What ecoveritas does

Ecoveritas is a UK-based environmental data and compliance specialist focused on Extended Producer Responsibility (EPR) for packaging, WEEE, batteries and textiles. Founded in 1999 and headquartered in Manchester, with additional offices in Oxford and Leamington Spa, the company serves large UK producers and international businesses that need to comply with evolving packaging legislation across 30+ countries, using a hybrid model that combines bespoke professional services with a self-serve SaaS platform.

The core technology stack is the Ecohub data platform — a proprietary system that ingests, validates, categorises and extrapolates packaging and product data, supported by the Ecoview analytics dashboard and a proprietary database of 3M+ verified SKUs (2M+ with unique packaging metrics). Specialist tools include Recyclability Assessment Methodology (RAM) assessment software and the Global EPR Matrix, which tracks regulations across 80+ countries. The my.ecoveritas SaaS product packages these capabilities into a six-step self-serve workflow for smaller producers.

Ecoveritas generates revenue through two streams: tailored professional services (Obligation Assessment, Data Collection, Data Calculation, Registration and Reporting, and Data Analytics) sold on annual bespoke contracts to enterprise clients, and a freemium SaaS subscription via my.ecoveritas targeting SMB producers. Pricing for the enterprise layer is quote-based; the SaaS layer offers a free tier with premium upgrades. As of late 2025, the company employed 43 staff, served 70+ enterprise clients with combined turnover above £50 billion, and reported 40% year-on-year revenue growth in 2024. The company is independent — it does not trade PRNs or operate compliance schemes — positioning it as an impartial advisor to producers.

Name

ecoveritas

Legal name

Ecoveritas Ltd

Website

https://ecoveritas.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Ecoveritas is a UK-based environmental data and compliance specialist that helps large producers and international businesses meet Extended Producer Responsibility (EPR) obligations across 30+ countries, combining bespoke professional services with a proprietary SaaS platform (my.ecoveritas) built on a 3M+ SKU database.

Ownership category

akta.pro rank

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services: Comprehensive suite of services including Obligation Assessment, Data Collection, Data Calculation, Registration and Reporting, and Data Analytics. Services are tailored to meet unique needs of different business types from fundamental support to fully managed solutions.
2. Software Subscription (my.ecoveritas): SaaS platform providing EPR data reporting capabilities for small and medium-sized businesses. Free tier available with premium subscriptions offering full compliance functionality.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Ecoveritas specialises in Extended Producer Responsibility (EPR) compliance, providing data, software, and managed services to help producers meet packaging, WEEE, battery, and textile obligations across the UK and 30+ countries. Its offering combines the my.ecoveritas self-serve SaaS platform with five professional services — Obligation Assessment, Data Collection, Data Calculation, Registration and Reporting, and Data Analytics — underpinned by the proprietary Ecohub data platform, Ecoview analytics dashboard, and a 3M+ SKU database.

Product overview

Ecoveritas is an environmental data and compliance specialist offering a platform-plus-services model for Extended Producer Responsibility (EPR) compliance. The core product is my.ecoveritas, a software platform for data collection and reporting, powered by the Ecohub data platform and Ecoview analytics dashboard. These are supported by five service offerings: Obligation Assessment, Data Collection, Data Calculation, Registration and Reporting, and Data Analytics. The company also provides specialist compliance support across UK EPR, Global EPR, Plastic Packaging Tax, Recyclability Assessment Methodology (RAM), and EU PPWR. The Global EPR Matrix is a proprietary tool tracking regulations across 80+ countries.

Differentiator

Problem solved

Functional benefit

Products and services

• my.ecoveritas A SaaS data reporting platform for Extended Producer Responsibility regulations, designed to help small and medium-sized businesses manage EPR data collection and reporting through a six-step process: sign up, build company profile, upload data, match weights, validate, and generate report. Includes a free tier with no credit card required.
• Obligation Assessment A professional service that helps businesses understand which regulations apply across markets they trade in, mapping obligations across packaging, WEEE, batteries, and textiles with a compliance roadmap tailored to the producer's footprint.
• Data Collection A professional service that gathers accurate datasets across supply chains, including packaging specifications, material compositions, and product-level environmental impacts through onsite weighing, direct measuring, supplier engagement, and proprietary database matching.
• Data Calculation A professional service that transforms verified packaging and product data into precise, audit-ready outcomes using robust methodologies and proprietary modelling, covering validation, quality assurance, gap extrapolation, and submission-ready outputs.
• Registration and Reporting A professional service that handles EPR registrations and reporting across UK and worldwide markets, including managing registrations with regulators, finding best-fit compliance options, and evaluating PRN and membership costs.
• Data Analytics A professional service that provides detailed insights at component and supplier level, helping estimate upcoming EPR costs, compare results year on year, and deliver compliance reports, environmental performance scorecards, and scenario modelling.
• UK EPR Compliance Services A specialist compliance service helping businesses understand and meet UK Extended Producer Responsibility obligations, from basics to advanced needs including methodology development and complex packaging data collection, PackUK submissions, and Environment Agency requirements.
• Global EPR Compliance Services A specialist compliance service spanning international EPR regulations across multiple jurisdictions (30+ countries), ensuring businesses meet obligations regardless of operational scale, leveraging the proprietary Global EPR Matrix covering 80+ countries.
• Plastic Packaging Tax Services A specialist service helping brands, retailers, and supply chains minimise the environmental impact of their packaging and comply with UK Plastic Packaging Tax requirements.
• Recyclability Assessment Methodology (RAM) Services A specialist service helping large producers assess recyclability of household packaging using the DEFRA RAM traffic light system (Red, Amber, Green) for EPR modulated fees, effective from 1 January 2025.
• EU PPWR Compliance Services A specialist service helping businesses understand EU Packaging & Packaging Waste Regulation (PPWR) obligations, including conformity assessment, recyclability requirements, recycled content targets, labelling, and packaging minimisation rules.
• Global EPR Matrix A proprietary tool providing unique insight into EPR laws across 80+ countries, covering packaging, WEEE, batteries, and textiles regulations, used to educate businesses about their obligations worldwide.

Quantifiable outcome

• Reduction of EPR obligations by approximately £1 million (80%) through proper Household vs Non-Household classification for construction sector client
• +1 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• EcoAct: International sustainability consultancy providing carbon accounting, EPR support, and regulatory advisory services. Comparable in serving multinational enterprises navigating complex environmental compliance across multiple jurisdictions.
• Anthesis Group: Global sustainability consulting firm offering packaging compliance, EPR advisory, and supply chain sustainability services to enterprise clients. Most directly comparable peer given shared focus on independent sustainability/EPR advisory for major brands and retailers.

Broad incumbents

• Biffa: UK waste management and recycling company with packaging compliance offerings. Provides EPR-adjacent services as part of a broader waste services portfolio rather than as an independent advisor.
• European Recycling Platform (ERP): Pan-European producer responsibility organisation offering compliance services for packaging, WEEE, and batteries across 30+ countries. Competes in the same global EPR footprint where ecoveritas operates, though as a PRO rather than an independent advisor.
• Valpak: UK's largest packaging compliance scheme, providing EPR registration, data reporting, and PRN trading for obligated producers. Directly competes with ecoveritas on UK EPR data collection and reporting, though Valpak is also a compliance scheme (trades PRNs) rather than an independent advisor.
• Suez Recycling and Recovery UK: Global environmental services group with UK packaging compliance and recycling operations. Competes in adjacent space with broader waste infrastructure portfolio versus ecoveritas' pure-play compliance advisory focus.
• Veolia UK: Major environmental services and waste management group offering broader EPR-related services alongside waste collection and recycling infrastructure. Larger scale incumbent with overlapping compliance capabilities but a different operating model.

Emerging players

• Sedex: Supply chain sustainability data and compliance platform used by global brands and retailers to manage supplier ESG information. Adjacent platform play targeting overlapping enterprise customers with sustainability and compliance data workflows.
• Clarity AI: Sustainability data and analytics platform providing ESG reporting, regulatory compliance, and supply chain insights for enterprises. Comparable technology platform layer serving similar enterprise compliance and reporting use cases.

Regional players

• WEEE Ireland: Irish compliance scheme for WEEE and battery producer responsibility. Comparable in offering EPR compliance scheme services, but focused on the Irish market rather than operating across the UK and 30+ global jurisdictions like ecoveritas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ecoveritas
• Xx.com/ecoveritasLtd

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ecoveritas