Bullseye Glass Co.

What Bullseye Glass Co. does

Bullseye Glass Co. is a privately held, Portland, Oregon-based manufacturer of handcast colored glass founded in 1974, selling a catalog of 1,150+ sheet glass styles and accessory forms (frit, rod, stringer, ribbon, confetti, billet) to kilnformers, stained glass makers, mosaic artists, and professional designers. Its core technology is hand-rolled and hand-cast glass manufacturing executed at a single Portland factory (built from repurposed shipyard materials in 1974), with proprietary compatibility testing protocols — every fusible style is fired to 1500°F with a 15-minute anneal soak and inspected under polarized light — and a striker glass technology that matures color on firing. The company operates the most extensive emission control system of any North American glass factory and sells only U.S.-made product.

The business combines product sales (one-time purchases through shop.bullseyeglass.com, five Resource Centers in Bay Area, Los Angeles, New York, Portland, and Santa Fe, and an authorized dealer network) with recurring education revenue (Bullseye Videos with 100+ lessons under hybrid free/subscription/à la carte pricing, plus in-person and live-online classes), professional fabrication services (Bullseye Studio, including large-scale public art commissions such as the Cascadia project for Seattle-Tacoma International Airport), an exhibition platform (Bullseye Projects), and a free kiln-rental marketplace (KilnSpace). Customers span hobbyist learners, SMB studios, and professional artists/architects, with horizontal segmentation across use cases and a stated wholesale channel for qualified buyers. The company remains independently owned with no disclosed external funding, M&A, or leadership changes.

Name

Bullseye Glass Co.

Legal name

Bullseye Glass Co.

Website

https://bullseyeglass.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

51–100 employees

Short description

Bullseye Glass Co. is a privately held Portland, Oregon manufacturer founded in 1974 producing 1,150+ styles of handcast colored glass for kilnformers, stained glass makers, mosaic artists, and professional designers, distributed through e-commerce, five U.S. Resource Centers, a dealer network, and an in-house education platform.

Ownership category

akta.pro rank

Product category

Art Glass Materials

NAICS

Other Pressed and Blown Glass and Glassware Manufacturing (327212), Glass and Glass Product Manufacturing (32721)

SIC

Glass & Glassware, Pressed Or Blown (3220)

akta.pro primary industry

Decorative, Patterned & Privacy Glass (Frosted/Textured/Colored) (IMADAHAG)

akta.pro secondary industry

Specialty & Decorative Glass Packaging (Custom Shapes, Embossed, Premium) (IMALAEAE)

Keywords

• Handcrafted art glass
• Colored sheet glass
• Kilnforming supplies
• Stained glass materials
• Glass art education

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Glass Product Sales: Primary revenue from selling handcrafted glass products including sheet glass (3mm double-rolled and 2mm thin), frit in various sizes, rod, stringer, ribbon, confetti, and billet through e-commerce and physical resource centers.
2. E-commerce (shop.bullseyeglass.com): Direct-to-consumer online store offering products at regular and wholesale prices, including standard glass, Fusible-Curious graded glass, and Limited/Special Production sheets.
3. Education Services: Revenue from in-person and online kilnforming classes, video lesson subscriptions (some free, some subscription/à la carte), and class fees at Bullseye Resource Centers.
4. Bullseye Studio Fabrication Services: In-house fabrication services for artists and designers, including large-scale public artwork commissions like the Cascadia project for Seattle-Tacoma International Airport.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Bullseye Glass Co. manufactures and sells handcast colored art glass — sheet glass, frit, rod, stringer, ribbon, confetti, and billet — for kilnforming, stained glass, and mosaic applications, sold globally via direct e-commerce, five company-owned resource centers, and an authorized dealer network. The company complements its core product line with paid kilnforming classes, video lessons, in-store project stations, fabrication services for large-scale public artworks, and a free kiln-rental hub for glass artists.

Product overview

Bullseye Glass Co. is a manufacturer of handcast colored glass founded in 1974 in Portland, Oregon. The company produces a diverse portfolio of glass products centered around their core sheet glass offerings (available in 3mm and 2mm thicknesses) in hundreds of colors across Opalescent, Transparent, Clear, Streaky, Iridiscent, and Textured categories. Their product ecosystem includes accessory glass forms (frit, rod, stringer, ribbon, confetti, billet), an e-commerce platform (shop.bullseyeglass.com), educational resources (Bullseye Videos with 100+ video lessons, Bullseye Classes), physical retail locations (Bullseye Resource Centers in 5 cities), fabrication services (Bullseye Studio), an art exhibition platform (Bullseye Projects), and a kiln rental marketplace (KilnSpace). The company primarily serves glass artists, kilnformers, stained glass makers, and mosaic artists through their integrated online and physical retail channels.

Differentiator

Problem solved

Functional benefit

Brands

• Bullseye Projects: Fine art exhibitions and in-house fabrication services for artists and designers.
• Bullseye Studio
• KilnSpace

Products and services

• Bullseye Sheet Glass Handcast colored sheet glass in 3mm double-rolled and 2mm thin thicknesses across hundreds of colors and styles (Opalescent, Transparent, Clear, Streaky, Iridiscent, Textured), factory-tested for fusing compatibility for kilnformers and stained glass artists.
• Bullseye Glass Frit Glass granules in five grades — extra large, coarse, medium, fine, and powder — used as surface texture, color layers, and inclusions in kilnforming, stained glass, and mosaic work.
• Bullseye Glass Rod Glass rods for torchwork and kilnforming, available in T grade (torchwork only) and F grade (suitable for both torchwork and kilnforming).
• Bullseye Glass Stringer Thin glass threads used for line work, detailing, and accents in kilnforming and glass-art projects.
• Bullseye Glass Ribbon Glass ribbon format used by kilnformers and glass artists for shaping, layering, and design elements.
• Bullseye Glass Confetti Small glass pieces in confetti format, sold in mixed or single colors for surface decoration in fused and mosaic work.
• Bullseye Glass Billet Thick solid glass pieces sold primarily for kilncasting applications, where volume and depth of color are required.
• Bullseye Videos Subscription and a la carte online video lessons (100+ titles) covering kilnforming, glass fusing, slumping, and related techniques for all skill levels, supporting product usage and customer loyalty.
• Bullseye Classes Paid kilnforming classes and tool orientations delivered live online or in-person at Resource Centers, teaching glass fusing, slumping, kilncasting, and torchworking techniques to artists and hobbyists.
• Bullseye Resource Center Studio Access and Project Stations Walk-in studio access and in-store project stations at five U.S. Resource Centers where customers can create finished pieces such as Silver on Glass for $22–$28 per plate using fully stocked studio equipment.
• Bullseye Studio Fabrication Services Custom in-house fabrication services for artists, designers, and public art commissioners, including large-scale architectural glass installations and public artwork commissions.
• Wholesale Glass Sales Bulk and wholesale Bullseye glass products sold at discounted prices through the Factory Sales Department to qualified dealers, schools, studios, and bulk buyers.

Quantifiable outcome

• Glass tested to perform reliably through three firings with ability to push beyond stated temperature range
• +1 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Spectrum Glass: Direct competitor producing handcrafted art glass sheets for stained glass, fused glass, and mosaic applications with overlapping product categories (sheet, frit, system 96). Spectrum serves the same kilnforming and stained-glass artist customer base as Bullseye.
• Uroboros Glass: Direct competitor in art glass manufacturing, producing specialty sheet glass, frit, and accessories for kilnforming, stained glass, and architectural applications. Comparable handcrafted specialty glass product line serving overlapping customer segments.
• Wissmach Glass: Family-owned manufacturer of art and specialty glass including rolled sheet glass, opalescent, and cathedral glass. Competes directly with Bullseye in stained glass and hobbyist/kilnforming segments with similar handcrafted manufacturing positioning.
• Kokomo Opalescent Glass: Long-established American opalescent and art glass manufacturer producing hand-rolled sheet glass for stained glass and art applications. Direct peer in handcrafted colored specialty glass with overlapping artist customer base.
• Oceanside Glass & Tile: Manufacturer of fusible glass sheets, glass tile, and accessory products for kilnforming, mosaic, and stained glass. Competes in overlapping product categories (sheet glass, frit, mosaic tile) for similar artist and maker customers.
• Delphi Glass: Distributor and reseller of art glass (including Bullseye products) along with lampworking, fused glass, and stained glass supplies. Operates as both competitor (private-label offerings) and channel partner, with overlapping kilnforming and stained-glass customer base.

Emerging players

• System 96 by Spectrum: Spectrum's branded fusible glass line with documented compatibility specifications for kilnforming — overlapping Bullseye's compatibility-tested fusible glass positioning and competing for the same professional kilnforming market.

Broad incumbents

• Rohm and Haas (now part of Dow) — art glass heritage: Industrial glass and chemical manufacturer with historical art glass operations; represents the broader incumbent glass-manufacturing ecosystem that occasionally intersects with the specialty art glass category Bullseye occupies.
• Pilkington Glass: Global flat and specialty glass manufacturer supplying architectural, automotive, and decorative glass products. While not a direct art-glass competitor, Pilkington represents large-scale glass manufacturing capability that could enter adjacent specialty segments.

Others

• Denise Kryzwon (and other stained glass educators): Independent stained-glass and kilnforming educators, content creators, and consultants serving overlapping artist communities. Adjacent ecosystem players that influence purchasing decisions within Bullseye's customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@BullseyeGlass/videos
• Facebookfacebook.com/bullseyeglass
• Instagraminstagram.com/bullseyeglass
• TikToktiktok.com/@bullseyeglass
• Xx.com/bullseyeglassco
• LinkedInlinkedin.com/company/bullseye-glass-co.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bullseye Glass Co.