WDAS FM

What WDAS FM does

WDAS FM is a Philadelphia-based commercial FM radio station operating at 105.3 MHz under an urban adult contemporary format branded as 'Philly's Best R&B & Throwbacks.' The station is owned and operated by iHeartMedia, Inc. (NASDAQ: IHRT), one of the largest radio broadcasting companies in the United States, and serves listeners in the Philadelphia metropolitan area. Programming centers on R&B and throwback music, syndicated national content such as the Steve Harvey Morning Show, and a roster of local on-air personalities including Patty Jackson, The Quiet Storm with Adimu, Mimi Brown, The Sweat Hotel, and gospel programming hosted by Donnie McClurkin. The station also produces original podcasts (Patty and the Millennials Podcast, Strawberry Letter Podcast, Frankie's Podcast, Mimi Brown's Podcast) and develops recurring community-facing event franchises including Women of Excellence, Sista Strut Philadelphia, and WDAS Holiday Jam.

The station's core technology platform is iHeartMedia's iHeartRadio digital streaming infrastructure, which extends the traditional FM broadcast to live and on-demand streaming via the iHeartRadio app and website, alongside podcast distribution through iHeart's podcast catalog. WDAS FM maintains a multi-channel social media presence on Facebook, Twitter, and Instagram, and uses ticket giveaway contests and live concert promotions at Philadelphia venues including Dell Music Center and Xfinity Mobile Arena to drive listener engagement. Distribution combines regional FM broadcast with global digital streaming reach.

WDAS FM's revenue model operates within iHeartMedia's broader advertising-driven framework; station-level financials are not separately disclosed by the publicly traded parent. The implied go-to-market is local and regional advertising sales against the Philadelphia DMA audience, augmented by national advertising distributed through iHeartMedia's network. The customer base is consumer listeners rather than enterprise accounts, and the station is positioned as a community-engaged heritage format player rather than an independent media operator.

Name

WDAS FM

Legal name

iHeartMedia, Inc.

Website

https://wdasfm.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

WDAS FM is a Philadelphia commercial radio station broadcasting R&B and throwback music at 105.3 FM, owned by iHeartMedia. It serves Philadelphia-area listeners through on-air shows, podcasts, community events, and the iHeartRadio digital streaming platform.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (516110), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)

akta.pro secondary industry

Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ)

Keywords

• Urban adult contemporary radio
• R&B radio broadcasting
• Local radio station
• Radio advertising sales
• Music streaming

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Distribution channels4 records

Marketing channels7 records

Core offering

WDAS FM is a Philadelphia-based commercial radio station broadcasting on 105.3 FM with an urban adult contemporary format featuring R&B and throwback music programming. The station delivers live DJ-hosted shows, local community content, ticket giveaways, concert/event promotions, and companion podcasts distributed via the iHeartRadio digital platform.

Product overview

WDAS FM is a traditional broadcast radio station operating as part of the iHeartMedia network. The station's core offering is its FM radio broadcast on 105.3 FM featuring R&B and throwback music programming. The product portfolio includes live radio shows (Patty Jackson, The Quiet Storm with Adimu, Mimi Brown, The Sweat Hotel, Donnie McClurkin), on-demand content features (Women of Excellence, Black History Month, Sista Strut Philadelphia, WDAS Holiday Jam, Gone But Not Forgotten), and multiple podcasts (Patty and the Millennials, Strawberry Letter, Frankie's Podcast, Mimi Brown's Podcast). The station distributes its content through the iHeartRadio App platform, with live streaming, on-demand listening, and podcast access available digitally alongside traditional over-the-air broadcast.

Differentiator

Problem solved

Functional benefit

Brands

• Patty and the Millennials Podcast: Podcast hosted by Patty Jackson
• Strawberry Letter Podcast
• Frankie's Podcast
• Mimi Brown's Podcast

Products and services

• WDAS FM Radio Broadcast (105.3 FM) Philadelphia-based urban adult contemporary FM radio station (105.3 FM) broadcasting R&B and throwback music programming live to the Philadelphia metropolitan area and via iHeartRadio digital streaming. Targeted at adult listeners in the Philadelphia DMA.
• iHeartRadio App Cross-platform mobile application for iOS and Android enabling listeners to stream WDAS FM live, access podcasts, and consume on-demand audio content from the iHeartRadio network.
• Patty and the Millennials Podcast On-demand podcast hosted by WDAS on-air personality Patty Jackson, discussing entertainment, culture, and lifestyle topics relevant to millennials. Distributed via the iHeartRadio podcast platform.
• Strawberry Letter Podcast On-demand podcast featuring listener-submitted letters and discussions centered on relationship and lifestyle advice content, available through the iHeartRadio podcast platform.
• Frankie's Podcast On-demand podcast hosted by WDAS on-air personality Frankie, featuring original content created by the station and distributed via the iHeartRadio podcast platform.
• Mimi Brown's Podcast On-demand podcast hosted by WDAS on-air personality Mimi Brown featuring extended content, interviews, and discussions, available via the iHeartRadio podcast platform.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights4 records

Direct peers

• WUSL Power 99 Philadelphia: Philadelphia urban contemporary FM station also owned by iHeartMedia, operating on 98.9 FM. Direct sister station targeting a similar urban Black audience in the same Philadelphia market with overlapping hip-hop and R&B positioning.
• WDAS AM Philadelphia: Sibling AM station historically paired with WDAS FM, also owned by iHeartMedia. Shared audience and programming heritage make it the most directly comparable Philadelphia radio operation.
• WPHI Hot 107.9 Philadelphia: Philadelphia hip-hop and R&B FM station competing in the same urban format space as WDAS FM. Targets overlapping audiences in the Philadelphia metro with music and on-air personality-driven programming.
• WBLS 107.5 New York: New York City R&B and soul FM station running a similar urban adult contemporary format. Comparable in format, target audience, and heritage Black-market positioning to WDAS FM in a larger adjacent market.
• WRNB 100.3 Philadelphia: Philadelphia R&B-format FM radio station operating in the same metropolitan market. Directly competes with WDAS FM for the same R&B/urban adult contemporary listener base and advertising dollars.

Broad incumbents

• SiriusXM: Satellite and digital radio subscription service offering R&B, soul, and hip-hop channels that compete for the same urban listener demographic as WDAS FM, particularly in the in-car listening environment.
• Cumulus Media: Diversified US radio operator with stations in Philadelphia and other major markets. Competes for local and national advertising budgets and offers overlapping music and talk formats.
• iHeartMedia: Parent company and one of the largest US radio operators. While WDAS FM sits within iHeartMedia, the broader parent is the most relevant incumbent for understanding the station's competitive positioning and shared infrastructure.
• Audacy (formerly Entercom): Major US radio broadcasting company operating numerous FMs in Philadelphia and other top markets. Competes with iHeartMedia broadly for radio advertising dollars and offers comparable R&B/urban formats in major markets.

Emerging players

• Spotify: Global audio streaming platform that competes with traditional radio for listener attention, particularly in the R&B and urban music categories. Represents the primary digital substitute for WDAS FM's core music programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/wdasfm
• Facebookfacebook.com/wdasfm
• Instagraminstagram.com/WDASfm

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WDAS FM