PUSEN Medical

What PUSEN Medical does

PUSEN Medical (珠海普生医疗科技股份有限公司, Zhuhai Pusen Medical Technology Co., Ltd.) is a private Chinese medical technology company founded in 2014 and headquartered in the Zhuhai High-tech Zone, Guangdong Province. The company designs, manufactures, and sells single-use (disposable) flexible video endoscopes, with its core product line centered on flexible ureteroscopes for urological applications such as kidney stone treatment and retrograde intrarenal surgery (RIRS). Its primary differentiator is the proprietary Direct In-Scope Suction (DISS) technology, which integrates negative-pressure suction directly within the endoscope working channel, enabling simultaneous laser lithotripsy and stone-fragment or dust removal while maintaining safe intrarenal pressure and temperature. The flagship PU400A (5.1Fr working channel, 9.2Fr outer diameter) and the ultra-thin PU3033AH (7.5Fr) anchor the ureteroscopy portfolio, complemented by cysto-nephroscopes (PC200), choledochoscopes (PCH Series), and bronchoscopes (PB and BF220 Series), with PV300/PV220 image processors serving as the platform accessory.

PUSEN earns revenue through hardware sales of these single-use devices, primarily on a quote-based, multi-year enterprise/B2B contract cadence, with pricing not publicly disclosed. Distribution is split between direct sales to major hospitals and academic medical centers and a global authorized distributor/agent network spanning 100+ countries, with a dedicated US subsidiary (pusenusa.com) supporting North American engagement. The go-to-market is sales-led and event-driven, anchored by KOL endorsement programs with leading international urologists (e.g., Prof. Olivier Traxer, Prof. Bhaskar Somani) and recurring presence at AUA, EAU, CUA, UAA, IAU, and MEDICA conferences, supplemented by academic symposiums and training workshops at institutions including Oxford University, Singapore General Hospital, and National Taiwan University Hospital. PUSEN's products are used by 3,000+ hospitals globally and supported by 20+ clinical training bases.

The customer base is heavily concentrated in urology departments at hospitals and academic medical centers, with adjacent demand in hepatobiliology (bile duct procedures) and airway management (ICU, respiratory anesthesia, ENT). Headcount is 400+ and a new 80,000+ square-meter endoscope production base in Zhuhai was commissioned for completion by end of 2025 and formally opened with a 12th anniversary ceremony in May 2026. Recognition includes the Global Brand Award 2024 (Most Innovative Medical Equipment Manufacturer), MIIT "Little Giant Enterprises" designation in 2023, and the First Prize of Guangdong Science and Technology Progress in 2020. The company remains privately held with no disclosed external investors and wholly acquired Zhuhai Mindhao Medical Technology Co., Ltd. in 2021.

Name

PUSEN Medical

Legal name

珠海普生医疗科技股份有限公司

Website

https://pusenmedical.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

PUSEN Medical is a private Chinese medical device company that designs, manufactures, and sells single-use flexible video endoscopes, primarily for urology, with proprietary integrated-suction DISS technology, serving hospitals across 100+ countries.

Ownership category

akta.pro rank

Product category

Single-Use Medical Endoscopes

NAICS

Surgical and Medical Instrument Manufacturing (339112), Surgical Appliance and Supplies Manufacturing (339113)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Endoscopy Systems & Accessories (Scopes, Cameras, Light Sources, Insufflation) (HLAHADAB)

akta.pro secondary industries

Endoscopic Therapeutic & Access Devices (Trocars, dilators, biopsy/ablation tools) (HLAHADAN), Endourology & Minimally Invasive Urologic Surgery (HLAKAOAF)

Keywords

• Disposable endoscopes
• Flexible ureteroscopes
• Single-use medical devices
• Endoscopic imaging systems
• Minimally invasive surgical devices

Headquarters

HQ city

Zhuhai

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Single-use Medical Endoscopes: PUSEN Medical generates revenue primarily from manufacturing and selling single-use flexible endoscopes for urology, hepatobiliology, and airway management applications. Products include ureteroscopes, cystoscopes, choledochoscopes, bronchoscopes, and image processors along with accessories. Revenue is hardware-based with one-time device sales.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

PUSEN Medical designs, manufactures, and sells single-use flexible video endoscopes for urology, hepatobiliology, and airway management applications. Its flagship products are flexible ureteroscopes featuring proprietary Direct In-Scope Suction (DISS) technology for kidney stone treatment. The portfolio also includes single-use cystoscopes, choledochoscopes, bronchoscopes, and supporting image processors, sold to hospitals and urology departments in more than 100 countries.

Product overview

PUSEN Medical is a medical device company specializing in disposable endoscopes, offering a comprehensive portfolio of single-use visualization devices across multiple clinical specialties. The product portfolio centers on innovative flexible ureteroscopes (PU400A, PU3033AH, PU3033A, PU3022A, PU630) featuring proprietary Direct In-Scope Suction (DISS) technology for negative pressure endoscopy. Complementing the urology line are cystoscopes (PC200), choledochoscopes (PCH Series), and bronchoscopes (PB Series, BF220 Series) for hepatobiliology and airway management applications. The company also provides image processors (PV300/PV220) and various accessories to support its endoscope systems. All products are designed for single-use applications to eliminate cross-contamination risks and reduce healthcare-associated infections.

Differentiator

Problem solved

Functional benefit

Brands

• DISS™ (Direct In-Scope Suction): Negative pressure endoscope technology with integrated suction capability within single-use flexible ureteroscopes

Products and services

• PU400A Single Use Flexible Video Ureteroscope Single-use flexible video ureteroscope featuring integrated Direct In-Scope Suction (DISS), 5.1Fr large working channel (largest in class), and 9.2Fr outer diameter. Designed for kidney stone treatment to lower intrarenal pressure, improve stone clearance rate, and shorten surgical time. Used by urologists in hospital urology departments.
• PU3033AH Single Use Flexible Video Ureteroscope Single-use flexible video ureteroscope with 7.5Fr ultra-thin outer diameter and integrated suction system. Combines efficient diagnosis/treatment with excellent maneuverability and ergonomic handle for one-handed operation. Used in urological procedures including kidney stone treatment.
• PU3033A Single-use Digital Flexible Ureteroscope Single-use digital flexible ureteroscope designed for urological procedures with digital imaging capabilities. Used in hospital urology departments for flexible ureteroscopy procedures.
• PU3022A Single Use Flexible Video Ureteroscope Single-use flexible video ureteroscope for urological applications with video imaging capabilities. Used for kidney stone treatment and urinary tract procedures.
• PU630 Single-Use Video Ureteroscope Single-use video ureteroscope with Direct In-Scope Suction (DISS) technology, providing integrated suction capability within the endoscope for urological applications.
• PC200 Single Use Cysto-Nephro Videoscope Single-use cysto-nephro videoscope for cystoscopy and nephroscopy procedures with video imaging capabilities. Used by urology departments to eliminate cross-contamination risks associated with reusable cystoscopes.
• PCH Series Single Use Flexible Video Choledochoscope Single-use flexible video choledochoscope for hepatobiliary endoscopy procedures. Used by hepatobiliary surgery departments for bile duct examination and ERCP-adjacent procedures, eliminating cross-contamination risk and sterilization burden.
• PB Series Single Use Flexible Video Bronchoscope Single-use flexible video bronchoscope for airway and respiratory tract examination. Used by ICU, respiratory anesthesia, and ENT departments to ensure sterile equipment availability in critical care and reduce infection control risk.
• BF220 Series Bronchoscope Bronchoscope series for single-use flexible video airway management applications. Used in ICU and respiratory departments for diagnostic and therapeutic bronchoscopy.
• PV300/PV220 Image Processor Image processor supporting video endoscopy systems with image processing capabilities for PUSEN endoscopes. Used as the central visualization hub for the company's flexible endoscope systems across urology, hepatobiliary, and airway applications.

Quantifiable outcome

• DISS ureteroscopes achieved 84.21% initial stone-free rate confirmed by postoperative imaging
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and regional.

• Oxford University HospitalscoreStrategic or Co-development PartnerPUSEN collaborated with Oxford University to host symposiums on ureteroscopy innovations. Prof. Ben Turney visited PUSEN facilities and new R&D/production base. Joint academic exchange program with West China Hospital. Oxford partnership focuses on advancing ureteroscopy technology through academic research collaboration.
• Singapore General Hospital (SGH)coreStrategic or Co-development PartnerSGH and PUSEN co-host RIRS (Retrograde Intrarenal Surgery) Hands-On Workshops. Multiple workshop sessions conducted (3rd, 4th editions) focusing on training urologists on PUSEN disposable ureteroscope technology and DISS suction capabilities.
• National Taiwan University Hospital (NKTI)regionalStrategic or Co-development PartnerNKTI RIRS Workshop conducted to improve urology surgical skills using PUSEN technology. Expert lectures and live surgery demonstrations featured PUSEN ureteroscopes.
• Prof. Olivier Traxer (Paris, France)coreStrategic or Co-development PartnerProf. Traxer conducted academic exchange visit to PUSEN HQ, provided clinical evaluation of DISS technology, and participated in live surgery demonstrations and publications. Recognized key opinion leader for PUSEN technology validation.
• Prof. Bhaskar Somani (University Hospital Southampton, UK)coreStrategic or Co-development PartnerProf. Somani serves as course director for PUSEN symposiums and masterclasses. Conducted live surgery sessions, webinars, and clinical studies on PUSEN DISS ureteroscopes. Key opinion leader driving adoption through academic publications.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Boston Scientific: Maker of the LithoVue single-use flexible ureteroscope — the most direct global competitor in single-use ureteroscopy, with broader IDN/GPO contracts and clinical evidence base. Directly competes with PUSEN's PU400A and PU3033AH in the same physician specialty and procedure.
• Ambu A/S: Pioneer and global leader in single-use endoscopes (aScope) including bronchoscopy and emerging urology offerings. Directly comparable single-use-disposable commercial model targeting similar infection-control value proposition.

Broad incumbents

• Olympus Corporation: Dominant legacy endoscope manufacturer with deep reusable ureteroscope and cystoscope installed bases globally. Competes with PUSEN in urology visualization and is pivoting into single-use/hybrid offerings, making it a broad incumbent benchmark.
• Karl Storz: Established German endoscope manufacturer with reusable and emerging single-use ureteroscopy solutions. Comparable end-user base (urology ORs) and overlapping OR integration/visualization stack.
• Cook Medical: Major urology and endoscopy medical-device incumbent (ureteral access sheaths, stone management). Overlapping physician customer base in kidney-stone management procedures even where Cook's scope offering is reusable.
• Stryker: Diversified medtech with significant single-use surgical and visualization product lines. Adjacent OR/hospital channel overlap and increasing single-use-scope activity makes it a competitive threat at the procurement level.

Emerging players

• Coloplast: Major urology medical-device company expanding into single-use ureteroscopy-adjacent devices. Overlaps in urology hospital call points and addresses similar patient populations (stone disease).
• Richard Wolf: German endoscopy specialist offering reusable and single-use flexible ureteroscopes with intrarenal pressure monitoring. Closely comparable product positioning to PUSEN's DISS architecture.
• Innovex Medical (Hangzhou Tonglu Medical): China-based competitor also specializing in single-use urological endoscopes with similar manufacturing cost structure and DISS-analog negative-pressure concepts. Direct head-to-head in domestic and emerging-market tenders.

Regional players

• NeoTract (Teleflex): Urology-focused subsidiary of Teleflex operating in endourology/ureteroscopy-adjacent devices. Comparable hospital call points in urology and overlapping distribution channels in Western markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/PusenMedical
• YouTubeyoutube.com/channel/UCLgHkZymavyORsEj2IlG-1w/featured
• LinkedInlinkedin.com/company/pusen-medical

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PUSEN Medical