What ProfVal does

ProfVal LLC is a U.S. professional services firm founded in 2019 by Zachary Johnson, PhD — a former tenured professor and associate dean — that produces research-backed immigration documentation for U.S. employment-based visa petitions. Its core offerings are Expert Opinion Letters (research-backed, expert-signed evaluations aligned with USCIS requirements) and Immigration Business Plans (MBA-written, data-driven documents built for USCIS adjudication standards), supported by Professional Plans, Support Letters, Immigration Resumes, RIMS II Economic Impact Assessments, and Cover Letter Drafting. The firm serves multiple visa categories — EB-1, EB-2 NIW, H-1B, L-1, O-1, TN, H-3, EB-3, E-2, and EB-5 — and is supported by a network of over 200 carefully vetted, U.S.-based distinguished experts across dozens of disciplines.

ProfVal's central technical asset is a proprietary Adjudication Intelligence layer derived from continuously tracking Request for Evidence and denial trends across its entire caseload; the company asserts this institutional knowledge is embedded in every document produced and is not exposed to external AI tools. Distribution is exclusively via direct engagement with immigration attorneys and law firms, with preferred pricing for AILA members and VIP partner firms, plus Cover Letter Drafting available through the ImmiBlocks marketplace. Named end-client employers referenced in the firm's marketing materials include Adobe, Amazon, Microsoft, Bain & Co., Netflix, Cognizant, and SoFi, alongside self-petitioners, entrepreneurs, and nonprofits.

ProfVal operates as a privately held LLC with no disclosed institutional funding, and is structurally tied to GuidedVenture LLC, a sister company that co-produces its Immigration Business Plans. The firm is an ongoing AILA sponsor, a Pledge 1% member since founding, and reports having supported 1,000+ attorneys and 1,000+ cases annually, with 95%+ of work coming from returning law firms. Pricing is quote-based and not publicly disclosed.

Name

ProfVal

Legal name

ProfVal LLC

Website

https://profval.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

ProfVal produces research-backed Expert Opinion Letters and Immigration Business Plans for immigration attorneys supporting U.S. employment-based visa petitions. Founded in 2019, it leverages 200+ U.S.-based credentialed experts and has supported 1,000+ attorneys across 1,000+ annual cases.

Ownership category

akta.pro rank

Headquarters

HQ city

Melville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Expert Opinion Letters: Research-backed, expert-signed evaluations aligned with USCIS requirements for various visa types (EB-1, EB-2 NIW, H-1B, L-1, O-1, TN, H-3). Signed by U.S.-based distinguished experts.
2. Immigration Business Plans: MBA-written, data-driven business plans for USCIS adjudication standards, developed through personalized 1:1 guidance. Includes unlimited revisions for 60 days.
3. Professional Plans: First-person narrative of petitioner's professional endeavor, credentials, and goals structured around USCIS requirements, written collaboratively with petitioner.
4. Support Letters: Professionally crafted letters from petitioner's network, providing details about past work and accomplishments aligned with EB-1/EB-2 visa criteria.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

ProfVal produces research-backed immigration documentation for U.S. visa petitions, including expert opinion letters, immigration business plans, professional plans, RIMS II assessments, support letters, immigration resumes, and cover letter drafting. Deliverables are written by PhDs and subject-matter experts and aligned with USCIS adjudication standards.

Product overview

ProfVal is a service-based company offering immigration documentation products for U.S. visa petitions. The core offering consists of Expert Opinion Letters (EOL) — research-backed, expert-signed evaluations aligned with USCIS requirements — available across multiple visa types (EB-1, EB-2 NIW, H-1B, L-1, TN, O-1, H-3, EB-3). Complementary services include Immigration Business Plans (MBA-written, data-driven documents for USCIS adjudication) and Professional Plans (first-person narratives of petitioner credentials and goals) for EB-1 and EB-2 NIW petitions. Add-on services include RIMS II Assessments (economic impact analysis using Bureau of Economic Analysis multipliers), Support Letters (peer/supervisor recommendation letters), Immigration Resumes, Cover Letter Drafting (AI-drafted via ImmiBlocks platform), and Expert Interviews (video sessions with U.S.-based experts). The company also provides a free immigration lawyer referral service. Products are distributed through ProfVal's own platform and via ImmiBlocks for attorneys.

Differentiator

Problem solved

Functional benefit

Brands

• ProfVal: Primary brand for Expert Opinion Letters and immigration document services
• GuidedVenture

Products and services

• Expert Opinion Letters
• Immigration Business Plans
• Professional Plans
• RIMS II Assessment
• Support Letters
• Immigration Resumes
• Cover Letter Drafting
• Expert Interviews
• Work Experience Evaluations
• Salary Assessment Letter

Quantifiable outcome

• 95%+ of work comes from returning law firms
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• GuidedVenture LLCcoreStrategic or Co-development Partner · 1 January 2019Sister company specializing in business plans for various purposes. ProfVal's immigration business plans are produced in partnership with GuidedVenture, ensuring plans are useful for both immigration cases and real-world business operations.
• American Immigration Lawyers Association (AILA)coreGTM or Marketing Partner · 1 January 2019ProfVal is a proud ongoing sponsor of AILA and nonprofits that support equality of opportunity. AILA members receive preferential rates and dedicated onboarding.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Fragomen: Global immigration law firm and one of the largest immigration service providers in the world. Overlaps with ProfVal in supporting employment-based visa filings, but delivers the work through licensed attorneys rather than a specialized documentation service.
• RapidVisa: Online immigration services company offering visa petition packages across multiple categories. Comparable as a packaged immigration service provider, though typically more consumer-direct and lower-touch than ProfVal's expert-led documentation.
• Boundless: Technology-driven immigration services platform focused primarily on family-based and citizenship cases, with broader consumer reach. Comparable in that it digitizes immigration workflows for attorney and consumer buyers, though ProfVal's employment-based documentation niche is narrower.
• Manifest Law: Tech-enabled U.S. immigration law firm focused on employment-based visas and green cards. Competes with ProfVal indirectly by offering attorney-led preparation for the same petition types that ProfVal supports with documentation.
• Berry Appleman & Leiden (BAL): Major corporate immigration law firm serving multinational employers on employment-based visas. Comparable in serving the same corporate petitioner base for EB-1, L-1, H-1B and similar categories, though as a full-service law firm rather than a documentation specialist.
• Envoy Global: Corporate immigration services platform combining technology with legal services for employers managing global workforce mobility. Comparable in serving multinational employers' employment-based immigration needs, though at a different scale and with a tech-platform rather than documentation focus.
• SimpleCitizen: Immigration case management and filing platform serving attorneys and corporate clients. Comparable to ProfVal in serving the immigration attorney channel, but its core offering is SaaS-based case management rather than expert-authored documentation.

Others

• LawTrades: Online legal marketplace connecting businesses and individuals with attorneys across practice areas, including immigration. Adjacent rather than directly competitive, but serves the same attorney-discovery ecosystem that ultimately consumes immigration documentation services.
• ImmiBlocks: Immigration-focused software marketplace and ProfVal's distribution partner for cover letter drafting. Operates in the same ecosystem and serves the same attorney buyer, but its core offering is software tooling rather than expert-led documentation.

Direct peers

• VisaPivot: Specialist provider of Expert Opinion Letters and supporting documentation for employment-based U.S. visa petitions. Competes head-to-head with ProfVal for the same attorney-client base across EB-1, EB-2 NIW, and similar categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/profval

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ProfVal