106.7 The Beat
- Company typePrivate
- Founded2008
- HeadquartersColumbus, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
106.7 The Beat firmographics
Firmographics- Name
- 106.7 The Beat
- Legal name
- iHeartMedia, Inc.
- Website
- https://radio1067.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
106.7 The Beat industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110), Radio Broadcasting Stations (51611), Radio and Television Broadcasting Stations (5161)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ), Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC), Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF)
Keywords
Where 106.7 The Beat is headquartered
LocationHeadquarters
- HQ city
- Columbus
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
106.7 The Beat business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advertising and Sponsorships: Radio airtime and digital advertising sold to local businesses and national brands. Includes display ads on website, audio spots during broadcasts, sponsored content, and promotional campaigns.
- Event Sponsorships: Sponsorship of concerts, community events, and contests promoted on-air and online. Includes ticket giveaways and branded promotional activities.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
106.7 The Beat product offering
Product offeringCore offering
106.7 The Beat is an FCC-licensed FM radio station (WZCB-FM) that broadcasts hip hop and R&B music programming to the Columbus, Ohio metropolitan area on the 106.7 MHz frequency. The station distributes its content across multiple platforms including traditional over-the-air FM broadcast, digital streaming via the iHeartRadio app, smart speaker voice services (Amazon Alexa and Google Home), and on-demand podcasts. Programming consists of syndicated national shows (The Breakfast Club, Way Up With Angela Yee, The Bootleg Kev Show) alongside local Columbus personalities (Ashlee, Arielle) and locally produced content such as City Newwss.
Product overview
106.7 The Beat (WZCB-FM) is a hip hop and R&B radio station serving Columbus, Ohio, operated by iHeartMedia. The station functions as part of the iHeartRadio digital platform, which provides the streaming infrastructure, mobile app, podcast hosting, and smart speaker integration. The core offering is live FM radio broadcast combined with digital on-demand content. The product portfolio includes six on-air shows (The Breakfast Club, Way Up With Angela Yee, The Bootleg Kev Show, City Newwss, Ashlee, Arielle), four associated podcasts (The Breakfast Club, Donkey of the Day, Way Up With Angela Yee, Angela Yee's Lip Service), music tracking features (Recently Played, Top Songs), a community events calendar, and listener contests and promotions. The station also features entertainment news content aggregation through the iHeartRadio platform.
Differentiator
Problem solved
Functional benefit
Products and services
- 106.7 The Beat (WZCB-FM) Radio Broadcast Over-the-air FM radio broadcast at 106.7 MHz providing hip hop and R&B programming, music, entertainment news, and community content to Columbus, Ohio metro listeners, with multi-platform digital distribution via iHeartRadio.
- The Breakfast Club Syndicated morning radio show featuring entertainment news, celebrity interviews, and hip hop culture coverage, broadcast on the station and available as a podcast on iHeartRadio.
- Way Up With Angela Yee Afternoon radio show hosted by Angela Yee, syndicated across iHeartMedia stations and available as a podcast, covering hip hop culture and celebrity content.
- The Bootleg Kev Show Music-focused radio show hosted by Bootleg Kev featuring hip hop and R&B content, broadcast on the station.
- Donkey of the Day Daily segment and on-demand podcast under The Breakfast Club brand, providing humorous criticism of notable individuals' actions, distributed via the iHeartRadio podcast network.
- Angela Yee's Lip Service On-demand podcast series hosted by Angela Yee featuring candid conversations, distributed via the iHeartRadio podcast network.
- Contests and Promotions Station-run contests and promotional giveaways for Columbus-area listeners, including ticket giveaways to concerts and exclusive branded gift bundles, promoted on-air and online.
- Columbus Events Calendar Local event listings and concert calendar featuring station-sponsored events, artist appearances, and community activities in the Columbus, Ohio area, accessible via the station website.
Companies that use 106.7 The Beat
Customer profileSegments2 records
Ideal customer profiles2 records
106.7 The Beat technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
106.7 The Beat partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- iHeartMediacoreiHeartMedia is the parent company and broadcast partner for 106.7 The Beat. The station operates under the iHeartMedia umbrella, utilizing the iHeartRadio platform for digital streaming, podcast distribution, and national advertising sales. The station participates in iHeartRadio Music Festival and iHeartMedia Communities initiatives.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
106.7 The Beat competitors and assessment
Company assessmentBroad incumbents
- Cumulus Media: Large US radio broadcasting company operating hundreds of AM/FM stations across multiple markets. Competes with iHeartMedia for advertising budgets and audience share at a corporate level, and runs urban-formatted stations that compete against 106.7 The Beat's format in other markets.
- Audacy: One of the largest US radio broadcasters, owning and operating hundreds of commercial radio stations across multiple markets including urban-formatted stations. Direct competitor to iHeartMedia at the parent-company level and direct competitor to 106.7 The Beat at the station level through properties such as WPGC.
- Spotify: Global audio streaming platform and the largest direct substitute for terrestrial radio's music programming, including Hip Hop and R&B. Competes for the same listener time and advertiser dollars as 106.7 The Beat, particularly among younger urban audiences shifting to on-demand consumption.
Regional players
- WQHT Hot 97: iHeartMedia-owned Hip Hop and R&B formatted commercial FM station serving the New York City market. Same format, same advertiser demographic (18-49 urban), same parent platform integration — directly comparable in business model, just in a different (and much larger) market.
- KKDA K104: Urban contemporary Hip Hop/R&B formatted commercial FM station serving the Dallas-Fort Worth market, operated by Service Broadcasting Group. Closely comparable in format, target audience and advertiser value proposition.
- WPGC 95.5: Hip Hop and R&B formatted commercial FM station serving the Washington DC market, owned by Audacy. Same format and target demographic with similar iHeartMedia/Audacy-style digital streaming and podcast extensions.
- KMEL 106.1: iHeartMedia-owned Hip Hop/R&B formatted FM station serving the San Francisco Bay Area. Identical Hip Hop/R&B format targeting the same urban 18-49 demo with identical iHeartRadio distribution — strongest single comparable by format and parent ownership.
- KPRS Hot 103 Jamz: Hip Hop and R&B formatted commercial FM station serving the Kansas City market, operated by Carter Broadcast Group. Comparable format and advertiser proposition at a similar mid-tier market size.
- WUSL Power 99: Mainstream Urban Hip Hop/R&B formatted commercial FM station serving the Philadelphia market, operated by iHeartMedia. Sister iHeartMedia station with identical format, distribution stack and revenue model.
- WVEE V-103: Mainstream Urban (Hip Hop/R&B) formatted commercial FM station serving the Atlanta market, operated by Cox Media Group. Same format, similar 18-49 urban advertiser pitch, similar local event sponsorship model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
106.7 The Beat social profiles
Digital presence106.7 The Beat compliance and trust
Trust signalCompliance1 record
106.7 The Beat financial estimates
Financial estimateRevenue estimate
Valuation estimate
106.7 The Beat leadership team
Management profileNumber of profiles
106.7 The Beat funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
106.7 The Beat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 106.7 The Beat
What does 106.7 The Beat do?
106.7 The Beat is an FCC-licensed FM radio station (WZCB-FM) that broadcasts hip hop and R&B music programming to the Columbus, Ohio metropolitan area on the 106.7 MHz frequency. The station distributes its content across multiple platforms including traditional over-the-air FM broadcast, digital streaming via the iHeartRadio app, smart speaker voice services (Amazon Alexa and Google Home), and on-demand podcasts. Programming consists of syndicated national shows (The Breakfast Club, Way Up With Angela Yee, The Bootleg Kev Show) alongside local Columbus personalities (Ashlee, Arielle) and locally produced content such as City Newwss.
Is 106.7 The Beat a public or private company?
106.7 The Beat is a private company. It is classified as public and is currently operating.
When was 106.7 The Beat founded?
106.7 The Beat was founded in 2008. It employs 11 to 50 people.
Where is 106.7 The Beat based?
106.7 The Beat is headquartered in Columbus, United States, in the North America region.
How does 106.7 The Beat make money?
Two revenue lines are on record. Advertising and Sponsorships are the primary driver. The others are event Sponsorships.
Who are 106.7 The Beat's main competitors?
Broad incumbents on record are Cumulus Media, Audacy and Spotify. Regional players are WQHT Hot 97, KKDA K104, WPGC 95.5, KMEL 106.1, KPRS Hot 103 Jamz, WUSL Power 99 and WVEE V-103.
Does 106.7 The Beat have an API?
No public API is recorded for 106.7 The Beat.
What industry is 106.7 The Beat in?
106.7 The Beat's product category is Radio Broadcasting. Its primary akta.pro industry code is MPAIAEAA, Commercial Terrestrial Radio Broadcasting (AM/FM), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 516110 and its SIC code is 4832.