Wildly Organic
Wildly Organic is a US-based direct-to-consumer e-commerce retailer of USDA Certified Organic, FairTrade, Non-GMO health foods including activated nuts, cacao, coconut products, and natural body care, serving health-conscious consumers and specialty diet followers online and through retail partners.
- Company typePrivate
- Founded2000
- HeadquartersSilver Bay, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Wildly Organic does
Wildly Organic is a US-based direct-to-consumer e-commerce retailer specializing in certified organic health foods and a small natural body care line. The company operates a Shopify-powered online storefront at wildlyorganic.com, selling USDA Certified Organic, FairTrade Certified, Non-GMO, and Kosher-verified products across categories including nuts and seeds, cacao products, coconut oil and coconut derivatives, dried fruits, flours, natural sweeteners, coffee, and bath and body care. The company claims to be the first organic store in the United States to offer organic virgin coconut oil and positions itself as having the largest selection of organic cacao and coconut products in the US market. A proprietary "activation" process (soaking to begin germination and low-temperature dehydration) differentiates its core nut and seed SKUs, and fermented cacao with probiotic content is highlighted as a specialty item.
The product portfolio is generated through a multi-channel distribution model: direct-to-consumer sales via the owned Shopify storefront are the primary channel, supplemented by retail partnerships with natural food stores and co-ops (Erewhon, MOM's Organic Market, Wedge Community Co-ops, PCC Community Markets, Oryana, Kimberton Whole Foods, and others), a listing with grocery chain Publix, and listings on online health marketplaces including Vitacost and iHerb. Geographic reach is domestic US (lower 48 states) with iHerb enabling limited international access. Shipping is free on orders over $49, and customer engagement is driven through an extensive recipe blog, social media presence on Facebook, Instagram, and Pinterest, an email newsletter with a 10% signup discount, and an affiliate program.
Revenue is generated primarily through one-time purchases at retail unit pricing (ranging from approximately $6.99 for natural soaps to $95.99 for MCT oil, with bulk pricing up to $599.94), supplemented by volume discounts for wholesale accounts and buying club members, and a Wildly Organic Rewards loyalty program that offers points for discounts and free products. The addressable customer base is segmented into health-conscious consumers, specialty diet followers (keto, paleo, vegan, gluten-free), and wholesale/buying club buyers. The company operates as a private entity with no disclosed ownership, funding, headcount, or executive leadership in the source data, representing a material data gap for diligence.
Wildly Organic firmographics
Firmographics- Name
- Wildly Organic
- Legal name
- Wildly Organic
- Website
- https://wildlyorganic.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wildly Organic is a US-based direct-to-consumer e-commerce retailer of USDA Certified Organic, FairTrade, Non-GMO health foods including activated nuts, cacao, coconut products, and natural body care, serving health-conscious consumers and specialty diet followers online and through retail partners.
- Ownership category
- akta.pro rank
Wildly Organic industry classification
Industry- Product category
- Organic Health Foods
- NAICS
- All Other Specialty Food Retailers (445298), Food and Beverage Retailers (445)
- SIC
- Retail-Miscellaneous Shopping Goods Stores (5940), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Natural/Organic Supermarkets & Chains (CRAHAEAA)
- akta.pro secondary industries
- Organic Bulk Foods, Grains & Nuts Wholesale (AFAIAJAH), Organic & Natural Packaged Grocery Wholesale (AFAIAJAB)
Keywords
Where Wildly Organic is headquartered
LocationHeadquarters
- HQ city
- Silver Bay
- HQ country
- United States
- HQ region
- North America
Markets served
Wildly Organic business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct E-commerce Sales: Wildly Organic generates revenue through direct online sales via their e-commerce storefront at wildlyorganic.com. Customers purchase products individually at retail prices, with options for bulk purchasing. Additional revenue streams include wholesale accounts for retailers and buying club/volume discount pricing programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Retail Pricing |
| Unit Pricing | Pay-as-you-go | Wholesale & Buying Club Pricing |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Wildly Organic product offering
Product offeringCore offering
Wildly Organic operates an online store selling USDA Certified Organic, FairTrade Certified, raw and minimally processed foods, including activated nuts and seeds, specialty coconut oils, fermented cacao products, dried fruits, natural sweeteners, coffee, and natural bath and body care items. The company was the first organic store in the United States to offer organic virgin coconut oil and offers a 30-day satisfaction guarantee.
Product overview
Wildly Organic is an online organic health food store offering a curated selection of USDA Certified Organic, FairTrade Certified, and Non-GMO products. The company was the first organic store in the United States to offer organic virgin coconut oil. Their product portfolio centers on specialty organic ingredients organized into key categories: Nuts & Seeds (activated raw nuts, nut butters), Cacao Products (fermented cacao powder, cacao nibs, cacao butter), Coconut Oil (refined, virgin, cold-pressed, and centrifuge-extracted varieties, plus MCT oil), Coconut Products (coconut milk powder, coconut sugar, coconut syrup, coconut aminos), Dried Fruits, Natural Sweeteners, Rice & Grains, Popcorn, Flours, Seasonings & Condiments, Coffee, and Vegan Products. Additionally, Wildly Organic offers a Bath and Body Care line featuring natural soaps and whipped body butters made with organic coconut oils, jojoba oil, shea butter, and essential oils. The company positions itself as having the largest selection of organic cacao products and organic coconut products in the U.S. market.
Differentiator
Problem solved
Functional benefit
Products and services
- Organic Chocolate Syrup | Raw Certified Fairtrade, vegan, raw chocolate syrup made from two organic ingredients, sold as a featured pantry item on the Wildly Organic storefront.
- Organic Mango | Sliced Certified organic dried sliced mango with a sweet tropical flavor, sold as a featured snack item.
- Organic Coffee | Guatemala Premium whole bean organic coffee sourced from Guatemala, Huehuetenango, grown at high altitudes.
- Soap, Natural, Lavender Natural bar soap made with organic olive oil, organic avocado oil, organic coconut oil and therapeutic grade essential oils.
- Pumpkin Seeds, Raw, Soaked and Dried, Certified Organic Unroasted certified organic pumpkin seeds that are soaked and dehydrated using Wildly Organic's activation process for improved nutrient absorption.
- Organic Walnuts, Raw, Soaked and Dried Premium grade organic walnuts, full halves, sourced from California family farms and processed with soaking and low-temperature dehydration.
- Brazil Nuts, Raw, Certified Organic, Soaked and Dried Organic Brazil nuts soaked and dehydrated to enhance nutritional profile, sold as part of the activated nuts line.
- Organic Walnut Butter Walnut butter made from premium Californian walnuts grown on family farms.
- Fermented Cacao Powder | Organic | Raw USDA-certified organic fermented cacao powder with probiotic content, sold as part of Wildly Organic's claimed largest U.S. selection of organic cacao products.
- Fermented Cacao Nibs | Organic Crunchy fermented cacao nibs made from fermented cacao beans, certified organic and raw.
- Cacao Butter | Organic | Raw Raw cacao butter with a rich chocolate scent, unrefined and Fairtrade certified.
- Refined Organic Coconut Oil | Expeller Pressed Clean expeller-pressed organic coconut oil with no coconut taste, suitable for cooking and baking.
- Cold Pressed Organic Coconut Oil | Virgin Unrefined High-quality virgin coconut oil cold-pressed after dehydrating coconut flesh; the category in which Wildly Organic was the first U.S. organic store to offer organic virgin coconut oil.
- Centrifuge Extracted Organic Coconut Oil Coconut oil made using centrifugal extraction from freshly pressed coconut, retaining more health benefits than refined variants.
- MCT Oil | Organic Coconut-derived pure MCT (Medium Chain Triglycerides) oil targeted at keto and low-carb consumers.
- Organic Coconut Milk Powder | Non-Dairy Vegan-friendly, USDA-certified organic powdered non-dairy milk alternative made from coconut.
- Organic Coconut Sugar Light brown all-natural sweetener similar to brown sugar, certified organic.
- Organic Coconut Syrup Thick, organic coconut-flavored syrup similar to maple syrup, used as a natural sweetener.
- Coconut Aminos, Certified Organic High-quality coconut liquid aminos, a soy-free substitute for soy sauce containing 17 amino acids.
- Peppermint Whipped Body Butter | Natural Natural peppermint moisturizer made without preservatives or chemicals, part of the Bath and Body Care line.
- Vanilla Whipped Body Butter | Natural Natural vanilla moisturizer made without preservatives or chemicals, part of the Bath and Body Care line.
- Soap, Natural, Lemongrass Natural bar soap made with lemongrass and organic coconut oil.
- Soap, Natural, Cedar Natural bar soap made with cedar and organic coconut oil.
Companies that use Wildly Organic
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Wildly Organic technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wildly Organic partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- ErewhonminorPremium natural foods market where Wildly Organic products are available for retail purchase.
- PublixcoreMajor grocery chain in the southeastern United States carrying Wildly Organic products.
- MOM's Organic MarketcoreRegional chain of natural and organic grocery stores in the Mid-Atlantic and Northeast carrying Wildly Organic products.
- Wedge Community Co-opsminorCooperative grocery store in Minnesota where Wildly Organic products are available.
- OryanaminorCooperative grocery store where Wildly Organic products are available.
- PCC Community MarketsminorCooperative grocery chain in Washington state carrying Wildly Organic products.
- VitacostcoreOnline health and wellness retailer where Wildly Organic products are sold.
- iHerbcoreGlobal online retailer specializing in health and organic products, carrying Wildly Organic products for international customers.
- Kimberton Whole FoodsminorIndependent natural foods store in Pennsylvania carrying Wildly Organic products.
- Better Health MarketminorNatural health retailer where Wildly Organic products are available.
- Oylers Organic Farms & MarketminorOrganic farm and market retailer carrying Wildly Organic products.
- Health BasketminorNatural foods retailer where Wildly Organic products are available.
- Local Jos Natural FoodsminorIndependent natural foods retailer carrying Wildly Organic products.
Scale indicators1 record
Recent moves11 records
Expansion highlights10 records
Wildly Organic competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Wildly Organic social profiles
Digital presenceWildly Organic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wildly Organic leadership team
Management profileNumber of profiles
Wildly Organic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wildly Organic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wildly Organic
What does Wildly Organic do?
Wildly Organic operates an online store selling USDA Certified Organic, FairTrade Certified, raw and minimally processed foods, including activated nuts and seeds, specialty coconut oils, fermented cacao products, dried fruits, natural sweeteners, coffee, and natural bath and body care items. The company was the first organic store in the United States to offer organic virgin coconut oil and offers a 30-day satisfaction guarantee.
Is Wildly Organic a public or private company?
Wildly Organic is a private company. It is classified as unknown and is currently operating.
When was Wildly Organic founded?
Wildly Organic was founded in 2000. It employs 11 to 50 people.
Where is Wildly Organic based?
Wildly Organic is headquartered in Silver Bay, United States, in the North America region.
How does Wildly Organic make money?
One revenue line is on record: direct E-commerce Sales.
Does Wildly Organic have an API?
No public API is recorded for Wildly Organic.
What industry is Wildly Organic in?
Wildly Organic's product category is Organic Health Foods. Its primary akta.pro industry code is CRAHAEAA, Natural/Organic Supermarkets & Chains, with a secondary code of AFAIAJAH, Organic Bulk Foods, Grains & Nuts Wholesale. Its NAICS code is 445298 and its SIC code is 5940.