Eco Structures
Eco Structures is an Australian designer and manufacturer of modular glamping tents and sustainable accommodation structures, serving resort operators, eco-tourism developers, and remote workforce housing customers globally with its patented Eco Anchor foundation system.
- Company typePrivate
- Founded2011
- HeadquartersFremantle, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Eco Structures does
Eco Structures Australia Pty Ltd is an Australian-owned designer and manufacturer of modular glamping tents and sustainable accommodation structures, headquartered in Fremantle, Western Australia, and operating across more than 20 countries. The company emerged in 2011 from two years of R&D following Cyclone Rosita's destruction of founder Karl Plunkett's Eco Beach Resort in Broome, leading to structures engineered to Australia's maximum Region D cyclonic wind rating. The core technology combines hot-dipped galvanised steel frames, RT12 canvas walls and ceilings, and the patented Eco Anchor concrete-free foundation system that preserves biodiversity and installs without mechanical equipment. The product portfolio spans non-permanent tents (Safari, Rapid), permanent structures (Eco Tent, Hybrid with R2.8 insulation, Star Gazer with Velux skylight, Leaf Tent with GOTS-certified fabric), modular linked configurations, gazebos, snow roofs, prefabricated bathroom pods, and the WABi System line of insulated panel cabins for tourism and workers accommodation.
The business model centres on direct one-time sales of manufactured structures with customisation. Base tent pricing ranges from A$10,500 (Rapid Tent) to A$15,780 (Safari Tent) plus add-ons such as enclosures, vinyl flooring, bath kits, glazing, and lift kits; gazebos range A$9,000-A$31,000; bath pods and kits start at A$4,300. Revenue also derives from larger-ticket WABi System cabin projects (120+ day manufacturing lead time plus four weeks shipping) and after-sales installation guidance, training, and supervision. Go-to-market is sales-led via the company website, dedicated project enquiry forms, and a project sales team offering discovery, concept design, price evaluation, council approvals, and architectural drawings. Modular flat-pack design enables global shipping — 24 Rapid Tents fit in a single 40ft High Cube container — with regional installation partners providing on-the-ground erection.
The company's primary customer segments are resort owners and operators (tourism and hospitality), eco-tourism developers building in environmentally sensitive locations including World Heritage Listed sites and Class A Reserves, and — through the WABi System — workforce accommodation customers in remote mining, agricultural, and seasonal operations. Notable enterprise clients include Reflections Holiday Parks, BIG4 Holiday Parks, Village Roadshow Theme Parks, Discovery Parks, Eco Beach Resort, Karijini Eco Retreat, Lady Elliot Island Eco Resort, Swell Lodge, Vinetree Honghegu, Sierra Escape, and Cinnamon Bay Resort. The company is privately held, holds ISO9001 accreditation, is a member of Ecotourism Australia, and operates a 11-50 person team with dedicated global sales, engineering, drafting, panel production, logistics, and finance functions.
Eco Structures firmographics
Firmographics- Name
- Eco Structures
- Legal name
- Eco Structures Australia Pty Ltd
- Website
- https://ecostructures.com.au
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eco Structures is an Australian designer and manufacturer of modular glamping tents and sustainable accommodation structures, serving resort operators, eco-tourism developers, and remote workforce housing customers globally with its patented Eco Anchor foundation system.
- Ownership category
- akta.pro rank
Eco Structures industry classification
Industry- Product category
- Prefabricated Glamping & Modular Accommodation Structures
- NAICS
- Travel Trailer and Camper Manufacturing (336214)
- SIC
- Mobile Homes (2451)
- akta.pro primary industry
- Tents, Shelters & Sleep Systems Retail (CRAMAMAH)
- akta.pro secondary industry
- Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses) (CRAIAIAG)
Keywords
Where Eco Structures is headquartered
LocationHeadquarters
- HQ city
- Fremantle
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Eco Structures business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Glamping Tent Sales: Direct sales of manufactured glamping tents including Eco Tent, Safari Tent, Rapid Tent, Hybrid Tent, Star Gazer Tent, Leaf Tent, and Linked Tents. One-time purchase model with base prices ranging from A$10,500 to A$15,780 for standard configurations, plus customisation options and add-ons.
- Value-Add Products and Accessories: Sales of add-on products including Bath Pods (A$4,300+), Bath Kits (A$4,300), Gazebos (A$9,000-A$31,000), Eco Anchors, Lift Kits, Glazing, Vinyl Flooring, Wall Panels, and Walkways.
- WABi System Cabins: Sales of the WABi System modular cabin product line for tourism accommodation and workers accommodation. Lead time of 120+ days manufacturing with 4 weeks shipping.
- Installation and Project Support Services: After-sales support services including installation guidance, training, and supervision. Partners with local installers and provides construction management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Safari Tent base configuration at A$15,780 |
| Unit Pricing | Pay-as-you-go | Rapid Tent base starting at A$10,500 |
| Unit Pricing | Pay-as-you-go | Gazebo pricing from A$9,000 to A$31,000 |
| Unit Pricing | Pay-as-you-go | Bath Kit at A$4,300 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Eco Structures product offering
Product offeringCore offering
Eco Structures designs and manufactures luxury glamping tents and modular accommodation structures using hot dipped galvanised steel frames, RT12 canvas, and its patented Eco Anchor concrete-free foundation system. The product range includes permanent and non-permanent tents (Eco, Safari, Rapid, Hybrid, Star Gazer, Leaf), modular linked tents, the WABi System tourism villas and workers accommodation cabins, plus value-add modules such as Bath Pods, Gazebos, Snow Roofs, Glazing, Vinyl Flooring, Insulated Wall Panels, Lift Kits, and composite decking. The company ships flat-pack systems globally and provides installation guidance, training, and project support services.
Product overview
Eco Structures is an Australian-owned company that designs and manufactures luxury glamping tents and sustainable accommodation structures. The core product portfolio includes Eco Tents, Safari Tents, Rapid Tents, Hybrid Tents, Star Gazer Tents, Leaf Tents, and Linked Eco Tents, complemented by the WABi System/Cabin and WABi Workers Accommodation product lines. These structures serve as complete systems incorporating flooring, decking, and steel frames, with supporting value-add products including Bath Pods, Bath Kits, Eco Anchors, Lift Kits, Gazebos, Snow Roofs, Glazing, Vinyl Flooring, Insulated Wall Panels, and Enclosure Annexes. All products are designed to comply with the highest Building Code of Australia standards and can be engineered to Region D cyclonic wind ratings. The company operates globally with manufacturing capabilities spanning Australia, USA, Asia, and Europe.
Differentiator
Problem solved
Functional benefit
Brands
- WABi System: A flat-pack building system with thermally insulated panels and eco anchor footings, designed for sustainable housing and accommodation. Includes tourism cabins and workers accommodation solutions.
- BathPod
Products and services
- Eco Tent The flagship permanent glamping tent featuring RT12 canvas walls and ceilings, PVC roof, galvanised steel structural frame, and composite decking. Engineered to withstand Region D cyclonic wind ratings. Available in 4.2m, 5m, and 6.3m sizes for resort operators and eco-tourism developers.
- Safari Tent Non-permanent portable glamping tent with PVC roof, canvas walls, and composite decking, rated to 100km/hr winds. Available with optional rear and side enclosures. Designed for resort operators and developers needing relocatable accommodation.
- Rapid Tent A fast-deploy, non-permanent glamping tent available in three sizes (3.6m x 2.7m, 4.5m x 2.7m, 5.4m x 2.7m). Classed as a temporary structure often bypassing council approvals. Designed for operators needing quick, relocatable accommodation.
- Hybrid Tent Cutting-edge insulated permanent accommodation featuring R2.8 insulated WABi eco panels, external canvas cladding, R2.5 insulated ceiling, and sliding glass front doors. Available in 5.5m x 7.4m and 5.5m x 10m sizes for year-round climate-controlled glamping.
- Star Gazer Tent Premium permanent glamping tent featuring a 1.2m x 1.2m Velux skylight with Bluetooth retractable blind, allowing guests to view the night sky. 6.4m x 6.4m size with 41sqm internal area for resort operators targeting premium experience-led stays.
- Leaf Tent Sustainable permanent glamping tent with a unique ribbed spine holding PVC material in a leaf-like pattern. Uses GOTS certified fabric and is installed on Eco Anchor concrete-free footings.
- Linked Eco Tent Modular linking system allowing standard Eco Tents to be seamlessly joined to create larger spaces for central facilities, cafes, bars, restaurants, or additional living spaces.
- WABi System Tourism Villas Sustainable modular tourism accommodation cabins featuring thermally insulated WABi wall panels, COLORBOND roofing, hot dipped galvanised steel frame, and Eco Anchor footings. Floor plans include Tourism of Tomorrow, Banksia, Wattle, Grevillea, and Fingerlime.
- WABi Workers Accommodation Eco-friendly workers accommodation cabins using patented Eco Anchor footing systems and pre-finished modular bathroom pods. Floor plans include MK-33, MK2-33, MK2-16, MK-45, MS3-33, MS2-33, MK2-45, and MK-60. Designed for remote mining, agricultural, and seasonal workforce sites.
- Bath Pod Premanufactured tiled bathroom pods for glamping tents, available in P1 (premium), P2 UAT (universally accessible, AS1428.1 compliant), and P4 (luxury with separate shower suite). Available in light, mid, or dark colour schemes.
- Bath Kit Flat-pack bathroom kit for assembly within enclosure annexes. Includes vanity, toilet, fixtures, freestanding shower cube, towel rail, and mirror. Priced at A$4,300 AUD excluding GST.
- Eco Anchor Footing System Patented concrete-free footings that preserve biodiversity while ensuring stable structural support. Installed without mechanical equipment or concrete, suitable for various terrains.
- Eco Gazebo
Quantifiable outcome
- 3,205+ structures delivered across 265+ projects in 20+ countries
- +1 more outcomes
Companies that use Eco Structures
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles3 records
Eco Structures technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Eco Structures partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WABi Constructions Pty LtdcoreRelated entity established by founder Karl Plunkett in 1996. WABi Constructions developed the prototype eco tents, eco modules, and gazebos that evolved into Eco Structures Australia's core products. WABi Systems now operates as a sister company offering the WABi modular panel system for tourism accommodation and workers accommodation.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Eco Structures competitors and assessment
Company assessmentDirect peers
- Nomadic Resorts: Designs and builds bespoke luxury tented camps and glamping accommodations globally. Direct competitor serving the same eco-resort and high-end tourism developer customer base with comparable custom tented structures.
- Lotus Belle: Manufactures bell tents and glamping structures for the resort and outdoor hospitality market. Direct competitor in the glamping tent category with a similar B2B go-to-market targeting holiday parks and resort operators.
- Boutique Camping: UK-based supplier of glamping structures including safari tents, bell tents, and yurts for holiday parks and resorts. Direct competitor serving UK and European glamping developers with comparable product positioning.
- Tentickle International: South Africa-based stretch tent and bedouin tent manufacturer serving hospitality, events, and resort customers. Direct competitor in the premium tented accommodation space with similar global export ambitions.
- Zambelli: Italian tent manufacturer supplying structures for events and hospitality applications. Direct competitor in custom tented accommodation for European resort developers with comparable custom-engineered structures.
Broad incumbents
- Losberger De Boer: Large global temporary structures and modular building company serving events, hospitality, and industrial customers. Broader incumbent with overlapping tent and modular structure capabilities but a wider portfolio focus than Eco Structures' glamping-specialist positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Eco Structures social profiles
Digital presenceEco Structures compliance and trust
Trust signalCompliance2 records
Eco Structures financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eco Structures leadership team
Management profileNumber of profiles
Profiles29 records
Eco Structures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eco Structures M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eco Structures
What does Eco Structures do?
Eco Structures designs and manufactures luxury glamping tents and modular accommodation structures using hot dipped galvanised steel frames, RT12 canvas, and its patented Eco Anchor concrete-free foundation system. The product range includes permanent and non-permanent tents (Eco, Safari, Rapid, Hybrid, Star Gazer, Leaf), modular linked tents, the WABi System tourism villas and workers accommodation cabins, plus value-add modules such as Bath Pods, Gazebos, Snow Roofs, Glazing, Vinyl Flooring, Insulated Wall Panels, Lift Kits, and composite decking. The company ships flat-pack systems globally and provides installation guidance, training, and project support services.
Is Eco Structures a public or private company?
Eco Structures is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Eco Structures founded?
Eco Structures was founded in 2011. It employs 11 to 50 people.
Where is Eco Structures based?
Eco Structures is headquartered in Fremantle, Australia, in the Oceania region.
How does Eco Structures make money?
Four revenue lines are on record. Glamping Tent Sales are the primary driver. The others are value-Add Products and Accessories, WABi System Cabins and installation and Project Support Services.
Who are Eco Structures's main competitors?
Direct peers on record are Nomadic Resorts, Lotus Belle, Boutique Camping, Tentickle International and Zambelli. Losberger De Boer is listed as a broad incumbent.
Does Eco Structures have an API?
No public API is recorded for Eco Structures.
What industry is Eco Structures in?
Eco Structures's product category is Prefabricated Glamping & Modular Accommodation Structures. Its primary akta.pro industry code is CRAMAMAH, Tents, Shelters & Sleep Systems Retail, with a secondary code of CRAIAIAG, Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses). Its NAICS code is 336214 and its SIC code is 2451.