Yes to Youth

What Yes to Youth does

Yes to Youth (dba YES! Program, YES! TV, YES! Basketball) is a nonprofit 501(c)(3) organization founded circa 1995–1996 and headquartered in Southern Maine, USA. The organization delivers youth development services through three integrated lines: youth-driven television and video production (YES! TV), basketball skills training (YES! Basketball Skills Academy), and commercial/advocacy video production services. YES! TV operates as a youth-driven production platform employing multimedia techniques—storytelling, animation, and interactive elements—produced by youth alongside industry-professional mentors, with cumulative output exceeding 1,300 broadcasts aired locally on CBS, FOX, and NBC over 28 years. The platform has also extended into live streaming distribution, combining pre-produced content with live broadcasts to expand audience reach.

Name

Yes to Youth

Legal name

Yes to Youth

Website

https://yestoyouth.org

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Yes to Youth is a Southern Maine-based 501(c)(3) nonprofit operating YES! TV youth-driven video production, YES! Basketball Skills Academy training, and commercial video services, serving youth aged 10–19 nationally alongside businesses, schools, and government/non-profit clients.

Ownership category

akta.pro rank

Product category

Youth Sports Training and Educational Media Services

NAICS

Sports and Recreation Instruction (611620), Educational Support Services (611710), Child and Youth Services (62411), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200), Services-Motion Picture & Video Tape Production (7812), Services-Membership Organizations (8600)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Teen/Youth-Oriented Channels (Ages 12–17) (MPABAKAC)

Keywords

• Youth basketball training
• Youth video production
• Youth media education
• Community youth programs
• Nonprofit youth services

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Training Session Fees: The organization offers paid basketball skills training sessions as a direct revenue stream. Training options include 4-skill sessions for $75 and 8-skill sessions for $150.
2. Donations and Support: As a non-profit 501(c)(3), the organization relies on donations and investments from supporters to fund its platform and initiatives.
3. Corporate Video Production Services: Production of promotional and educational videos for businesses, non-profits, and government agencies, generating revenue through professional media services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Yes to Youth is a nonprofit 501(c)(3) organization that runs the YES! Program, providing youth basketball skills training sessions, youth-driven educational video and television production (YES! TV), live streaming events, and customized video production services for businesses, non-profits, and government agencies. The program operates from Southern Maine and reaches a national audience through broadcasts on CBS, FOX, and NBC.

Product overview

The YES! Program is a non-profit 501(c)(3) organization operating YES! TV as its primary youth-driven video production platform. The program produces educational content and television broadcasts, encompassing video creation capabilities, live streaming services, and basketball skills training programs. YES! TV has produced over 1300 television broadcasts aired on major networks including CBS, FOX, and NBC.

Differentiator

Problem solved

Functional benefit

Brands

• YES! TV: Youth-driven television production team producing educational content and live streaming broadcasts.
• YES! Basketball Skills Academy

Products and services

• YES! TV

Quantifiable outcome

• Produced over 1,300 television broadcasts aired on CBS, FOX, and NBC
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Scripps National Spelling Bee / Scripps Sports: Operates large-scale youth programming and broadcast partnerships across CBS, FOX, and NBC, comparable in distribution model to Yes to Youth's network broadcast strategy.
• WGBH / PBS Kids: Major youth-focused educational broadcasting platform producing TV and digital content for children, broadly comparable to YES! TV's youth-produced educational programming model.
• Nickelodeon (Paramount): Large youth-oriented broadcasting entity producing educational and entertainment content for ages 10-19, comparable audience overlap with YES! TV.

Direct peers

• Junior Achievement USA: Delivers youth education, leadership, and entrepreneurship programming in partnership with schools and businesses, comparable in scope to Yes to Youth's school-linked media education work.
• 4-H: Long-standing youth development organization delivering hands-on learning, leadership, and life-skills programming, comparable in mission and target demographic to Yes to Youth.
• Amateur Athletic Union (AAU): Governs youth basketball leagues, tournaments, and training programs nationwide, overlapping with Yes to Youth's basketball training and competition offerings.
• Police Athletic League (PAL): National nonprofit providing youth sports (including basketball) and development programs to at-risk youth, directly comparable to the YES! Basketball Skills Academy.
• Boys & Girls Clubs of America: National youth development nonprofit offering sports, education, and life-skills programming to youth in underserved communities, directly comparable to Yes to Youth's core mission.
• YMCA of the USA: Operates youth sports leagues, skills training, and educational programs across the U.S., with a similar hybrid model of paid participation and mission-driven funding.

Emerging players

• Mamba Sports Academy: Specialty basketball skills academy providing paid training to youth players, directly comparable to YES! Basketball Skills Academy's paid coaching model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/yes-to-youth

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yes to Youth