Country Hills Volkswagen

What Country Hills Volkswagen does

Country Hills Volkswagen is an authorized Volkswagen automotive dealership headquartered at 11380 Stonehill Dr NE, Calgary, Alberta. It sells the complete Volkswagen lineup — including the Atlas, Atlas Cross Sport, Tiguan, Taos, Jetta, Jetta GLI, Golf GTI, Golf R, ID.4, and ID.Buzz — alongside a certified pre-owned and multi-brand pre-owned inventory, and provides a full-service back-end comprising a service department, parts and accessories, tire centre, body shop referral, and roadside assistance. The dealership operates as a subsidiary of the Dilawri Group of Companies, one of Canada's largest automotive groups, and serves individual consumers in Calgary and surrounding Alberta markets.

The business combines a traditional physical showroom with an online sales funnel: the Solutions Medias 360-operated website (chvw.ca) supports inventory browsing, quote requests, test-drive booking, credit applications, and service scheduling, while the group-level Dilawri Anywhere platform enables contact-free vehicle purchase and home delivery. Revenue is generated across four streams: one-time new and pre-owned vehicle sales, service/maintenance and parts, finance and lease facilitation through third-party lenders, and ancillary fees (Freight/PDI, admin, tire duty, AMVIC fee). Pricing is transactional, with new vehicles priced between approximately $27,495 and $62,195 (2026 lineup), financing APRs ranging from 2.99% to 7.99% over 84-96 month terms, and lease APRs from 2.99% to 6.99% over 48-60 month terms.

The dealership is privately held, employs 11-50 staff across sales, qualified technicians, and finance roles, and derives its competitive positioning from VW brand authorization, Dilawri Group distribution scale, and top-rated Google Review status in the Calgary VW dealer set. There are no public financials, patents, or proprietary technology assets disclosed; the underlying stack is standard dealer-management software plus OEM vehicle hardware.

Name

Country Hills Volkswagen

Legal name

Country Hills Volkswagen

Website

https://chvw.ca

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Country Hills Volkswagen is an authorized Volkswagen dealership in Calgary, Alberta, selling new, certified pre-owned, and pre-owned vehicles, plus service, parts, tires, financing, and trade-in services to individual consumers under the Dilawri Group.

Ownership category

akta.pro rank

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Volkswagen vehicles, certified pre-owned vehicles, and general pre-owned inventory. Revenue generated from vehicle purchase prices with additional fees including freight, PDI, admin fees, and taxes.
2. Service and Maintenance: Vehicle servicing, maintenance, repairs, tire sales, and body shop services. Generates revenue from labor and parts.
3. Parts and Accessories: Sale of Volkswagen genuine parts and accessories.
4. Financing and Leasing: Facilitation of vehicle financing and leasing through partnerships with financial institutions. May include referral fees or spread on financing rates.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Country Hills Volkswagen is an authorized Volkswagen dealership in Calgary, Alberta that sells new Volkswagen vehicles across the complete model lineup (Atlas, Atlas Cross Sport, Golf GTI, Golf R, ID.Buzz, ID.4, Jetta, Jetta GLI, Taos, Tiguan), as well as pre-owned and certified pre-owned vehicles. It operates a full-service dealership including a service department, parts and accessories, tire centre, body shop, financing and leasing facilitation, and trade-in evaluation. The dealership operates as part of the Dilawri Group of Companies.

Product overview

Country Hills Volkswagen operates as a traditional automotive dealership offering a comprehensive vehicle sales and service ecosystem. The core offering consists of new Volkswagen vehicle sales across the complete model lineup (Atlas, Atlas Cross Sport, Golf GTI, Golf R, ID.Buzz, ID.4, Jetta, Jetta GLI, Taos, Tiguan), supplemented by pre-owned vehicle sales including both general and Certified Pre-Owned Volkswagen inventory. Supporting services include service/parts/tires operations, financing & leasing options, and trade-in evaluation services. The product portfolio represents a standard automotive dealership model where vehicles are the primary products and service/financial offerings serve as complementary modules.

Differentiator

Problem solved

Functional benefit

Products and services

• New Volkswagen Vehicles Sale of new Volkswagen vehicles including SUVs (Atlas, Atlas Cross Sport, Tiguan, Taos), sedans (Jetta, Jetta GLI), hatchbacks (Golf GTI, Golf R), and electric vehicles (ID.Buzz, ID.4) for individual consumers in the Calgary market.
• Pre-Owned Vehicle Inventory Sale of pre-owned vehicles from multiple manufacturers including Volkswagen and other brands such as BMW, Honda, and Toyota, ranging across multiple model years.
• Certified Pre-Owned Volkswagen Inventory Volkswagen-accredited pre-owned vehicles that pass a 112-point inspection process, accompanied by CarFax vehicle history reports and extended warranty options for added buyer confidence.
• Service, Parts & Tires Full-service maintenance and repair offerings including service department operations, genuine Volkswagen parts and accessories, tire centre, body shop service, roadside assistance, and prepaid maintenance plans to support the vehicle ownership lifecycle.
• Volkswagen Financing & Leasing Financial services including credit applications, Volkswagen financing options, lease-versus-purchase comparison, Volkswagen Protection Plus plans, and Dilawri Leasing options to facilitate vehicle acquisitions through partner financial institutions.
• Trade-In and Sell Services Vehicle evaluation and trade-in services allowing customers to sell or exchange their current vehicle as part of a purchase, with instant estimates available and evaluations completed in under 60 seconds.

Quantifiable outcome

• 112-point inspection process for certified pre-owned vehicles
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Volkswagen Group Canada Inc.coreChannel Partner/ Reseller/ DistributorCountry Hills Volkswagen is an authorized Volkswagen dealership, selling new Volkswagen vehicles, certified pre-owned vehicles, and providing manufacturer warranty services. The partnership grants the right to sell Volkswagen vehicles and access to manufacturer marketing programs, vehicle inventory, and technical support.
• Dilawri Group of CompaniescoreChannel Partner/ Reseller/ DistributorParent company of Country Hills Volkswagen. The Dilawri Group is one of Canada's largest automotive groups, providing centralized resources, brand portfolio, and innovations like the Dilawri Anywhere service for contact-free vehicle purchasing.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• OpenRoad Volkswagen: OpenRoad Volkswagen is part of OpenRoad Auto Group, one of BC's largest automotive groups, operating an authorized VW franchise — comparable to Country Hills Volkswagen as a VW dealer embedded within a larger multi-brand dealer group structure, though in a different Western Canadian market.
• Capital Volkswagen (Victoria): Capital Volkswagen is an authorized VW dealer in Victoria, BC, offering the same Volkswagen brand lineup — comparable to Country Hills Volkswagen as a VW franchise, though operating in a different Canadian regional market.

Broad incumbents

• AutoCanada: AutoCanada is one of Canada's largest publicly traded dealership groups (TSX: ACQ) operating multiple OEM franchises across the country — comparable to Country Hills Volkswagen at the multi-brand dealer group and portfolio level, though materially larger and more geographically diversified.
• Go Auto: Go Auto is one of Canada's largest privately held automotive dealer groups operating multiple OEM franchises across Western Canada — comparable to Country Hills Volkswagen at the diversified dealer group level, with overlapping geographic footprint in Western Canada.
• Jim Pattison Auto Group: Jim Pattison Auto Group is one of Western Canada's largest automotive dealer groups operating multiple OEM franchises — comparable to Country Hills Volkswagen at the diversified multi-brand dealership group level, with overlapping Western Canadian market presence.
• Dilawri Group of Companies: Dilawri Group is Country Hills Volkswagen's parent company and one of Canada's largest automotive groups operating dozens of OEM franchises nationwide — included as a broad peer given direct operational overlap and shared services (Dilawri Anywhere, Solutions Medias 360) accessed through sister dealerships.

Direct peers

• Eastside Volkswagen: Eastside Volkswagen is an authorized Volkswagen franchise dealership operating in the Calgary market, offering the same VW brand lineup and competing with Country Hills Volkswagen for the same local customer pool on new vehicle sales, service, and parts.
• Southland Volkswagen: Southland Volkswagen is another authorized Volkswagen dealership in Calgary, Alberta, offering the same VW lineup and competing directly with Country Hills Volkswagen for the same pool of new and used VW buyers in the same metropolitan market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Country Hills Volkswagen