Neal’s Design Remodel

What Neal’s Design Remodel does

Neal's Design Remodel is a privately held, family-owned residential home remodeling company headquartered in Cincinnati, Ohio, tracing its origins to Neal's Construction Company, Inc., founded by Neal and Joyce Hendy in 1972. Operating as a design-build firm, the company integrates project design, estimating, and general contracting under a single roof, serving homeowners across Greater Cincinnati, Southwest Ohio, and Northern Kentucky. Its core service lines span kitchen remodeling, bathroom remodeling, interior remodeling (basements, sunrooms, room additions, and specialty rooms such as mudrooms and home offices), and outdoor living (patios, decks, pools, cabanas, outdoor kitchens). All work is delivered by in-house project consultants, designers, field managers, and skilled carpenters and is covered by a 2-year workmanship warranty.

The business operates a direct-to-consumer go-to-market model with no third-party resellers or distributors. Customers engage the firm through complementary in-home consultations, visits to the company's showroom at 7770 E Kemper Road in Sycamore Township, and exposure at regional home and garden shows. Lead generation is sustained by a multi-channel digital presence on Houzz, Instagram, Facebook, YouTube, LinkedIn, an email newsletter, SEO-optimized website content, and an "Idea Center" of design guides. Revenue is generated on a project-by-project basis (no subscription or recurring revenue stream), with individual project values disclosed in ranges of approximately $40,000 for hall bathrooms up to $200,000+ for kitchen, basement, room addition, and outdoor living projects.

Leadership remains in family hands: Alan Hendy serves as Owner & CEO, Derek Gannaway as President & Owner, with founder Neal R. Hendy as Project Specialist & Owner Emeritas. The operating team includes a COO, Production Manager, Service & Warranty Manager, Marketing Manager, Controller, four project consultants, multiple designers, two field managers, and a production coordinator. Neal's Design Remodel holds no institutional investment, has no disclosed funding rounds, and does not publicly report revenue.

Name

Neal’s Design Remodel

Legal name

Neal's Construction Company, Inc.

Website

https://neals.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Short description

Neal's Design Remodel is a family-owned, Cincinnati-based design-build residential remodeling firm offering integrated design, general contracting, and construction services for kitchens, bathrooms, interiors, and outdoor living spaces to homeowners across the Greater Cincinnati region.

Ownership category

akta.pro rank

Product category

Residential Home Remodeling

NAICS

Residential Remodelers (236118)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro industry

PRIMARYHSAPAAAK

Kitchen Permitting, Design & Project Management

Home & Personal Services/Residential Renovation Services/Kitchen Renovation & Remodeling

SECONDARYHSAPAAAA

Full Kitchen Remodel (Layout Reconfiguration)

Home & Personal Services/Residential Renovation Services/Kitchen Renovation & Remodeling

SECONDARYHSAPABAA

Full Bathroom Remodel (Design-Build)

Home & Personal Services/Residential Renovation Services/Bathroom Renovation & Remodeling

SECONDARYHSAPAEAB

Architectural Reconfiguration & Structural Alterations

Home & Personal Services/Residential Renovation Services/Whole-Home Renovation & Remodel

Keywords

• Residential home remodeling
• Design-build services
• Kitchen remodeling
• Bathroom remodeling
• Outdoor living spaces

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Residential Remodeling Projects: Project-based revenue from residential home remodeling services including kitchens, bathrooms, interiors, additions, basements, outdoor living spaces, and specialty rooms. Customers pay based on project scope and specifications determined during the design-build process.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Neal's Design Remodel provides full-service residential home remodeling via an integrated design-build delivery model that combines in-house design, estimating, general contracting, and construction under a single contract. Core service lines include kitchen remodeling, bathroom remodeling, interior remodeling (basements, sunrooms, whole-home renovations, room additions, specialty rooms), and outdoor living projects (patios, decks, pools, outdoor kitchens, pergolas, gazebos). Every project is supported by dedicated Project Consultants, Lead Designers, Field Managers, and in-house carpenters, and is covered by a 2-year workmanship warranty.

Product overview

Neal's Design Remodel is a full-service residential home remodeling company offering a unified design-build service model that combines design with general contracting under one roof. The company's core offerings span four main service categories: Kitchen Remodeling, Bathroom Remodeling, Interior Remodeling (including basements, sunrooms, room additions, and specialty rooms like mudrooms and home offices), and Outdoor Living (encompassing patios, decks, pools, outdoor kitchens, and structures like pergolas and gazebos). The proprietary Design-Build Process integrates estimating, planning, design, construction, and a 2-year warranty into a seamless customer experience, with projects supported by dedicated Project Consultants, Lead Designers, and Production Teams.

Differentiator

Problem solved

Functional benefit

Products and services

• Kitchen Remodeling Full-service kitchen remodeling including appliances, cabinetry, islands, lighting, sinks, and decorative elements such as pendant lights, glass cabinets, tile backsplashes, and storage solutions, delivered to Greater Cincinnati homeowners via the integrated design-build process.
• Bathroom Remodeling Bathroom remodeling services featuring vanity storage solutions, shower designs, tub installations, and tailored master, guest, or hall bath designs delivered through the design-build process.
• Interior Remodeling Interior remodeling including basements, sunrooms, whole home renovations, additions, and specialty interiors such as mudrooms, master suites, offices, and gyms delivered to homeowners.
• Outdoor Living Outdoor living space enhancements including patios, decks, pools, covered porches, pool houses, cabanas, pergolas, gazebos, outdoor kitchens, fireplaces, and outdoor living rooms delivered to Greater Cincinnati homeowners.
• Design-Build Remodeling Process Proprietary integrated process combining complete remodeling design, general contracting, and construction services under one roof, ensuring budget alignment, quality control, and streamlined project execution from concept through completion.
• Room Additions Room addition services including three-season rooms, sunrooms, and structural expansions that blend seamlessly with existing home architecture, delivered to residential clients.

Quantifiable outcome

• 2-year warranty on all work completed

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor and core.

• Werbrich's LandscapingminorStrategic or Co-development PartnerCollaborated on outdoor living project (47106) in Western Hills. Werbrich's provided pool and landscaping services as part of the comprehensive backyard transformation project.
• Square Inch Design & ArchitectureminorStrategic or Co-development PartnerTess Hilgefort from Square Inch Design & Architecture served as architect for an outdoor living project (49160) featuring pool, detached structure with fireplace & outdoor kitchen, and bocce ball court.
• Trade Partnership NetworkcoreOthersActively seeking trade partners in categories including Drywall, Removals, Framing, Exterior Trim & Siding, Finish Carpenters, Roofing, and Concrete for subcontractor relationships on remodeling projects.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Mosby Building Arts: A St. Louis-area design-build remodeling company offering kitchens, bathrooms, additions, and outdoor living. Comparable to Neal's as a similarly-sized, family-influenced design-build remodeler with a comparable service menu and project ticket range.
• Lamont Bros. Design Build: A Portland, OR-based design-build residential remodeling firm specializing in kitchens, bathrooms, and whole-home renovations. Highly comparable to Neal's because both run integrated design-build processes and serve affluent homeowners seeking premium projects.
• Clawson Construction: A Greater Cincinnati residential remodeling contractor offering kitchens, bathrooms, basements, and additions. Directly comparable to Neal's because both compete in the same Cincinnati metro with overlapping design-build-adjacent service offerings.
• Hencke Construction: A Cincinnati-based residential remodeling firm providing design-build-style services across kitchens, bathrooms, and additions. A regional direct peer competing for the same Greater Cincinnati homeowner projects.

Broad incumbents

• Power Home Remodeling: A large multi-product home remodeling company operating across multiple U.S. regions with windows, siding, roofing, and bathroom offerings. A broader incumbent in adjacent remodeling categories with overlapping end-customers in Cincinnati-area metros.
• Bath Fitter: A national bath-focused remodeler specializing in tub and shower conversions. While Neal's does full bathroom remodels at $40K-$150K+, Bath Fitter competes in a narrower, lower-ticket slice of the same bath-remodel category.
• Re-Bath: A national bathroom-remodeling franchise network. Comparable to Neal's as an adjacent competitor for bathroom renovation dollars but operating through a franchise model with standardized offerings versus Neal's bespoke design-build approach.

Emerging players

• Kitchen Tune-Up: A national kitchen remodeling franchise offering cabinet refacing, redooring, and full kitchen updates. Comparable to Neal's as a kitchen-focused residential competitor but typically serving a lower price band with a lighter design-build wrapper.

Others

• Square Inch Design & Architecture: A Cincinnati-area architecture firm that has served as architect on Neal's outdoor living projects. Comparable as an ecosystem collaborator rather than competitor, but indicative of the local design-architecture network Neal's taps for whole-home and outdoor work.
• Werbrich's Landscaping: A Greater Cincinnati landscaping partner that has collaborated with Neal's on outdoor living projects. Comparable as a co-development partner rather than direct competitor, serving overlapping outdoor-living homeowner demand in Cincinnati.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/NealsDesignRemodel
• Facebookfacebook.com/NealsDesign
• LinkedInlinkedin.com/company/neal%27s-design-remodel
• Instagraminstagram.com/nealsdesignremodel
• Xx.com/nealsdesign

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neal’s Design Remodel