apetito catering B.V. & Co. KG

What apetito catering B.V. & Co. KG does

apetito catering B.V. & Co. KG is a family-owned, Top 3 German contract caterer headquartered in Rheine, operating through three primary business segments: Betriebsgastronomie (workplace and corporate dining), Care-Gastronomie (senior facilities, clinics, and hospitals), and Education (schools and kindergartens under the Clever Essen brand). The company serves 835+ customer sites across Germany with a workforce of 7,395 employees as of 2025, reporting consolidated catering revenue of €449 million and additional €103.8 million through jointly-controlled service companies. Its customer base spans manufacturing, semiconductor, banking, defense, healthcare, and agricultural machinery, with documented multi-year enterprise relationships (e.g., ebm-papst at 15+ years) and recent high-profile additions including DRK Kliniken Berlin in January 2026.

The company's core technology layer is the EASY ecosystem, a proprietary suite of digital catering-management modules: EASY SYSTEM (guest ordering, billing, feedback), EASYorder (tablet-based menu capture integrated with the foody ERP), EASYcheck (digital quality management with DIN ISO checklists), EASYbox (rolling refrigerator delivery for residential care), and EASYtray (digital tray-assembly workflow). In 2025 it launched EASY PREDICTION, an AI-powered module for menu planning and demand forecasting, featured in a ZDF plan b documentary. Sustainability is institutionalized through the EATBETTER menu line and the FÜR UNS sustainability seal, co-developed with FH Münster's Institute for Sustainable Nutrition and certified by TÜV SÜD across six audit dimensions, with the company certified under ZNU-Standard and a Deutscher Nachhaltigkeitspreis 2025 finalist.

Revenue is generated through managed-services B2B contracts with corporate clients, care facilities, and educational institutions, with services delivered on customer premises through a direct enterprise field-sales motion. Pricing is quote-based and negotiated per contract with no public pricing; the model relies on long-term service agreements, scale economies from being among the top three German contract caterers, and cross-selling of digital EASY modules and sustainability certifications as differentiating add-ons. The company is part of the family-owned apetito AG group (founded by the Düsterberg family, 50+ years of operating history) and operates through a network of 21+ wholly-owned service subsidiaries plus jointly-controlled service companies.

Name

apetito catering B.V. & Co. KG

Legal name

apetito catering B.V. & Co. KG

Website

https://apetito-catering.de

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

apetito catering is one of Germany's top three contract caterers, delivering on-site food services to 835+ corporate, healthcare, senior-care, and education clients through a proprietary EASY digital ecosystem and a 7,395-employee nationwide operations network.

Ownership category

akta.pro rank

Product category

Contract Catering Services

NAICS

Food Service Contractors (72231), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Contract Foodservice Management (Outsourced Catering) (THAFAIAH)

akta.pro secondary industries

Corporate Catering & Office Food Programs (HSACAGAC), Institutional Catering (Schools, Hospitals, Government) (THAFAIAE)

Keywords

• Contract catering services
• Institutional food service
• Workplace restaurant catering
• Senior care catering
• School meal catering

Headquarters

HQ city

Rheine

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Catering Services - Contract Catering: B2B contract catering services delivered on customer premises. Revenue is generated through long-term service contracts with corporate clients, care facilities, and educational institutions. Services include food preparation, service, and related hospitality operations conducted at customer sites. Additional revenue of 103.8 million euros generated through service companies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

apetito catering B.V. & Co. KG is a Top 3 German contract caterer providing on-site institutional food services to corporate workplaces (Betriebsgastronomie), senior care facilities and hospitals (Care-Gastronomie), and schools/kindergartens (Education/Clever Essen). Services are delivered under long-term negotiated contracts at customer premises. The catering services are augmented by a proprietary "EASY" digital ecosystem (EASY SYSTEM, EASYorder, EASYtray, EASYbox, EASYcheck, AI-driven EASY PREDICTION) that supports ordering, quality management, tray logistics, and AI-based menu planning.

Product overview

apetito catering is a multi-segment catering company offering three core business areas: Betriebsgastronomie (workplace restaurants), Care Gastronomie (senior facilities and clinics), and Education (schools and kindergartens). The company operates a platform-plus-modules architecture where core catering services are enhanced by a suite of EASY-branded digital solutions. Key digital modules include EASY SYSTEM for workplace restaurant operations (ordering, billing, feedback), EASYkitchen for care facility kitchens, and four sub-modules (EASYorder, EASYtray, EASYbox, EASYcheck) for senior and care catering. The product portfolio also includes branded culinary concepts like GoodMoodFood for workplace dining, sustainability-focused EATBETTER menu line, and the FÜR UNS sustainability certification program. EASY PREDICTION is the company's AI-powered meal planning optimization tool.

Differentiator

Problem solved

Functional benefit

Brands

• GoodMoodFood: Gute-Laune-Catering concept for company restaurants focusing on enjoyment, health, community, and good conscience.
• EASY SYSTEM
• EASYkitchen
• EASYorder
• EASYbox
• EASYtray
• EASYcheck
• EATBETTER
• FÜR UNS Siegel
• genussraum
• GenussPunkt
• mein Café
• Kliniken à-la-carte

Products and services

• GoodMoodFood The company's signature 'good-mood catering' concept for workplace restaurants, combining enjoyment, health, community, and good conscience in meal offerings with seasonal, action-driven culinary experiences.
• Clever Essen Education Catering service for childcare facilities and schools, addressing diverse nutritional requirements for children with healthy and balanced meal offerings.
• EASYkitchen Comprehensive kitchen efficiency solution for care and senior facilities addressing demographic challenges through fresh ingredients, craftsmanship, simplicity, and ergonomically optimized processes.
• EASY SYSTEM Smart IT solution for company restaurants providing complete service from guest ordering and billing to feedback collection.
• EASYorder Digital menu capture system via tablet that transfers resident preferences and dietary requirements directly to the foody inventory management system, generating automated ordering and production lists.
• EASYtray Full-day tray system for senior and care facilities that optimizes workflows, increases cost efficiency, and relieves nursing staff through digital menu capture, intelligent workspace organization, and modern meal preparation.
• EASYbox Daily fresh food delivery box for residential care concepts, delivered as a rolling refrigerator directly to living areas, eliminating on-site storage requirements.
• EASYcheck Digital quality management solution for internal audits and quality controls in kitchens, housekeeping, and cleaning on smartphones and tablets, using predefined or custom checklists for compliance with DIN ISO requirements.
• EASY PREDICTION AI-powered solution that optimizes meal planning to reduce food waste and improve sustainability, featured in ZDF plan b documentary on AI in agriculture.
• EATBETTER Sustainable menu concept based on regional, seasonal, and plant-based dishes with low CO2 footprint, developed as part of the FÜR UNS sustainability initiative.
• FÜR UNS Siegel (Sustainability Label) Science-based sustainability certification developed with FH Münster and certified by TÜV SÜD, providing a practice-oriented roadmap with concrete target values in three stages for sustainable corporate and care catering.

Quantifiable outcome

• Fastest growth among top 8 German contract caterers with 5.3% revenue increase in 2025
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• DRK Kliniken BerlincoreStrategic or Co-development Partner · 1 January 2026apetito catering entered the existing service company of DRK Kliniken Berlin in January 2026, responsible for patient, staff and guest catering as well as infrastructure services at Westend, Köpenick and Mitte hospitals. The service company employs 480 people serving 1,150 patients plus 400 daily restaurant guests. Investment plans include new cafeteria at Westend location, cafeteria renovation at Köpenick, and central kitchen redesign in 2026.
• Kasseler SparkasseminorOthers · 1 January 2026apetito catering awarded the FÜR UNS sustainability certification to the employee restaurant of Kasseler Sparkasse after successful audit by TÜV Süd. The certification required fulfillment of criteria across six areas: menu and offering, purchasing, waste reduction and disposal, energy and resources, personnel and communication.
• FH Münster (Institut für nachhaltige Ernährung iSuN)coreStrategic or Co-development PartnerScientific partnership for development of the FÜR UNS sustainability certification, combining latest scientific findings with long-term practical experience in sustainable catering.
• TÜV SÜDcoreImplementation/ SI/ Consulting PartnerThird-party certification body for FÜR UNS sustainability seal and ZNU-Standard certification, providing independent verification of sustainability criteria.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sodexo Germany: German subsidiary of global contract catering leader Sodexo, directly competing in workplace, healthcare, and education catering with comparable B2B service model and similar client segments.
• Compass Group (Eurest, Medirest): One of the world's largest contract caterers with significant German footprint through Eurest and Medirest brands, serving the same corporate, healthcare, and senior care segments with similar managed-services model.
• Aramark Germany: US-listed global contract caterer with German operations in workplace dining, healthcare, education, and sports/entertainment venues—closely overlapping with apetito's three core segments.
• Dussmann Group: Berlin-based family-owned facility services and catering group with major German contract catering business, frequently ranked alongside apetito in the gvpraxis Top Caterer ranking as a top-3 domestic competitor.
• Klüh Catering: Düsseldorf-based facility services provider with dedicated catering division serving corporate, healthcare, and senior care clients in Germany—directly overlapping with apetito's segments and customer types.
• Wisag Catering: Frankfurt-based facility services group with a sizable contract catering business serving German corporate, healthcare, and education clients—peers regularly ranked in the gvpraxis top caterer list alongside apetito.
• Sander Catering: German family-owned contract caterer focused on corporate dining and senior care facilities, with comparable scale and regional presence, frequently appearing in the same competitive ranking lists.
• Hofmann Menü: German meal services provider specializing in deep-frozen meal delivery to senior facilities, schools, and corporate canteens—competing most directly with apetito's Care-Gastronomie and Education segments.
• GVS Gastro Menü: German catering service company serving corporate, care, and education clients with comparable contract catering model; smaller scale than apetito but overlapping customer profile and service portfolio.

Broad incumbents

• Elior Germany: French-listed contract catering parent with German subsidiary operating in workplace and education catering, providing broader geographic comparison as a European multi-segment catering incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@apetitocatering
• Facebookfacebook.com/apetitocatering
• LinkedInlinkedin.com/company/apetito-catering
• Instagraminstagram.com/apetitocatering

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries22 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about apetito catering B.V. & Co. KG