Rekorder
Rekorder GmbH is a Berlin-based, privately held creative agency and production company founded in 2001 by Werner Klemm, producing commercials, music videos, online content, and feature film trailers through a roster of internationally recognized directors and photographers for premium global brands and artists.
- Company typePrivate
- Founded2001
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Rekorder does
Rekorder GmbH is a Berlin-based, privately held creative agency and production company founded in 2001 by director Werner Klemm. The company operates at the intersection of culture and communication, providing full-service film production for commercials, online videos, music videos, and feature film trailers, alongside professional photography services delivered through a represented roster of world-class directors and photographers. Its credited talent has produced campaign and music video work for premium global brands including BMW, Apple, Microsoft, Mastercard, Adidas, Hermès, Lancôme, Samsung, and Porsche, as well as for A-list recording artists such as Harry Styles, Lil Nas X, and Beyoncé.
Rekolder's core service offering is project-based production services billed through custom quotes tied to scope, talent, and production requirements. The 'curated by' sub-brand extends the offering upstream into brand strategy, cultural research, and creative concepting through customized interdisciplinary team assembly. The company maintains a headquarters at Fidicinstr. 14 in Berlin, holds TISAX information security certification (participant ID PV7NZR) for automotive sector work, and distributes marketing and portfolio work through its website, Vimeo channel, Instagram, and MailChimp newsletter.
The go-to-market model is sales-led, relying on direct relationships with leading international brands, agencies, and entertainment companies rather than intermediaries. Revenue is generated through professional services fees on a per-project basis across a diversified enterprise client base spanning automotive, technology, fashion, financial services, entertainment, and consumer goods. With 11-50 employees and no external investors, subsidiaries, or parent company identified, Rekorder operates as a tightly held boutique where the founder continues to serve as Managing Partner.
Rekorder firmographics
Firmographics- Name
- Rekorder
- Legal name
- Rekorder GmbH
- Website
- https://rekorder.de
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rekorder GmbH is a Berlin-based, privately held creative agency and production company founded in 2001 by Werner Klemm, producing commercials, music videos, online content, and feature film trailers through a roster of internationally recognized directors and photographers for premium global brands and artists.
- Ownership category
- akta.pro rank
Where Rekorder is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Rekorder business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Production Services: Full-service production for commercials, online videos, music videos, and feature films. Revenue is generated through project-based fees for creative development, production, and post-production services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Rekorder product offering
Product offeringCore offering
Rekorder is an internationally operating creative agency and production company that delivers full-service film production for commercials, online videos, music videos, and feature films, together with professional photography services. It also offers a 'curated by' team-assembly service that combines brand strategy, cultural research, creative concepts, and content production for projects requiring individualized approaches.
Product overview
Rekorder is an internationally operating creative agency and production company founded by director Werner Klemm. The company operates in the intersection of culture and communication with film, photography, design and technology. The core offerings consist of Film Production Services (Commercials, Online-Videos, Music Videos, and Feature Films) and Photography Services through its roster of represented directors and photographers. Additionally, the 'curated by' service provides Brand Strategy, Cultural Research, Creative Concepts, and Content Production for projects requiring more individualized approaches.
Differentiator
Problem solved
Functional benefit
Brands
- curated by: A curated selection service providing cultural and technological enrichment with a conscious approach to team selection for projects requiring individualized approaches
Products and services
- Film Production Services Full-service film production for Commercials, Online-Videos, Music Videos and Feature Films for the digital world, including integrated holistic strategies. Offered to international brands, agencies, and entertainment companies.
- Photography Services Professional photography services provided by represented photographers covering automotive, fashion, lifestyle, and commercial photography for international brands and editorial clients.
- curated by
Companies that use Rekorder
Customer profileNamed customers85 records
Segments1 record
Ideal customer profiles2 records
Rekorder technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Rekorder partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Rekorder competitors and assessment
Company assessmentDirect peers
- Prettybird: Creative production company representing directors and photographers for commercials, music videos, and branded content — comparable business model focused on premium brand campaigns and talent representation.
- MJZ: Boutique commercial production company representing award-winning directors for global brand campaigns — comparable premium-tier commercial production focus and director roster model.
- Smuggler: Globally operating production company representing commercial and music video directors for premium brands — closest direct competitor with similar roster-based model serving automotive, fashion, and tech clients.
- Partizan: International production company with offices in LA, London, and Paris producing commercials, music videos, and films — comparable in scope, premium positioning, and multi-territory brand client work.
- Anonymous Content: Los Angeles-based production company and creative collective representing A-list directors for commercials, music videos, and feature films — directly comparable business model to Rekorder's director representation and premium brand work.
- Radical Media: Award-winning global production company producing commercials, music videos, and feature content for major brands — directly comparable in scope of services and premium client roster.
- Iconoclast: Global production and creative services company representing directors and photographers for advertising and entertainment — directly comparable director representation model and premium brand client mix.
- Caviar: Globally operating production company with offices in multiple countries producing commercials, branded content, and feature work — comparable international footprint and premium brand client base.
- The Directors Bureau: Production company founded by Roman Coppola (a Rekorder roster director) representing directors for commercials and music videos — highly comparable business model with shared director relationships.
- Pulse Films: Multi-disciplinary production company producing commercials, music videos, and feature documentaries for global brands and artists — comparable music video and feature film production capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Rekorder social profiles
Digital presenceRekorder compliance and trust
Trust signalCompliance1 record
Rekorder financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rekorder leadership team
Management profileNumber of profiles
Profiles1 record
Rekorder funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rekorder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rekorder
What does Rekorder do?
Rekorder is an internationally operating creative agency and production company that delivers full-service film production for commercials, online videos, music videos, and feature films, together with professional photography services. It also offers a 'curated by' team-assembly service that combines brand strategy, cultural research, creative concepts, and content production for projects requiring individualized approaches.
Is Rekorder a public or private company?
Rekorder is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rekorder founded?
Rekorder was founded in 2001. It employs 11 to 50 people.
Where is Rekorder based?
Rekorder is headquartered in Berlin, Germany, in the Europe region.
How does Rekorder make money?
One revenue line is on record: production Services.
Who are Rekorder's main competitors?
Direct peers on record are Prettybird, MJZ, Smuggler, Partizan, Anonymous Content, Radical Media, Iconoclast, Caviar, The Directors Bureau and Pulse Films.
Does Rekorder have an API?
No public API is recorded for Rekorder.