What SyncroFlo does

SyncroFlo, Inc. is a privately held U.S. manufacturer of pre-assembled, factory-tested packaged pumping systems, founded in 1962 and headquartered in Norcross, Georgia. The company designs and builds skid-mounted pumping packages integrating pumps, valves, variable frequency drives (VFDs), control panels, and power distribution components for commercial plumbing, high-rise water supply (Iron Heart family), HVAC, fire protection (FM/UL-approved Thrustream line), municipal water supply (VMS Muniheart), irrigation, industrial, and emergency applications. Its core technical differentiator is proprietary factory flow and pressure testing that simulates job-site conditions prior to shipment, intended to eliminate field assembly errors and shorten installation timelines.

The company's product portfolio spans split-case, vertical in-line, and vertical-turbine fire pumps (200–5,000 USgpm), environmental enclosures and pump houses, plus a complete aftermarket parts catalog (electrical components, motors from U.S. Electric and WEG, seal kits for Ebara/Goulds/Grundfos, valves, tanks, temperature probes) distributed through an eStore. Customers are reached primarily through a U.S. representative network organized by vertical (plumbing, municipal, fire/HVAC, irrigation); inside salesmen handle unrepresented territories and inside-sales contacts John Santi (VP Commercial Sales), Jeff Mealey, and Kegan Thurman cover enterprise quotes and product-specific requests. SyncroFlo University provides technician training and certification, and an Extranet portal supports the rep channel.

Commercially, SyncroFlo generates one-time sales of engineered pumping systems plus aftermarket parts revenue through the eStore and rep channel; pricing is quote-based through representatives, with standardized warranty terms (12 months from startup or 18 months from shipment). The company reports a 101-250 employee base, an installed system footprint across 27 countries, and no public revenue disclosure. Ownership is privately held with no evidence of outside institutional investment or M&A activity.

Name

SyncroFlo

Legal name

SyncroFlo, Inc.

Website

https://syncroflo.com

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

101–250 employees

Short description

SyncroFlo, founded in 1962 in Norcross, Georgia, is a U.S. manufacturer of pre-assembled, factory-tested packaged pumping systems serving commercial plumbing, high-rise, fire protection, HVAC, municipal, irrigation, and industrial customers through a U.S. representative network and direct eStore parts sales.

Ownership category

akta.pro rank

Product category

Industrial Pumping Systems

NAICS

Pump and Compressor Manufacturing (33391), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Pumps & Pumping Equipment (3561)

akta.pro primary industry

Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG)

akta.pro secondary industries

Centrifugal Pumps (IMAHANAA), Pumps & Plumbing Pump Accessories (Sump, Sewage, Booster) (IMADALAL)

Keywords

• Packaged pumping systems
• Water booster pumps
• Fire pump packages
• High-rise water supply
• Municipal pumping systems

Headquarters

HQ city

Norcross

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Pumping Systems Sales: Sale of complete pre-assembled, factory-tested pumping systems including custom commercial, plumbing, municipal, HVAC, fire protection, and irrigation systems.
2. Parts and Components: Sale of replacement parts through eStore including electrical components (circuit breakers, contactors, VFDs, PLCs), motors (U.S. Electric, WEG), pump seal kits (Ebara, Goulds, Grundfos), tanks, valves, and temperature probes.
3. Service and Support: Service school training programs for technicians and representatives, with certification upon completion.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

SyncroFlo is a single-source manufacturer of pre-assembled, factory-tested packaged pumping systems for commercial, industrial, HVAC, fire protection, municipal, and irrigation applications. The company designs, assembles, flow-tests, and ships complete pumping packages—including pumps, valves, VFDs, control panels, and power distribution components—ready for site installation. Its core product lines include the Iron Heart family for high-rise water supply and FM/UL-approved fire pump packages (Split Case, Vertical In-line, Vertical Turbine), complemented by a parts eStore for replacement components.

Product overview

SyncroFlo is a single-source manufacturer of packaged pumping systems founded in 1962. The company offers a comprehensive portfolio centered on pre-assembled, factory-tested pumping solutions including the Iron Heart line (PR, LT, and VMS configurations) for high-rise water supply, fire protection products (Split Case, Vertical In-Line, Vertical Turbine pumps), and municipal/industrial/HVAC/irrigation systems. Products are sold alongside a full ecosystem of replacement parts (electrical components, motors from U.S. Electric and WEG, pump seal kits for EBARA/Goulds/Grundfos, valves, tanks, temperature probes) through their eStore platform. The company operates an Extranet for representative partners and offers SyncroFlo University for technician training and certification.

Differentiator

Problem solved

Functional benefit

Brands

• Iron Heart: High rise water supply pumping system brand featuring 100% flanged construction, high performance check valves, 304 Stainless steel pumps, and NEMA 12 enclosure. Includes PR Iron Heart, LT Iron Heart, and VMS Iron Heart variants.
• VMS Muniheart
• Thrustream

Products and services

• Iron Heart Pumping System Pre-packaged pumping system for high-rise water supply featuring 100% flanged construction, high-performance check valves, 304 stainless steel pumps, and a NEMA 12 enclosure with air filter and fan.
• Split Case Fire Pump FM/UL-approved split case fire pump for duties from 200 USgpm to 5000 USgpm, suitable for electric or diesel drives, available with inch or metric fittings.
• Vertical In-Line Fire Pump FM/UL-approved vertical in-line fire pump handling duties up to 1500 US gpm, mounted on steel base with motor wired to controller and including air relief valve, casing relief valve, suction gauge, and discharge gauge.
• Vertical Turbine Pump Vertical suspended multi-stage turbine pump with impellers fully immersed in water, powered by vertical electric motors or diesel engines, handling fresh/sea water, fire protection, and general water supply.
• Pump Houses (Environmental Enclosures)

Quantifiable outcome

• 20+ years system life with proper maintenance
• +2 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Patterson Pump Company: Patterson manufactures FM/UL-approved fire pumps (horizontal split case, vertical in-line, vertical turbine) and industrial pumps. It is a direct competitor to SyncroFlo's Thrustream fire pump line in the regulated fire protection segment.
• Armstrong Fluid Technology: Armstrong designs and manufactures pre-engineered packaged pumping systems (e.g., 'S&H' and 'IPC' skids) for HVAC, plumbing, and fire protection. It directly competes with SyncroFlo in VFD-equipped, factory-tested booster skids for commercial buildings.
• Taco Comfort Solutions: Taco produces hydronic circulators and packaged pumping systems used in commercial HVAC and plumbing applications. It overlaps with SyncroFlo's HVAC and plumbing booster product lines, particularly for engineers specifying pre-assembled pump packages.
• Bell & Gossett (Xylem brand): Bell & Gossett is a leading manufacturer of hydronic and plumbing pumping systems, including pre-engineered packaged boosters and HVAC circulators. It is the closest direct competitor to SyncroFlo in factory-assembled, pre-tested pumping packages for commercial plumbing and HVAC.

Broad incumbents

• Xylem: Xylem is a global water technology company owning Bell & Gossett, Goulds Water Technology, and Flygt. It competes broadly with SyncroFlo across commercial plumbing boosters, HVAC pumps, and municipal water systems, and also supplies Goulds pumps used in SyncroFlo assemblies.
• Ebara Corporation: Ebara is a global industrial pump manufacturer whose pumps are used inside SyncroFlo skids. It also competes with SyncroFlo in industrial and municipal pumping projects, particularly where end customers specify Ebara equipment directly.
• Pentair: Pentair manufactures commercial and residential pumps, water treatment, and flow technologies. Its commercial pumping portfolio overlaps with SyncroFlo's plumbing booster and water handling systems, particularly in municipal and light commercial applications.
• Grundfos: Grundfos is a global pump manufacturer with a broad portfolio including boosters, circulators, and commercial building pumps. It competes with SyncroFlo both as a component supplier (pumps inside SyncroFlo skids) and as a direct packaged-system vendor in plumbing and HVAC.
• Flowserve: Flowserve is a major industrial pump and valve manufacturer serving power, chemical, oil & gas, and water infrastructure. It overlaps with SyncroFlo's industrial and municipal water pumping product lines at the higher-capacity end of the market.

Regional players

• Franklin Electric: Franklin Electric manufactures water and fueling systems, including commercial and industrial pumps. It is adjacent to SyncroFlo's municipal, irrigation, and industrial water pumping offerings with broader geographic coverage but a different primary focus on submersible and groundwater systems.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SyncroFlo