Metro Paws

What Metro Paws does

Metro Paws (legal entity The Metro Paws Shop) is a privately held, woman-founded pet products company established in 2008 and headquartered in Durango, Colorado. It designs and manufactures environmentally focused consumables and accessories for dogs and cats, with its core proposition built around proprietary degradable waste bag technology — including ASTM 5511 compliant ULTRA Degradable Poop Bags that degrade up to 25% in 30 days with zero microplastics, standard Degradable Poop Bags using EPI additive, and the only USA-made compostable Poop Bag Case dispenser. The catalog extends to alcohol- and paraben-free grooming wipes (Natural Unscented and Charcoal Peppermint variants), pet-safe tennis balls made with natural rubber and cotton yarn, cat-specific organic Silvervine products, and bundled gift and travel SKUs (Pawty Box, Adventure Box, insulated water bottles). The Love & Licks Foundation 501(c)(3) nonprofit channels a portion of sales to animal shelters and rescues.

The business operates a direct-to-consumer e-commerce storefront on Shopify with a Subscribe & Save subscription option (10% discount, monthly to quarterly cadence) and free shipping over $40, alongside a wholesale program for independent pet retailers served through six US regional distributors (ADMC, AFCO, Fauna Foods, Independent Pet Supply, Newco Pet, Zeigler's) and the Faire marketplace, with coverage in the USA and Canada. The company employs 1-10 people, holds 11 registered trademarks, has not raised institutional capital, and explicitly avoids big-box retail in favor of independently owned shops and shelter-aligned branding. Technology depth sits in material science and compliance (ASTM 5511, EPI additive) rather than software or AI.

Name

Metro Paws

Legal name

The Metro Paws Shop

Website

https://metropaws.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Metro Paws is a privately held, woman-owned US pet products company that designs and sells ASTM 5511 compliant degradable poop bags, grooming wipes, pet-safe tennis balls, cat products, and bundled gift/adventure SKUs to eco-conscious dog and cat owners via Shopify DTC, wholesale distributors, and the Faire marketplace.

Ownership category

akta.pro rank

Product category

Pet Products

NAICS

Pet and Pet Supplies Retailers (459910)

SIC

Plastics, Foil & Coated Paper Bags (2673), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Pet Litter, Waste & Odor Control Retail (CRALAHAH)

akta.pro secondary industry

Species-Specific Supplements (Dog/Cat/Other Companion Species) (HLAMALAN)

Keywords

• Degradable pet products
• Eco-friendly pet supplies
• Dog poop bags
• Pet grooming wipes
• Pet accessories

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations

Revenue model

1. Product Sales - E-commerce: Direct-to-consumer sales through Shopify e-commerce platform. One-time purchase and subscription options available for poop bags, pet wipes, tennis balls, and accessories. Products priced from $5.99 to $28.00.
2. Subscription (Subscribe & Save): Recurring subscription model offering 10% savings on regular deliveries. Available for most products including poop bags, wipes, tennis balls, and cat products.
3. Wholesale Distribution: Wholesale sales to independent retailers across North America through direct ordering and distribution partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Metro Paws designs, manufactures, and sells nature-inspired, eco-friendly pet products including ASTM 5511 compliant ULTRA Degradable and standard Degradable Poop Bags (including XL and Cat Litter variants), alcohol- and paraben-free grooming wipes (Natural Unscented and Charcoal Peppermint), pet-safe tennis balls (Mini, Standard, and XL Squeaker sizes) made with natural rubber and cotton yarn, the only USA-made compostable Poop Bag Case, organic Silvervine cat enrichment products, and bundled gift/adventure sets (Pawty Box, Adventure Box) and water bottles. Sales are conducted direct-to-consumer via Shopify (with a Subscribe & Save recurring option) and through a wholesale channel to independent pet retailers across North America, with a philanthropic arm via the Love & Licks Foundation 501(c)(3).

Product overview

Metro Paws is a nature-inspired pet products company founded in 2008, offering a portfolio of environmentally-focused pet essentials. The core product lines center on ULTRA degradable poop bags (including Degradable, XL, Cat Litter, and Love & Licks give-back variants) that meet ASTM 5511 standards and degrade without leaving microplastics, complemented by alcohol- and paraben-free grooming wipes (Natural Unscented and Charcoal Peppermint), and non-toxic tennis balls (Mini, Standard, and XL Squeaker sizes) made with natural rubber and cotton yarn. The portfolio includes the Poop Bag Case accessory—only USA-made compostable dispenser—and bundled gift sets (Pawty Box for celebrations, Adventure Box for outdoor trips). Cat-specific offerings include Silvervine Bliss Nip and Stix. The company emphasizes woman-ownership, support for independent retailers, and shelter donations through the Love & Licks Foundation. All products are sold direct-to-consumer via Shopify.

Differentiator

Problem solved

Functional benefit

Brands

• Poopy Packs: Degradable and ULTRA degradable dog waste bags in various designs and sizes
• The Poopcase
• Metro Paws Pet Wipes
• Metro Paws Tennis Balls
• Metro Paws Bliss
• Pawty Time
• Adventure
• Smear Campaign

Products and services

• Metro Paws® Degradable Poop Bags Degradable dog poop bags with EPI additive that degrade after use; available in 120-count (8 rolls) and 240-count (16 rolls) packages with 15 bags per roll and modern colorful designs for environmentally conscious dog owners.
• Metro Paws ULTRA Degradable Poop Bags ASTM 5511 compliant degradable waste bags that degrade up to 25% in 30 days, leaving zero microplastics; each bag measures 9" x 13", with 8 rolls of 20 bags per package, available in 5 colorways for environmentally conscious dog owners.
• Metro Paws XL Dog Poop Bags Extra-large (11" x 13") dog waste bags, the largest on the market; dispense directly from the box with 200 bags per roll, ASTM 5511 compliant, degrading up to 25% in 30 days, for owners of large dogs.
• Love & Licks® GOOD KARMA Poop Bags ULTRA degradable poop bags where a portion of proceeds goes to shelters and rescues through the Love & Licks Foundation; ASTM 5511 compliant with 8 rolls of 20 bags each, for cause-driven pet owners.
• Smear Campaign® Political Poop Bags Limited-edition political-themed degradable dog waste bags available in REPOOPLICAN and DEMOCRAP designs; sold individually or as part of the Smear Campaign collection, for design-conscious pet owners.
• Metro Paws Cat Litter Bags Designer litter pickup bags for daily cat litter box cleaning; measures 11" x 13" with 200 bags per roll, ULTRA degradable and ASTM 5511 certified, for cat owners.
• Metro Paws Pet Wipes® Natural Unscented Hypoallergenic grooming wipes that are alcohol-free and paraben-free; 8" x 8", made with Aloe Vera and Vitamin E, available in 25-count travel and 100-count bulk packages for dogs and cats with sensitive skin.
• Metro Paws Pet Wipes™ Charcoal Peppermint Activated charcoal grooming wipes with peppermint scent; the only activated charcoal pet wipes on the market, alcohol-free, paraben-free, and cruelty-free, in 25-count and 100-count packages for pet owners.
• Metro Paws Mini Tennis Balls® Non-toxic tennis balls sized for small dogs and cats; made with natural rubber and cotton yarn without petrochemicals, 2" diameter, in multiple colorways including the Squeaker Pawty variant.
• Metro Paws Tennis Balls® Standard-size non-toxic tennis balls at 2.5" diameter, comparable to human tennis balls; made with natural rubber, cotton yarn, and zero toxic petrochemicals, with a dog-approved bounce for active dogs.
• Metro Paws XL 4" Squeaker Tennis Balls® Extra-large 4" diameter squeaker tennis balls for big dogs; made with natural rubber and cotton yarn, with an added squeaker for audible play excitement.
• Metro Paws Squeaker Pawty Tennis Balls® Celebration-themed tennis balls with a sprinkles design and built-in squeaker; available in regular 2.5" and mini 2" sizes, made with cotton yarn and natural rubber, not intended as chew toys.
• Metro Paws Poop Bag Case (The Poopcase) USA-made compostable waste bag dispenser with plant-based materials and a soft silicone-like feel; assembled by a Sheltered Workshop, includes carabiner clip and comes pre-loaded with coordinating ULTRA Degradable Poop Bags, available in 10 colors.
• Metro Paws Bliss® Silvervine Nip Organic Silvervine nip sourced from mountains of Asia; each vial contains 0.4 oz of loose silvervine to encourage play, provide calming aid, and support positive training, for cat owners seeking enrichment beyond catnip.
• Metro Paws Bliss® Silvervine Stix Organic Silvervine sticks sourced from mountains of Asia; each vial contains 4 sticks that encourage play while aiding digestive and dental health, approved by cats who typically don't respond to catnip.
• Metro Paws Pawty Box® Celebration gift box for pet birthdays and gotcha days containing Sprinkles Poopy Packs (4 rolls), Pawty Tennis Balls (3), Metro Wipes (3-pack), Pawty Bandana, and Pawty Hat; available in Big Dog (2.5" balls) and Lil Dog (2" balls) sizes.
• Metro Paws Adventure Box® All-in-one adventure kit containing ULTRA degradable poop bags (4 rolls), Metro Wipes, collapsible travel bowl (350mL), pet-safe Metro Ball, and Adventure Bandana, designed for outdoor trips with pets.
• Metro Paws Pawty Water Bottle Insulated metal water bottle with a sprinkles design; holds 750mL (25.36 oz) with a convenient drinking spout, designed to reduce single-use plastic water bottle consumption.
• Metro Paws Adventure Water Bottle Insulated metal water bottle with a striped camping-themed design; holds 1000mL (33.8 oz) with insulated construction to keep drinks cool, durable for outdoor adventures.

Quantifiable outcome

• 25% degradation in 30 days with zero microplastics
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Sheltered WorkshopcoreImplementation/ SI/ Consulting PartnerMetro Paws Poop Bag Case is assembled in the USA by a Sheltered Workshop, demonstrating commitment to social enterprise and domestic manufacturing.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Earth Rated: Earth Rated is a leading direct-to-consumer and retail brand of compostable and degradable dog poop bags. It is the most direct competitor to Metro Paws' core ULTRA/Degradable Poop Bags line, competing on the same eco-positioning, retail channels, and price points.
• Pogi's Pet Supplies: Pogi's sells eco-friendly poop bags and pet supplies direct-to-consumer and through retailers, mirroring Metro Paws' product mix (degradable waste bags, wipes, toys) and overlapping customer base of eco-conscious dog owners.
• PetFusion: PetFusion designs and sells premium pet products (beds, brushes, toys, waste bags) with a strong direct-to-consumer and Amazon presence. It overlaps with Metro Paws across pet accessories, grooming wipes, and waste management SKUs.

Emerging players

• Beco Pets: Beco Pets offers eco-friendly and sustainable pet products including toys, bowls, and waste bags. It is comparable as an emerging sustainability-led pet brand competing for the same values-driven shopper as Metro Paws.
• West Paw Design: West Paw Design makes eco-friendly, durable pet toys and accessories in the USA using recycled and natural materials, including dog toys that overlap with Metro Paws' tennis ball line and broader eco-positioning.
• Wild One: Wild One is a design-forward DTC pet brand offering stylish harnesses, bowls, toys, and waste bags. It targets the same design-conscious urban pet parent and competes most directly with Metro Paws on branded aesthetic and gift bundles like the Pawty Box.
• Stoney Clover Lane Pet: Stoney Clover Lane has extended into customizable pet accessories and giftable pet products. It is comparable as a design-forward, giftable pet brand that targets the same Pawty Box / celebration-shopper customer Metro Paws addresses.

Broad incumbents

• Kurgo: Kurgo is an established outdoor and active-lifestyle pet brand selling harnesses, travel gear, and waste-bag products. It is a broader incumbent that competes with Metro Paws' Adventure line and waste-bag assortment at specialty and outdoor retail.
• BarkBox / BarkShop: Bark operates a leading subscription pet-products service with themed boxes and a broader marketplace. It is comparable to Metro Paws' Subscribe & Save model, Pawty Box bundling, and gifting occasion strategy, though at a vastly larger scale.
• Chewy: Chewy is the largest online pet retailer in the US, carrying a deep assortment of pet waste bags, wipes, and toys. It is a broad incumbent that defines the price and selection environment in which Metro Paws' DTC and independent-retail strategy must compete.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/metropaws
• Instagraminstagram.com/metropaws
• TikToktiktok.com/@metropaws
• Pinterestpinterest.com/metropaws

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metro Paws