ipapi

What ipapi does

ipapi, operated by Kloudend, Inc. (Delaware-incorporated, headquartered in Henderson, NV, USA), provides a REST API for IP address geolocation and related intelligence. Founded in 2016, the service exposes a public endpoint at ipapi.co that returns structured data for any IPv4 or IPv6 address, including city, region, country, postal code, latitude/longitude, timezone and UTC offset, EU membership, country calling code, currency, spoken languages, ASN, organization, and hostname. Multiple response formats are supported (JSON, JSONP, XML, CSV, YAML), and the underlying geolocation database is aggregated from licensed third-party providers — DB-IP and MaxMind's GeoLite2 — and refreshed daily. Production workloads run on AWS for hosting and Cloudflare for CDN and bot management, with official client libraries in Python, Ruby, PHP, JavaScript, Node.js, jQuery, Java, C#, and Go. A complementary GUI-based Bulk IP Lookup Tool at app.ipapi.co allows batch processing of up to 1,000 IPs with map visualization and spreadsheet-grade export.

The product targets a horizontal developer and enterprise customer base spanning e-commerce, SaaS, payment gateways, logistics, gaming, education, and ad tech, with use cases centered on content localization, regional redirects, currency/language detection, fraud prevention, analytics, and compliance. The operating model is product-led growth: a no-signup free tier of roughly 30,000 lookups/month (capped at 1,000/day) drives top-of-funnel developer adoption, converting into tiered subscriptions from $15/month (60K lookups) to $399/month (15M lookups), plus custom enterprise contracts above 15M lookups/month with multi-year billing options. Annual plans offer ~20% discounts; payment is processed via Stripe (PCI DSS Level 1) and Paddle, with ACH, PayPal, Apple Pay, cheque, and cryptocurrency also accepted. The company is self-funded (no disclosed venture or external investment rounds), holds registered trademarks for "ipapi" in the UK and AU, and is compliant with GDPR, CCPA, multiple US state privacy laws, and registered as a Texas data broker.

Name

ipapi

Legal name

Kloudend, Inc.

Website

https://ipapi.co

Company type

Private

Founded year

2016

Operating status

Operating

Short description

ipapi (Kloudend, Inc.) operates a REST API and bulk-lookup tool for IPv4/IPv6 geolocation, returning city, country, timezone, ASN, and related data to developers and enterprises via a freemium subscription model since 2016.

Ownership category

akta.pro rank

Product category

IP Geolocation API

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

iPaaS & Workflow Automation (BPAMAOAB)

akta.pro secondary industry

API Management Platforms (API Gateways, Developer Portals) (HDAEAIAA)

Keywords

• IP geolocation API
• IP address lookup
• Geolocation data
• IP intelligence
• Location API services

Headquarters

HQ city

Henderson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Infrastructure, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. API Subscription Plans: Subscription-based pricing with tiered plans based on monthly IP lookup volume. Plans range from free tier (30K/month) to enterprise plans (15M+/month). Both monthly and annual billing options with annual discounts of approximately 20%. Revenue generated through recurring subscriptions with usage limits per billing cycle.
2. Freemium Access: Free tier provides basic IP location API access for testing and development without requiring credit card. Limited to 1,000 lookups per day. Used as lead generation to convert developers to paid plans.
3. Optional Add-ons: Hostname lookup feature available as optional paid add-on (currently in beta) for customers requiring reverse DNS capabilities.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

ipapi provides an IP address geolocation REST API that returns geographic and network data — including city, region, country, postal code, latitude/longitude, timezone, currency, languages, ASN, and organization — for any IPv4 or IPv6 address. The service is offered as a freemium API with paid subscription tiers and also includes a GUI-based Bulk IP Lookup Tool that processes up to 1,000 IPs per request with map visualization and export capabilities. Data is aggregated from sources including DB-IP and MaxMind GeoLite2 and refreshed daily.

Product overview

ipapi offers a unified IP address geolocation API platform consisting of a core REST API product and a bulk lookup tool. The core ipapi REST API provides real-time IP geolocation data via a public API supporting multiple formats (JSON, XML, CSV, YAML, JSONP), while the Bulk IP Lookup Tool at app.ipapi.co offers a graphical interface for batch processing of up to 1,000 IPs with map visualization and export options. Both products share the same underlying geolocation database with daily updates.

Differentiator

Problem solved

Functional benefit

Products and services

• ipapi REST API

Quantifiable outcome

• Daily database updates ensure location accuracy
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core.

• DB-IPcoreTechnology or IntegrationIP geolocation data provider. ipapi aggregates location data from DB-IP under Creative Commons Attribution 4.0 License for accurate IP-to-location mapping.
• MaxMind (GeoLite2)coreTechnology or IntegrationData provider for GeoLite2 geolocation database, available under Creative Commons Attribution-ShareAlike 4.0 International License. Contributes to comprehensive IP coverage.
• AWS (Amazon Web Services)coreTechnology or IntegrationCloud infrastructure provider hosting ipapi services. AWS provides the scalable, reliable hosting backbone for the API service.
• CloudflarecoreTechnology or IntegrationTraffic optimization, CDN, and bot management services. Cloudflare Bot Management protects the API from malicious traffic and ensures performance.
• StripecoreTechnology or IntegrationPrimary payment processor for subscription billing. PCI Level 1 compliant payment infrastructure handling credit/debit card transactions securely.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ipapi_co

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ipapi