Easy Orders

What Easy Orders does

Easy Orders (also doing business as منصة ايزي اوردرز) is an Egypt-headquartered SaaS company that operates a no-code e-commerce platform enabling small and medium-sized merchants in MENA to create online stores without coding. The platform combines a drag-and-drop store builder, a catalog of 19 themed templates (covering categories from eyewear and fashion to digital products and automotive), integrated marketing utilities (conversion API, countdown timers, order masking), and a sales funnel/builder. Distribution extends across web (easyorders.eg, easyorders.ai), native iOS and Android seller applications, and a public REST API at api.easy-orders.net that supports products, orders, categories, shipping configuration, and webhooks with token-based authentication.

The technical stack is built around a cloud-based store-builder with a custom Liquid-templating theme development layer, and ships a generative AI module ('Easy AI') that produces landing pages and product descriptions from text prompts along with customer-behavior analysis. The platform integrates with 100+ shipping and logistics providers and 15+ payment gateways, and offers direct catalog feeds into Google Shopping, Facebook, Instagram, and TikTok.

Easy Orders monetizes via a two-tier self-serve model: a free 'Regular' tier that charges $0.04 per order on unlimited products and traffic, and a 'Professional' subscription at $100/month with unlimited commission-free orders and 24/7 support. The business targets Arabic-speaking SMB merchants in Egypt and the broader MENA region (with localized domains for Morocco and Algeria), serves 200,000+ registered stores across 10 countries, processes 300,000+ orders daily, and runs an educational subsidiary (Easy Orders Academy) for top-of-funnel demand generation. The company appears bootstrapped with no disclosed venture or private equity funding.

Name

Easy Orders

Legal name

Easy Orders

Website

https://easy-orders.net

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

11–50 employees

Short description

Easy Orders is an Egypt-based SaaS platform that lets Arabic-speaking SMB merchants in MENA create no-code e-commerce stores, offering drag-and-drop storefronts, AI-generated pages, payments, shipping integrations, and multi-channel selling across 10 countries.

Ownership category

akta.pro rank

Product category

E-commerce Platform Software

NAICS

General Merchandise Retailers (455), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Retail-Nonstore Retailers (5960)

akta.pro primary industry

Product Information Management (PIM), Digital Shelf & Content Syndication Services (CRAOAOAH)

Keywords

• No-code ecommerce platform
• Online store builder
• Dropshipping automation
• Ecommerce SaaS
• AI landing page generator

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Transaction Fee Model (Regular Plan): Free tier with pay-per-transaction model at $0.04 (4 cents) per order. No monthly subscription required. Suitable for small merchants just starting out.
2. Subscription Model (Professional Plan): $100 per month subscription with unlimited orders, unlimited products, unlimited visits, direct payment links, and 24/7 support. No commission on orders. Designed for high-volume merchants.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Easy Orders (EasyOrders, منصة ايزي اوردرز) provides a cloud-based, no-code SaaS platform that lets merchants build and operate online stores through a drag-and-drop interface without writing code. The platform bundles storefront design, product and order management, payments (15+ gateways), shipping (100+ companies), conversion optimization, sales funnels, multi-channel selling (Google Shopping, Facebook, Instagram, TikTok), an Easy AI feature for generating landing pages and product descriptions from text, and a public REST API for integrations, supplemented by iOS and Android apps for mobile store management.

Product overview

Easy Orders is a unified no-code e-commerce platform headquartered in Egypt that enables merchants to create online stores without coding. The platform consists of the core Easy Orders Platform as the central product, supplemented by EasyOrders Academy for education, a Mobile App for on-the-go store management, Easy AI for automated page and product generation, Custom Themes and Funnels Builder for storefront customization, a Public API for third-party integrations, and Merchant Services for professional support. The platform serves over 200,000 registered stores across 10 countries with features including 15+ payment gateway integrations, 100+ shipping company connections, social media selling on Facebook/Instagram/TikTok, and 300,000+ daily orders.

Differentiator

Problem solved

Functional benefit

Products and services

• Easy Orders Platform A no-code SaaS platform that lets merchants in Egypt and the MENA region create and manage online stores via drag-and-drop design, with integrated payments, shipping, conversion optimization, AI-generated landing pages, multi-channel selling, and mobile management apps.
• EasyOrders Academy An educational offering that provides courses, tutorials, and workshops on e-commerce store creation and management, aimed at merchants ranging from beginners to professionals.
• EasyOrders Merchant Services A services hub that connects merchants with third-party professionals for tasks needed to elevate a store, packaged as part of the Easy Orders offering.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature7 records

Partnerships

One partnership is on record.

• 100+ Shipping CompaniescoreTechnology or IntegrationIntegrated shipping network connecting merchants to over 100 local and international shipping and delivery companies. Enables seamless shipping fulfillment without separate contracts. Covers all cities, villages and remote areas. Services customized for all product types including fragile and perishable items.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• YouCan: Moroccan-headquartered Arabic e-commerce SaaS platform serving merchants across Morocco and broader MENA with no-code store building, payments, and dropshipping. Direct competitor with overlapping geographies (Morocco, Algeria) and similar Arabic-first SMB positioning.
• Salla: Saudi-based Arabic e-commerce SaaS platform offering no-code store creation, payments, and shipping for MENA merchants. Direct competitor targeting the same Arabic-speaking SMB segment across overlapping geographies (KSA, Egypt, MENA) with comparable PLG model.
• WooCommerce: Open-source WordPress-based e-commerce platform widely used by SMBs globally including in MENA. Competes on price (free core) and flexibility, and is the primary alternative for technically inclined Arabic-speaking merchants evaluating EasyOrders.
• ExpandCart: Egyptian-headquartered Arabic e-commerce SaaS platform offering no-code online stores, payments, and shipping integrations. Direct local competitor based in the same Cairo market with overlapping SMB merchant base and feature set.
• Ecwid (by Lightspeed): SMB-focused e-commerce SaaS offering no-code store widgets, multi-channel selling, and integrations. Comparable in target customer (micro and small merchants) and PLG distribution model.

Broad incumbents

• Shopify: Global e-commerce SaaS leader offering no-code store creation, payments, shipping, and a massive app ecosystem. While not Arabic-first, Shopify is expanding localization in MENA and represents the dominant global alternative that EasyOrders competes against for the same SMB merchants.
• Squarespace: Website builder with native e-commerce functionality targeting SMBs, creators, and personal brands. Competes for the same merchant segment on ease-of-use and design-led branding, though weaker on Arabic/MENA localization.
• BigCommerce: Global enterprise-leaning e-commerce SaaS platform with headless commerce, multi-channel selling, and APIs comparable to EasyOrders' API-first posture. Represents the upmarket alternative that scaling EasyOrders merchants might graduate to.
• Wix: Website builder with extensive e-commerce capabilities serving SMBs globally. Competes for the same no-code store-building use case with strong design and app marketplace, though with limited Arabic-first positioning.

Regional players

• Foodics: Leading MENA-based restaurant and retail POS SaaS serving SMB food and retail merchants with payments and operations tools. Operates in the same Arabic SMB merchant ecosystem as EasyOrders, with overlap on retail merchants seeking digital storefronts and payments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@easyordersacademy
• Facebookfacebook.com/www.easyorders.shop
• LinkedInlinkedin.com/company/easy-orders

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Easy Orders