What Capasso Planning Partners does

Capasso Planning Partners, LLC (CPP) is an independent, fee-only Registered Investment Advisor founded in 2021 by Charlie Capasso, CFP®, and headquartered in Charleston, South Carolina, with a secondary office in Austin, Texas. The firm serves high net worth individuals, families, and small businesses through six integrated core offerings: portfolio management, retirement planning, asset protection, risk management, estate planning, and tax planning. Advisory services are delivered by credentialed CFP® professionals operating under a fiduciary standard with no commission-based compensation, addressing a market positioned between mass-affluent robo-advisors and full-service wirehouse wealth management.

The business operates on a fee-only compensation model, with revenue derived from assets-under-management fees or flat fees billed annually; specific pricing tiers are not publicly disclosed and quotes are generated via consultation. Go-to-market is relationship-driven and sales-led, relying on direct outreach, the firm's website, social media (LinkedIn, Facebook), earned media (Wall Street Journal, Yahoo Finance, US News & World Report, SC NPR), community workshops, and a structured referral partnership with Zoe Financial. The firm supports its practice through an ecosystem of technology and custodial partners — Charles Schwab and Fidelity for custody, Dimensional, Vanguard, iShares/BlackRock, and Avantis for investment products, Pontera for held-away account management, YHL Soft for the client portal, and AssetMark, Advisor Logistics, and MGP for back-office operations.

Ownership is private and concentrated among the firm's credentialed founders and partners, with no institutional investor, venture, or private equity capital disclosed. The management team comprises four named individuals: Managing Partner Charlie Capasso, Partner & Senior Wealth Advisor Michael O'Connor (joined 2023), Associate Wealth Advisor Lauren Brotherson (CFA Level I candidate), and Operations Manager Moira Embrey (joined July 2021). With no disclosed revenue, AUM, or external funding, the firm appears to be a small, founder-led practice in a build-out phase, scaling through senior advisory hires and geographic expansion rather than capital-led growth.

Name

Capasso Planning Partners

Legal name

Capasso Planning Partners, LLC

Website

https://capassoplanningpartners.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Capasso Planning Partners is a fee-only Registered Investment Advisor founded in 2021 in Charleston, SC, providing integrated financial planning across portfolio management, retirement, tax, estate, and risk management to high net worth individuals, families, and small businesses.

Ownership category

akta.pro rank

Product category

Wealth Management and Financial Advisory Services

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Financial Planning–Led RIAs (FSAAACAB)

akta.pro secondary industries

Portfolio Management–Led RIAs (Discretionary/Model-Based) (FSAAACAC), Comprehensive Financial Planning (FSAEAAAA)

Keywords

• Financial advisory services
• Wealth management planning
• Retirement planning services
• Estate planning services
• Fee-only advisors

Headquarters

HQ city

Charleston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Financial Advisory Services: Fee-only financial planning and wealth management services. The firm operates as a Registered Investment Advisor (RIA) providing comprehensive financial planning including portfolio management, retirement planning, estate planning, tax planning, risk management, and asset protection services to individuals and families.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Capasso Planning Partners is a fee-only Registered Investment Advisory (RIA) firm that delivers comprehensive financial planning and wealth management services to high net worth individuals, families, and small businesses. Its offering spans six integrated practice areas — Portfolio Management, Retirement Planning, Asset Protection, Risk Management/Insurance, Estate Planning, and Tax Planning — delivered by credentialed CFP® advisors operating as fiduciaries.

Product overview

Capasso Planning Partners offers a unified suite of fee-only financial advisory services through six integrated core offerings: Portfolio Management, Retirement Planning, Asset Protection, Risk Management, Estate Planning, and Tax Planning. These services are delivered by credentialed CFP® advisors who serve as fiduciaries, providing unbiased financial guidance focused on maximizing client outcomes across all aspects of their financial lives.

Differentiator

Problem solved

Functional benefit

Products and services

• Portfolio Management Customized portfolio construction aligned with client goals and risk tolerance, with ongoing management, monitoring, and rebalancing services for individuals, families, and small businesses.
• Retirement Planning Comprehensive retirement planning services that build a strategic financial road-map for clients of any age to help them retire comfortably and focus on living the life they earned.
• Asset Protection Portfolio structuring that minimizes risk exposure and protects client assets against inflation and fraud while limiting intrusive creditor access.
• Risk Management Insurance needs assessment and review services that ensure clients are neither under nor over-insured and protect assets from unnecessary premium costs.
• Estate Planning Asset transfer planning that ensures efficient legacy transfer aligned with client wishes, whether supporting family, charitable causes, or religious organizations.
• Tax Planning Tax optimization services including loss harvesting, asset depreciation strategies, taxable income minimization, and tax-efficient investing to maximize returns on investments and regular income.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Six partnerships are on record, tiered core.

• Charles SchwabcoreTechnology or IntegrationStrategic custodial partnership for client portfolio management and trading services. Schwab provides brokerage and custody platform for client assets.
• Fidelity InvestmentscoreTechnology or IntegrationInvestment platform and custodial services partner providing trading and investment management infrastructure for client portfolios.
• Dimensional Fund AdvisorscoreTechnology or IntegrationInvestment management partner providing access to Dimensional's systematic, evidence-based investment strategies integrated into client portfolios.
• VanguardcoreTechnology or IntegrationInvestment platform partner providing access to Vanguard's low-cost index funds and ETFs for client portfolio construction.
• iShares/BlackRockcoreTechnology or IntegrationETF and investment product partner providing access to iShares funds for diversified portfolio construction.
• Zoe FinancialcoreGTM or Marketing PartnerLead generation and client referral partnership. Zoe Financial connects prospective clients with fee-only advisors like Capasso Planning Partners. Featured in press coverage highlighting the partnership.

Recent moves6 records

Expansion highlights5 records

Direct peers

• Savant Capital Management: Fee-only RIA providing comprehensive financial planning and investment management to HNW individuals, families, and small businesses. Closely comparable in fee-only fiduciary model, comprehensive planning scope, and HNW client focus, though larger in scale than CPP.
• Buckingham Strategic Wealth: Fee-only RIA offering evidence-based wealth planning, investment management, and tax services to HNW clients. Comparable in fiduciary fee-only positioning, comprehensive service suite, and academic/Dimensional-style investment approach.
• Mariner Wealth Advisors: National fee-only RIA delivering comprehensive financial planning and investment advisory to HNW individuals and families. Comparable in full-service planning model; meaningfully larger and acquisitive, making it both a peer and a potential acquirer of firms like CPP.

Broad incumbents

• Creative Planning: Large fee-only RIA offering comprehensive wealth management, tax, estate, and retirement planning to HNW clients nationwide. Comparable in service scope and fiduciary model; much larger and well-capitalized, often acquiring smaller RIAs.
• Carson Group: National wealth management firm supporting independent advisors and serving HNW clients with financial planning and investment services. Comparable in advisor-led planning model; larger platform with a partner-equity offering attractive to firms like CPP considering growth or exit.
• Edelman Financial Engines: Large national RIA providing financial planning, investment management, and retirement-plan services to individuals and HNW households. Comparable in comprehensive planning and HNW focus; significantly larger with a hybrid digital-plus-advisor delivery model.
• Personal Capital (Empower Personal Dashboard): Hybrid digital wealth management and financial planning platform (now part of Empower) serving HNW investors. Comparable in HNW client focus and combined planning + investment management; larger, tech-led, and a direct fee-competition threat to small RIAs like CPP.

Regional players

• Halbert Hargrove: Long-standing fee-only RIA based in Southern California offering comprehensive financial planning and investment management to HNW individuals, families, and institutions. Comparable in fee-only fiduciary model and planning-led approach; serves a different regional footprint than CPP.

Emerging players

• Facet Wealth: Digital-first fee-only RIA providing flat-fee financial planning and investment advice to HNW households. Comparable in serving HNW clients with fiduciary, planning-led advice; competes with traditional firms like CPP through a lower-fee, tech-enabled model.

Others

• Zoe Financial: Marketplace and lead-generation platform connecting consumers with vetted fee-only financial advisors. An existing GTM/referral partner of CPP; relevant as both a distribution channel comparable and an emerging platform reshaping how HNW clients find advisors.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/capassoplanningpartnerscpp
• LinkedInlinkedin.com/company/capassoplanningpartners/mycompany

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Capasso Planning Partners