Omnilab

What Omnilab does

Omnilab is a Bremen, Germany-based full-service laboratory distributor and service provider serving industrial, academic, and research customers. Founded in 1935 as H.JÜRGENS GmbH & Co. and rebranded to OMNILAB-LABORZENTRUM GmbH & Co. KG in 2000, the company remains under third-generation family ownership (Jürgens family) and operates as a GmbH & Co. KG with no external institutional shareholders. The group is headquartered at Bremen Technology Park with regional offices in Markkleeberg, Munich (via Opti-Lab GmbH), and Gehrden (via Kleinfeld Labortechnik), plus international subsidiaries in Latvia (OMNILAB baltic SIA, since 2010) and Turkey (Omnilab Laboratuvar Malzemeleri, since 2011). Omnilab distributes laboratory equipment, consumables, chemicals, chromatography products, and laboratory furnish from over 250 quality manufacturers, with a core portfolio of 100,000 brand-name products and access to more than 500,000 items through its online store.

The company's technology stack centers on a digital e-procurement platform: the OMNILAB Online Shop hosts 500,000+ articles with 24/7 ordering and chat support; the E-Procurement solution supports e-catalogs in BMEcat, Excel, CSV, and XML formats; and Omnilab is integrated into the leading e-marketplaces (SAP Ariba, Coupa, Onventis, Simple System, Wucato, Unite) with direct ERP connectivity via EDI and OCI. Physical infrastructure includes a 4,000 m² contract logistics center stocking 10,000 core products under a "Never Out of Stock" program with a 48-hour standard delivery guarantee, handling of hazardous and refrigerated goods, and international shipping with customs clearance. Value-added services comprise OMNILAB Depot (annual procurement agreements with personal storage lockers and locked-in pricing), full laboratory planning (A-to-Z conception, workflow, equipment selection, and assembly), leasing and hire purchase financing, and nationwide maintenance, repair, validation, and DAkkS-accredited pipette calibration delivered by 14 service technicians.

Omnilab's revenue model blends one-time product sales, subscription-style annual depot agreements, professional services (planning, calibration, maintenance), and managed services (logistics, leasing). Its go-to-market is sales-led, with field account managers organized into North and South German regions, key account management for nationwide customers, plus an e-commerce and e-procurement channel for SMB and long-tail buyers, and a 100-country reseller network for international wholesale. The most significant commercial relationship is the October 2020 exclusive EMEA master distribution partnership with Illinois Tool Works Inc. (ITW) for the Buehler material-preparation brand, under which Omnilab handles fulfillment, sales, order processing, and post-order management. The Omnilab Group also includes wholly-owned operating subsidiaries Kleinfeld Labortechnik (specialty product imports), Universal Laborservice (maintenance), and Opti-Lab GmbH (Munich, acquired 2021), and is certified to DIN EN ISO 9001:2015.

Name

Omnilab

Legal name

OMNILAB-LABORZENTRUM GmbH & Co. KG

Website

https://omnilab.de

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

51–100 employees

Short description

Omnilab is a Bremen-based full-service laboratory distributor supplying equipment, consumables, chemicals, and chromatography products from 250+ manufacturers to industrial, academic, and research customers across Germany, EMEA, and 100 international markets, with integrated e-procurement, logistics, and maintenance services.

Ownership category

akta.pro rank

Product category

Laboratory Supplies Distribution

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Laboratory Analytical Instruments (3826), Laboratory Apparatus & Furniture (3821)

akta.pro primary industry

Laboratory & Scientific Supplies Scheduled Delivery (Non-medical) (TLAAAEAI)

akta.pro secondary industries

Order Management & Inventory Orchestration (OMS) (CRAFAMAC), Technical & Product Support (Tier 0–2, Troubleshooting) (BPAAABAF)

Keywords

• Laboratory supplies distribution
• Lab equipment supply
• Laboratory consumables
• Laboratory chemicals distribution
• Chromatography products

Headquarters

HQ city

Bremen

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Laboratory Supplies Sales: Sale of laboratory equipment, consumables, chemicals, chromatography products, and laboratory furnish from over 250 quality manufacturers. Core products include around 100,000 items with 500,000+ items available through the online store.
2. Laboratory Planning Services: Full-service laboratory planning from A-Z including conception, workflow optimization, equipment selection, and complete assembly of laboratory furniture and equipment.
3. Leasing & Hire Purchase: Financial solutions for laboratory equipment investment including leasing and installment plans with variable terms, residual values, and down payments. Protects liquidity and is balance sheet neutral.
4. Maintenance & Repair Services: Nationwide maintenance, repair, and calibration services for laboratory equipment including pipette calibration, cartridge regeneration, validation testing, and qualification services performed by 14 service technicians.
5. Logistics & Fulfillment: Logistics services including 48-hour delivery, international shipping with customs clearance, handling of hazardous goods, and individual customer solutions including stocking and blanket orders.
6. OMNILAB Depot (Annual Supply Agreements): Yearly procurement agreements with guaranteed deliveries, stable prices, and optimized processes through dedicated storage lockers. Protects against supply bottlenecks and price fluctuations.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels10 records

Core offering

Omnilab distributes laboratory supplies, equipment, consumables, chemicals, and chromatography products from over 250 quality manufacturers through its online store (500,000+ articles) and direct field sales organization. The company complements product distribution with value-added services including e-procurement integration (EDI/OCI, SAP Ariba, Coupa), the OMNILAB Depot annual supply agreement system, laboratory planning, leasing, logistics with 48-hour delivery, and nationwide maintenance and calibration services for laboratory equipment.

Product overview

Omnilab is a full-service laboratory distributor operating as OMNILAB-LABORZENTRUM GmbH & Co. KG, headquartered in Bremen, Germany. The company offers a comprehensive portfolio through its online store (omnilab-shop.de) with over 500,000 articles, including laboratory equipment, consumables, chemicals, chromatography products, and laboratory furnish from over 250 quality manufacturers. The core offering centers on the Online Store platform supplemented by specialized services: E-Procurement Solutions (with EDI/OCI ERP integration and presence on SAP Ariba, Coupa, Onventis, and Simple System marketplaces), OMNILAB Depot (annual procurement agreements with personal storage lockers for price/delivery security), Logistics Services (4,000 m² warehouse, 10,000 core products, 48-hour delivery), Laboratory Planning, Leasing & Hire Purchase, Maintenance & Repair Services, and Consulting. The company also hosts LabCon trade fairs, webinars, and training programs. Within the Omnilab Group, the company operates several subsidiaries including Kleinfeld Labortechnik (specialized imports), Universal Laborservice (nationwide repair/maintenance), OMNILAB Baltic (Latvia), OMNILAB Turkey, and acquired Opti-Lab GmbH (Munich).

Differentiator

Problem solved

Functional benefit

Brands

• OMNILAB Depot: Annual agreement service including personal storage locker for securing laboratory supplies with stable prices and guaranteed deliveries
• FoodALYT
• LabCon
• Omnilab Reseller

Products and services

• OMNILAB Online Store (omnilab-shop.de) E-commerce storefront offering over 500,000 articles covering laboratory equipment, consumables, chemicals, chromatography products and laboratory furnish, with 24/7 ordering, comparison lists, favorites, and online customer service via chat for industry and research buyers.
• Laboratory Equipment Full-range laboratory equipment from leading manufacturers including incubators, photometers, centrifuges, and specialized devices for food analysis, microscopy, cooling, titration, and cell culture, covering over 100,000 brand-name products.
• Laboratory Consumables Daily-use laboratory consumables such as pipettes, foils, cuvettes, and dispensers supplied for science, industry, and research applications.
• Laboratory Chemicals Laboratory and manufacturing chemicals from leading manufacturers including Merck, Scharlau, PanReac AppliChem, and Honeywell, covering standard chemicals, solvents, and biochemicals for research use.
• Chromatography Products Chromatography supplies including DC, GC, and HPLC columns, gas generators, and separation method accessories, supported by doctoral-level scientists and kept largely in stock for prompt delivery.
• Laboratory Furnish Laboratory furniture and interior products including fume cupboards, tables, and cabinets, supplied with independent consulting, planning, and complete assembly services for laboratory setups.
• OMNILAB Depot Annual procurement agreement service providing price stability, guaranteed product availability, and optimized purchasing through personal storage lockers dedicated to the customer, with products reserved at fixed guaranteed prices for the contract period.
• E-Procurement Solutions Digital procurement integration service including e-catalogs in BMEcat, Excel, CSV, and XML formats, direct ERP integration via EDI and OCI connections, and presence on leading e-marketplaces (SAP Ariba, Coupa, Onventis, Simple System, Wucato, Unite).
• Logistics Services Contract logistics offering 4,000 m² of warehouse space, 10,000 core products in stock, a 48-hour standard delivery guarantee, handling of hazardous and refrigerated goods, and international shipping with customs clearance.
• Laboratory Planning End-to-end laboratory planning service covering conception, workflow optimization, selection of modern laboratory technology, ergonomic planning, financing model consultation, and complete assembly of laboratory furniture and equipment.
• Leasing & Hire Purchase Financial service providing leasing and hire purchase financing for laboratory equipment investments, featuring variable terms, residual values, and down payment options that protect liquidity and remain balance-sheet neutral.
• Maintenance & Repair Services Nationwide maintenance, repair, and calibration service for laboratory equipment delivered by fourteen service technicians, including validation testing, IQ/OQ/PQ qualification, pipette calibration with DAkkS accreditation, cartridge regeneration, and full inventory management.
• Consulting Services Professional consulting service delivered through expert account managers providing quality and sustainability-focused advice, with on-site account management split into North and South sales regions and key account management for nationwide customers.
• Omnilab Reseller (International Wholesale) International wholesale service providing laboratory supplies to trading partners nationally and internationally, with favorable brand product conditions, professional logistics, and complete export documentation across 100 countries.

Quantifiable outcome

• Over 10% reduction in complaint rate through fulfillment partnership model
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

17 partnerships are on record, tiered flagship, core and minor.

• Illinois Tool Works Inc. (ITW)flagshipStrategic or Co-development Partner · 1 October 2020Since October 2020, Omnilab cooperates as service provider with ITW in logistics, service and administration. Acts as exclusive master distributor in EMEA region for Buehler branded products. Premise: no CapEx and moderate OpEx for efficient European market development.
• Buehler (ITW Test & Measurement GmbH)flagshipStrategic or Co-development Partner · 1 October 2020European Market Distribution partnership where Omnilab handles fulfillment, sales, order processing, and post-order management for Buehler's branded products. Buehler specializes in material preparation and analysis instruments and equipment.
• Opti-Lab GmbHcoreChannel Partner/ Reseller/ Distributor · 1 January 2014Initial shareholding in 2014, followed by full acquisition in 2021. Munich-based subsidiary.
• OMNILAB Laboratuvar Malzemeleri San. ve Tic. Ltd. Şti. (Subsidiary)coreChannel Partner/ Reseller/ Distributor · 1 May 2011Subsidiary in Turkey serving the Turkish market from İzmir. Established May 2011.
• OMNILAB baltic SIA (Subsidiary)coreChannel Partner/ Reseller/ Distributor · 1 May 2010Subsidiary in Latvia serving customers in the Baltic region. Established May 2010.
• Universal Laborservice (Subsidiary)coreImplementation/ SI/ Consulting Partner · 1 January 2009Service subsidiary providing nationwide repair, maintenance, validation tests, qualifications, pipette calibration, and functional/safety checks for laboratory equipment.
• SAP AribacoreTechnology or IntegrationE-procurement platform integration for digital procurement. Omnilab is represented on SAP Ariba marketplace enabling customers to source laboratory supplies through their existing procurement systems.
• CoupacoreTechnology or IntegrationE-procurement platform integration for business spend management. Customers can access Omnilab products through Coupa's cloud-based platform.
• OnventiscoreTechnology or IntegrationE-procurement platform partnership for digital procurement solutions and marketplace integration.
• Simple SystemcoreTechnology or IntegrationE-procurement platform integration for digital procurement processes.
• WucatocoreTechnology or IntegrationPremium partner for e-procurement solutions and online store platform.
• UnitecoreTechnology or IntegrationPremium partner for e-procurement solutions and marketplace integration.
• IKAcoreStrategic or Co-development PartnerLong-standing sales partnership for marketing IKA's product portfolio. Omnilab reliably supports IKA in distribution account management EMEA.
• anvajominorStrategic or Co-development PartnerSales partnership for fluidlab product. Omnilab acts as strong, experienced sales partner to help optimize laboratory processes.
• PHC (Premium Brand Partner)coreChannel Partner/ Reseller/ DistributorPremium brand partner for quality laboratory equipment and products.
• PanReac AppliChem (Premium Brand Partner)coreChannel Partner/ Reseller/ DistributorPremium brand partner for chemicals and related laboratory products.
• Kleinfeld Labortechnik GmbH (Subsidiary)coreChannel Partner/ Reseller/ DistributorSubsidiary in Gehrden near Hannover specializing in import and distribution of special and individual laboratory products from worldwide manufacturers.

Scale indicators9 records

Recent moves13 records

Expansion highlights6 records

Broad incumbents

• Thermo Fisher Scientific (Fisher Scientific): Global lab product and supply chain leader through the Fisher Scientific brand. Competes with Omnilab for enterprise procurement contracts and sets the benchmark for breadth of catalog and integrated procurement platforms across Europe.
• Sartorius AG: German bioprocessing and lab product manufacturer whose catalog overlaps with Omnilab's chromatography and consumables portfolio. Competes on instruments while serving as a brand Omnilab also supplies into accounts.
• Hach (Veralto): Provider of water and lab analysis instruments and reagents; comparable in selling complete analytical workflows (instruments + consumables + service) to industrial and research lab customers, mirroring Omnilab's integrated model.
• Merck KGaA / Sigma-Aldrich (Life Science): Global manufacturer-distributor of laboratory chemicals, reagents, and consumables. Omnilab carries many Merck / Sigma-Aldrich SKUs, so Merck is both a key supplier and a competitive force when end customers buy direct.
• VWR (part of Avantor): Global laboratory supplies distributor owned by Avantor with the broadest chemicals, consumables, and equipment portfolio worldwide. Represents the scaled version of Omnilab's distribution model against which Omnilab positions on service, digital procurement, and European logistics depth.

Emerging players

• Labbox Labware S.L. European online-first lab supplies retailer expanding across Iberia and wider Europe with an e-commerce-centric proposition. Represents the digital-native distribution model Omnilab must defend against as procurement moves online.

Direct peers

• Eppendorf SE: German manufacturer of premium lab instruments, pipettes, and consumables that Omnilab distributes alongside competing manufacturers. Represents the dual-faced competitor relationship common in German lab distribution.
• Carl Roth GmbH + Co. KG: German competitor offering a comprehensive chemical, consumable, and lab equipment catalog with comparable Mittelstand scale, e-commerce focus, and emphasis on premium partner brands directly overlapping with Omnilab's DACH-focused distribution model.
• Th. Geyer GmbH & Co. KG: Established German lab supplies distributor with a multi-manufacturer portfolio, online shop, and field sales coverage analogous to Omnilab. Competes head-to-head for German academic, pharma, and industrial lab procurement contracts.
• Bernd Kraft GmbH: German specialist in laboratory and pharmaceutical chemicals and reagents with a comparable B2B distribution footprint, chemical-grade quality focus, and core customer base in industrial and research labs in Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/omnilabgroup
• Facebookfacebook.com/omnilabgroup
• LinkedInlinkedin.com/company/omnilab-laborzentrum
• Instagraminstagram.com/omnilabgroup

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Omnilab