Fujita Corporation

What Fujita Corporation does

Fujita Corporation (株式会社フジタコーポレーション) is a Hokkaido-headquartered, Tokyo Stock Exchange Standard Market-listed (ticker 3370) food services and manufacturing group founded in 1978 in Tomakomai. The company operates across three integrated business segments: (1) a 48-store multi-franchise restaurant network across Hokkaido and Tohoku spanning nine brands including Mister Donut, Mos Burger, Gyukaku, On Yasai, Hanamaru Udon, Baby Face Planets, Seria, Oppesan, and its proprietary donburi chain Katsuten; (2) proprietary food manufacturing under the Toit Vert brand at the Kuromatsunai Town handmade processing center, producing aged Gorda cheese, smoked bacon, cream cheese spreads, blackcurrant liqueurs and ales, premium ice cream, and petit fromage cakes; and (3) upstream agricultural production including the Kuromatsunai blackcurrant farm (~850 plants, ~1,000 kg annual harvest) and consolidated subsidiary TOMONI Yume Bokusha, a dairy operation running 199 milking cows and 63 replacement heifers across Holstein, Jersey, and Brown Swiss breeds. The company also operates two roadside stations (Michi no Eki Aioi as designated manager from April 2025, plus a renovation-project role at Michi no Eki Kuromatsunai) and direct-to-consumer e-commerce via toitvert.shop, fujita-ec.shop, and the Dos Bus platform, with distribution extended through department store food exhibitions and Hokkaido retail wholesale.

The business model combines franchise royalty and store-level revenue (from operating well-known national brands under multi-decade agreements with Duskin, Mos Food Services, Reins International, Hanamaru, Seria, and Food Convert) with proprietary brand D2C sales priced at unit economics ranging from ¥400 (rice crackers) to ¥1,980 (blackcurrant liqueur). Fujita reports consolidated FY2026 (March 2026) revenue of ¥5,068,508 thousand against ¥165,889 thousand ordinary profit, with 105 regular employees plus 7 at TOMONI Yume Bokusha as of March 2025. The company holds cooperative regional-development agreements with Kuromatsunai Town (signed September 2021, comprehensive agreement December 2023), Tsubetsu Town and Aioi Promotion Corporation (March 2025), and Urausu Town (December 2025), positioning municipal partnerships as a structural pillar of its regional brand strategy. Customer segments span general consumers (franchise dining), premium food enthusiasts (Toit Vert D2C and department store events), and local governments (regional revitalization and roadside station management), with the company operating from headquarters in Tomakomai and regional offices in Sapporo (relocated December 2025) and Hachinohe.

Name

Fujita Corporation

Legal name

株式会社フジタコーポレーション

Website

https://fujitacorp.co.jp

Company type

Public

Founded year

1978

Operating status

Operating

Headcount range

101–250 employees

Short description

Fujita Corporation is a Hokkaido-based, TSE Standard-listed food group operating 48 franchise restaurants across nine brands, the Toit Vert handmade dairy and processed-food brand, a Kuromatsunai blackcurrant farm, and a dairy subsidiary (TOMONI Yume Bokusha), serving general consumers, premium-food buyers, and Hokkaido municipal partners.

Ownership category

akta.pro rank

Product category

Food Services and Manufacturing

NAICS

Dairy Product Manufacturing (3115), Cheese Manufacturing (311513), Ice Cream and Frozen Dessert Manufacturing (31152), Food Manufacturing (311)

SIC

Dairy Products (2020), Sausages & Other Prepared Meat Products (2013), Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Refrigerated/Chilled Foods Wholesale (Deli, Prepared, Fresh Pasta, etc.) (AFAIAHAB)

akta.pro secondary industries

Ice Cream & Frozen Dairy Wholesale (AFAIAEAF), Dairy & Refrigerated (Perishables) Distribution (CRAOABAD)

Keywords

• Franchise restaurant operations
• Food manufacturing services
• Dairy processing
• Agricultural production
• Private brand products

Headquarters

HQ city

Tomakomai

HQ country

Japan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Franchise Restaurant Operations: Revenue from operating multiple franchise restaurant brands including Mister Donut, Mos Burger, and others across Hokkaido and Tohoku regions.
2. Proprietary Brand Product Sales: Direct sales of private brand products including Toit Vert cheeses, processed meats, blackcurrant products (jam, liqueur, cider, ale), and prepared foods through e-commerce and direct outlets.
3. Manufacturing and Wholesale: Wholesale distribution of manufactured dairy products and processed foods to retail outlets.
4. Agricultural Production: Raw milk production through TOMONI Dream Ranch subsidiary, dairy farming operations, and agricultural product cultivation including blackcurrants.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels5 records

Core offering

Fujita Corporation operates multi-brand franchise restaurants (Mister Donut, Mos Burger, Gyukaku, On Yasai, Hanamaru Udon, Seria, Oppesan, Baby Face Planets) and its proprietary Katsuten donburi chain across 48 stores in Hokkaido and Tohoku. The company also runs the Toit Vert handmade food processing center in Kuromatsunai producing cheese, ham, and sausages, cultivates blackcurrants on its own farm, operates raw-milk dairy production through subsidiary TOMONI Yume Bokusha, and manages the Michi no Eki Aioi roadside station under a designated-administrator agreement.

Product overview

Fujita Corporation is a diversified food services and manufacturing company operating primarily in Hokkaido and the Tohoku region. The company operates through three business segments: (1) restaurant/franchise operations — running both own-brand (かつてん) and multiple franchise chains (Mister Donut, Mos Burger, Baby Face Planets, Gyukaku, On Yasai, Hanamaru Udon, Seria, Oppesan) totaling 48 stores; (2) manufacturing/production — operating Toit Vert, a handmade food processing center in Kuromatsunai Town producing cheese, ham, sausages, and private-brand dairy products; and (3) agriculture/dairy — operating a blackcurrant farm (黒松内カシス農園) and consolidated subsidiary TOMONIゆめ牧舎 for raw milk production. The company also manages 道の駅あいおい (Michi no Eki Aioi) as designated administrator and sells products via two EC platforms (Toit Vert official EC site and Dos Bus EC site). Products are sold under the Fujita Corporation and Toit Vert private brands, with flagship items including aged Gorda cheese, cream cheese spreads, blackcurrant liqueur/ale/jam, and various sweets.

Differentiator

Problem solved

Functional benefit

Brands

• トワ・ヴェール (toit vert): 北海道黒松内町でチーズ・ハム・ソーセージなどを製造する食品加工センター。黒松内町特産物手づくり加工センターの指定管理者として運営。
• かつてん
• 黒松内カシス
• どさバス (Dos Bus)

Products and services

• Mister Donut (ミスタードーナツ) Donut-focused fast food franchise operated under agreement with Duskin Co., Ltd., offering donuts and casual dining across Hokkaido and Tohoku locations.
• Mos Burger (モスバーガー) Hamburger franchise operated under agreement with Mos Food Services Co., Ltd., offering freshly made burgers at multiple Hokkaido locations.
• Baby Face Planets (ベビーフェイスプラネッツ) Family restaurant franchise operated under agreement with Baby Face Co., offering generous portions in a Bali-inspired relaxing space.
• Gyukaku (牛角) Charcoal-grilled yakiniku franchise operated under agreement with Reins International Inc., featuring yakiniku in a jazz-filled atmosphere.
• On Yasai (温野菜) Shabu-shabu hot pot franchise operated under agreement with Reins International Inc., featuring carefully selected meat and vegetables.
• Hanamaru Udon (はなまるうどん) Self-service Sanuki udon noodle franchise operated under agreement with Hanamaru Co., Ltd.
• Seria (セリア) 100-yen shop franchise operated under agreement with Seria Co., Ltd., emphasizing quality over quantity.
• Oppesan (おっぺしゃん) Kumamoto-style ramen franchise operated under agreement with Advance Growing Co., featuring rich tonkotsu broth, special black lard oil, house-made noodles, and rare pork toppings.
• Katsuten (かつてん) Original proprietary donburi (rice bowl) specialty restaurant brand offering freshly made rice bowl dishes. Operated by Fujita as both franchisor and franchisee with locations across Hokkaido, Tohoku, and other regions.
• Toit Vert (トワ・ヴェール) - Handmade Dairy Processing Center Handmade food processing center in Kuromatsunai Town, Hokkaido, producing cheese, ham, sausage, and other dairy/meat products from locally sourced Hokkaido ingredients as the primary production facility for the company's private-brand food manufacturing.
• TOMONI Yume Bokusha (TOMONIゆめ牧舎) - Dairy Farm Subsidiary Wholly-owned agricultural subsidiary engaged in dairy farming in Kuromatsunai Town, Hokkaido. Operates 199 milking cows (Holstein, Jersey, and Brown Swiss breeds) plus 63 replacement heifers, producing raw milk for Toit Vert processing.
• Kuromatsunai Blackcurrant Farm (黒松内カシス農園) Blackcurrant farm operated in the Kuromatsunai area of Hokkaido's Shiribeshi subprefecture, producing approximately 1,000 kg of blackcurrants annually from 850 plants. Output serves as raw material for Toit Vert's private-brand cassis products including liqueur, ale, cider, and jam.
• Michi no Eki Aioi (道の駅あいおい) - Roadside Station Management Designated-administrator operation of the roadside station in Tsubetsu Town, Hokkaido. Features tofu production (Gold at 2025 National Tofu Evaluation), local specialty products including Kumayaki sweets, a dog run, and regional brand goods.
• Kuro Matsunai 24-Month Aged Gorda Cheese (Limited) (黒松内のゴーダ) Brand-topping premium aged cheese produced at Toit Vert from Hokkaido raw milk, aged 24 months for concentrated flavor. Sold in limited quantities via Toit Vert EC and event sales.
• Toit Vert Rich Ice W Cheese Luxury (トワ・ヴェール リッチアイス Wチーズの贅沢仕立て) Premium ice cream using Hokkaido Kuromatsunai fresh raw milk blended with house-made cream cheese and mascarpone, sold via Toit Vert EC site and events.
• Toit Vert Amber Parfait (トワ・ヴェール アンバー) Parfait featuring 4-month aged Gorda cheese cubes and house-made whey caramel sauce, debuted at the Shizuoka Isetan Early Summer Hokkaido Fair.
• Aioi Meika Okaki Series (相生銘菓おかき) Series of three rice cracker varieties (Okhotsk Salt, Special Sweet Sauce, Shiretoko Kombu Soy Sauce) made with 30% okara (soy pulp) from tofu production byproduct. Sold at Michi no Eki Aioi at 400 yen for 50g.
• Kuro Matsunai Cassis Ale (黒松内カシスエール) Fruit-flavored sparkling beer (330ml, 800 yen tax-excluded) using hand-picked Kuromatsunai blackcurrant, jointly developed with Abashiri Beer Co. and sold via Toit Vert alcohol EC site in 4-bottle sets.
• 2-Layer Petit Fromage (2層仕立てのプチフロマージュ) Two-layer petit cheese cake in three flavors (Plain, Cassis, Whey Caramel) priced at 1,000 yen (tax-excluded). Manufactured by Sapporo Seafood Co. and sold via retail and Toit Vert official EC site.
• Kuro Matsunai Cassis Liqueur (黒松内カシスリキュール) Blackcurrant liqueur (180ml, 1,800 yen tax-excluded) using hand-picked Kuromatsunai blackcurrant, jointly developed with Abashiri Beer Co. and sold via Toit Vert official EC site in gift sets.
• Toit Vert Rich Ice (トワ・ヴェール リッチアイス) Upgraded premium ice cream line in four flavors (Chocolate, Milk, Cassis & Cream Cheese, Rum Raisin), priced at 350 yen (tax-excluded), positioned as richer and more premium than prior lineup.
• Kuro Matsunai Gorda Cube Cut (黒松内のゴーダ キューブカット) Cube-cut format of the existing Kuro Matsunai Gorda cheese, 50g package at 800 yen (tax-excluded), sold via retail and Toit Vert official EC site.
• Toit Vert Official EC Site (トワ・ヴェール公式オンラインショップ) Official e-commerce site for Toit Vert products, selling cheese, processed meats, sweets, and limited-edition items nationwide via toitvert.official.ec.
• Dos Bus EC Site (どさバス) Company-operated e-commerce site for selling private-brand products, including Toit Vert products and blackcurrant items, accessible via fujita-ec.shop.

Quantifiable outcome

• Revenue growth from ¥4.4B (FY2024) to ¥4.9B (FY2025) to ¥5.07B (FY2026 projected)
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core.

• Urausu Town (浦臼町)coreStrategic or Co-development Partner · 17 December 2025Comprehensive partnership agreement for regional cooperation and local revitalization initiatives signed December 2025.
• Kuromatsunai Town (黒松内町)coreStrategic or Co-development Partner · 12 November 2025Cooperation agreement for 'Roadside Station Kuromatsunai Renovation Project' supporting facility development and regional revitalization. Fujita provides expertise in facility management and product development.
• Tsubetsu Town (津別町) / Aioi Promotion Corporation (株式会社相生振興公社)coreStrategic or Co-development Partner · 19 March 2025Business partnership for operation of Roadside Station Aioi, regional brand development, and local tourism promotion. Fujita provides management expertise and product development for regional resources.
• Abashiri Beer (網走ビール株式会社)coreStrategic or Co-development Partner · 1 December 2024Joint development partnership for blackcurrant alcoholic beverages including liqueur, cider, and ale products using Kuromatsunai blackcurrants. Abashiri Beer manufactures the products while Fujita handles product planning and sales.
• Duskin (株式会社ダスキン)coreChannel Partner/ Reseller/ DistributorFranchise partnership for Mister Donut chain operations. Fujita operates Mister Donut stores as Duskin franchisee.
• Mos Food Services (株式会社モスフードサービス)coreChannel Partner/ Reseller/ DistributorFranchise partnership for Mos Burger chain operations. Fujita operates Mos Burger stores as Mos Food Services franchisee.
• Reins International (レインズインターナショナル)coreChannel Partner/ Reseller/ DistributorFranchise partnerships for Gyukaku yakiniku and On Yasai shabu-shabu chains. Fujita operates outlets as Reins franchisee.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Zensho Holdings Co., Ltd. One of Japan's largest multi-brand restaurant operators (Yoshinoya, Coco's, Big Boy, etc.) with vertically integrated food production. Fujita's combination of multi-brand restaurant operations and proprietary Toit Vert food manufacturing mirrors Zensho's integrated platform model at a smaller regional scale.
• Watami Co., Ltd. Operates the Watami Japanese-dining chain plus a vertically integrated food and agricultural supply business. Comparable to Fujita's franchise-plus-private-brand-plus-agriculture mix, with similar emphasis on integrating food production with front-of-house operations.
• Skylark Holdings Co., Ltd. Large Japanese multi-brand restaurant operator (Skylark, Gusto, Bamiyan, etc.) with national scale. Comparable in business model to Fujita's diversified restaurant banner approach, though much larger and concentrated in casual family dining rather than QSR/donburi.
• Colowide Co., Ltd. Colowide operates a diversified food-services portfolio including a stake in Mos Food Services, the franchisor of Mos Burger, which Fujita Corporation operates as a multi-unit franchisee. Comparable as a listed Japanese multi-brand restaurant platform with similar franchise-system exposures.
• Megmilk Snow Brand Co., Ltd. One of Japan's largest dairy product manufacturers with a significant Hokkaido raw-milk and cheese footprint. Directly comparable to Toit Vert and TOMONI Dream Ranch on the dairy and cheese manufacturing side of Fujita's business.

Direct peers

• Arcland Service Holdings Co., Ltd. Operates multiple Japanese family-restaurant and casual-dining banners (Kura Sushi is separate; here comparable names include steak and casual-dining chains). Directly comparable to Fujita's Baby Face Planets and casual dining footprint as a multi-brand restaurant operator in regional Japan.
• Toridoll Holdings Corporation: Parent of Hanamaru Co., Ltd., the franchisor of the Hanamaru Udon chain that Fujita Corporation operates as a multi-unit franchisee in Hokkaido and Tohoku. Comparable as a Japanese public restaurant operator with a franchise-anchored growth model across multiple banners.
• Plenus Co., Ltd. Japanese restaurant operator best known for the Marugame Seimen udon chain and the Katsuten donburi brand, the latter of which Fujita Corporation also operates as franchisor and franchisee. Plenus and Fujita share a multi-brand, regional restaurant operating model combined with proprietary food product manufacturing.

Others

• Mos Food Services Co., Ltd. (MOS Burger): The franchisor of the Mos Burger chain that Fujita Corporation operates under franchise agreement. Included as a key ecosystem counterparty rather than a direct competitor, given the franchisee/franchisor relationship.
• Duskin Co., Ltd. Parent and franchisor of the Mister Donut chain, which Fujita Corporation operates as its largest franchise banner (originally opened as a Mister Donut franchisee in 1978). A core ecosystem counterparty rather than a direct competitor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/toitvert_FUJITA
• LinkedInlinkedin.com/company/fujita-corp-co-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fujita Corporation