
Shapiro Bernstein is a New York City-based independent music publishing company that administers a century-old catalog of classic and contemporary songs, offering sync licensing for film, television, advertising, and other media productions, and collecting and distributing royalties (mechanical, performance, and sync) to its represented songwriters. The company remits royalties semi-annually to rights holders and negotiates licensing fees based on usage type, media format, territory, duration, and prominence.
Product overview
Shapiro Bernstein is an independent music publishing company offering a unified suite of services centered around catalog management, sync licensing, and royalty administration. The company maintains a diverse catalog spanning over a century of music, including classic standards and contemporary hits. Services include sync licensing for film, TV, advertising and other media, royalty collection and semi-annual royalty distributions to songwriters. The company operates sub-brands including Painted Desert Music for country music. In 2020, Shapiro Bernstein combined with Reservoir Media, an independent music company.
Differentiator
Problem solved
Functional benefit
Products and services
- Shapiro Bernstein Music Publishing Full-service music publishing offering sync licensing, catalog management, and royalty collection and distribution for a diverse catalog of classic and contemporary songs. Designed for media producers (film, TV, advertising) and represented songwriters.
- Painted Desert Music Country music publishing sub-brand yielding hits including 'Wolverton Mountain' and 'Ring of Fire', part of Shapiro Bernstein's expanded country music catalog.
- Sync Licensing Service Licensing of songs from the Shapiro Bernstein catalog to film, television, advertising, and other media productions, with fees negotiated based on usage type, duration, territory, and prominence.
- Royalty Administration Collection and distribution of royalties from multiple sources including mechanical royalties, performance royalties (ASCAP, BMI), and sync royalties, remitted to songwriters and rights holders twice annually.
Quantifiable outcome
- Sold 5 million copies of 'Beautiful Ohio' in 1918
- +1 more outcomes
Companies that use Shapiro , Bernstein
Customer profileSegments2 records
Ideal customer profiles2 records
Shapiro , Bernstein technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Shapiro , Bernstein partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Reservoir MediacoreIn 2020, Shapiro Bernstein combined forces with Reservoir Media, an independent music company. This partnership keeps the legacy and history of one of Tin Pan Alley's original publishers alive while pushing forward into the company's second century of business. Shapiro Bernstein operates as part of the Reservoir Media portfolio while maintaining its distinct brand and catalog.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Shapiro , Bernstein competitors and assessment
Company assessmentEmerging players
- Primary Wave Music Publishing: Independent publisher combining catalog acquisitions, sync, and artist management with a premium on legacy and iconic titles. Competes for the same iconic-catalog assets Shapiro Bernstein owns.
Broad incumbents
- Universal Music Publishing Group: Major global music publisher with deep catalog, sync team, and global sub-publishing network. Competes for high-profile sync placements in film, TV, and advertising.
- Warner Chappell Music: Major publisher with catalog spanning standards and contemporary hits, active sync licensing, and global royalty administration. Direct comparator on catalog breadth and historic titles.
- Sony Music Publishing: World's largest music publisher operating full-scale sync licensing, royalty administration, and A&R across an enormous catalog. Competes for the same sync placements and songwriter signings that Shapiro Bernstein targets.
Direct peers
- BMG Rights Management: Independent music publisher combining publishing administration, sync licensing, and recorded music, with a strategy of acquiring legacy and contemporary catalogs. Closest independent publisher peer post-Reservoir combination.
- Reservoir Media: Parent company since 2020 combination, but also operates as an independent music publisher with sync, administration, and recorded music services. Closest operational peer given full integration of Shapiro Bernstein's licensing, royalty, and administrative functions.
- Concord Music Publishing: Independent publisher with deep catalog across jazz, standards, classical, rock, and country. Comparable business mix spanning legacy catalog monetization and active A&R.
- Spirit Music Group: Independent music publisher focused on catalog acquisition and administration across legacy and contemporary titles. Closely comparable scale, strategy, and acquisition-driven catalog approach.
- Round Hill Music: Independent music publisher focused on acquiring and administering legacy songwriter catalogs with global royalty collection. Comparable size and acquisition-driven catalog business model.
- peermusic: World's largest independent music publisher with global sub-publishing, sync, and administration, and a multi-genre catalog. Direct competitor in the independent publishing tier.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Shapiro , Bernstein social profiles
Digital presenceShapiro , Bernstein financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shapiro , Bernstein leadership team
Management profileNumber of profiles
Profiles1 record
Shapiro , Bernstein funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shapiro , Bernstein M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shapiro , Bernstein
What does Shapiro , Bernstein do?
Shapiro Bernstein is a New York City-based independent music publishing company that administers a century-old catalog of classic and contemporary songs, offering sync licensing for film, television, advertising, and other media productions, and collecting and distributing royalties (mechanical, performance, and sync) to its represented songwriters. The company remits royalties semi-annually to rights holders and negotiates licensing fees based on usage type, media format, territory, duration, and prominence.
Is Shapiro , Bernstein a public or private company?
Shapiro , Bernstein is a private company. It is classified as corporate owned and is currently operating.
When was Shapiro , Bernstein founded?
Shapiro , Bernstein was founded in 1900. It employs 11 to 50 people.
Where is Shapiro , Bernstein based?
Shapiro , Bernstein is headquartered in New York, United States, in the North America region.
How does Shapiro , Bernstein make money?
Two revenue lines are on record. Sync Licensing is the primary driver. The others are royalty Administration.
Who are Shapiro , Bernstein's main competitors?
Primary Wave Music Publishing is listed as an emerging player. Broad incumbents are Universal Music Publishing Group, Warner Chappell Music and Sony Music Publishing. Direct peers are BMG Rights Management, Reservoir Media, Concord Music Publishing, Spirit Music Group, Round Hill Music and peermusic.
Does Shapiro , Bernstein have an API?
No public API is recorded for Shapiro , Bernstein.
What industry is Shapiro , Bernstein in?
Shapiro , Bernstein's product category is Music Publishing. Its primary akta.pro industry code is MPAIABAB, Publishing Administration (Catalog Admin, Global Subpublishing), with a secondary code of MPAIABAE, Performance Rights Administration (PRO Affiliation, Cue Sheet/Setlist Processing). Its NAICS code is 512230 and its SIC code is 2741.