FinanceAgri
FinanceAgri operates the Sitagri SaaS platform delivering real-time agricultural commodity market data, analytics, and proprietary benchmark indices to agro-industry, finance, and media professionals across 50+ countries.
- Company typePrivate
- Founded2004
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What FinanceAgri does
FinanceAgri SAS, founded in 2004 and headquartered in Paris, operates the Sitagri platform, a B2B SaaS solution delivering real-time agricultural commodity market data, analytics, and proprietary benchmark indices to agro-industry, finance, and media professionals across 50+ countries. The company maintains regional offices in Rennes, Geneva, Milan, and Abidjan, supports seven languages, and serves customers ranging from individual traders and feed manufacturers to large agricultural cooperatives and industrial buyers.
The core technology stack comprises three delivery channels sharing a unified data environment: SitagriPro Infinite (100% web-based desktop platform), SitagriMobile Infinite (iOS/Android apps), and Sitagri For Excel (Microsoft Marketplace add-in). A REST API extends data access to third-party platforms. The platform integrates 15+ data sources including Euronext, CBOT, ICE, AFP, and Dow Jones, alongside over 1,000 proprietary physical cash price benchmarks and 20 years of futures price history. FinanceAgri's most differentiated asset is its AMF-authorized, ESMA-regulated benchmark administration capability, most notably the SEDWI (Sitagri European Durum Wheat Index), which serves as the underlying for Euronext's cash-settled durum wheat futures contract launched in January 2022.
FinanceAgri monetizes through tiered annual subscriptions (Explorer, Challenger, Discovery profiles scaled by user sophistication), mobile app subscriptions, Excel add-in licensing, REST API access, and index licensing/royalties from exchanges and financial institutions. A 15-day free trial and self-serve distribution via Microsoft Marketplace and app stores supplement a direct enterprise sales motion. Channel partnerships with CME Group (education) and Euronext (index underlying) extend reach into financial institutions. The customer base spans diversified end-markets with documented long-tenured enterprise relationships exceeding 15 years, supporting a stable recurring revenue profile.
FinanceAgri firmographics
Firmographics- Name
- FinanceAgri
- Legal name
- FinanceAgri SAS
- Website
- https://sitagri.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FinanceAgri operates the Sitagri SaaS platform delivering real-time agricultural commodity market data, analytics, and proprietary benchmark indices to agro-industry, finance, and media professionals across 50+ countries.
- Ownership category
- akta.pro rank
FinanceAgri industry classification
Industry- Product category
- Agricultural Commodity Market Intelligence Software
- NAICS
- Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), Portfolio Management and Investment Advice (523940)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Investment Advice (6282)
- akta.pro primary industry
- Commodity Market Data, Pricing & Benchmark Administrators (Commodity Indices/Assessments) (FSAFAMAJ)
- akta.pro secondary industry
- Analytics, Risk Models & Factor/Style Indices (FSAFAIAG)
Keywords
Where FinanceAgri is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices5 records
Markets served
FinanceAgri business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- SaaS Platform Subscriptions: Subscription-based access to SitagriInfinite platform with tiered offerings (Explorer, Challenger, Discovery) scaled by customer sophistication and data requirements. 15-day free trials available.
- Mobile Application Access: Subscription-based access to SitagriMobile Infinite for iOS and Android devices providing real-time market data on smartphones.
- Excel Add-in Licensing: Sitagri For Excel distributed via Microsoft Marketplace with 64-bit and 32-bit versions for Windows and Mac, providing real-time data integration into Microsoft Excel.
- Index Services: Benchmark indices (SEDWI and others) licensed to exchanges (Euronext) and financial institutions as underlying for derivatives contracts. AMF-authorized and ESMA-regulated.
- API Data Access: REST API providing access to derivatives markets, physical markets, indices, news, analysis, reports, and historical data for integration into third-party platforms.
- Durum Pack Subscription: Specialized subscription providing daily SEDWI index price, dynamic charts, historical data, weather forecasts, weekly durum focus, global production and harvest estimates, and technical analysis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Explorer profile - Mobile-first entry tier for nomad users seeking basic market access |
| Subscription | Annual | Challenger profile - Mid-tier for buyers and hedgers requiring analysis and recommendations |
| Subscription | Annual | Discovery profile - Enterprise tier for advanced traders and sophisticated market professionals |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
FinanceAgri product offering
Product offeringCore offering
FinanceAgri develops and operates the SitagriInfinite modular SaaS platform, which delivers real-time agricultural commodity market intelligence — combining derivatives and physical market quotes, international news, expert analysis, charts, weather, freight, and proprietary benchmark indices — through a 100% web-based desktop terminal, iOS/Android mobile apps, and a Microsoft Excel add-in. The firm is also an AMF-authorized and ESMA-regulated benchmark administrator (BMR2020001187), licensing proprietary indices such as SEDWI as underlyings for exchange-traded derivatives.
Product overview
FinanceAgri operates a modular SaaS platform called SitagriInfinite, combining a web-based desktop platform (SitagriPro Infinite), a mobile companion app (SitagriMobile Infinite), and an Excel add-in (Sitagri For Excel). These three delivery channels share access to a unified data environment covering derivatives and physical commodity prices, news feeds, and Sitagri's own benchmark indices. The flagship benchmark is SEDWI (Sitagri European Durum Wheat Index), an ESMA-regulated index underlying Euronext's cash-settled durum wheat futures contract. Additional indices include the Sitagri Salmon Index. The platform is complemented by Sitagri Market Reports (daily expert analysis), the Sitagri API (for third-party data integration), CME Group education courses, and tiered subscription profiles (Explorer, Challenger, Discovery) designed for different user segments from mobile-first explorers to full-service power users.
Differentiator
Problem solved
Functional benefit
Brands
- Sitagri Salmon Index: Norwegian Fresh Atlantic Superior Salmon Index providing benchmark pricing for the salmon market.
- SEDWI (Sitagri European Durum Wheat Index)
Products and services
- SitagriPro Infinite A 100% web-based real-time desktop SaaS platform delivering derivatives and physical market quotes, international news, reports, statistics, charts, technical and fundamental analyses, weather, freight, and tender data to agricultural commodity professionals. Accessible via browser without installation.
- SitagriMobile Infinite Mobile application for iOS and Android enabling 24/7 real-time market tracking, news reading, Sitagri Market Reports analysis, trend monitoring, customizable portfolios, favorites lists, and price alerts on indicators including Last, Bid, Ask, and Settlement.
- Sitagri For Excel Microsoft Excel add-in distributed via Microsoft Marketplace that delivers real-time futures prices from Euronext, CBOT, and ICE, 20 years of futures price history, and over 1,000 physical cash price benchmarks directly into Excel worksheets. Supports Windows and Mac with automatic updates and centralized enterprise deployment.
- Sitagri European Durum Wheat Index (SEDWI) Synthetic daily benchmark index representing six durum wheat price references across France (DAP Port-La-Nouvelle, DAP Rouen, DAP La Pallice) and Italy (DAP Bologna, DAP Altamura, EXW Foggia), regulated by ESMA under the Benchmark Regulation and used as the underlying for Euronext's cash-settled durum wheat futures contract. Refreshed daily at 18:00 CET.
- Sitagri Salmon Index Proprietary Norwegian Fresh Atlantic Superior Salmon Index providing benchmark price data for the salmon commodity market.
- Sitagri Market Reports Daily market analysis reports featuring detailed forecasts, recommendations, and expert commentary on commodity market evolution, supporting position management and hedging strategy decisions across agricultural commodities, financial markets, currencies, and oil.
- Sitagri API REST API enabling connection to FinanceAgri's data platform for accessing derivatives markets, physical markets, indices, news, analysis, summary reports, and historical data. Used by media clients to integrate hundreds of physical prices, daily information, and indices into external websites and third-party applications.
- Sitagri Index Services ESMA BMR-regulated benchmark index administration division (AMF-authorized, registration BMR2020001187) publishing analyses, physical prices, and benchmark indices for agricultural commodity price risk hedging, including SEDWI for durum wheat and feed barley indices.
- Durum Pack Specialized subscription bundle providing daily SEDWI index pricing, dynamic charts, historical data, weather forecasts, weekly durum wheat focus, global production and harvest estimates, and technical analysis of the physical SEDWI for durum wheat sector professionals.
- CME Group Education Courses Educational courses co-branded with CME Group covering agricultural futures and options, energy, dairy, livestock, lumber, emissions offsets, and trading analysis. Courses are CFA Institute accredited for continuing education credits and delivered through the Sitagri platform.
Quantifiable outcome
- 15+ year customer retention observed (Société Coopérative Agricole de Beurlay partnership)
- +2 more outcomes
Companies that use FinanceAgri
Customer profileNamed customers5 records
Segments7 records
Ideal customer profiles4 records
FinanceAgri technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature8 records
FinanceAgri partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, flagship and minor.
- EuronextcoreSitagri Index Services provides the SEDWI (Sitagri European Durum Wheat Index) as underlying benchmark for Euronext's cash-settled durum wheat futures contract (EDW-DPAR). FinanceAgri created durum wheat and barley benchmark indicators meeting ESMA standards, enabling Euronext to offer hedging products on markets previously lacking access to financial instruments. Clearing house guarantees counterparty risk.
- CME GroupflagshipEducation partnership providing CME Institute courses on agricultural markets through the Sitagri platform. Courses cover Introduction to Agriculture, Hedging with Grain and Oilseed, Crude Oil, Dairy, Lumber, Livestock futures and options. CFA Institute accreditation allows members to self-report continuing education credits. Flexible learning with webinars and events.
- MicrosoftcoreSitagri For Excel add-in distributed via Microsoft Marketplace, enabling Excel integration for real-time futures prices from Euronext, CBOT, ICE, 20-year price history, and 1,000+ cash benchmarks. Native Microsoft 365 integration with auto-updates and Windows/Mac compatibility.
- OVHminorWeb hosting provider for sitagri.com website. OVH SAS with capital of 10,059,500, located at 2 rue Kellermann, 59100 Roubaix, France.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
FinanceAgri competitors and assessment
Company assessmentDirect peers
- Argus Media: Independent commodity price reporting and market data provider covering agricultural, energy, and metals markets with physical price benchmarks. Closely comparable to FinanceAgri in business model (subscription data, physical benchmarks, news) and customer base (traders, processors, risk managers).
- Fastmarkets: Commodity price reporting agency (formerly Fastmarkets MB / Fastmarkets AMM / Fastmarkets FOEX) producing benchmark prices, market data, and indices across agriculture, metals, and forest products. Directly comparable to FinanceAgri in physical benchmark methodology and SaaS distribution model.
- MNI (Market News International): Real-time market news and analytics provider with strong presence in agricultural and soft commodity reporting. Comparable in delivering subscription-based market intelligence, news wires, and proprietary analysis to commodity professionals.
Broad incumbents
- S&P Global Commodity Insights (Platts): Largest commodity benchmark administrator (Platts) inside a broad data and analytics business covering agriculture, energy, metals, and petrochemicals. Comparable as a benchmark administrator and ag-data vendor, but with vastly broader scope and incumbency advantages.
- LSEG (Refinitiv): Owner of Refinitiv and Eikon/ Workspace terminals; provides broad agricultural commodity data, news (Reuters), and analytics. Overlaps with FinanceAgri in ag market data distribution but competes as a much wider, multi-asset platform.
- Bloomberg: Bloomberg Terminal and BloombergNEF offer extensive agricultural commodity data, news, and analytics. Comparable in serving the same enterprise trading, procurement, and risk management buyers, with much greater cross-asset reach.
- ICIS (Independent Commodity Intelligence Services): Long-standing commodity intelligence provider across energy, fertilizers, and agricultural raw materials. Comparable in publishing price assessments, market reports, and analytical content for commodity professionals, though with broader cross-commodity coverage.
- CRU Group: Global commodity research, price assessment, and consulting firm covering fertilizers, metals, mining, and agriculture. Comparable in providing subscription market intelligence and benchmarks to commodity professionals, with broader multi-commodity reach.
Emerging players
- Barchart: Commodity data and market analytics platform offering futures data, cash prices, and Excel/ API integrations. Comparable to FinanceAgri in targeting commodity professionals with workflow-integrated data tools, though broader across futures and equities.
Regional players
- RaboResearch (Rabobank): Agricultural and soft commodity research and data arm of Rabobank, producing analyst reports and benchmarks on grains, oilseeds, animal protein, and softs. Comparable in deep ag-sector domain expertise but with research-led rather than SaaS delivery model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
FinanceAgri social profiles
Digital presenceFinanceAgri compliance and trust
Trust signalCompliance4 records
FinanceAgri financial estimates
Financial estimateRevenue estimate
Valuation estimate
FinanceAgri leadership team
Management profileNumber of profiles
FinanceAgri subsidiaries and ownership
Company hierarchySubsidiaries1 record
FinanceAgri funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FinanceAgri M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FinanceAgri
What does FinanceAgri do?
FinanceAgri develops and operates the SitagriInfinite modular SaaS platform, which delivers real-time agricultural commodity market intelligence — combining derivatives and physical market quotes, international news, expert analysis, charts, weather, freight, and proprietary benchmark indices — through a 100% web-based desktop terminal, iOS/Android mobile apps, and a Microsoft Excel add-in. The firm is also an AMF-authorized and ESMA-regulated benchmark administrator (BMR2020001187), licensing proprietary indices such as SEDWI as underlyings for exchange-traded derivatives.
Is FinanceAgri a public or private company?
FinanceAgri is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FinanceAgri founded?
FinanceAgri was founded in 2004. It employs 11 to 50 people.
Where is FinanceAgri based?
FinanceAgri is headquartered in Paris, France, in the Europe region.
How does FinanceAgri make money?
Six revenue lines are on record. SaaS Platform Subscriptions are the primary driver. The others are mobile Application Access, excel Add-in Licensing, index Services, API Data Access and durum Pack Subscription.
Who are FinanceAgri's main competitors?
Direct peers on record are Argus Media, Fastmarkets and MNI (Market News International). Broad incumbents are S&P Global Commodity Insights (Platts), LSEG (Refinitiv), Bloomberg, ICIS (Independent Commodity Intelligence Services) and CRU Group. Barchart is listed as an emerging player. RaboResearch (Rabobank) is listed as a regional player.
Does FinanceAgri have an API?
Yes. REST API enabling connection to FinanceAgri's data platform for accessing derivatives markets, physical markets, indices, news, analysis and summary reports, and historical data. Developers can retrieve secure and reliable data variables instantly through the API. Used by media clients to integrate hundreds of physical prices, daily information, and indices from Sitagri Index Services into websites.
What industry is FinanceAgri in?
FinanceAgri's product category is Agricultural Commodity Market Intelligence Software. Its primary akta.pro industry code is FSAFAMAJ, Commodity Market Data, Pricing & Benchmark Administrators (Commodity Indices/Assessments), with a secondary code of FSAFAIAG, Analytics, Risk Models & Factor/Style Indices. Its NAICS code is 523 and its SIC code is 6200.